Booth cost estimates at Javits Center
Javits Center in New York, NY: installation labor runs $240–$275 an hour and drayage $160–$335 per 100 lb at published rates. Exhibiting with a 10×20 custom or hybrid booth typically costs $45k – $94.3k all-in. These are market estimates, not Purple Exhibits prices.
- CityNew York, NY
- Labor$240–$275/hr
- Drayage$160–$335 per 100 lb
Photo: "Javits Center" by ajay_suresh, CC BY 2.0, via Flickr
What exhibiting at Javits Center costs
Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.
| Booth size | Rental exhibit | Custom or hybrid | Open in calculator |
|---|---|---|---|
| 10×10 inline | $18k – $42.9k | $28.5k – $58.5k | Adjust |
| 10×20 inline | $30.7k – $69.1k | $45k – $94.3k | Adjust |
| 20×20 island | $49.9k – $113k | $74.6k – $159k | Adjust |
| 20×30 island | $73.2k – $163k | $108k – $231k | Adjust |
These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They cover everything it takes to exhibit, and much of the total is paid to the show organizer, its contractors, airlines and hotels: floor space, drayage, union labor, electrical and travel. In a 10×20 custom or hybrid budget, the exhibit itself is about $21.6k – $43.2k. For Purple Exhibits' own price on your booth, ask for a quote.
Where the money goes
Each line links to the document the number comes from. Official means published by the venue or show.
10×20 custom or hybrid
| Exhibit10×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design | $21.6k – $43.2k | Industry guide |
|---|---|---|
| Drayage (material handling)1,800 lb at $160–$335 per 100 lb | $2.9k – $6k | Official |
| Installation & dismantle16–28 crew hours at $240–$275/hr | $3.8k – $7.7k | Official |
| Electrical2–3 500-watt outlets at $144 each (venue price list) | $288 – $432 | Official |
| Freight shippingRound trip, cross-country | $2.7k – $5.7k | Estimate |
| Lead retrievalBadge-scanning app license or device | $299 – $705 | Official |
| Floor space200 sq ft at $24–$65/sq ft | $4.8k – $13k | Industry guide |
| Travel & staffing3 people | $4.5k – $9k | Industry guide |
| Contingency (10%)Change orders, rush fees, surprises | $4.1k – $8.6k | Industry guide |
| Total | $45k – $94.3k | |
20×20 custom or hybrid island
| Exhibit20×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design | $36k – $72k | Industry guide |
|---|---|---|
| Drayage (material handling)3,600 lb at $160–$335 per 100 lb | $5.8k – $12.1k | Official |
| Installation & dismantle32–56 crew hours at $240–$275/hr | $7.7k – $15.4k | Official |
| Electrical2–4 20-amp drops at $173–$350 each | $346 – $1.4k | Industry guide |
| Freight shippingRound trip, cross-country | $3.6k – $7.8k | Estimate |
| Lead retrievalBadge-scanning app license or device | $299 – $705 | Official |
| Floor space400 sq ft at $24–$65/sq ft | $9.6k – $26k | Industry guide |
| Travel & staffing3 people | $4.5k – $9k | Industry guide |
| Contingency (10%)Change orders, rush fees, surprises | $6.8k – $14.4k | Industry guide |
| Total | $74.6k – $159k | |
Rates at Javits Center
Published labor (2025) for NAB Show New York 2025: $274.25/hr straight time, $347.25 overtime. Published drayage (2025) for NAB Show New York 2025: $268 per 100 lb.
- Installation & dismantle labor
- $240–$275 per hour, straight time Official
- Drayage (material handling)
- $160–$335 per 100 lb, round trip, 200 lb minimum Official
- Electrical
- $144–$205 per 500-watt outlet (advance price, then the standard price) Official
- Wired internet
- $3,050 for a basic connection Official
- Sales tax
- 8.875%
- Setting up your own booth
- Javits allows self-setup only for booths up to 250 sq ft: tool-free pop-ups, no ladders, full-time employees with ID. Official
How Javits Center compares
Published rates at the 28 US venues that publish their own.
Shows at Javits Center
Pick a show to see its estimate.
- New York Comic ConOct 8–11, 2026
- #DMWF North AmericaOct 13–14, 2026
- Business Travel Show AmericaOct 14–15, 2026
- Small Business Expo New YorkOct 15, 2026
- Chem ShowOct 19–22, 2026
- Greenbuild International Conference & ExpoOct 20–23, 2026
- NAB Show New YorkOct 21–22, 2026
- NYC Jewelry & Watch ShowOct 22–25, 2026
- JA New York FallOct 25–27, 2026
- NRF Retail's Big ShowJan 10–12, 2027
- INTERPHEXApr 13–15, 2027
- Summer Fancy Food ShowJul 25–27, 2027
Exhibiting at Javits Center
How much does a booth at Javits Center cost?
Plan on $18k – $42.9k for a 10×10 rental booth and $45k – $94.3k for a 10×20 custom or hybrid booth. A 20×20 island runs $74.6k – $159k. Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.
How much is drayage at Javits Center?
Drayage at Javits Center runs $160–$335 per 100 lb, round trip, with a 200 lb minimum. A 10×20 custom booth ships about 1,800 lb, so drayage comes to about $2.9k – $6k. Your show's exhibitor kit has the exact rate.
What does installation labor cost at Javits Center?
Published installation and dismantle rates run $240–$275 per hour at straight time. Overtime is usually 1.5 times that. A 10×20 custom booth takes about 16–28 crew hours, so labor comes to $3.8k – $7.7k.
Are these Purple Exhibits prices?
No. These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They include floor space, drayage, union labor, electrical and travel, which are paid to the show and its contractors, not to the booth builder. For Purple Exhibits' own price on your booth, ask for a quote.
Can I set up my own booth at Javits Center?
Javits allows self-setup only for booths up to 250 sq ft: tool-free pop-ups, no ladders, full-time employees with ID.
More booth cost pages
- Javits Center exhibitor guide
- NRF Big Show 2027 booth cost
- Summer Fancy Food Show 2027 booth cost
- INTERPHEX 2027 booth cost
- Booth costs at McCormick Place
- Booth costs at Ernest N. Morial Convention Center
- Booth costs at Boston Convention & Exhibition Center
- Booth costs at San Diego Convention Center
- Booth costs at Walter E. Washington Convention Center
- Booth costs at Las Vegas Convention Center
- Booth costs at Anaheim Convention Center
- Booth costs at Kentucky Exposition Center
- Trade show booth costs in New York
- Drayage and labor rates by venue
- Booth cost calculator: all 2,300 US shows
Numbers updated October 2026 from published exhibitor kits and price lists. Rates are set per show, so your exhibitor kit has the final prices.
Want Purple's price at Javits Center?
The numbers on this page are market estimates. Send us your booth size and we'll quote our own price, line by line, within 24 hours.
