SuperZoo 2027 · Las Vegas · Aug 11–13

SuperZoo booth staff & trade show models who help pet buyers order

Friendly, polished SuperZoo 2027 staffing for pet brands: sampling hosts, grooming demo presenters, order-writing reps and camera-ready models. A Las Vegas crew at $85 an hour per person, with no travel fees.

  • 4-hour minimum
  • Local to Las Vegas
  • 72-hour rush
  • 2-hour standby
Two SuperZoo booth staff in dark tees kneeling on green turf beside two calm yellow Labradors in working vests at a natural grooming products boothReal Purple event
1,200+exhibiting companies at SuperZoo 2026
350+of them were first-time exhibitors
70countries in the 2026 registrations
350,000square-foot show floor
3floor days, August 11–13, 2027

Sources: World Pet Association post-show release for SuperZoo 2026 (August 20, 2026); show floor size, 2027 dates and venue from superzoo.org.

The short answer

Staffing a pet booth at SuperZoo

SuperZoo is a buying show, so your crew has to help pet retailers order, not just say hello. Purple Exhibits supplies SuperZoo booth staff for pet brands: sampling hosts, grooming product presenters, booth reps who write show orders, greeters and trade show models. Each role is $85 per hour per person, four-hour minimum. Our people live in Las Vegas, so your invoice has no flights, hotels or travel fees. SuperZoo 2027 fills the Mandalay Bay Convention Center floor August 11–13, with education sessions August 10–11. We brief staff on your treats, tools and show specials, keep the sample bar stocked and move store owners to the order counter. Live animals on the floor stay with your own handler; our staff simply follow the show’s animal rules. Book by late June for the best pick of people, or call with 72 hours’ notice for a rush crew.

Kennel cardSuperZoo 2027
Show
SuperZoo 2027, run by the World Pet Association (WPA)
Floor days
August 11–13, 2027 · education August 10–11
Where
Mandalay Bay Convention Center, Las Vegas
Who walks in
Pet store owners and buyers, groomers, distributors. Trade-only badges.
2026 show
1,200+ exhibitors, 350+ first-timers, registrations from 70 countries
Our rate
$85 an hour per person, 4-hour minimum, no travel fees
Lookbook

Real Purple crews, ready for buyers

Reps and hosts from real Purple Exhibits booths. Warm with visitors, sharp on product, and polished from the first sample to the last order.

02 · Counter repRep in a black blazer and lanyard holding up a gold chain for a buyer across a lit glass display case
Counter repA rep in a black blazer lifts a piece out of the case so the buyer can see it up close. Product in hand, then the order.
03 · Sampling and demo repBooth rep in a black polo handing small product samples across a white table to smiling buyers with lanyards, the hands-on style of our SuperZoo trade show models and reps
Sampling and demo repA rep in a black polo passes small samples across a white counter while buyers try them in hand. The same move works with a treat tray.

01 · Booth staff (top of page). Two booth staff in dark tees sit on green turf with two calm yellow Labradors in working vests at a grooming products booth. Friendly, at eye level, easy to talk to.

That is the tone we bring to SuperZoo: relaxed with pet people, briefed on your line and quick to send buyers to the counter.

Book SuperZoo staff

Real Purple Exhibits events.

Dress code

Choose the look for your pet booth

Four uniform styles that suit a pet products floor. One look for the whole crew, or a different one per job.

Logo polo

Brand-color polos, khakis or dark jeans and clean sneakers. Practical for kneeling at a sample bar or a grooming table.

Best for: Sample bars, order counters

Groomer apron

A branded apron over a dark tee, sleeves ready. It tells visitors this person can show the tool, not just talk about it.

Best for: Grooming tables, demos

Smart blazer

A tailored blazer over a plain top with trousers. Calm and polished for chain buyers and planning meetings.

Best for: Buyer meetings, suites

Bright launch dress

One bold brand color, simple cut, flat or block-heel shoes for a long day on carpet. Made for photos.

Best for: Launch hours, dinners

Send the dress code and brand colors when you book. We brief each staffer on shoes, hair and badge placement, and we pick comfortable shoes for three days on carpet.

Crew builder

Build your SuperZoo crew

Tell us what your booth does: sampling, grooming demos, order writing. The tag prints your crew and the price at $85 per hour.

Booth layout

A pet products booth, staffed by station

Six stations most pet booths have, and who works each one. Tap a station to see the job.

Product wallHero SKUs at eye levelSample barTreats in sealed packsGrooming tableTimed demo slotsOrder counterShow specials, tabletsBuyer meetingsChain buyers, by apptAisle greeterBadge check, first hello123456

Example 20×30 pet products booth, not to scale. Before the show we mark up your real floor plan the same way.

Product wall

Hero SKUs at eye level

Buyers scan the wall first. A brand ambassador stands here, names the best sellers and the new line, and hands a sell sheet to anyone who stops.

  1. 1Brand ambassador at the product wall
  2. 2Sampling host at the treat bar
  3. 3Product presenter at the grooming table
  4. 4Booth rep writing orders
  5. 5Meeting host for chain buyers
  6. 6Greeter on the aisle

Brands that have booked Purple

AmazonWayfairLGVenmoVallenSunliteergoPouchBiolab HoldingsStellar
Sample bar

Treat sampling that leads to orders

A sample is the start of a sales talk, not a giveaway. Here is how our sampling hosts run your bar at SuperZoo.

Tray, card, pack

A sampling host never just holds a tray. Every sample comes with an ingredient card and a sealed take-home pack for the store owner’s own pets.

  • Keeps trays full and covered between visitors
  • Answers the first questions: protein, grain-free, life stage
  • Logs which flavor each store liked
  • Hands warm leads to the order counter

Questions buyers ask

Retailers want to know if a product will sell on their shelf. Hosts learn the short answers before doors open.

  • Case pack and minimum order
  • Shelf life and storage
  • Where the product is made
  • What the show special is this week

Rules first

Food and treat sampling has rules. We read the sampling and animal sections of your exhibitor manual with you and brief every host on them.

  • Samples handed to people, not pets on the floor
  • Gloves and covered trays when required
  • Allergen notes kept on the counter
  • Waste bags emptied on every break
Crew of four booth staff in matching polos walking past colorful pet product booths before the SuperZoo show floor opens
Before doors: a crew of four in matching polos heads to the booth to stock trays and set the grooming table.
Grooming demos

A grooming table on the hour

Groomers are some of the most hands-on visitors at SuperZoo. Short, regular demos keep them at your table. One presenter runs each slot like this.

  1. Before doors

    Table set, tools charged, drip tray empty, towels stacked. The presenter runs the demo once with your trainer.

  2. On the hour

    A short demo of one product: a shampoo, a dryer, a clipper or a brush. The presenter keeps it under ten minutes.

  3. Between slots

    Wipe down, refill bottles, swap towels. The next group is lined up along your booth edge.

  4. After the slot

    Groomers who want more get a sell sheet and a walk to the order counter.

Plan the table with us

Demo tools draw real power, and water gets everywhere. Our SuperZoo 2027 exhibitor guide covers electrical, washable flooring and drip trays, so the presenter has a clean, safe table to work at.

Order floor

Three buyers, three ways to help them

The World Pet Association calls SuperZoo a buying show, and most visitors come to place orders. Each kind of buyer needs a different kind of help.

Independent store

Owner with a notebook

Small store owners buy for their own shelves and decide on the spot. A rep confirms the store, scans the badge and enters the show special while they are still at the counter.

Chain buyer

Buyer meeting at a quiet table

Chain and distributor buyers want a calm table and your sales lead. The meeting host keeps the schedule and seats the next appointment off the aisle.

Groomer

Hands-on at the table

Groomers want to feel the tool. The presenter lets them try it, answers the practical questions and passes serious interest to your rep.

Crew roles

SuperZoo booth staff roles

Seven jobs we fill at SuperZoo, what each person does and how many most booths need.

RoleWhat they do at SuperZooHow manyBook by
Sampling hostHands out treat and food samples, explains ingredients, offers take-home packsOne per sample barLate June
Product presenterRuns grooming, toy or tech demos on a schedule at a table or small stageOne per demo tableLate June
Booth repQualifies store owners, groomers and distributors and writes show orders on a tabletOne per order counterLate June
Meeting hostKeeps chain-buyer meetings on time at a quiet tableOne per meeting areaEarly July
Aisle greeterReads badges and sends each visitor to the right personOne for 20×20 and upEarly July
Brand ambassadorWorks the product wall and the aisle, hands out sell sheetsOne per hero displayEarly July
Trade show modelStands with a launch product for photos and pressOne per launchEarly July
Services

SuperZoo 2027 staffing services

Eight services pet brands book for SuperZoo, all at $85 per hour per person. Exhibiting at other Las Vegas shows this year? Our Las Vegas trade show models and event staffing page covers the whole calendar.

1

SuperZoo trade show models

Models stand with your launch product or hero display so buyers and pet press stop for a photo. They learn the product name and the one-line pitch first.

2

Brand ambassadors

Ambassadors work the aisle and the product wall, trade sell sheets for a badge scan and bring store owners into the booth.

3

Sampling hosts

Treat and food sampling with ingredient cards and take-home packs, done by the rules in your exhibitor manual.

4

Product presenters and demonstrators

Presenters run short, timed demos of grooming tools, shampoos, toys or pet tech, then pass hot leads to your rep.

5

Booth reps and order entry

Reps qualify each visitor, scan the badge and enter show specials on your tablet so the order is not lost after the show.

6

Hostesses and meeting hosts

Hosts keep chain-buyer meetings and hotel suite meetings on time and greet each guest by name.

7

Registration staff

Check-in for a session you host during education days or for an evening event, with names, wristbands and badge scans.

8

Multilingual staff

SuperZoo 2026 drew registrations from 70 countries. Tell us which languages your distributors speak and we confirm who is free with the quote.

Meet your SuperZoo crew

Warm with pet people, sharp on product and focused on orders. These are the five roles we send most often to SuperZoo.

SuperZoo brand ambassadors

SuperZoo brand ambassadors

Ambassadors who hand out pet treat samples and bring store owners into the booth.

TreatsAisleBadge scans
SuperZoo product presenters

SuperZoo product presenters

Presenters who demo grooming products on a schedule and reset the table between slots.

GroomingDemosGroomers
SuperZoo hostesses

SuperZoo hostesses

Hostesses who greet buyers at a pet brand booth and walk them to the right person.

GreetingBuyersBuyer meetings
SuperZoo sampling hosts

SuperZoo sampling hosts

Sampling hosts with a tray of pet food samples, ingredient cards and take-home packs.

FoodIngredientsPacks
SuperZoo booth reps

SuperZoo booth reps

Reps with a tablet who talk to pet store buyers and enter show orders on the spot.

RetailersOrdersTablets
1

Send your lineProducts, show specials and the sampling plan.

2

We brief on siteTrays, demo table and order flow tested before doors.

3

Orders capturedEvery buyer scanned and handed to your team.

Get my SuperZoo quote
Prep list

SuperZoo 2027 staffing checklist

Summer goes fast, and most of this happens in June and July. Your ticks save in this browser.

0 of 8 done
Show week

How we staff SuperZoo week

One prep day while education runs, then three days on the show floor.

Education startsCrew walkthrough; sample bar and grooming table set and tested
Show floor opensFull crew: greeter, sampling hosts, presenters and reps
Floor day twoPeak order day for many booths; extra rep on call
Final floor dayLast orders, follow-up bookings and a clean pack-down
Around the show

Before, during and after SuperZoo

SuperZoo uses the Bayside Halls on one level at Mandalay Bay. Our Mandalay Bay Convention Center venue guide covers halls, docks and labor. Back at Mandalay Bay in July? The same local crew staffs Cosmoprof North America booths, and we cover MAGIC in August too.

BeforeAug 10

Education day one. Crews do the walkthrough, stock the sample bar and test the grooming table.

DuringAug 11–13

Full crews on the show floor, plus meeting hosts in suites at the resort.

AfterEvenings

Retailer dinners and brand parties along the south Strip and across Las Vegas.

  • Mandalay Bay Convention Center
  • Bayside Halls A–F
  • Mandalay Bay Resort
  • Delano Las Vegas
  • Luxor
  • Excalibur
  • South Las Vegas Strip

Pets on the floor. SuperZoo allows animals in the halls only for set purposes, such as contests, education and exhibitor display. If you bring one, your own handler stays with it. Our staff follow the show’s animal rules and keep the space around it calm.

Bright pet products expo hall with colorful pet food and toy booths and a brand ambassador in a teal polo
A pet products hall in full color: food, treats and toys on every side, and buyers to welcome at each booth.
Price list

How much do SuperZoo booth staff cost?

Common SuperZoo crews by booth size and setup, at $85 per person per hour.

Typical SuperZoo booth crews: three floor days (August 11–13, 2027), 8-hour shifts
BoothTypical crew per shiftPeoplePer dayWhole show
10×10 Emerging BrandsA sampling host and a booth rep2$1,360$4,080
10×20 treat or food brandA greeter, a sampling host and a rep3$2,040$6,120
20×20 with a grooming tableA presenter, a sampling host, a rep and a greeter4$2,720$8,160
20×30 with an order counterA presenter, 2 sampling hosts, 2 reps and a greeter6$4,080$12,240
30×40 island with meetings2 presenters, 2 sampling hosts, 2 reps, a meeting host and 2 ambassadors9$6,120$18,360
Education days onlyA host for a hosted session or demo, August 10–111$680$2,040

8-hour days × 3 show days × $85 per person per hour. No travel, hotel or agency markup.

Worked example

A 20×20 pet booth with a grooming table, priced

A 20×20 booth with a sample bar, a grooming table and an order counter needs four people: a sampling host, a presenter, a rep and a greeter. Compare a local Las Vegas crew with flying the same four in for an August week.

SuperZoo 20×20, three floor daysCost
Purple local staff
Travel, hotel, per-diem$0
Your SuperZoo total
Typical fly-in agency, same teamCost
Staff hours at $85
Round-trip flights ~$360 each
Hotel Mandalay Bay area, August · ~$240/night
Per-diem ~$84/day
Fly-in total

Three ways to staff a SuperZoo booth, side by side

Compared on what actually changes your results and your invoice in SuperZoo.

Purple local crewFly-in staffing agencyGeneral temp agency
What you pay per hourOne flat $85, models to repsDay rate plus travel costsCheap, but not booth-trained
Travel and hotel$0. The team lives in SuperZooAbout $360 flight plus $240/night per person$0
Local knowledgeHalls, transit and shortcutsArrives with a mapDepends on the person
The SuperZoo edgeTrays, demo table and order flow tested before doors.Not localNot specialised
Trained on your productBriefing call and cheat sheetSometimes, for a feeNo
Lead captureQualifies and tags every scanVariesNot part of the job

Fly-in costs use the same typical SuperZoo rates as the budget above. Other agencies’ pricing varies.

Fetch a quote

Send your booth size, stations and dates. A SuperZoo quote comes back within one business day.

  • 1
    One rate for every role$85 per hour per person for sampling hosts, presenters, reps and models.
  • 2
    Briefed on your lineStaff learn ingredients, tools and show specials before the floor opens.
  • 3
    Backup within two hoursA standby staffer who knows your brief reaches the booth inside two hours, or that shift is free.

SuperZoo 2027 staffing request

Takes about three minutes. No deposit needed.

SZ
2027
Who do you need?

Prefer to talk? (800) 994-8030

FAQ

SuperZoo staffing questions

Call (800) 994-8030 and ask for the SuperZoo desk.

PE

Purple Exhibits Las Vegas crew desk
Checked by our pet-show coordinators · Updated

How much do SuperZoo booth staff cost?

$85 per hour per person, with a four-hour minimum. Sampling hosts, presenters, reps, greeters and models all bill at that one rate. The crew is local to Las Vegas, so there are no travel fees.

When and where is SuperZoo 2027?

The show floor is open August 11–13, 2027, at the Mandalay Bay Convention Center in Las Vegas. Education sessions run August 10–11.

How many staff does a SuperZoo booth need?

Count one sampling host per sample bar, one presenter per grooming or demo table and one rep per order counter. Add a greeter at 20×20 and up. The crew builder on this page does the math.

Can your staff hand out pet food and treat samples?

Yes. Sampling hosts keep trays covered and full, explain ingredients and hand out take-home packs. We follow the sampling rules in your exhibitor manual.

Do your staff handle live animals at the booth?

No. If you bring a display animal, your own handler stays with it. Our staff follow the show’s animal rules and keep the space around the animal calm and clear.

Can your reps write orders at the booth?

Yes. Reps learn your show specials, scan badges and enter orders on your tablet or order form. Pricing exceptions stay with your sales team.

Can you staff a grooming product demo?

Yes. A product presenter runs short demos on a schedule, resets the table between slots and sends interested groomers to your rep. Your trainer briefs them before doors.

Do your staff need SuperZoo badges?

Yes. SuperZoo is limited to pet industry professionals, and everyone on the floor needs a badge. Plan exhibitor badges for the crew; we send names early.

How far ahead should I book for SuperZoo 2027?

Late June gives you the widest choice of staff. After that we still book, and rush orders are possible with 72 hours’ notice.

What if a staff member cancels during SuperZoo?

Standby staff are on call in Las Vegas for all three floor days. If a replacement who knows your brief is not at the booth within two hours, you do not pay for that shift.

Are you the official SuperZoo staffing company?

No. We are an independent company that pet brands hire directly. We are not affiliated with SuperZoo or the World Pet Association.

Where can I hire booth staff near Mandalay Bay?

Book with Purple Exhibits by phone or with the quote form on this page. Our crew lives in Las Vegas and reaches the Mandalay Bay Convention Center with no travel fees.

Can I book promotional models for one day of SuperZoo?

Yes. Book one floor day, one launch hour block or one evening event. Each person has a four-hour minimum at $85 per hour.

How much do trade show models cost for SuperZoo?

The same $85 per hour per person as every other role. An eight-hour floor day for one model is $680, with no travel fees on top.

Can Purple build our SuperZoo booth too?

Yes. We design and build exhibits, including sample bars and grooming tables with washable flooring, and staff them under one plan.

All of SuperZoo week

SuperZoo week away from your booth

Pet brands do a lot of business off the floor. We staff those hours too, same rate.

Retailer dinners

Restaurants on the Strip

Seating, name cards and sample gift bags.

We send: Hostesses

Hotel suite meetings

Suites near Mandalay Bay

Private range meetings for chain buyers.

We send: Meeting hosts, booth reps

Education sessions

Session rooms, August 10–11

Check-in for a session you host.

We send: Registration staff

Brand launches

Meeting rooms and event spaces

New product reveals for buyers and press.

We send: Product presenters, models

After-hours parties

Event spaces in Las Vegas

Guest lists, wristbands and photo walls.

We send: Door hosts, ambassadors

Trays full. Crew on the floor.

Send your booth plan and dates. A SuperZoo price inside 24 hours.

Book SuperZoo staff(800) 994-8030SuperZoo desk · Mon–Fri
Get my SuperZoo quote
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