Independent market estimate · not a Purple Exhibits price

Booth cost estimates at Seattle Convention Center

Seattle Convention Center in Seattle, WA: installation labor runs $255–$306 an hour and drayage $424 per 100 lb at published rates. Exhibiting with a 10×20 custom or hybrid booth typically costs $50.4k – $97.1k all-in. These are market estimates, not Purple Exhibits prices.

  • CitySeattle, WA
  • Labor$255–$306/hr
  • Drayage$424 per 100 lb
Seattle Convention Center
Typical market cost to exhibit · 10×20 custom or hybrid$50.4k – $97.1kIncludes floor space, travel and show fees. Not a Purple Exhibits price.
Budget by size

What exhibiting at Seattle Convention Center costs

Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

Typical all-in cost to exhibit$50.4k – $97.1kMarket estimate, not a Purple Exhibits price
Seattle Convention Center: typical all-in cost to exhibit, by booth size and exhibit type (market estimates)
Booth sizeRental exhibitCustom or hybridOpen in calculator
10×10 inline$19.8k – $43.9k$31.2k – $59.8kAdjust
10×20 inline$34.3k – $71k$50.4k – $97.1kAdjust
20×20 island$57.3k – $116k$85.6k – $164kAdjust
20×30 island$84.2k – $169k$125k – $239kAdjust
What these numbers are

These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They cover everything it takes to exhibit, and much of the total is paid to the show organizer, its contractors, airlines and hotels: floor space, drayage, union labor, electrical and travel. In a 10×20 custom or hybrid budget, the exhibit itself is about $21.6k – $43.2k. For Purple Exhibits' own price on your booth, ask for a quote.

Line by line

Where the money goes

Each line links to the document the number comes from. Official means published by the venue or show.

10×20 custom or hybrid

Exhibit10×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design$21.6k – $43.2kIndustry guide
Drayage (material handling)1,800 lb at $424 per 100 lb$7.6kOfficial
Installation & dismantle16–28 crew hours at $255–$306/hr$4.1k – $8.6kOfficial
Electrical2–3 500-watt outlets at $99–$160 each$198 – $480Industry guide
Freight shippingRound trip, cross-country$2.7k – $5.7kEstimate
Lead retrievalBadge-scanning app license or device$299 – $705Official
Floor space200 sq ft at $24–$65/sq ft$4.8k – $13kIndustry guide
Travel & staffing3 people$4.5k – $9kIndustry guide
Contingency (10%)Change orders, rush fees, surprises$4.6k – $8.8kIndustry guide
Total$50.4k – $97.1k

20×20 custom or hybrid island

Exhibit20×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design$36k – $72kIndustry guide
Drayage (material handling)3,600 lb at $424 per 100 lb$15.3kOfficial
Installation & dismantle32–56 crew hours at $255–$306/hr$8.2k – $17.1kOfficial
Electrical2–4 20-amp drops at $173–$350 each$346 – $1.4kIndustry guide
Freight shippingRound trip, cross-country$3.6k – $7.8kEstimate
Lead retrievalBadge-scanning app license or device$299 – $705Official
Floor space400 sq ft at $24–$65/sq ft$9.6k – $26kIndustry guide
Travel & staffing3 people$4.5k – $9kIndustry guide
Contingency (10%)Change orders, rush fees, surprises$7.8k – $14.9kIndustry guide
Total$85.6k – $164k
Published rates

Rates at Seattle Convention Center

Published labor (2026) for Neurocritical Care Society Annual Meeting, Seattle Convention Center, Oct 20-22 2026: $255.25/hr straight time, $447.25 overtime. Published drayage (2026) for Neurocritical Care Society Annual Meeting 2026: $424 per 100 lb.

Installation & dismantle labor
$255–$306 per hour, straight time Official
Drayage (material handling)
$424 per 100 lb, round trip, 200 lb minimum Official
Setting up your own booth
GES Seattle work rules (NCS 2026): full-time employees of the exhibiting company may set their own exhibit if booth space is no greater than 10'x20' and requires no power tools or ladders. One full-time employee may supervise GES carpenters (Pacific Northwest Regional Council of Carpenters). Hand-carry via hand-carry entrance; no mechanical equipment. Official

How Seattle Convention Center compares

Published rates at the 28 US venues that publish their own.

Installation labor$255–$306/hr · 28th lowest of 28 venues
$64$369
Drayage$424 per 100 lb · 28th lowest of 28 venues
$65$424
Questions

Exhibiting at Seattle Convention Center

How much does a booth at Seattle Convention Center cost?

Plan on $19.8k – $43.9k for a 10×10 rental booth and $50.4k – $97.1k for a 10×20 custom or hybrid booth. A 20×20 island runs $85.6k – $164k. Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

How much is drayage at Seattle Convention Center?

Drayage at Seattle Convention Center runs $424 per 100 lb, round trip, with a 200 lb minimum. A 10×20 custom booth ships about 1,800 lb, so drayage comes to about $7.6k – $7.6k. Your show's exhibitor kit has the exact rate.

What does installation labor cost at Seattle Convention Center?

Published installation and dismantle rates run $255–$306 per hour at straight time. Overtime is usually 1.5 times that. A 10×20 custom booth takes about 16–28 crew hours, so labor comes to $4.1k – $8.6k.

Are these Purple Exhibits prices?

No. These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They include floor space, drayage, union labor, electrical and travel, which are paid to the show and its contractors, not to the booth builder. For Purple Exhibits' own price on your booth, ask for a quote.

Can I set up my own booth at Seattle Convention Center?

GES Seattle work rules (NCS 2026): full-time employees of the exhibiting company may set their own exhibit if booth space is no greater than 10'x20' and requires no power tools or ladders. One full-time employee may supervise GES carpenters (Pacific Northwest Regional Council of Carpenters). Hand-carry via hand-carry entrance; no mechanical equipment.

More booth cost pages

Numbers updated October 2026 from published exhibitor kits and price lists. Rates are set per show, so your exhibitor kit has the final prices.

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