Independent market estimate · not a Purple Exhibits price

Booth cost estimates at San Jose McEnery Convention Center

San Jose McEnery Convention Center in San Jose, CA: installation labor runs $229–$287 an hour and drayage $276 per 100 lb at published rates. Exhibiting with a 10×20 custom or hybrid booth typically costs $47.2k – $93.6k all-in. These are market estimates, not Purple Exhibits prices.

  • CitySan Jose, CA
  • Labor$229–$287/hr
  • Drayage$276 per 100 lb
San Jose McEnery Convention Center
Typical market cost to exhibit · 10×20 custom or hybrid$47.2k – $93.6kIncludes floor space, travel and show fees. Not a Purple Exhibits price.
Budget by size

What exhibiting at San Jose McEnery Convention Center costs

Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

Typical all-in cost to exhibit$47.2k – $93.6kMarket estimate, not a Purple Exhibits price
San Jose McEnery Convention Center: typical all-in cost to exhibit, by booth size and exhibit type (market estimates)
Booth sizeRental exhibitCustom or hybridOpen in calculator
10×10 inline$18.7k – $42.7k$29.6k – $58.1kAdjust
10×20 inline$32.1k – $68.7k$47.2k – $93.6kAdjust
20×20 island$53.2k – $112k$79.3k – $158kAdjust
20×30 island$78.2k – $162k$115k – $229kAdjust
What these numbers are

These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They cover everything it takes to exhibit, and much of the total is paid to the show organizer, its contractors, airlines and hotels: floor space, drayage, union labor, electrical and travel. In a 10×20 custom or hybrid budget, the exhibit itself is about $21.6k – $43.2k. For Purple Exhibits' own price on your booth, ask for a quote.

Line by line

Where the money goes

Each line links to the document the number comes from. Official means published by the venue or show.

10×20 custom or hybrid

Exhibit10×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design$21.6k – $43.2kIndustry guide
Drayage (material handling)1,800 lb at $276 per 100 lb$5kOfficial
Installation & dismantle16–28 crew hours at $229–$287/hr$3.7k – $8kOfficial
Electrical2–3 500-watt outlets at $177 each (venue price list)$353 – $530Official
Freight shippingRound trip, cross-country$2.7k – $5.7kEstimate
Lead retrievalBadge-scanning app license or device$299 – $705Official
Floor space200 sq ft at $24–$65/sq ft$4.8k – $13kIndustry guide
Travel & staffing3 people$4.5k – $9kIndustry guide
Contingency (10%)Change orders, rush fees, surprises$4.3k – $8.5kIndustry guide
Total$47.2k – $93.6k

20×20 custom or hybrid island

Exhibit20×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design$36k – $72kIndustry guide
Drayage (material handling)3,600 lb at $276 per 100 lb$9.9kOfficial
Installation & dismantle32–56 crew hours at $229–$287/hr$7.3k – $16.1kOfficial
Electrical2–4 20-amp drops at $420 each (venue price list)$840 – $1.7kOfficial
Freight shippingRound trip, cross-country$3.6k – $7.8kEstimate
Lead retrievalBadge-scanning app license or device$299 – $705Official
Floor space400 sq ft at $24–$65/sq ft$9.6k – $26kIndustry guide
Travel & staffing3 people$4.5k – $9kIndustry guide
Contingency (10%)Change orders, rush fees, surprises$7.2k – $14.3kIndustry guide
Total$79.3k – $158k
Published rates

Rates at San Jose McEnery Convention Center

Published labor (2026) for The Programmable Biology Conference: $229.25/hr straight time, $401 overtime. Published drayage (2026) for The Programmable Biology Conference 2026: $276 per 100 lb.

Installation & dismantle labor
$229–$287 per hour, straight time Official
Drayage (material handling)
$276 per 100 lb, round trip, 200 lb minimum Official
Electrical
$177–$265 per 500-watt outlet (advance price, then the standard price) Official
Setting up your own booth
GES Northern California work rules (Programmable Biology Conference 2026, San Jose): union installs any exhibit requiring hand tools, more than one person, longer than 30 minutes (incl. crating/uncrating), or exceeding 10 ft in any direction; one full-time company employee may supervise. Official

How San Jose McEnery Convention Center compares

Published rates at the 28 US venues that publish their own.

Installation labor$229–$287/hr · 27th lowest of 28 venues
$64$369
Drayage$276 per 100 lb · 26th lowest of 28 venues
$65$424
Questions

Exhibiting at San Jose McEnery Convention Center

How much does a booth at San Jose McEnery Convention Center cost?

Plan on $18.7k – $42.7k for a 10×10 rental booth and $47.2k – $93.6k for a 10×20 custom or hybrid booth. A 20×20 island runs $79.3k – $158k. Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

How much is drayage at San Jose McEnery Convention Center?

Drayage at San Jose McEnery Convention Center runs $276 per 100 lb, round trip, with a 200 lb minimum. A 10×20 custom booth ships about 1,800 lb, so drayage comes to about $5k – $5k. Your show's exhibitor kit has the exact rate.

What does installation labor cost at San Jose McEnery Convention Center?

Published installation and dismantle rates run $229–$287 per hour at straight time. Overtime is usually 1.5 times that. A 10×20 custom booth takes about 16–28 crew hours, so labor comes to $3.7k – $8k.

Are these Purple Exhibits prices?

No. These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They include floor space, drayage, union labor, electrical and travel, which are paid to the show and its contractors, not to the booth builder. For Purple Exhibits' own price on your booth, ask for a quote.

Can I set up my own booth at San Jose McEnery Convention Center?

GES Northern California work rules (Programmable Biology Conference 2026, San Jose): union installs any exhibit requiring hand tools, more than one person, longer than 30 minutes (incl. crating/uncrating), or exceeding 10 ft in any direction; one full-time company employee may supervise.

More booth cost pages

Numbers updated October 2026 from published exhibitor kits and price lists. Rates are set per show, so your exhibitor kit has the final prices.

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