Purple Exhibits
VMware Explore 2027 · Budget & deadline sheet
May 3–6, 2027 · Resorts World Las Vegas, Las Vegas, NV

Booth price tiers (all-in, 2026 ranges)

FootprintRental with your graphicsCustom build
10×20 inline$7,500 – $15,000$15,000 – $45,000
10×30 inline$12,000 – $22,000$25,000 – $65,000
20×20 island$16,000 – $40,000$50,000 – $120,000
20×30+ island$25,000 – $55,000$75,000 – $175,000

Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.

Billed by the show

  • Your VMware Explore booth space, paid to the organizer
  • Material handling / drayage, where the space rate does not include it
  • Electrical service, internet and rigging at the Resorts World Las Vegas
  • Booth cleaning and whatever union labor the VMware Explore venue requires

Key dates

  • Design sign-off with Purple: Mid-February 2027
  • When Broadcom opens 2027 partner sponsorship: Sign the package and send us the space, size and any resort rules in the kit.
  • Mid-February 2027: Design sign-off: kiosks, console content, meeting area and graphics approved.
  • March 2027: Production in our Las Vegas shop within 30 to 45 days; consoles tested on the booth screens.
  • Mid-April 2027: Freight to the warehouse named in the exhibitor kit; power and internet ordered.
  • May 3–6, 2027: VMware Explore at Resorts World; 2027 move-in days not confirmed yet. Your project manager stays through dismantle.

Purple planning timeline; confirm official dates against your exhibitor kit.

Checklist

No fee left off: every VMware Explore cost is listed upfront, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/vmware-explore/