RDH Under One Roof 2027 · Budget & deadline sheet
July 8–10, 2027 · Gaylord Opryland Resort & Convention Center, Nashville, TN
July 8–10, 2027 · Gaylord Opryland Resort & Convention Center, Nashville, TN
Booth price tiers (all-in, 2026 ranges)
| Footprint | Rental with your graphics | Custom build |
|---|---|---|
| 10×20 inline | $7,500 – $15,000 | $15,000 – $45,000 |
| 10×30 inline | $12,000 – $22,000 | $25,000 – $65,000 |
| 20×20 island | $16,000 – $40,000 | $50,000 – $120,000 |
| 20×30+ island | $25,000 – $55,000 | $75,000 – $175,000 |
Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.
Billed by the show
- Booth space (paid to the organizer)
- Material handling / drayage, where the space rate does not include it
- Electrical service, internet and rigging
- Booth cleaning and any union labor the venue requires
Key dates
- Late April 2027: Design sign-off, comparison set and sample plan agreed, drawings filed where required.
- May 2027: Production in Fishkill, NY; graphics proofed against your packaging and product photography.
- Mid-June 2027: Booth, counters and demo devices ship to the advance warehouse for Nashville.
- July 7, 2027: Targeted move-in at Gaylord Opryland; our on-site team installs and runs the pre-show QA.
- July 8–10, 2027: Show days; a Purple project manager is on call and handles sample restock deliveries.
- July 10–11, 2027: Dismantle, leftover samples packed to your return plan, booth to storage or the next show.
Purple planning timeline; confirm official dates against your exhibitor kit.
Checklist
- Send us your booth number and footprint from the RDH Under One Roof contract
- List every product that will be handled, demonstrated or given away
- Choose the hero product and the two or three comparison options
- Decide whether a seated loupes or ergonomics fitting runs in the booth
- Send logo, brand palette, packaging art and product photography to Purple
- Approve the concept rendering and the counter lighting plan
- Book rooms at Gaylord Opryland with the show block
- Plan sample quantities per day and the return of unused stock
Every last fee listed upfront, in full, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/rdh-under-one-roof/