Google Cloud Next 2027 · Budget & deadline sheet
April 13–15, 2027 · Mandalay Bay Convention Center, Las Vegas, NV
April 13–15, 2027 · Mandalay Bay Convention Center, Las Vegas, NV
Booth price tiers (all-in, 2026 ranges)
| Footprint | Rental with your graphics | Custom build |
|---|---|---|
| 10×20 inline | $7,500 – $15,000 | $15,000 – $45,000 |
| 10×30 inline | $12,000 – $22,000 | $25,000 – $65,000 |
| 20×20 island | $16,000 – $40,000 | $50,000 – $120,000 |
| 20×30+ island | $25,000 – $55,000 | $75,000 – $175,000 |
Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.
Billed by the show
- Booth space (paid to the organizer)
- Material handling / drayage, where the space rate does not include it
- Electrical service, internet and rigging
- Booth cleaning and any union labor the venue requires
Key dates
- Late January 2027: Design sign-off, demo content list and hanging-sign drawings submitted.
- February 2027: Production in our shop; screens, kiosks and graphics tested with your live interface.
- Mid-March 2027: Booth ships to the show contractor's advance warehouse in Las Vegas; MGM power, internet and rigging orders placed at early-bird rates.
- April 10–12, 2027: Move-in through the east docks; our Las Vegas crew installs, cables and runs a full demo rehearsal.
- April 13–15, 2027: Show days; a Purple project manager is on call for the whole run.
- April 15–16, 2027: Dismantle, AV packed to your return plan, booth to storage or the next show.
Purple planning timeline; confirm official dates against your exhibitor kit.
Checklist
- Send Purple your booth number, hall and footprint from the Next sponsor contract
- Choose the two or three use cases your staff can demo consistently
- List every screen, kiosk and device your team will bring versus rent
- Decide who owns demo accounts, sample data and the session reset
- Send logo, brand palette and approved architecture diagrams to Purple
- Approve the concept rendering and the screen and lighting plan
- Book rooms at Mandalay Bay, Delano or Luxor before the block fills
- Plan Partner Summit attendance on April 12 separately from booth rehearsal
Every last fee listed upfront, in full, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/google-cloud-next/