Purple Exhibits
ASTRA Marketplace & Academy 2027 · Budget & deadline sheet
June 6–9, 2027 · Pittsburgh, PA

Booth price tiers (all-in, 2026 ranges)

FootprintRental with your graphicsCustom build
10×20 inline$7,500 – $15,000$15,000 – $45,000
10×30 inline$12,000 – $22,000$25,000 – $65,000
20×20 island$16,000 – $40,000$50,000 – $120,000
20×30+ island$25,000 – $55,000$75,000 – $175,000

Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.

Billed by the show

  • Your ASTRA Marketplace & Academy booth space, paid to the organizer
  • Drayage, or material handling, when it is not in the ASTRA Marketplace & Academy space rate
  • Electrical service, internet and rigging
  • Booth cleaning and any union labor Pittsburgh requires

Published rates:

  • Floor covering left behind: $1,000 fine, 2025 rules
  • Exhibitor liability insurance: At least $1,000,000 per occurrence, 2025 rules
  • Extra full-conference exhibitor badge: $149 per person before the early discount date, 2025

Key dates

  • Design sign-off with Purple: Late March 2027
  • Winter 2026 to 2027: Booth contract with ASTRA, which assigns space by priority points; we sketch a 10×20 or island plan against ASTRA's height and sight-line rules.
  • Late March 2027: Design sign-off, about ten weeks before the June 6 opening, with island drawings ready for ASTRA's 60-day review.
  • April 2027: Production in Fishkill, NY over 30 to 45 days: shelving, low play tables, flooring and graphics.
  • May 2027: Freight to the official decorator's advance warehouse once the 2027 manual is issued; labor and power orders placed.
  • Move-in, days before June 6, 2027: Our project manager and vetted local labor build the booth and lay the mandatory floor covering in Pittsburgh.
  • June 6–9, 2027: ASTRA Marketplace & Academy; dismantle only after the show closes, since early teardown costs priority points.

Purple planning timeline; confirm official dates against your exhibitor kit.

Checklist

No fee left off: every ASTRA Marketplace & Academy cost is listed upfront, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/astra-marketplace/