Independent market estimate · not a Purple Exhibits price

DTECH 2027 booth cost estimate

DTECH 2027 runs Mar 1–4, 2027 at Georgia World Congress Center, Atlanta, GA. Exhibiting there with a 10×20 custom or hybrid booth typically costs $41k – $88.2k all-in, and with a 20×20 island $66.5k – $147k, based on Georgia World Congress Center's published rates. These are market estimates, not Purple Exhibits prices.

  • DatesMar 1–4, 2027
  • VenueGeorgia World Congress Center, Atlanta, GA
  • Labor$85–$179/hr
  • Drayage$95–$175 per 100 lb
Georgia World Congress Center
Typical market cost to exhibit · 10×20 custom or hybrid$41k – $88.2kIncludes floor space, travel and show fees. Not a Purple Exhibits price.

Photo: Carol M. Highsmith, Library of Congress, public domain

Budget by size

What exhibiting at DTECH 2027 costs

Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

Typical all-in cost to exhibit$41k – $88.2kMarket estimate, not a Purple Exhibits price
DTECH 2027: typical all-in cost to exhibit, by booth size and exhibit type (market estimates)
Booth sizeRental exhibitCustom or hybridOpen in calculator
10×10 inline$16.2k – $40.6k$26.5k – $55.4kAdjust
10×20 inline$27.8k – $64.9k$41k – $88.2kAdjust
20×20 island$44.1k – $104k$66.5k – $147kAdjust
20×30 island$64.5k – $151k$96.2k – $213kAdjust
What these numbers are

These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They cover everything it takes to exhibit, and much of the total is paid to the show organizer, its contractors, airlines and hotels: floor space, drayage, union labor, electrical and travel. In a 10×20 custom or hybrid budget, the exhibit itself is about $21.6k – $43.2k. For Purple Exhibits' own price on your booth, ask for a quote.

Show at a glance

Planning for DTECH 2027

DTECH 2027 (electric utilities/T&D) runs 4 days, Mar 1–4, 2027, at Georgia World Congress Center.

From the DTECH exhibitor kit

Move-in
Feb 28 – Mar 1, 2027, 8 AM–5 PM Official
Booth space
Not published; the show quotes pricing on request Official

Dates and travel

  • Discount deadlines. Most exhibitor kits close the lower prices for labor, electrical and advance-warehouse freight three to four weeks before move-in. For DTECH 2027 that means around February 1, 2027 to February 8, 2027. Your kit has the exact dates.
  • Hotel nights. 4 exhibit days plus a day each for move-in and move-out is about 6 nights per person. The estimate budgets $1,500–$3,000 per traveler.
  • Also in Atlanta around the same dates: International Biomass Conference & Expo (Mar 2–4, 2027), Atlanta Home Show (Mar 12–14, 2027). Book hotels early when large events overlap.
What drives the cost

Budgeting for a booth at DTECH 2027

DTECH (DistribuTECH) covers transmission, distribution and grid technology for electric utilities, including metering, grid automation and data platforms. Attendees are utility engineers, operations leaders and executives.

  • Grid equipment demos can be heavy and need special handling. Smaller samples and digital demos keep drayage down.
  • The show moves between cities, so labor rates and rules change from year to year. Check the current venue's exhibitor kit.
  • Utility buyers often book meetings ahead. A meeting space in the booth adds structure and labor cost.

Biggest lines in a 10×20 custom or hybrid budget

Exhibit
$21.6k – $43.2k Industry guide
Floor space
$4.8k – $13k Industry guide
Travel & staffing
$4.5k – $9k Industry guide
Freight shipping
$2.7k – $5.7k Estimate
Published rates

Show services at Georgia World Congress Center

The rates this estimate uses. Electrical, internet, sales tax and the venue's work rules are on the Georgia World Congress Center cost page.

Installation & dismantle labor
$85–$179 per hour, straight time Official
Drayage (material handling)
$95–$175 per 100 lb, round trip, 200 lb minimum Official

How Georgia World Congress Center compares

Published rates at the 28 US venues that publish their own.

Installation labor$85–$179/hr · 4th lowest of 28 venues
$64$369
Drayage$95–$175 per 100 lb · 7th lowest of 28 venues
$65$424
Questions

DTECH 2027 booth cost questions

How much does a booth at DTECH 2027 cost?

Plan on $16.2k – $40.6k for a 10×10 rental booth and $41k – $88.2k for a 10×20 custom or hybrid booth. A 20×20 island runs $66.5k – $147k. Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.

How much is drayage at DTECH 2027?

Drayage at Georgia World Congress Center runs $95–$175 per 100 lb, round trip, with a 200 lb minimum. A 10×20 custom booth ships about 1,800 lb, so drayage comes to about $1.7k – $3.1k. Your show's exhibitor kit has the exact rate.

When should I order show services for DTECH 2027?

DTECH 2027 opens Mar 1–4. Most exhibitor kits close the lower prices for labor, electrical and advance-warehouse freight three to four weeks before move-in, which for DTECH 2027 is around February 1, 2027 to February 8, 2027. Ordering after the deadline usually costs 20–50% more. The show's exhibitor kit has the exact dates.

Are these Purple Exhibits prices?

No. These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They include floor space, drayage, union labor, electrical and travel, which are paid to the show and its contractors, not to the booth builder. For Purple Exhibits' own price on your DTECH 2027 booth, ask for a quote.

More booth cost pages

Numbers updated October 2026 from published exhibitor kits and price lists. Rates are set per show, so your exhibitor kit has the final prices.

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