IPW 2027 · Budget & deadline sheet
May 2–6, 2027 · Ernest N. Morial Convention Center, New Orleans, LA
May 2–6, 2027 · Ernest N. Morial Convention Center, New Orleans, LA
Booth price tiers (all-in, 2026 ranges)
| Footprint | Rental with your graphics | Custom build |
|---|---|---|
| 10×20 inline | $7,500 – $15,000 | $15,000 – $45,000 |
| 10×30 inline | $12,000 – $22,000 | $25,000 – $65,000 |
| 20×20 island | $16,000 – $40,000 | $50,000 – $120,000 |
| 20×30+ island | $25,000 – $55,000 | $75,000 – $175,000 |
Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.
Billed by the show
- Booth space (paid to the organizer)
- Material handling / drayage, where the space rate does not include it
- Electrical service, internet and rigging
- Booth cleaning and any union labor the venue requires
Published rates:
- Booth space: $60 to $100 per sq ft for U.S. exhibitors, 2027 rate
- Island variance: $6,000 to $12,000 per island, 2027 rate
- Express booth: $5,700 to $6,300 flat, 2027 rate
- Drayage: About $155 per cwt, 200 lb minimum, 2026–2027 planning rate
Key dates
- Early exhibitor registration pricing ends: November 20, 2026
- Design sign-off with Purple: Mid-February 2027
- Mid-February 2027: Design sign-off, partner table plan and island drawings submitted where required.
- March 2027: Production in Fishkill, NY; destination graphics printed and proofed.
- Early April 2027: Booth crates ship to the advance warehouse for New Orleans.
- April 30–May 3, 2027: Early and standard move-in; our project manager and vetted local labor install and run the pre-show checklist.
- May 4–6, 2027: Business appointments and Media Marketplace; a Purple project manager stays on call.
- May 6, 2027: Teardown 4:30 to 6:30 PM, booth to storage or your next show.
Purple planning timeline; confirm official dates against your exhibitor kit.
Checklist
- Confirm booth type, number and footprint from your IPW contract
- Decide which partners join under the Shared Booth Option
- Count appointment streams and the tables they need
- Choose the hero destination image and the translated collateral
- Send logo, brand palette and photography to Purple
- Approve the concept rendering within the 8-foot linear height limit
- Book hotels in the Warehouse District or CBD
- Plan staff for the 4:30 PM Thursday teardown
Every last fee listed upfront, in full, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/ipw/