Purple Exhibits
Northern Green 2027 · Budget & deadline sheet
January 19–21, 2027 · Saint Paul RiverCentre and Roy Wilkins Auditorium, Saint Paul, MN

Booth price tiers (all-in, 2026 ranges)

FootprintRental with your graphicsCustom build
10×20 inline$7,500 – $15,000$15,000 – $45,000
10×30 inline$12,000 – $22,000$25,000 – $65,000
20×20 island$16,000 – $40,000$50,000 – $120,000
20×30+ island$25,000 – $55,000$75,000 – $175,000

Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.

Billed by the show

  • Booth space, paid to Minnesota Nursery & Landscape Association
  • Material handling (drayage) at the Saint Paul RiverCentre and Roy Wilkins Auditorium, where the space rate does not include it
  • Electrical service, internet and rigging at the Saint Paul RiverCentre and Roy Wilkins Auditorium
  • Booth cleaning and whatever union labor the Northern Green venue requires

Published rates:

  • Booth space, standard 10×10: $1,119 member, $1,309 non-member, 2027
  • Premium squares: Entrance $6,699, Rotunda $7,699 (members, 2027)
  • Lead retrieval: From $300 through Trade Show Leads, 2027
  • Late move-out penalty: $499 for booth items left after move-out

Key dates

  • Last day for full refunds of Northern Green registration fees: December 31, 2026
  • Design sign-off with Purple: Early November 2026
  • Late October to early November 2026: Space confirmed on the Northern Green ExpoCad floor plan; we design to the 8-foot and 4-foot line-of-sight limits.
  • Early November 2026: Design sign-off, about ten weeks before move-in; Fern carpet and furniture and RiverCentre power orders drafted.
  • Late November 2026: Northern Green posts your assigned load-in and load-out times; we book freight to Fern's warehouse around them.
  • November to December 2026: Production in Fishkill, NY over 30 to 45 days; staff registered before the December 31 refund cutoff and hotels booked before rates rise after December 18.
  • January 18–19, 2027: Move-in Monday noon to 5 p.m. and Tuesday 6 a.m. to 6 p.m. in your slot; plants arrive last and stay away from the doors.
  • January 20–21, 2027: Booth complete by 8:45 a.m.; trade show days, then teardown Thursday from 12:30 to 5 p.m. in your assigned load-out time.

Purple planning timeline; confirm official dates against your exhibitor kit.

Checklist

All fees listed upfront, in full, on paper, before Northern Green. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/northern-green/