Purple Exhibits
ASHG Annual Meeting 2027 · Budget & deadline sheet
October 26–30, 2027 · Nashville, TN

Booth price tiers (all-in, 2026 ranges)

FootprintRental with your graphicsCustom build
10×20 inline$7,500 – $15,000$15,000 – $45,000
10×30 inline$12,000 – $22,000$25,000 – $65,000
20×20 island$16,000 – $40,000$50,000 – $120,000
20×30+ island$25,000 – $55,000$75,000 – $175,000

Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.

Billed by the show

  • Exhibit space (paid to American Society of Human Genetics)
  • Material handling / drayage, if the ASHG Annual Meeting space rate leaves it out
  • Electrical service, internet and rigging at Nashville
  • Booth cleaning and any union labor Nashville requires

Published rates:

  • Booth space: Inline 10×10 $4,870 early to $5,660 late, 2026 rates
  • Island space: $52.85 to $59.25 per sq ft, 20×20 minimum, 2026
  • New Exhibitor Pavilion: $4,045 turnkey 10×10 ($4,450 late), 2026
  • CoLab session: $8,000 to $10,000 per 30-minute slot for exhibitors, 2026

Key dates

  • Design sign-off with Purple: Mid-August 2027
  • Late 2026: ASHG publishes 2027 booth details; reservations follow its priority point structure, and early rates in 2026 ran through March 31.
  • Spring 2027: Book space at the early rate and choose any CoLab or Industry Education session; ancillary event applications in 2026 closed in mid-June.
  • Mid-August 2027: Design sign-off; island drawings with heights and hanging signs prepared for ASHG approval.
  • September 2027: Production in Fishkill, NY over 30 to 45 days; service orders placed before the contractor's discount date, EAC form and insurance filed.
  • About 3 weeks before move-in: Crates ship to the advance warehouse, which ASHG recommends for crated freight; move-in happens before the October 26 opening.
  • October 26–30, 2027: ASHG 2027 in Nashville; no packing before the official close, then we dismantle and send the booth to storage.

Purple planning timeline; confirm official dates against your exhibitor kit.

Checklist

Every fee on paper upfront, in full, for your ASHG Annual Meeting booth. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/ashg/