
crops, agtech and grain · Peoria
IFCA Convention 2027Exhibitor guide: booth costs, dates and deadlines in Peoria
Illinois ag retail's January floor: IFCA 2027 booths in Peoria
- Event dates
- January 19–21, 2027
- Exhibit hall
- Not confirmed yet
- Venue
- Peoria Civic Center, Peoria
4.9 client rating10,000+ booths built3,000+ exhibitors servedSince 2015


Quick answers
IFCA Convention 2027 in 30 seconds
The IFCA Annual Convention & Trade Show is the winter meeting of the Illinois Fertilizer & Chemical Association, which represents the state's crop production supply and service industry. The 2027 convention is set for January 19–21, 2027 at the Peoria Civic Center, though IFCA's page also lists January 19 & 20, so trade show days are not confirmed yet. Over 1,000 members attend, per IFCA: ag retail managers and staff, agrichemical and nutrient makers, distributors and equipment suppliers. The trade show uses a 110,000-square-foot convention floor with 30-foot ceilings. Purple designs Peoria-ready inline booths and equipment pads for its exhibitors.
- When is IFCA Convention 2027?
- January 19–21, 2027, at Peoria Civic Center, Peoria.
- When is the IFCA Convention exhibit hall open?
- Not confirmed yet for 2027.
- How big is IFCA Convention?
- 1,000+ members, per IFCA attendees (2027 edition).
- What does booth space cost at IFCA Convention?
- Not confirmed yet; not published on IFCA's convention page, paid to the organizer.
- What is the all-in cost of a 10×20 booth at IFCA Convention?
- $7,500 – $15,000 for a Purple rental with design, graphics, lighting, install and dismantle. Space and show services are billed by IFCA Convention.
- At IFCA Convention, what is the next exhibitor deadline?
- Four Points by Sheraton IFCA block closes: December 15, 2026.
Crops, seed & inputs · Peoria · 2027
1,000+
Illinois ag input and retail members at IFCA's winter convention source
The lookPeoria, January 2027
Illinois ag retail comes indoors for the winter.
The IFCA Annual Convention & Trade Show is set for January 19–21, 2027 at the Peoria Civic Center, where over 1,000 IFCA members from ag retail, manufacturing and distribution meet, per IFCA.








Everything about IFCA Convention 2027 in one place
IFCA Convention 2027 fact sheet
| Official name | IFCA Annual Convention & Trade Show 2027 |
|---|---|
| Event dates | January 19–21, 2027 |
| Exhibit hall dates | Not confirmed yet |
| Venue | Peoria Civic Center Peoria Civic Center, downtown Peoria, IL (Jefferson Street, Kumpf Blvd., Monroe Street and Fulton Street) |
| Organizer | Illinois Fertilizer & Chemical Association (IFCA) |
| Size (2027) | 1,000+ members, per IFCA source |
| Who attends | Over 1,000 IFCA members: ag retail management and staff, agrichemical and nutrient makers and distributors, equipment suppliers |
| Booth space | Not confirmed yet; not published on IFCA's convention page source |
| Next deadline | Four Points by Sheraton IFCA block closes: December 15, 2026 source |
| Nearest airport | Peoria International Airport (PIA) 10 minutes from the Peoria Civic Center, per IFCA |
| Hotels | Five IFCA blocks: Marriott Pere Marquette and Courtyard Peoria Downtown $184, Four Points $139, Holiday Inn East Peoria $139, Embassy Suites East Peoria $136 Official hotel page → |
| Official website | ifca.com |
Official IFCA Convention resources
IFCA Convention 2027 calendar
IFCA Convention 2027 dates and deadlines
These are the dates the organizer has published for IFCA Convention, listed in order and linked to the pages that state them. The next date is highlighted.
01 Purple at IFCA Convention 2027
Illinois ag retail's January floor: IFCA 2027 booths in Peoria
Each winter the Illinois Fertilizer & Chemical Association holds its Annual Convention & Trade Show, where over 1,000 members from ag retail, manufacturing and distribution meet suppliers on the Peoria Civic Center's exhibit floor. We build booths for a real convention hall.
- Jan 19–21 · Peoria
- 1,000+ IFCA members attend
- 110,000 sq. ft. hall
What makes IFCA Convention different, and how we build for it
IFCA calls its convention the premier industry event for the ag input supply and service industry in Illinois, and the attendee list explains it: over 1,000 members, from the managers and staff of ag retail organizations to agrichemical and nutrient manufacturers, distributors and equipment suppliers. Unlike most retailer meetings, it uses a real convention hall: the Peoria Civic Center offers 110,000 square feet of contiguous exhibit space, 30-foot ceilings and utilities in the floor every 30 feet. The same association runs MAGIE, its summer outdoor show at the McLean County Fairgrounds, so many suppliers see the same Illinois retailers twice a year.
Illinois co-op and independent retail teams who set the products, services and equipment their locations sell for the coming season.
Agrichemical and nutrient companies that are IFCA members and meet their retail customers and distribution partners.
Suppliers of application equipment, storage and services to ag retail, per IFCA's description of who attends.
Your team in Peoria
How Purple runs the IFCA Convention 2027 in Peoria
The booth and any equipment pad are produced at Purple's Las Vegas shop or in Fishkill, New York and trucked to the Peoria Civic Center docks, or to the warehouse IFCA names once its 2027 exhibitor information is out. On site, our project manager leads set-up using the labor the venue and IFCA's contractor call for, then handles pack-out after the final close.
Inside IFCA Convention 2027
Rules that shape your IFCA Convention booth
The halls carry electric, water, drain and telephone lines every 30 feet, per IFCA's venue page. We plan screen, lighting and any water demo around the nearest floor box so cords stay off the aisle.
The exhibit halls have concrete floors and load-in docks. We bring flooring and wheel chocks for any equipment and schedule dock arrival for machines and crates.
IFCA lists five hotel blocks with cut-offs between December 15, 2026 and January 9, 2027, each booked by naming the IFCA block. We put the first cut-off on your countdown.
IFCA's January convention is Illinois ag retail's indoor trade show in a real convention hall; choose it over the MCPR Trade Show when your buyers are Illinois retail locations, and pair it with IFCA's August MAGIE show for equipment demos outdoors. Compare every agriculture show we build for →
02 Booths & pricing for IFCA Convention 2027
What does a booth at the IFCA Convention 2027 cost?
IFCA does not publish booth sizes or rates on its convention page for 2027; the trade show sits on a concrete convention floor with utilities every 30 feet, so equipment and island formats are possible where IFCA sells them. We recommend a 10×20 inline for input brands and a larger footprint for application equipment.

A back wall with your Illinois retail program, a counter for location managers and a product display for nutrient or crop protection lines.
Shown: Sedemac, a Purple inline booth
See 10×20 rental booths →
A spreader or sprayer component on one end, a demo screen in the middle and a meeting stool corner for retail buyers.
Shown: a Purple inline booth for Moncad / Browiner
See 10×30 rental booths →
Where IFCA sells an island: a piece of application or handling equipment on the concrete floor with power from the 30-foot utility grid.
Shown: Ecotact, a Purple island exhibit
See 20×20 rental booths →
A full applicator or tender on display with room around it, and a seated area for retail purchasing teams.
Above: ABC Compressors, a Purple island exhibit
See 20×30 rental booths →In Purple's IFCA Convention price
- Your design and 3D rendering, revised until it is right for IFCA Convention
- Structure, printed graphics, counters and storage, as specified for IFCA Convention
- Lighting plus power distribution within the booth at IFCA Convention
- Our project manager on the floor for installation and dismantle
- Each service order and deadline in the IFCA Convention exhibitor kit, tracked for you
Billed by IFCA Convention and its contractor
- Exhibit space (paid to Illinois Fertilizer & Chemical Association)
- Material handling (drayage) at the Peoria Civic Center, where the space rate does not include it
- Electrical service, internet access and rigging
- Booth cleaning and any union labor the venue requires
Rates to plan with for IFCA Convention:
- IFCA hotel blocks, 2027 $184 (Marriott Pere Marquette, Courtyard), $139 (Four Points, Holiday Inn), $136 (Embassy Suites), plus tax source
- Booth space, 2027 Not confirmed yet; not published on IFCA's convention page source
- Booth build 10×20 rental $7,500–$15,000; custom 20×20 $50,000–$120,000, Purple's 2026 planning range source
Every one of these is estimated on your proposal, so you see the full IFCA Convention total on paper before you sign.
Ranges shown are all-in 2026 rental prices for design, structure, graphics, installation and dismantle at IFCA Convention; custom builds get their own quote. Get an exact number for IFCA Convention with the booth cost calculator or the 2026 booth cost guide.
Share the booth size you have at IFCA Convention and what you need the space to do. You hear back within one business day, and a rendering with a fixed IFCA Convention proposal usually follows within a week. No charge.
The booth we would build for IFCA Convention 2027
The applicator-and-counter booth for Peoria
IFCA is the rare retailer meeting with a real convention floor: concrete, docks, 30-foot ceilings and utilities every 30 feet. That lets a supplier bring a piece of equipment indoors in January and pair it with a counter for Illinois retail managers, where most retailer shows only allow a table.
Equipment pad
A spreader, sprayer boom section, tender or handling system on a flooring pad with wheel chocks, lit from above for the January crowd.
Program wall
A tall lit header that uses the hall's height and states your Illinois retail program in one line.
Retail counter
A counter with a tablet showing Illinois service territory and supply points, where a location manager books a pre-season visit.
Utility corner
Screens and lighting set at the nearest floor box on the 30-foot grid, so nothing crosses the aisle.
The demo
Run the equipment's controls on a screen beside the machine: rate changes, section control or a load-out cycle, with the real hardware next to it so a retail applicator can touch the parts they would maintain.
The meetings
IFCA's convention page does not list meeting rooms for exhibitors; the Courtyard Peoria Downtown and Marriott Pere Marquette connect to the center by skywalk, which keeps a hotel suite meeting a short walk from the booth.
Illinois acres, supplied and serviced on time.
Your team walks into a lit, stocked IFCA Convention booth. You just show up.
03 Built by Purple
IFCA Convention 2027 booths for Illinois ag retail suppliers




Case study · KLEEMANN
KLEEMANN at an industrial technology exhibition
KLEEMANN put working product next to on-screen simulation and walked visitors through in order, which suits an IFCA booth on a concrete hall floor, where an applicator or handling system can stand beside a screen that shows it working.
Read the KLEEMANN case study All case studies →“Itzy and his team are the real deal. If you want to wow your potential customers at your next trade show, this is the team for you. They create the best custom and portable trade show exhibits by far.”
Sherri McManus, Corporate Training, The Lou Everett Group · more client reviews
Trusted by exhibitors including
04 Designing for fertilizer, crop protection, application equipment, storage and ag retail service suppliers to Illinois ag retailers at IFCA Convention
Designing an IFCA booth for the Peoria Civic Center floor
1Use the 30-foot utility grid
The Peoria Civic Center's exhibit halls have electric, water, drain and telephone lines every 30 feet. We place the booth's power-hungry pieces, screens and lit counters, close to a floor box so no cable crosses an aisle.
2A real ceiling to work with
With 30-foot ceilings, height is not the constraint it is in hotel ballrooms where most retailer meetings happen. We use a taller lit header or tower where IFCA's rules allow it, so your name reads across the hall.
3Concrete floors and equipment
Concrete floors and load-in docks mean application equipment can come inside. We add flooring around the machine and wheel chocks, and plan forklift placement with the hall's contractor.
Speak to Illinois retail
IFCA's members supply and service Illinois farms. Graphics that show local supply, stewardship and service for Illinois retail locations land better than national ads.

Concept rendering
Every proposal comes with a rendering like this
See the IFCA Convention booth in 3D first: layout, graphics, lighting and where products sit, revised until it is right and before any panel is cut. This one is a Purple concept for Flashnet.
Start my IFCA Convention conceptFloor at a glance
Where you could be at IFCA Convention 2027
The IFCA trade show uses the Peoria Civic Center's exhibit halls, a downtown convention center rather than a hotel ballroom. These features shape a booth, per IFCA.
Exhibit halls
110,000 square feet of contiguous exhibit space with 30-foot ceilings and concrete floors.
Our advice Use the height for a lit header or tower where IFCA's rules allow.
Floor utilities
Electric, water, drain and telephone lines every 30 feet across the hall floor.
Our advice Ask for a booth near a floor box if you run screens, lighting or a water demo.
Load-in docks
Docks serve the exhibit halls for equipment and crates.
Our advice Book dock times early if an applicator or tender is coming.
05 Peoria Civic Center · Peoria
IFCA 2027 venue specs, docks, utilities and hotel blocks
The Peoria Civic Center sits downtown between Jefferson Street, Kumpf Blvd., Monroe Street and Fulton Street, 10 minutes from Peoria International Airport and under three hours by road from Chicago or St. Louis, per IFCA. Its 110,000 square feet of contiguous exhibit space has load-in docks, 30-foot ceilings and concrete floors with electric, water, drain and telephone lines every 30 feet. IFCA has not posted 2027 trade show hours, move-in times, booth rates or an exhibit contractor on its convention page; our project manager plans freight and set-up once IFCA sends the exhibitor information.
What Purple handles
- Inline and island booths for a concrete convention floor
- Equipment placement with flooring and wheel chocks
- Power planning around the 30-foot utility grid
- Freight and dock scheduling at the Peoria Civic Center
- Graphics written for Illinois ag retail
- Storage and reuse for MCPR, MAGIE-season graphics or Commodity Classic
IFCA Convention timeline, counted back from move-in
First IFCA hotel block closes (Four Points by Sheraton): December 15, 2026. The Marriott Pere Marquette and Courtyard blocks close December 30, 2026; book staff early.
For IFCA Convention, we need design sign-off by early December 2026.
- November 2026Contact IFCA to reserve trade show space; send Purple the booth size and equipment list.
- December 2026Design sign-off and production in our Fishkill, NY or Las Vegas shop; hotel blocks start closing December 15.
- Early January 2027Freight to the address in IFCA's exhibitor information; equipment booked for dock arrival.
- Days before January 19, 2027Move-in at the Peoria Civic Center; exact 2027 move-in times not confirmed yet.
- January 19–21, 2027Convention and trade show days with our project manager on site; trade show days not confirmed yet.
- After the closeDismantle and freight to storage, or on to Commodity Classic in March.
Purple's planning timeline for IFCA Convention. The official IFCA Convention move-in, freight target and order dates come from your exhibitor kit and assigned schedule; when you book, we confirm them against your booth.
Print the IFCA Convention budget & deadline sheetBefore you book IFCA Convention 2027
IFCA Convention 2027: Peoria details for exhibitors
The Courtyard Peoria Downtown connects by skywalk to the Marriott Pere Marquette and the Peoria Civic Center, so staff can reach the hall in January without going outside. source
The first IFCA room block, at the Four Points by Sheraton, closes December 15, 2026; the Embassy Suites East Peoria block lasts until January 9, 2027. source
IFCA's page lists the convention as both January 19 & 20 and January 19–21, 2027; keep staff travel flexible until IFCA confirms the trade show days. source
Electric, water, drain and telephone lines run every 30 feet in the exhibit halls, which makes a live water or flow demo practical if your booth sits near a box. source
IFCA also runs MAGIE, an outdoor trade show at the McLean County Fairgrounds in Bloomington each August, where equipment can run; many suppliers split equipment and meetings between the two. source
Who you meet on the floor
IFCA names management and staff of ag retail organizations as core attendees of its convention.
Makers and distributors of crop protection and fertilizer attend as IFCA members to meet Illinois retailers.
IFCA lists equipment suppliers and other industry service providers among the 1,000-plus members at the convention.
Side by side
IFCA Convention vs NAICC AG PRO EXPO vs Spray Drone End User Conference: 2027 at a glance
| IFCA Convention | NAICC AG PRO EXPO | Spray Drone End User Conference | |
|---|---|---|---|
| Dates | January 19–21, 2027 | January 25–30, 2027 | January 11–14, 2027 |
| Where | Peoria, IL · Peoria Civic Center | St. Louis, MO · Hyatt Regency St. Louis at the Arch | Savannah, GA · Savannah Convention Center |
| Size | 110,000 sq. ft. of contiguous exhibit space, 2027 venue | Not published | 1,400 attendees expected in 2027, per SDEUC |
| Main buyers | Ag retail managers and staff | Independent crop consultants | Drone application business owners |
| Booth space | Price not published | AG PRO EXPO booth, 2027: $1,220 NAICC member, $2,430 non-member per 10×10, refundable deposit included | Sponsor tiers with booths, 2027: Gold $4,500 (10×20); Platinum $7,500 (10×30); Diamond $15,000 (10×50) |
Figures carry the year and source shown on each show's own page.
Travel to IFCA Convention 2027
Getting to IFCA Convention 2027: airport, hotels and parking
Fly in
Peoria International Airport (PIA)
10 minutes from the Peoria Civic Center, per IFCA
Stay
Five IFCA blocks: Marriott Pere Marquette and Courtyard Peoria Downtown $184, Four Points $139, Holiday Inn East Peoria $139, Embassy Suites East Peoria $136
Park
Under three hours by road from Chicago or St. Louis, per IFCA
Find the venue
Peoria Civic Center
Peoria Civic Center, downtown Peoria, IL (Jefferson Street, Kumpf Blvd., Monroe Street and Fulton Street)
Travel facts from ifca.com.
IFCA Convention by the numbers
IFCA Convention year by year
How IFCA Convention 2027 compares with other agriculture shows
The agriculture shows closest to IFCA Convention on the calendar, with the latest size each organizer has published. Each show name opens our agriculture exhibitor guide for that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| Keystone Farm ShowLee Newspapers | January 5–7, 2027 | York, PA | – |
| Potato ExpoNational Potato Council | January 5–7, 2027 | Aurora, CO | 184 listed in November 2026 exhibitors (2027) |
| SE RegionalGeorgia Fruit & Vegetable Growers Association | January 7–9, 2027 | Savannah, GA | 3,300+ attendees · 400 booths exhibitors (2027) |
| Spray Drone End User ConferenceSpray Drone End User Alliance | January 11–14, 2027 | Savannah, GA | Sponsors and vendors across about 34 numbered booths, Mobile Convention Center exhibitors (2025) |
| IFCA ConventionIllinois Fertilizer & Chemical Association (IFCA) | January 19–21, 2027 | Peoria, IL | 1,000+ members, per IFCA (2027) |
| Iowa Pork CongressIowa Pork Producers Association (IPPA) | January 20–21, 2027 | Des Moines, IA | 3,900+ (per IPPA, undated) attendees · 225+ (per IPPA, undated) exhibitors (2026) |
| NAICC AG PRO EXPONational Alliance of Independent Crop Consultants (NAICC) | January 25–30, 2027 | St. Louis, MO | – |
| Iowa Ag ExpoIowa-Nebraska Equipment Dealers Association (INEDA) | February 2–4, 2027 | Des Moines, IA | 550+ expected exhibitors (2027) |
| Spokane Ag ExpoGreater Spokane Inc. (Spokane Ag Expo) | February 2–4, 2027 | Spokane, WA | – |
| CattleConNational Cattlemen's Beef Association (NCBA) | February 2–4, 2027 | Nashville, TN | 9,400+ attendees (2026) |
IFCA Convention exhibitor questions
IFCA Convention & Trade Show 2027 questions
When is the IFCA Convention & Trade Show 2027?
January 19–21, 2027 at the Peoria Civic Center, per IFCA's attendee notice; the headline on the same page says January 19 & 20, so the trade show days are not confirmed yet.
Where is the 2027 IFCA convention held?
The Peoria Civic Center in downtown Peoria, Illinois, between Jefferson Street, Kumpf Blvd., Monroe Street and Fulton Street, per IFCA. It is 10 minutes from Peoria International Airport.
How much is a booth at the IFCA Convention?
IFCA has not published 2027 booth rates on its convention page; space is arranged through the association office in Bloomington. We price the build as soon as you have the space, and can plan a 10×20 or larger.
Who attends the IFCA Convention?
Over 1,000 IFCA members, per IFCA: management and staff from ag retail organizations, agrichemical and nutrient manufacturers and distributors, equipment suppliers and other industry service providers.
How big is the Peoria Civic Center exhibit hall?
110,000 square feet of contiguous exhibit space, per IFCA's venue page, with load-in docks, 30-foot ceilings and concrete floors carrying electric, water, drain and telephone lines every 30 feet.
Which hotels have IFCA room blocks for 2027?
Five, per IFCA: Peoria Marriott Pere Marquette and Courtyard Peoria Downtown at $184, Four Points by Sheraton and Holiday Inn East Peoria at $139, and Embassy Suites East Peoria Riverfront at $136, each plus tax.
When do the IFCA hotel blocks close?
December 15, 2026 at the Four Points, December 30 at the Marriott Pere Marquette and Courtyard, December 31 at the Holiday Inn East Peoria and January 9, 2027 at the Embassy Suites, or earlier if full, per IFCA.
Which IFCA hotel connects to the Peoria Civic Center?
The Courtyard Peoria Downtown connects by skywalk to the Peoria Civic Center and to the Marriott Pere Marquette, per IFCA; about 1,000 hotel rooms sit within walking distance of the center.
Can equipment be displayed at the IFCA trade show?
The Peoria Civic Center's halls have load-in docks and concrete floors, per IFCA, which suit equipment; what IFCA allows for 2027 is in its exhibitor information, and we plan placement, flooring and chocks from it.
What is the difference between IFCA's convention and MAGIE?
IFCA runs both: the January convention and trade show is indoors at the Peoria Civic Center, and MAGIE is its outdoor trade show each August at the McLean County Fairgrounds in Bloomington. Equipment demos suit MAGIE; meetings and inputs suit January.
How is IFCA different from the MCPR Trade Show?
IFCA serves Illinois ag retail in a convention center each January; the MCPR Trade Show serves Minnesota retailers in a hotel ballroom each December. Suppliers selling across the Corn Belt often exhibit at both.
Before you sign for IFCA Convention
Five things to ask every builder quoting IFCA Convention:
- How will you place our screens and lighting on the Peoria Civic Center's 30-foot utility grid?
- What flooring and wheel chocks will you bring for equipment on the concrete hall floor?
- How will you schedule dock load-in at the Peoria Civic Center for machines and crates?
- Can you design now and adjust once IFCA confirms our space, trade show days and contractor?
- Can the same booth go on to Commodity Classic in New Orleans in March?
What IFCA Convention exhibitors ask us
IFCA has not posted booth rates. Can we plan anyway? We can. The venue is known: a 110,000-square-foot hall with concrete floors, docks and utilities every 30 feet. We design a booth that fits a 10×20 or an island and confirm the size when IFCA confirms your space.
Is it worth bringing equipment to a January show? In Peoria it is practical: load-in docks and concrete floors take it, and IFCA's retail members are the buyers who run applicators. One machine with a control screen beside it carries the booth.
We already exhibit at MAGIE. Do we need January too? They do different jobs. MAGIE in August is outdoors with equipment in action; the January convention brings over 1,000 members indoors during planning season, when next year's programs are set.
Get a proposal
Tell us about your IFCA Convention booth
What happens next
- Within one business day, we reply with questions about your products, goals and footprint.
- You get a concept rendering and a fixed proposal, usually within a week. Each IFCA Convention fee listed upfront and in full, on paper.
- The build takes 30–45 days; we ship to the advance warehouse and install before the hall opens at the Peoria Civic Center.