NVIDIA GTC 2027 · Budget & deadline sheet
March 14–18, 2027 · San Jose McEnery Convention Center and venues throughout San Jose, San Jose, CA
March 14–18, 2027 · San Jose McEnery Convention Center and venues throughout San Jose, San Jose, CA
Booth price tiers (all-in, 2026 ranges)
| Footprint | Rental with your graphics | Custom build |
|---|---|---|
| 10×20 inline | $7,500 – $15,000 | $15,000 – $45,000 |
| 10×30 inline | $12,000 – $22,000 | $25,000 – $65,000 |
| 20×20 island | $16,000 – $40,000 | $50,000 – $120,000 |
| 20×30+ island | $25,000 – $55,000 | $75,000 – $175,000 |
Includes design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show.
Billed by the show
- Booth space (paid to the organizer)
- Material handling at the San Jose McEnery Convention Center and venues throughout San Jose, when the space rate does not include it
- Electrical, internet and rigging orders for NVIDIA GTC
- Booth cleaning and whatever union labor the NVIDIA GTC venue requires
Key dates
- GTC 2027 poster submissions close: November 10, 2026
- Design sign-off with Purple: Early January 2027
- November 2026: Talk to NVIDIA's sponsor team about package and space; send us the systems, robots and demos you plan to show.
- November 10, 2026: GTC 2027 poster submissions close at 5 p.m. PT, for teams presenting research alongside the booth.
- Early January 2027: Design sign-off: structure, demo stations, robot run zone, graphics and the power plan.
- January to mid-February 2027: Production in Fishkill, NY or Las Vegas in 30 to 45 days; crates built for servers and robots.
- Late February 2027: Freight to the advance warehouse for San Jose; power, data and rigging orders filed.
- March 14–18, 2027: GTC week; your Purple project manager runs the install, stays on call and handles dismantle and return freight.
Purple planning timeline; confirm official dates against your exhibitor kit.
Checklist
- Agree your sponsor package and space with NVIDIA's GTC sponsor team
- List every demo, server, robot and screen, with power draw and weights
- Submit posters by November 10, 2026 if your researchers present
- Book rooms through EventSphere, the only official housing provider
- Plan staff around keynote day, workshops and training labs
- Send logo, brand palette, product imagery and the NVIDIA platforms you build on
- Approve the concept, run-zone layout and power plan by early January 2027
- Register booth staff once 2027 registration opens; in-person attendees must be 18+
Every last fee for NVIDIA GTC, listed upfront and in full on paper. Questions or a fixed proposal: (800) 994-8030 · info@purpleexhibits.com · purpleexhibits.com/shows/nvidia-gtc/