LA Auto Show 2027 · Budget & deadline sheet
2027 dates not confirmed yet · Los Angeles, CA
2027 dates not confirmed yet · Los Angeles, CA
Booth price tiers (all-in, 2026 ranges)
| Footprint | Rental with your graphics | Custom build |
|---|---|---|
| 10×20 inline | $7,500 – $15,000 | $15,000 – $45,000 |
| 10×30 inline | $12,000 – $22,000 | $25,000 – $65,000 |
| 20×20 island | $16,000 – $40,000 | $50,000 – $120,000 |
| 20×30+ island | $25,000 – $55,000 | $75,000 – $175,000 |
Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.
Billed by the show
- Your LA Auto Show booth space, paid to the organizer
- Material handling / drayage, if the LA Auto Show space rate leaves it out
- Electrical service, internet and rigging at the venue
- Cleaning, plus any union labor the venue requires
Published rates:
- Drayage: About $175 per cwt, 200 lb minimum, Purple's 2026–27 LACC planning figure
- Public tickets, 2026: Weekday $22 adults; weekend priority entry $45, before the November 20 increase
- Booth build: Custom 20×20 $50,000–$120,000; 20×40 $100,000–$250,000, Purple's 2026 bands
Key dates
- Design sign-off with Purple: About 10 weeks before move-in
- When the 2027 LA Auto Show opens space: Send us your exhibit, activation or sponsor agreement and the space plan; design starts that week.
- About 10 weeks before move-in: Design sign-off for both the AutoMobility LA set and the public experience.
- 8 to 4 weeks before move-in: Build and print in our Las Vegas shop in 30 to 45 days.
- About 3 weeks before move-in: Freight to the official contractor's warehouse, labeled for the hall or atrium.
- 2027 show dates, not confirmed yet: AutoMobility LA and the public show; your Purple project manager on call through the run.
- After the show: Dismantle with union labor; the build returns to Las Vegas for storage or the next event.
Purple planning timeline; confirm official dates against your exhibitor kit.
Checklist
- Watch for the 2027 LA Auto Show dates and space offer
- Choose hall, atrium, Underground or plaza space
- Decide whether AutoMobility LA or the public days matter more
- Plan any test-drive or electric track sponsorship early
- Register staff for AutoMobility LA credentials individually
- Send Purple the exhibitor resources when they post
Every LA Auto Show fee listed upfront, in full, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/la-auto-show/