Booth cost estimates at Georgia World Congress Center
Georgia World Congress Center in Atlanta, GA: installation labor runs $85–$179 an hour and drayage $95–$175 per 100 lb at published rates. Exhibiting with a 10×20 custom or hybrid booth typically costs $41k – $88.2k all-in. These are market estimates, not Purple Exhibits prices.
- CityAtlanta, GA
- Labor$85–$179/hr
- Drayage$95–$175 per 100 lb
Photo: Carol M. Highsmith, Library of Congress, public domain
What exhibiting at Georgia World Congress Center costs
Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.
| Booth size | Rental exhibit | Custom or hybrid | Open in calculator |
|---|---|---|---|
| 10×10 inline | $16.2k – $40.6k | $26.5k – $55.4k | Adjust |
| 10×20 inline | $27.8k – $64.9k | $41k – $88.2k | Adjust |
| 20×20 island | $44.1k – $104k | $66.5k – $147k | Adjust |
| 20×30 island | $64.5k – $151k | $96.2k – $213k | Adjust |
These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They cover everything it takes to exhibit, and much of the total is paid to the show organizer, its contractors, airlines and hotels: floor space, drayage, union labor, electrical and travel. In a 10×20 custom or hybrid budget, the exhibit itself is about $21.6k – $43.2k. For Purple Exhibits' own price on your booth, ask for a quote.
Where the money goes
Each line links to the document the number comes from. Official means published by the venue or show.
10×20 custom or hybrid
| Exhibit10×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design | $21.6k – $43.2k | Industry guide |
|---|---|---|
| Drayage (material handling)1,800 lb at $95–$175 per 100 lb | $1.7k – $3.1k | Official |
| Installation & dismantle16–28 crew hours at $85–$179/hr | $1.4k – $5k | Official |
| Electrical2–3 500-watt outlets at $161 each (venue price list) | $323 – $484 | Official |
| Freight shippingRound trip, cross-country | $2.7k – $5.7k | Estimate |
| Lead retrievalBadge-scanning app license or device | $299 – $705 | Official |
| Floor space200 sq ft at $24–$65/sq ft | $4.8k – $13k | Industry guide |
| Travel & staffing3 people | $4.5k – $9k | Industry guide |
| Contingency (10%)Change orders, rush fees, surprises | $3.7k – $8k | Industry guide |
| Total | $41k – $88.2k | |
20×20 custom or hybrid island
| Exhibit20×20 custom / hybrid: structure, graphics, flooring, lighting, AV, design | $36k – $72k | Industry guide |
|---|---|---|
| Drayage (material handling)3,600 lb at $95–$175 per 100 lb | $3.4k – $6.3k | Official |
| Installation & dismantle32–56 crew hours at $85–$179/hr | $2.7k – $10k | Official |
| Electrical2–4 20-amp drops at $173–$350 each | $346 – $1.4k | Industry guide |
| Freight shippingRound trip, cross-country | $3.6k – $7.8k | Estimate |
| Lead retrievalBadge-scanning app license or device | $299 – $705 | Official |
| Floor space400 sq ft at $24–$65/sq ft | $9.6k – $26k | Industry guide |
| Travel & staffing3 people | $4.5k – $9k | Industry guide |
| Contingency (10%)Change orders, rush fees, surprises | $6k – $13.3k | Industry guide |
| Total | $66.5k – $147k | |
Rates at Georgia World Congress Center
Published labor (2026) for ConnectED 2026 in Atlanta: $139.5/hr straight time, $214.25 overtime. Published drayage (2026) for ConnectED 2026: $119.5–$127 per 100 lb.
- Installation & dismantle labor
- $85–$179 per hour, straight time Official
- Drayage (material handling)
- $95–$175 per 100 lb, round trip, 200 lb minimum Official
- Electrical
- $161–$242 per 500-watt outlet (advance price, then the standard price) Official
- Sales tax
- 8.9%
How Georgia World Congress Center compares
Published rates at the 28 US venues that publish their own.
Shows at Georgia World Congress Center
Pick a show to see its estimate.
- The COBB TradeshowOct 11–12, 2026
- SecureWorld AtlantaOct 14, 2026
- ICSC@SOUTHEASTOct 19–20, 2026
- Battery Recycling Expo North AmericaOct 28–29, 2026
- Critical Materials & Minerals Expo North AmericaOct 28–29, 2026
- E-Waste World Expo North AmericaOct 28–29, 2026
- Front Row Card ShowNov 7–8, 2026
- Fall Cash & CarryNov 9–11, 2026
- The National Franchise Show / Franchise Expo AtlantaNov 14–15, 2026
- Sneaker Con AtlantaDec 5, 2026
- IPPE - International Production & Processing ExpoJan 26–28, 2027
- DTECH (DistribuTECH)Mar 1–4, 2027
Exhibiting at Georgia World Congress Center
How much does a booth at Georgia World Congress Center cost?
Plan on $16.2k – $40.6k for a 10×10 rental booth and $41k – $88.2k for a 10×20 custom or hybrid booth. A 20×20 island runs $66.5k – $147k. Totals include the exhibit, drayage, installation and dismantle labor, electrical, round-trip freight, floor space, travel for three people, lead retrieval and a 10% contingency.
How much is drayage at Georgia World Congress Center?
Drayage at Georgia World Congress Center runs $95–$175 per 100 lb, round trip, with a 200 lb minimum. A 10×20 custom booth ships about 1,800 lb, so drayage comes to about $1.7k – $3.1k. Your show's exhibitor kit has the exact rate.
What does installation labor cost at Georgia World Congress Center?
Published installation and dismantle rates run $85–$179 per hour at straight time. Overtime is usually 1.5 times that. A 10×20 custom booth takes about 16–28 crew hours, so labor comes to $1.4k – $5k.
Are these Purple Exhibits prices?
No. These are typical market costs, worked out from published venue and show rates and industry price benchmarks. They are not Purple Exhibits prices. They include floor space, drayage, union labor, electrical and travel, which are paid to the show and its contractors, not to the booth builder. For Purple Exhibits' own price on your booth, ask for a quote.
Can I set up my own booth at Georgia World Congress Center?
Check the work rules in your exhibitor kit. Many venues let full-time employees set up a small booth with hand tools, while larger and custom booths need show labor.
More booth cost pages
- Georgia World Congress Center exhibitor guide
- DTECH 2027 booth cost
- IPPE 2027 booth cost
- Booth costs at Javits Center
- Booth costs at McCormick Place
- Booth costs at Ernest N. Morial Convention Center
- Booth costs at Boston Convention & Exhibition Center
- Booth costs at San Diego Convention Center
- Booth costs at Walter E. Washington Convention Center
- Booth costs at Las Vegas Convention Center
- Booth costs at Anaheim Convention Center
- Drayage and labor rates by venue
- Booth cost calculator: all 2,300 US shows
Numbers updated October 2026 from published exhibitor kits and price lists. Rates are set per show, so your exhibitor kit has the final prices.
Want Purple's price at Georgia World Congress Center?
The numbers on this page are market estimates. Send us your booth size and we'll quote our own price, line by line, within 24 hours.
