Booth cost estimates at Salt Palace Convention Center
Salt Palace Convention Center in Salt Lake City, UT: installation labor runs $138–$173 an hour and drayage $217 per 100 lb at published rates. Exhibiting with a 10×20 custom or hybrid booth typically costs $44.4k – $89k all-in. These are market estimates, not Purple Exhibits prices.
- CitySalt Lake City, UT
- Labor$138–$173/hr
- Drayage$217 per 100 lb
What exhibiting at Salt Palace Convention Center costs
Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.
| Booth size | Rental exhibit | Custom or hybrid | Open in calculator |
|---|---|---|---|
| 10×10 inline | $17.5k – $40.9k | $28.2k – $55.8k | Adjust |
| 10×20 inline | $30.2k – $65.4k | $44.4k – $89k | Adjust |
| 20×20 island | $48.7k – $105k | $73.2k – $148k | Adjust |
| 20×30 island | $71.4k – $152k | $106k – $215k | Adjust |
These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They cover everything it takes to exhibit, and much of the total is paid to the show organizer, its contractors, airlines and hotels: floor space, drayage, union labor, electrical and travel. In a 10×20 custom or hybrid budget, the exhibit itself is about $21.6k – $43.2k. For Purple Exhibits' own price on your booth, ask for a quote.
Where the money goes
Each line links to the document the number comes from. Official means published by the venue or show.
10×20 custom or hybrid
| Exhibit10×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design | $21.6k – $43.2k | Industry guide |
|---|---|---|
| Drayage (material handling)1,800 lb at $217 per 100 lb | $3.9k | Official |
| Installation & dismantle16–28 crew hours at $138–$173/hr | $2.2k – $4.8k | Official |
| Electrical2–3 500-watt outlets at $193 each (venue price list) | $387 – $580 | Official |
| Freight shippingRound trip, cross-country | $2.7k – $5.7k | Estimate |
| Lead retrievalBadge-scanning app license or device | $299 – $705 | Official |
| Floor space200 sq ft at $24–$65/sq ft | $4.8k – $13k | Industry guide |
| Travel & staffing3 people | $4.5k – $9k | Industry guide |
| Contingency (10%)Change orders, rush fees, surprises | $4k – $8.1k | Industry guide |
| Total | $44.4k – $89k | |
20×20 custom or hybrid island
| Exhibit20×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design | $36k – $72k | Industry guide |
|---|---|---|
| Drayage (material handling)3,600 lb at $217 per 100 lb | $7.8k | Official |
| Installation & dismantle32–56 crew hours at $138–$173/hr | $4.4k – $9.7k | Official |
| Electrical2–4 20-amp drops at $173–$350 each | $346 – $1.4k | Industry guide |
| Freight shippingRound trip, cross-country | $3.6k – $7.8k | Estimate |
| Lead retrievalBadge-scanning app license or device | $299 – $705 | Official |
| Floor space400 sq ft at $24–$65/sq ft | $9.6k – $26k | Industry guide |
| Travel & staffing3 people | $4.5k – $9k | Industry guide |
| Contingency (10%)Change orders, rush fees, surprises | $6.7k – $13.4k | Industry guide |
| Total | $73.2k – $148k | |
Rates at Salt Palace Convention Center
Published labor (2026) for TESOL International Convention & Expo, Salt Palace CC, Mar 25-27 2026: $138.25/hr straight time, $242.25 overtime. Published drayage (2026) for TESOL 2026: $217 per 100 lb.
- Installation & dismantle labor
- $138–$173 per hour, straight time Official
- Drayage (material handling)
- $217 per 100 lb, round trip, 200 lb minimum Official
- Electrical
- $193–$269 per 500-watt outlet (advance price, then the standard price) Official
- Setting up your own booth
- GES Salt Lake work rules (TESOL 2026): stagehand union jurisdiction, but permanent full-time employees of exhibiting companies may install and dismantle their own exhibits (no size/time limit stated); must have show badges. Additional workers must be union via the official contractor; temp-agency non-union labor not allowed. Official
How Salt Palace Convention Center compares
Published rates at the 28 US venues that publish their own.
Shows at Salt Palace Convention Center
Pick a show to see its estimate.
- ACCP Annual MeetingOct 17–20, 2026
- Global Workforce SymposiumOct 27–30, 2026
- KubeCon + CloudNativeCon North AmericaNov 9–12, 2026
- NGEDA Annual MeetingJan 5–7, 2027
- AAS Winter Meeting (American Astronomical Society)Jan 10–14, 2027
- POWERGEN InternationalJan 18–21, 2027
- NBS Winter Sports MarketJan 28–30, 2027
- CMHA Annual MeetingJan 31 – Feb 3, 2027
- The Precast ShowFeb 3–5, 2027
- Western Hunting & Conservation ExpoFeb 11–14, 2027
- Geo WeekFeb 23–25, 2027
- RootsTechMar 4–6, 2027
Exhibiting at Salt Palace Convention Center
How much does a booth at Salt Palace Convention Center cost?
Plan on $17.5k – $40.9k for a 10×10 rental booth and $44.4k – $89k for a 10×20 custom or hybrid booth. A 20×20 island runs $73.2k – $148k. Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.
How much is drayage at Salt Palace Convention Center?
Drayage at Salt Palace Convention Center runs $217 per 100 lb, round trip, with a 200 lb minimum. A 10×20 custom booth ships about 1,800 lb, so drayage comes to about $3.9k – $3.9k. Your show's exhibitor kit has the exact rate.
What does installation labor cost at Salt Palace Convention Center?
Published installation and dismantle rates run $138–$173 per hour at straight time. Overtime is usually 1.5 times that. A 10×20 custom booth takes about 16–28 crew hours, so labor comes to $2.2k – $4.8k.
Are these Purple Exhibits prices?
No. These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They include floor space, drayage, union labor, electrical and travel, which are paid to the show and its contractors, not to the booth builder. For Purple Exhibits' own price on your booth, ask for a quote.
Can I set up my own booth at Salt Palace Convention Center?
GES Salt Lake work rules (TESOL 2026): stagehand union jurisdiction, but permanent full-time employees of exhibiting companies may install and dismantle their own exhibits (no size/time limit stated); must have show badges. Additional workers must be union via the official contractor; temp-agency non-union labor not allowed.
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Numbers updated October 2026 from published exhibitor kits and price lists. Rates are set per show, so your exhibitor kit has the final prices.
Want Purple's price at Salt Palace Convention Center?
The numbers on this page are market estimates. Send us your booth size and we'll quote our own price, line by line, within 24 hours.
