Purple Exhibits
SEMA Show 2027 · Budget & deadline sheet
November 2–5, 2027 · Las Vegas Convention Center, Las Vegas, NV

Booth price tiers (all-in, 2026 ranges)

FootprintRental with your graphicsCustom build
10×20 inline$7,500 – $15,000$15,000 – $45,000
10×30 inline$12,000 – $22,000$25,000 – $65,000
20×20 island$16,000 – $40,000$50,000 – $120,000
20×30+ island$25,000 – $55,000$75,000 – $175,000

Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.

Billed by the show

  • Your SEMA Show booth space, paid to the organizer
  • Material handling / drayage, if the SEMA Show space rate leaves it out
  • Electrical, internet and rigging orders for SEMA Show
  • Booth cleaning, and union labor where the Las Vegas Convention Center requires it

Published rates:

  • Space, members: $24.95 per sq ft for SEMA or TIA members, 2027 rules
  • Space, non-members: $39.95 per sq ft, 2027 rules
  • Island and peninsula fees: +$4,500 island, +$1,500 peninsula, 2027 rules
  • Free material handling: Up to 500 lb for booths of 800 sq ft or less, 2026 exhibitor page

Key dates

  • SEMA booth design and hanging sign notification forms due: September 3, 2027
  • Design sign-off with Purple: Mid-August 2027
  • Last week of April 2027: SEMA sets the space selection order by seniority points; members pick before non-members.
  • June 11, 2027: Last day for the 50% deposit payment option on the space rental application, per SEMA.
  • Mid-August 2027: Design sign-off, feature vehicle list and hanging sign drawings in hand.
  • September 3, 2027: Booth design and hanging sign notification forms due to SEMA show management.
  • October 1, 2027: Exhibitor appointed contractor booth plans due to SEMA Show Operations.
  • October 28 to November 1, 2027: Move-in at the LVCC on Freeman freight target times; vehicles placed and locked.
  • November 2–5, 2027: SEMA Show 2027 exhibit days; dismantle starts after the Friday 4 p.m. close.

Purple planning timeline; confirm official dates against your exhibitor kit.

Checklist

No fee left off: every SEMA Show cost is listed upfront, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/sema-show/