Independent market estimate · not a Purple Exhibits price

CES 2027 booth cost estimate

CES 2027 runs Jan 6–9, 2027 at Las Vegas Convention Center + Venetian Expo. Exhibiting there with a 10×20 custom or hybrid booth typically costs $40.6k – $86.4k all-in, and with a 20×20 island $66k – $143k, based on Las Vegas Convention Center's published rates and the show's own material handling rate. These are market estimates, not Purple Exhibits prices.

  • DatesJan 6–9, 2027
  • VenueLas Vegas Convention Center + Venetian Expo
  • ContractorFreeman
  • Labor$97–$185/hr
  • Drayageshow rate
Las Vegas Convention Center
Typical market cost to exhibit · 10×20 custom or hybrid$40.6k – $86.4kIncludes floor space, travel and show fees. Not a Purple Exhibits price.
Budget by size

What exhibiting at CES 2027 costs

Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

Typical all-in cost to exhibit$40.6k – $86.4kMarket estimate, not a Purple Exhibits price
CES 2027: typical all-in cost to exhibit, by booth size and exhibit type (market estimates)
Booth sizeRental exhibitCustom or hybridOpen in calculator
10×10 inline$16.1k – $40k$26.3k – $54.5kAdjust
10×20 inline$27.5k – $63.7k$40.6k – $86.4kAdjust
20×20 island$43.8k – $102k$66k – $143kAdjust
20×30 island$64k – $147k$95.4k – $207kAdjust
What these numbers are

These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They cover everything it takes to exhibit, and much of the total is paid to the show organizer, its contractors, airlines and hotels: floor space, drayage, union labor, electrical and travel. In a 10×20 custom or hybrid budget, the exhibit itself is about $21.6k – $43.2k. For Purple Exhibits' own price on your booth, ask for a quote.

Show at a glance

Planning for CES 2027

CES 2027 (consumer tech) runs 4 days, Jan 6–9, 2027, at Las Vegas Convention Center + Venetian Expo. The general service contractor is Freeman, which sets drayage, labor and electrical prices in its exhibitor kit.

Last edition
148,392 attendees (audited) and 4,100+ exhibitors on 2.6 million net sq ft (2026)

Source: ces.tech

CES is the consumer technology industry's annual showcase, spread across the Las Vegas Convention Center, the Venetian Expo and hotel suites. Exhibitors range from global electronics brands with multi-level islands to startups in Eureka Park, and the audience includes retail buyers, media, investors and engineers.

What drives the cost at CES 2027

  • Live product demos need reliable power and wired internet, so budget for more than the basic outlet count, especially for screens and charging stations.
  • CES publishes its own material handling rate, so drayage is more predictable here than at most shows. Weight still drives it, so ship light where you can.
  • Show-week hotel rates in Las Vegas run far above normal. Book travel as soon as your space is confirmed.

Dates and travel

  • Discount deadlines. Most exhibitor kits close the lower prices for labor, electrical and advance-warehouse freight three to four weeks before move-in. For CES 2027 that means around December 9, 2026 to December 16, 2026. Your kit has the exact dates.
  • Hotel nights. 4 exhibit days plus a day each for move-in and move-out is about 6 nights per person. The estimate budgets $1,500–$3,000 per traveler.
  • Also in Las Vegas around the same dates: The Baseball Convention (Jan 15–18, 2027), World of Concrete (Jan 19–21, 2027), AVN Adult Entertainment Expo (Jan 20–23, 2027), Sports Licensing & Tailgate Show (Jan 20–22, 2027). Book hotels early when large events overlap.
Line by line

Where the money goes

Each line links to the document the number comes from. Official means published by the venue or show.

10×20 custom or hybrid

Exhibit10×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design$21.6k – $43.2kIndustry guide
Drayage (material handling)1,800 lb at 71 per 100 lb$1.3kOfficial
Installation & dismantle16–28 crew hours at $97–$185/hr$1.6k – $5.2kOfficial
Electrical2–3 500-watt outlets at $99–$160 each$198 – $480Industry guide
Freight shippingRound trip, cross-country$2.7k – $5.7kEstimate
Lead retrievalBadge-scanning app license or device$299 – $705Official
Floor space200 sq ft at $24–$65/sq ft$4.8k – $13kIndustry guide
Travel & staffing3 people$4.5k – $9kIndustry guide
Contingency (10%)Change orders, rush fees, surprises$3.7k – $7.8kIndustry guide
Total$40.6k – $86.4k

20×20 custom or hybrid island

Exhibit20×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design$36k – $72kIndustry guide
Drayage (material handling)3,600 lb at 71 per 100 lb$2.6kOfficial
Installation & dismantle32–56 crew hours at $97–$185/hr$3.1k – $10.4kOfficial
Electrical2–4 20-amp drops at $173–$350 each$346 – $1.4kIndustry guide
Freight shippingRound trip, cross-country$3.6k – $7.8kEstimate
Lead retrievalBadge-scanning app license or device$299 – $705Official
Floor space400 sq ft at $24–$65/sq ft$9.6k – $26kIndustry guide
Travel & staffing3 people$4.5k – $9kIndustry guide
Contingency (10%)Change orders, rush fees, surprises$6k – $13kIndustry guide
Total$66k – $143k
Published rates

Show services at Las Vegas Convention Center

The rates this estimate uses. Electrical, internet, sales tax and the venue's work rules are on the Las Vegas Convention Center cost page.

Installation & dismantle labor
$97–$185 per hour, straight time Official
Drayage (material handling)
CES publishes $0.71/lb ($71 per 100 lb), 100 lb minimum, at LVCC and Venetian Expo halls. ARIA and Venetian meeting rooms are $1.16/lb. Official

How Las Vegas Convention Center compares

Published rates at the 28 US venues that publish their own. CES 2027 sets its own material handling rate, shown in the estimate above.

Installation labor$97–$185/hr · 7th lowest of 28 venues
$64$369
Questions

CES 2027 booth cost questions

How much does a booth at CES 2027 cost?

Plan on $16.1k – $40k for a 10×10 rental booth and $40.6k – $86.4k for a 10×20 custom or hybrid booth. A 20×20 island runs $66k – $143k. Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

How much is drayage at CES 2027?

CES publishes $0.71/lb ($71 per 100 lb), 100 lb minimum, at LVCC and Venetian Expo halls. ARIA and Venetian meeting rooms are $1.16/lb. For a 10×20 custom booth that comes to about $1.3k – $1.3k.

When should I order show services for CES 2027?

CES 2027 opens Jan 6–9. Most exhibitor kits close the lower prices for labor, electrical and advance-warehouse freight three to four weeks before move-in, which for CES 2027 is around December 9, 2026 to December 16, 2026. Ordering after the deadline usually costs 20–50% more. The show's exhibitor kit has the exact dates.

Are these Purple Exhibits prices?

No. These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They include floor space, drayage, union labor, electrical and travel, which are paid to the show and its contractors, not to the booth builder. For Purple Exhibits' own price on your CES 2027 booth, ask for a quote.

More booth cost pages

Numbers updated October 2026 from published exhibitor kits and price lists. Rates are set per show, so your exhibitor kit has the final prices.

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