Shoptalk 2027 · Budget & deadline sheet
March 22–24, 2027 · Mandalay Bay, Las Vegas, NV
March 22–24, 2027 · Mandalay Bay, Las Vegas, NV
Booth price tiers (all-in, 2026 ranges)
| Footprint | Rental with your graphics | Custom build |
|---|---|---|
| 10×20 inline | $7,500 – $15,000 | $15,000 – $45,000 |
| 10×30 inline | $12,000 – $22,000 | $25,000 – $65,000 |
| 20×20 island | $16,000 – $40,000 | $50,000 – $120,000 |
| 20×30+ island | $25,000 – $55,000 | $75,000 – $175,000 |
Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.
Billed by the show
- Exhibit space (paid to Shoptalk Commerce)
- Material handling / drayage, where the space rate does not include it
- Electrical, internet and rigging orders for Shoptalk
- Booth cleaning and whatever union labor the Shoptalk venue requires
Published rates:
- Retailer and brand ticket: $2,595 standard rate, Spring 2027
- Hosted buyer travel: Up to $750 reimbursed, Spring 2027
- Spark startup kiosk: 6×7 turnkey kiosk, 2 passes, 5 meetings
Key dates
- Sponsor ticket registration closes for Shoptalk Spring 2027: February 8, 2027
- Design sign-off with Purple: Mid-December 2026
- Now to November 2026: Sponsorship and space agreed with Shoptalk's sales team; we design the stand and meeting room around the package.
- December 2026: Design sign-off before Shoptalk's 90-day space freeze; production starts in our Las Vegas shop.
- January 2027: Graphics, demo counters and meeting room walls built and test-assembled; venue power, rigging and internet orders filed.
- By February 8, 2027: Every sponsor ticket registered (substitutions by February 12); certificates of insurance sent 30 days before install labor uses the premises.
- Move-in, days before March 22, 2027: Your Purple project manager runs the install of the stand and meeting room and tests every demo.
- March 22–24, 2027: Show days, teardown after the Wednesday afternoon sessions, then the kit is regraphed in our Las Vegas shop for Shoptalk Fall.
Purple planning timeline; confirm official dates against your exhibitor kit.
Checklist
- Agree your sponsorship package and the footprint it includes with Shoptalk
- Decide on a branded meeting room alongside the stand
- Buy guaranteed Meetup meetings if your sales team needs a full calendar
- Sign off the design before Shoptalk's 90-day space freeze
- Register every sponsor ticket by February 8, 2027
- Send us the venue certificate requirements so ours arrive 30 days ahead
- Plan arrival by Sunday, March 21 and teardown after the Wednesday sessions
- Decide whether the kit travels to Shoptalk Fall in Nashville in October
Every last fee for Shoptalk, listed upfront and in full on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/shoptalk/