pharma and biotech · Nashville
ASHG Annual Meeting 2027Exhibitor guide for Nashville: booth costs, key dates, deadlines
ASHG 2027 booths in Nashville, built under 8 feet for a genomics poster hall
- Event dates
- October 26–30, 2027
- Exhibit hall
- Not confirmed yet
- Venue
- Nashville, TNVenue not confirmed yet
4.9 star rating from clients3,000+ exhibitors servedBuilding since 201510,000+ booths built



Quick answers
ASHG Annual Meeting 2027 in 30 seconds
The short version for ASHG Annual Meeting exhibitors. Each ASHG Annual Meeting figure is sourced further down the page.
- When is ASHG Annual Meeting 2027?
- October 26–30, 2027, at Nashville, TN (venue not confirmed yet).
- When is the hall open at ASHG Annual Meeting?
- Not confirmed yet for 2027. In 2026 the Exhibit & Poster Hall opened Wednesday to Friday, October 21–23, from 9:30 a.m. to 4:30 p.m., with Thursday running to 6:15 p.m.
- How big is ASHG Annual Meeting?
- 7,554 attendees (2025 edition).
- What does booth space cost at ASHG Annual Meeting?
- Inline 10×10 $4,870 early to $5,660 late, 2026 rates, paid to the organizer.
- What is the all-in cost of a 10×20 booth at ASHG Annual Meeting?
- $7,500 – $15,000 for a Purple rental in Nashville: design, graphics, lighting, install and dismantle. Space and show services are billed separately by ASHG Annual Meeting.
Everything about ASHG Annual Meeting 2027 in one place
ASHG Annual Meeting 2027 fact sheet
| Official name | ASHG 2027, the Annual Meeting of the American Society of Human Genetics |
|---|---|
| Event dates | October 26–30, 2027 |
| Exhibit hall dates | Not confirmed yet In 2026 the Exhibit & Poster Hall opened Wednesday to Friday, October 21–23, from 9:30 a.m. to 4:30 p.m., with Thursday running to 6:15 p.m. |
| Venue | Nashville, TN |
| Organizer | American Society of Human Genetics (ASHG) |
| Size (2025) | 7,554 attendees source |
| Who attends | Principal investigators, directors and corporate executives, postdocs, research associates, clinical geneticists and genetic counselors; 63% academia, 24% industry |
| Booth space | Inline 10×10 $4,870 early to $5,660 late, 2026 rates source |
| Nearest airport | Nashville International Airport (BNA) |
| Hotels | ASHG's official housing provider for 2027 is not confirmed yet; in 2026 it was Maritz Global Housing, reached through the Exhibitor Resource Center |
| Official website | ashg.org |
Official ASHG Annual Meeting resources
01 Purple at ASHG Annual Meeting 2027
ASHG 2027 booths in Nashville, built under 8 feet for a genomics poster hall
We build ASHG booths for geneticists who walk from their posters to your sequencing, bioinformatics or testing demo, inside the 8-foot limit ASHG enforces on every non-island booth. For Nashville we prepare the island drawings, the EAC form and every service order the moment the 2027 kit opens.
- Oct 26–30 · Nashville
- 7,554 attendees in 2025
- 239 exhibitors in 2025
What makes ASHG Annual Meeting different, and how we build for it
The ASHG Annual Meeting calls itself the world's largest meeting for human genetics and genomics, and its Exhibit & Poster Hall is the center of the week: posters are presented in the hall at the end of each exhibit day, coffee breaks are held only there, and CoLab sessions run in open-air theaters on the floor. Booth space follows ASHG's priority point structure, with a New Exhibitor Pavilion for companies that have exhibited twice or less, plus an NIH Pavilion and a Nonprofit & Advocacy Pavilion. Industry Education sessions, exhibitor suites and ancillary events fill the rest of the meeting. The 2025 Boston meeting logged 24,000+ leads in three days.
About 40% of attendees hold high-level roles, and more than a quarter of those involved in purchasing make the final decision: they want platform performance, cost per sample and a path to a pilot.
Bioinformatics and genomic technology tops ASHG's interest list: they want to see the pipeline, the data formats and the compute cost, on a real dataset, at a screen they can drive.
Testing menus, turnaround times, variant interpretation and report examples they can show a patient's care team, explained without sales gloss.
Your team in Nashville
From our two shops to the ASHG Annual Meeting floor
Your ASHG Annual Meeting booth is built in our own production shop in Fishkill, NY, or at our Las Vegas hub, shipped to Nashville and installed by vetted local labor with our own project manager on the floor. Every ASHG Annual Meeting build runs a predictable 30 to 45 days and gets a pre-show QA, with secure storage after.
When your team gets to Nashville, the booth is lit and stocked. You just show up.
Inside ASHG Annual Meeting 2027
ASHG Annual Meeting rules that shape your booth
ASHG prohibits anything taller than 8 feet in a non-island booth and enforces height and line of sight on site, removing items if needed (2026 rules). We keep every inline wall, banner and monitor below that line.
Island booths of 400 square feet or more, and any two-story booth, which ASHG allows only on islands, need approved drawings with heights and hanging signs before install (2026 rules). We prepare and submit them.
Carpet or flooring is mandatory and must cover the whole booth by 3 p.m. on the last move-in day, or it is installed and billed at show-site rates (2026 rules). We lay flooring first on move-in day.
Exhibitors may hire their own installers, photographers or other contractors, but each needs an Exhibitor Appointed Contractor form and certificate of insurance or is refused entry (2026 rules). We file ours with your COI.
Exhibitors packing or leaving before the official close are fined $750 per 10×10 reserved (2026 rules). We start dismantle only after the closing announcement and book crews accordingly.
Programs worth planning for
One turnkey 10×10 with carpet, a locking counter and two stools for companies that have exhibited at ASHG two times or fewer: $4,045 standard, $4,450 late in 2026.
Thirty-minute industry sessions in open-air theaters on the exhibit floor with AV and seating for about 75: $8,000 to $10,000 for exhibitors in 2026.
Sixty-minute sessions in separate convention center rooms over midday and afternoon breaks, listed on the official schedule: $5,500 per session for exhibitors in 2026, plus AV.
ASHG is the largest human genetics meeting, 7,554 attendees in 2025; choose it over AGBT when you sell sequencing, genotyping, bioinformatics or genetic testing to a broad research and clinical genetics crowd rather than to genome technology specialists. Line up ASHG Annual Meeting against every pharma and biotech show we build for →
pharma and biotech at ASHG Annual Meeting
The industry behind ASHG Annual Meeting, in pictures



02 Booths & pricing for ASHG Annual Meeting 2027
Popular booth sizes at ASHG Annual Meeting
ASHG sells 10×10 spaces as inline, corner and prime (main aisle) booths that combine into 10×20 and 10×30 runs, and islands from 20×20; end-caps and peninsulas at row ends are not sold. Bioinformatics and testing firms take 10×20s; sequencing platforms take islands. We recommend a 10×20 to start.

Two ASHG spaces combined: a backwall under the 8-foot limit with your data story, two demo screens for pipelines or reports, and twelve exhibitor badges.
See 10×20 rental booths →
Three combined spaces, often prime plus inline: a live analysis station, a testing-menu wall and a standing table for lab directors.
Shown: Tipmed, a Purple inline booth
See 10×30 rental booths →
ASHG's minimum island, priced per square foot: a benchtop sequencer or genotyping instrument on a plinth, a hanging sign and approved drawings.
Shown: a Purple island exhibit for Floy
See 20×20 rental booths →
A platform island with a theater for in-booth talks kept quiet enough not to bleed past the booth, a meeting room, and an optional double-deck, which ASHG allows only on islands.
Above: Olon S.p.A., a Purple large-format exhibit
See 20×30 rental booths →In Purple's ASHG Annual Meeting price
- A 3D rendering of your ASHG Annual Meeting booth, revised until you approve it
- Structure, printed graphics, counters and storage, as specified for ASHG Annual Meeting
- Lighting plus power distribution within the booth at ASHG Annual Meeting
- Setup and teardown, with our project manager on the ASHG Annual Meeting floor
- Every ASHG Annual Meeting show-service order and deadline tracked for you
Billed separately by the show and its contractor
- Exhibit space (paid to American Society of Human Genetics)
- Material handling / drayage, if the ASHG Annual Meeting space rate leaves it out
- Electrical service, internet and rigging at Nashville
- Booth cleaning and any union labor Nashville requires
Rates to plan with for ASHG Annual Meeting:
- Booth space Inline 10×10 $4,870 early to $5,660 late, 2026 rates source
- Island space $52.85 to $59.25 per sq ft, 20×20 minimum, 2026 source
- New Exhibitor Pavilion $4,045 turnkey 10×10 ($4,450 late), 2026 source
- CoLab session $8,000 to $10,000 per 30-minute slot for exhibitors, 2026 source
Every one of these is estimated on your proposal, so you see the full ASHG Annual Meeting total on paper before you sign.
All-in 2026 rental ranges: design, structure, graphics, installation and dismantle are included, and custom ASHG Annual Meeting builds are quoted per project. Run your ASHG Annual Meeting numbers in the booth cost calculator and the 2026 booth cost guide.
Tell us your ASHG Annual Meeting booth size and what the space has to do. A reply within one business day, then a ASHG Annual Meeting rendering and fixed proposal, usually within a week. No charge.
At ASHG Annual Meeting, your team walks into a lit, stocked booth. You just show up.
03 Built by Purple
Designed, built and installed by Purple







Case study · Pixee Medical
Pixee Medical at a medical technology congress
A focused booth that put the augmented-reality surgical guidance demo first, so visitors could try it while traffic kept moving.
Pixee Medical's booth put a complex technology in visitors' hands without slowing the aisle; at ASHG a sequencing or analysis demo has to do the same between poster sessions.
Read the Pixee Medical case study All case studies →“We were very happy with the experience and with the support provided throughout the project. The booth looked great, the coordination process was smooth, and everything was handled professionally, which made the event much easier for our team.”
Miriam Valdes, Communications Manager, INdermal · more Purple client reviews
Trusted by exhibitors including
04 Designing for sequencing, genotyping, bioinformatics, genetic testing and lab reagent companies at ASHG Annual Meeting
Four things we get right for ASHG Annual Meeting exhibitors
1Eight feet is enforced on site
ASHG prohibits anything taller than 8 feet in a non-island booth and checks height and line of sight on site, removing items when needed. We draw every inline backwall, banner stand and monitor post below 8 feet and keep side sightlines open to IAEE guidelines.
2Poster hour is your rush hour
Posters are presented in the hall at the end of each exhibit day, so the floor fills late in the afternoon. We schedule your demo loop and extra staff for those hours and keep the counter front clear for scientists walking from their boards.
3Talks stay inside your booth
In-booth talks and demos are allowed at ASHG if the audience stays inside your space and the audio does not bleed past your area. We build a short standing zone with directional sound and a screen inside the booth line.
4The booth arrives empty
Outside the specialty pavilions an ASHG booth comes with only pipe and drape, and carpet must cover the whole floor by 3 p.m. the day before opening or it is installed at your cost. We ship flooring, furniture and lighting with the booth.

Concept rendering
Your ASHG Annual Meeting proposal comes with a rendering like this
Layout, graphics, lighting and product positions are all in the 3D view, revised until right, before a single panel is cut for ASHG Annual Meeting. This one is a Purple concept for Olon.
Start my ASHG Annual Meeting conceptFloor at a glance
Where you could be at ASHG Annual Meeting 2027
The 2027 Nashville building and hall are not confirmed yet. ASHG's 2026 Exhibit & Poster Hall shows how the floor is organized, and these zones shape where a booth gets traffic.
Exhibit & Poster Hall (Montréal layout, 2026)
In 2026 ASHG used one combined hall for booths and posters, Hall 220 on Level 2 of the Palais des congrès, just outside registration, with coffee breaks held only in the hall and poster presentations each afternoon.
Our advice Aisles next to the poster boards fill at day's end, so booths near them get the late surge; we keep the counter clear and staff heavy then.
CoLab Theaters
Open-air theaters on the exhibit floor seating about 75, with a basic AV package, for 30-minute industry sessions.
Our advice If your CoLab talk is on the floor, we print your booth number on the slide template and a floor graphic leading back to you.
Specialty pavilions
The New Exhibitor, NIH, and Nonprofit & Advocacy Pavilions each sell one turnkey 10×10 with carpet and furniture per eligible company.
Our advice A pavilion booth needs only graphics, so we print a backwall and counter wrap that fit the pavilion furniture and travel in one case.
05 Nashville, TN
Logistics for ASHG Annual Meeting 2027, handled
ASHG has named Nashville for October 26–30, 2027, but not the building, so we plan freight and labor once the exhibitor kit names the hall. In 2026 Freeman was ASHG's official services contractor with exclusive material handling, lifts, rigging and booth cleaning, and every third-party installer needed an Exhibitor Appointed Contractor form plus a certificate of insurance; we file both for you. ASHG also requires show insurance for every exhibitor, bans freight through the front doors and limits hand carry to one trip by one person without dollies. On the floor, our project manager leads the build and the teardown alongside vetted Nashville labor.
What Purple handles
- Booth design under ASHG's 8-foot inline limit
- Island and double-deck drawings for ASHG approval
- EAC form, certificates of insurance and exhibitor show insurance
- Service orders, carpet and freight to the advance warehouse
- Install and dismantle in Nashville with our project manager
- Storage until ASHG 2028 in San Diego

ASHG Annual Meeting timeline, counted back from move-in
We need your ASHG Annual Meeting design signed off by mid-August 2027.
- Late 2026ASHG publishes 2027 booth details; reservations follow its priority point structure, and early rates in 2026 ran through March 31.
- Spring 2027Book space at the early rate and choose any CoLab or Industry Education session; ancillary event applications in 2026 closed in mid-June.
- Mid-August 2027Design sign-off; island drawings with heights and hanging signs prepared for ASHG approval.
- September 2027Production in Fishkill, NY over 30 to 45 days; service orders placed before the contractor's discount date, EAC form and insurance filed.
- About 3 weeks before move-inCrates ship to the advance warehouse, which ASHG recommends for crated freight; move-in happens before the October 26 opening.
- October 26–30, 2027ASHG 2027 in Nashville; no packing before the official close, then we dismantle and send the booth to storage.
Our planning timeline. Move-in, freight target and order deadlines are set by the ASHG Annual Meeting exhibitor kit and your assigned schedule; we confirm them for your booth once you book.
Printable ASHG Annual Meeting budget & deadline sheetTravel to ASHG Annual Meeting 2027
Getting to ASHG Annual Meeting 2027: airport and hotels
Fly in
Nashville International Airport (BNA)
Stay
ASHG's official housing provider for 2027 is not confirmed yet; in 2026 it was Maritz Global Housing, reached through the Exhibitor Resource Center
Travel facts from ashg.org.
ASHG Annual Meeting by the numbers
ASHG Annual Meeting year by year
How ASHG Annual Meeting 2027 compares with other pharma and biotech shows
The pharma and biotech shows closest to ASHG Annual Meeting on the calendar, with the latest size each organizer has published. Each name other than ASHG Annual Meeting opens our exhibitor guide for that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| RAPS ConvergenceRegulatory Affairs Professionals Society (RAPS) | September 19–21, 2027 | Minneapolis, MN | 1,500+ global delegates attendees (2025) |
| BioProcess InternationalInforma Connect Life Sciences | September 20–23, 2027 | Boston, MA | 3,000+ attendees · 250+ exhibitors (2026) |
| NCPA Annual ConventionNational Community Pharmacists Association (NCPA) | September 25–28, 2027 | San Antonio, TX | 3,000+ attendees projected by NCPA for 2026 |
| ISPE Annual Meeting & ExpoInternational Society for Pharmaceutical Engineering (ISPE) | October 10–13, 2027 | Chula Vista, CA | 300+ exhibitors (2026) |
| AMCP NexusAcademy of Managed Care Pharmacy (AMCP) | October 18–21, 2027 | Orlando, FL | 2,647 attendees · 48 exhibitors (2025) |
| SfN NeuroscienceSociety for Neuroscience (SfN) | October 23–27, 2027 | Chicago, IL | 21,093 attendees · 435 exhibitors (2025) |
| ASHG Annual MeetingAmerican Society of Human Genetics (ASHG) | October 26–30, 2027 | Nashville, TN | 7,554 attendees (2025) |
| SITC Annual MeetingSociety for Immunotherapy of Cancer (SITC) | November 3–7, 2027 | National Harbor, MD | 45% of SITC 2025 attendees |
| AAPS PharmSci 360American Association of Pharmaceutical Scientists (AAPS) | November 14–17, 2027 | Anaheim, CA | – |
| Cell BioAmerican Society for Cell Biology (ASCB) | December 4–8, 2027 | Philadelphia, PA | 4,000+ total attendees, Cell Bio 2025 survey |
ASHG Annual Meeting exhibitor questions
Questions exhibitors ask us before ASHG Annual Meeting
How much does a booth at ASHG cost?
ASHG has not published 2027 rates. In 2026 an inline 10×10 cost $4,870 early, $4,965 standard and $5,660 late, and islands ran $52.85 to $59.25 per square foot. On our side, a 10×20 rental runs $7,500 to $15,000; a custom 20×20 island for a sequencing platform is $50,000 to $120,000.
When do ASHG 2027 booth sales open?
ASHG said 2027 information arrives in late 2026, with reservations by priority points. In 2026 the early rate ran to March 31, the standard rate to August 31 and late rates after; the last day to reserve was October 16. We plan design sign-off for mid-August 2027, before the late-rate window.
Can we rent a booth for ASHG?
A Purple rental for ASHG is a complete booth: backwall graphics cut under 8 feet, counters, demo monitors, LED lighting and the carpet ASHG requires, with shipping and both labor calls priced in the same quote. ASHG itself supplies only an 8-foot back drape, 36-inch side rails and a 7-by-44-inch sign.
Can we hire our own installer at ASHG?
ASHG lets exhibitors hire the labor provider of their choice, but each one files an Exhibitor Appointed Contractor form with a valid certificate of insurance, or the convention center turns them away. In 2026 that form was due October 16. We file it for every crew on your booth, whether we book the labor or you do.
Are talks, demos and giveaways allowed in ASHG booths?
ASHG allows them within limits. Talks and demos must keep the audience inside your booth and the audio from bleeding past it, and giveaways are handed out only at your booth, a CoLab slot or your suite, after you file the Exhibit Promotions and F&B Request Form. Catering comes only from the exclusive caterer.
What happens if we pack up early at ASHG?
ASHG fines exhibitors $750 per 10×10 reserved when they are found packing, dismantling or leaving before the official close, under its 2026 rules. We schedule dismantle crews to start only after closing and plan your team's flights around it.
Which hall will ASHG 2027 use in Nashville?
ASHG has not named the 2027 building or hall; both are not confirmed yet. In 2026 the Exhibit & Poster Hall was Hall 220 on Level 2, just outside registration, and we plan Nashville freight once the kit names the hall.
Can an ASHG booth be reused at other genomics meetings?
The same modular walls work at AGBT in Orlando, ASM Microbe in Chicago and ASBMB in Boston, and we hold the booth in storage until ASHG 2028 in San Diego. Graphics are swapped for each audience.
When is ASHG 2027?
ASHG 2027 runs Tuesday, October 26 to Saturday, October 30, 2027 in Nashville. Exhibit hall dates are not confirmed yet: the 2026 exhibitor FAQ mentioned October 27–29 for Nashville, but ASHG has not published 2027 exhibit days. Later meetings: San Diego, October 25–29, 2028, and Boston, October 16–20, 2029.
Where is ASHG 2027 held?
In Nashville, Tennessee. ASHG lists only the city for 2027, so the venue is not confirmed yet. The 2026 meeting is in Montréal, October 20–24, 2026, and the 2025 meeting was in Boston.
How many people attend the ASHG Annual Meeting?
ASHG 2025 in Boston drew 7,554 attendees and 239 exhibiting and sponsoring companies, with 2,861 posters. Recent years: 7,289 in Denver in 2024 and 8,289 in Washington, D.C. in 2023.
What are the ASHG exhibit hall hours?
The 2027 Nashville hall schedule is not confirmed yet. In Montréal in 2026 the Exhibit & Poster Hall opens Wednesday to Friday, October 21–23, 9:30 a.m. to 4:30 p.m., with Thursday running to 6:15 p.m., and ASHG counts 12+ hours of unopposed exhibit time.
Is the ASHG exhibit hall open to the public?
The hall is for registered people only: during the meeting only registrants may enter the convention center, including booth staff, industry guests and speakers. Each 10×10 comes with six exhibitor badges and six single-day guest badges, plus two full scientific registrations per company; extra exhibitor badges cost $80.
How do I get a booth at ASHG 2027?
Through the ASHG Exhibitor Resource Center on Map Your Show, once ASHG opens 2027 sales. Returning exhibitors request a booking code from the exhibits team, and first-time companies can choose the New Exhibitor Pavilion, a turnkey 10×10 for companies that have exhibited at ASHG two times or fewer.
Before you sign with anyone
Five things to ask every builder quoting ASHG Annual Meeting:
- Are all fees on paper, including what the contractor at Nashville bills?
- Who actually builds it for ASHG Annual Meeting: your shop or a subcontractor?
- Who from your team is on the ASHG Annual Meeting floor for install and dismantle?
- What does the rental include, and what is billed by ASHG Annual Meeting?
- Where does the booth go after the show, and what does storage cost?
Common situations
Already own a booth? Your existing booth gets refreshed graphics and repairs, then we ship it to Nashville, install it and store it between shows. You keep the structure you paid for and bring it to ASHG Annual Meeting.
Exhibiting from outside the US? Freight to the advance warehouse, show-service orders, installation and storage are ours to run, and one project manager answers your emails in your time zone.
Short on time? A rental with your graphics can be ready for ASHG Annual Meeting in two to three weeks. On the first call, we tell you what is realistic for ASHG Annual Meeting.
Get a proposal
Tell us about your ASHG Annual Meeting booth
What happens next
- Within one business day we write back to ask about your products, your goals for ASHG Annual Meeting and your footprint.
- Your ASHG Annual Meeting concept rendering and fixed proposal usually arrive within a week. Every ASHG Annual Meeting fee listed upfront, in full, on paper.
- We build in 30–45 days, ship to the advance warehouse and install before the hall opens.