Purple Exhibits
WEFTEC 2027 · Budget & deadline sheet
September 25–29, 2027 · McCormick Place, Chicago, IL

Booth price tiers (all-in, 2026 ranges)

FootprintRental with your graphicsCustom build
10×20 inline$7,500 – $15,000$15,000 – $45,000
10×30 inline$12,000 – $22,000$25,000 – $65,000
20×20 island$16,000 – $40,000$50,000 – $120,000
20×30+ island$25,000 – $55,000$75,000 – $175,000

Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.

Billed by the show

  • Booth space, paid to Water Environment Federation
  • Material handling / drayage, if the WEFTEC space rate leaves it out
  • Electrical, internet and rigging orders for WEFTEC
  • Booth cleaning, and union labor where McCormick Place requires it

Published rates:

  • Material handling: $1.25 per lb before mid-September, $1.57 after, 2026 rate
  • Machinery handling: $0.55 per lb up to 5,000 lb, 2026 rate
  • Display labor: $133 per hour straight time, 2026 rate
  • McCormick Place drayage: About $210 per cwt, Purple's 2026–2027 planning figure

Key dates

  • Design sign-off with Purple: Mid-July 2027
  • Spring 2027: Booth number and footprint confirmed with WEF; we draw to your space and the published height limits.
  • Mid-July 2027: Design sign-off; floor-load and structure drawings for heavy skids start, ahead of WEF's approval deadlines.
  • August 2027: Production in our Fishkill, NY shop over 30 to 45 days; skid bases engineered from your equipment weights.
  • Early September 2027: Freight to the advance warehouse before the higher late material-handling rate applies; show-service orders placed.
  • Days before September 25, 2027: Targeted move-in at McCormick Place; 2027 move-in dates not confirmed yet. Our project manager sets and levels every skid.
  • September 25–29, 2027: Conference and exhibition days with our project manager on call, then dismantle and freight home or to storage.

Purple planning timeline; confirm official dates against your exhibitor kit.

Checklist

No fee left off: every WEFTEC cost is listed upfront, on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/weftec/