World of Coffee 2027 · Budget & deadline sheet
April 9–11, 2027 · Ernest N. Morial Convention Center, New Orleans, LA
April 9–11, 2027 · Ernest N. Morial Convention Center, New Orleans, LA
Booth price tiers (all-in, 2026 ranges)
| Footprint | Rental with your graphics | Custom build |
|---|---|---|
| 10×20 inline | $7,500 – $15,000 | $15,000 – $45,000 |
| 10×30 inline | $12,000 – $22,000 | $25,000 – $65,000 |
| 20×20 island | $16,000 – $40,000 | $50,000 – $120,000 |
| 20×30+ island | $25,000 – $55,000 | $75,000 – $175,000 |
Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.
Billed by the show
- Booth space (paid to the organizer)
- Material handling / drayage, where the space rate does not include it
- Electrical service, internet and rigging
- Booth cleaning and any union labor the venue requires
Key dates
- Late January 2027: Design sign-off; bar layout locked around your machine specs and service sequence.
- February 2027: Production in Fishkill, NY; counters, plumbing chases and graphics built and proofed.
- Mid-March 2027: Booth ships to the advance warehouse in New Orleans; utility orders filed.
- April 6–8, 2027: Targeted move-in; our on-site team installs, connects water and power and tests the bar.
- April 9–11, 2027: Show days; a Purple project manager is on call for restocks and fixes.
- April 11–12, 2027: Dismantle, equipment packed to your return plan, booth to storage or the next show.
Purple planning timeline; confirm official dates against your exhibitor kit.
Checklist
- Pull booth number, hall and footprint from your World of Coffee contract
- List every machine, grinder and brewer with dimensions, water, drainage and power needs
- Write the demonstration and sampling sequence the bar must support
- Choose the hero coffee or product and the supporting range for the bag wall
- Decide whether you are entering the Best New Product Awards or Coffee Design Awards
- Send logo, brand palette, packaging files and product photography to Purple
- Approve the concept rendering and the bar layout
- Book hotels in the Warehouse District or CBD and plan daily restocks
Every last fee listed upfront, in full, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/world-of-coffee/