DASH by Datadog 2027The exhibitor guide: booth costs, dates and deadlines
Traces, not taglines: DASH 2027 partner booths at North Javits in New York
- Event dates
- June 15–16, 2027
- Exhibit hall
- Not confirmed yet
- Venue
- North Javits, Javits Center, New York
4.9 star client rating10,000+ booths built3,000+ exhibitors servedSince 2015
Quick answers
DASH by Datadog 2027 in 30 seconds
DASH is Datadog's annual user conference on observability, security and AI, organized by Datadog. DASH 2027 runs June 15–16, 2027 at North Javits, part of the Javits Center in New York City; Datadog writes the dates as June (14) 15–16. The 2026 edition drew 4,000+ attendees, 20+ workshops and 60+ sessions, per Datadog. Attendees are developers, SREs, platform and security engineers and AI builders who use Datadog. The partner expo is open only to Datadog Partners, sold as sponsorship tiers from Diamond down to participating sponsors. Purple builds compact integration booths for DASH from its Fishkill, NY shop.
- When is DASH by Datadog 2027?
- June 15–16, 2027, at North Javits, Javits Center, New York.
- When is the hall open at DASH by Datadog?
- Not confirmed yet for 2027. Datadog's DASH page lists sponsors and integrations to explore but no expo hours.
- How big is DASH by Datadog?
- 4,000+ attendees (2026 edition).
- What does a 10×20 booth cost all-in at DASH by Datadog?
- $7,500 – $15,000 for a Purple rental at DASH by Datadog with design, graphics, lighting, install and dismantle. Space and show services are billed by DASH by Datadog.
The lookNew York 2027
Dashboards glowing, Hudson after dark.
DASH 2027 by Datadog lands at North Javits June 15–16. Datadog counted 4,000+ attendees in 2026, mostly SREs and platform engineers, and only Datadog Partners may sponsor the floor they walk.
Everything about DASH by Datadog 2027 in one place
DASH by Datadog 2027 fact sheet
| Official name | DASH 2027 by Datadog |
|---|---|
| Event dates | June 15–16, 2027 |
| Exhibit hall dates | Not confirmed yet Datadog's DASH page lists sponsors and integrations to explore but no expo hours |
| Venue | North Javits, Javits Center 429 11th Ave, New York, NY 10001 |
| Organizer | Datadog |
| Size (2026) | 4,000+ attendees source |
| Who attends | SREs, DevOps, platform and security engineers and engineering leaders who use Datadog |
| Who can exhibit | Datadog Partners only |
| Nearest airport | LaGuardia (LGA), JFK and Newark Liberty (EWR) Newark is often fastest by car to the west side, per Purple's Javits guide |
| Hotels | Datadog's 2027 hotel block: not confirmed yet |
| Official website | dash.datadoghq.com |
Official DASH by Datadog resources
01 Purple at DASH by Datadog 2027
Traces, not taglines: DASH 2027 partner booths at North Javits in New York
DASH visitors live inside dashboards all day, so a partner booth earns its minute by showing your integration's data landing in Datadog, live. North Javits is a union building with an indoor truck marshaling yard, and our Fishkill, NY shop is about 70 miles up the Hudson.
- Jun 15–16 · North Javits
- 4,000+ attendees in 2026
- Datadog Partners only
What makes DASH by Datadog different, and how we build for it
DASH is Datadog's annual user conference, which Datadog calls the premier AI observability event, and its expo is a partner floor: sponsorship is open only to members of the Datadog Partner Network.In 2026 Google Cloud and AWS held the Diamond tier, RapDev was Platinum, and a long list of participating sponsors ran from Databricks and Cognizant to Chainguard, Gremlin and Supabase. DASH 2027 takes North Javits on June 15–16, following a 2026 edition that Datadog counts at 4,000+ attendees with 20+ workshops. Attendees are the engineers who live in Datadog every day, so a partner booth is judged on how cleanly its data shows up there.
Your integration's metrics, logs or traces arriving in a Datadog dashboard they recognize, plus a straight answer on setup time.
How your product fits next to Datadog's monitors and security signals, what it costs at scale, and a GitHub or docs link to try it.
One incident or cost story with numbers, and a short meeting slot with someone who can talk contract and rollout.
Your team in New York
How Purple runs DASH 2027 at North Javits
The kit is built and printed at our Fishkill, NY shop, about 70 miles up the Hudson, and crates go to the advance warehouse or straight to the Javits marshaling structure, whichever the 2027 exhibitor kit names once Datadog releases it. At North Javits, a Purple project manager directs the Teamsters, carpenters and electricians the building requires, then packs the kit for your next show.
Inside DASH by Datadog 2027
Rules that shape your DASH by Datadog booth
Datadog's FAQ states that DASH sponsorship is exclusive to Datadog Partners. We start design once your partner status and tier are confirmed, and put your integration, not a generic claim, on the header.
Staff may build up to 250 square feet by hand without tools; larger or tool-built booths are union carpenter work, and electricians connect power. We size the build and the labor order to that line.
Every DASH crate rides a truck that waits in the Javits marshaling structure until its dock slot opens. We book carriers to the official target window and label crates with booth and show.
Programs worth planning for
Datadog ran 20+ interactive workshops for all skill levels at DASH 2026; the 2027 workshop day and format are not confirmed yet.
The partner program a company must join before it can sponsor DASH; Datadog points sponsors to it from the DASH FAQ.
DASH is Datadog's own user conference with a partner-only expo; choose it over KubeCon when your product integrates with Datadog and you want observability teams who already pay for it, not the wider cloud native crowd. Compare every software and cloud show we build for →
Who exhibits at DASH by Datadog 2026
Sponsors of DASH 2026, per Datadog. See the full list
- Google Cloud
- AWS
- RapDev
- Cognizant
- Databricks
- Doppler
- LangChain
- Tricentis
- Warp
- Chainguard
- Cortex
- Gremlin
- Spacelift
- Steadybit
- Supabase
- Temporal
- Cloudsmith
software and cloud at DASH by Datadog
The industry behind DASH by Datadog, in pictures
02 Booths & pricing for DASH by Datadog 2027
How do you get a booth at DASH 2027 by Datadog?
Datadog sells DASH sponsorships only to its partners and publishes no booth sizes or prices; tiers in 2026 ran from Diamond and Platinum to participating sponsors. We recommend a compact space with two dashboard screens for most partners, and a 20×20 with a meeting corner for Diamond-level partners.
Two large screens showing your integration's data in Datadog side by side with your own console, a counter for QR codes to docs, and a stool for setup questions.
Pictured: Barantech, a Purple inline booth
See 10×20 rental booths →
A screen for the guided demo, a hands-on laptop bar with a reset, and a standing table at the end for the incident story your customer told.
Shown: Easy Shopper, a Purple inline booth
See 10×30 rental booths →
An island with four dashboard stations back to back, an LED header readable across North Javits, and a small meeting space screened by graphics.
Above: LeadSquared, a Purple island exhibit
See 20×20 rental booths →
Demo stations plus private meetings
Shown: Apartment List, a Purple island exhibit
See 20×30 rental booths →In Purple's DASH by Datadog price
- Design and a 3D rendering for DASH by Datadog, revised until it is right
- Structure, graphics printed for DASH by Datadog, counters and storage as specified
- Lighting and power distribution inside your DASH by Datadog booth
- Installation and dismantle at the North Javits, Javits Center, with our project manager on the floor
- Show-service orders and deadlines for DASH by Datadog, tracked on your behalf
What DASH by Datadog and its contractor bill
- Booth space, paid to Datadog
- Material handling at the North Javits, Javits Center, when the space rate does not include it
- Electrical, internet and rigging orders for DASH by Datadog
- Booth cleaning and whatever union labor the DASH by Datadog venue requires
We estimate each of these on your DASH by Datadog proposal, so the total is on paper before you sign.
Each price is an all-in 2026 rental range for design, structure, graphics, installation and dismantle; we quote custom builds project by project. For an exact DASH by Datadog figure, try the booth cost calculator; the 2026 booth cost guide has the ranges.
Send us your booth size for DASH by Datadog and what the space needs to do. You hear back within one business day, and a rendering with a fixed DASH by Datadog proposal usually follows within a week. No charge.
The booth we would build for DASH by Datadog 2027
The DASH integration bar
Every person on the DASH floor already runs Datadog, and Datadog describes the partner expo as integrations and AI tools, so this booth proves one thing: your data lands in their tool. Datadog publishes no booth sizes, so the bar is a modular frame-and-fabric kit that works as an inline or a small island once your tier is set.
Twin-screen bar
A counter with your product on one screen and a Datadog dashboard receiving its metrics, logs or traces on the other.
Setup card
A printed card and screen tile with the install steps and your Marketplace or integration listing, for the engineer who wants to try it that night.
Incident replay
A short replay of a real outage your integration helped close, told as a timeline an on-call engineer recognizes.
Partner header
Your integration name and Datadog Partner Network status on the header, readable from the aisle.
The demo
Break something on purpose in a sandbox: a latency spike or a failed deploy. The visitor watches the monitor fire in Datadog, then sees your integration point to the cause, short enough to finish between two workshops.
The meetings
Datadog lists no meeting-room program for DASH, so meetings happen in the booth. A standing table with a screen at one end of the bar holds the engineering-leader conversations your sales team books before June, away from the demo line.
Your stack's signals, already in Datadog.
Your team walks into a lit, stocked booth. You just show up.
03 Built by Purple
DASH booths that show the integration working
Case study · Amazon
Amazon at ESSENCE Festival of Culture, New Orleans
Different floor, same goal: Purple's walk-through build for Amazon at ESSENCE let people use Alexa and Prime Video on the spot, and a DASH partner must let engineers watch its data arrive live.
Read the Amazon case study All case studies →“We were very happy with the experience and with the support provided throughout the project. The booth looked great, the coordination process was smooth, and everything was handled professionally, which made the event much easier for our team.”
Miriam Valdes, Communications Manager, INdermal · client reviews
Trusted by exhibitors including
04 Designing for Datadog partners in cloud, AI, security and developer tooling at DASH by Datadog
Designing a DASH 2027 partner booth for North Javits
1Put Datadog on your screen
Every visitor already pays for Datadog, so the strongest demo shows your data inside their tool: a dashboard tile, a trace or a monitor firing. We spec screens big enough to read a time-series graph from the aisle and keep your own UI on the second screen.
2Workshop crowd, short windows
Datadog ran 20+ workshops and 60+ sessions in 2026, so people reach the partner floor in bursts between them. We design a two-minute demo path with a clear start point and a reset key, so staff can serve a wave and be ready for the next.
3Light build for the Javits
At the Javits, anything over 250 square feet or built with tools is carpenter work, and every crate is billed by weight through the dock. We keep DASH booths in aluminum frame and fabric so the labor and freight lines stay small.
4Partner proof on the wall
Sponsorship is limited to Datadog Partners, so your listing in the Datadog partner network is a credential worth showing. We print the integration name and partner status on the header where engineers look first, not on the floor graphic.
Concept rendering
Your DASH by Datadog proposal comes with a rendering like this
You see your DASH by Datadog booth in 3D before we cut a single panel: layout, graphics, lighting and product positions, revised until it is right. Pictured: a Purple concept for Netronix.
Start my DASH by Datadog conceptFloor at a glance
Where you could be at DASH by Datadog 2027
Datadog has named North Javits but not its floor plan. Here is how the Javits Center works for a partner booth, from Purple's Javits guide.
North Javits
The northern part of the Javits Center on 11th Avenue, the space Datadog's FAQ names for DASH 2027.
Our advice We confirm the hall's ceiling and rigging once Datadog releases the floor plan, then decide between a hanging sign and a tall lit header.
Truck marshaling facility
Trucks register at the covered marshaling structure inside the Javits and unload only once a dock is assigned.
Our advice We book the truck to the target window so the crate is not held in the queue on move-in day.
250 square foot hand-assembly limit
Exhibitor staff may assemble up to 250 square feet by hand without tools; larger or tool-built booths go to union carpenters.
Our advice A partner kiosk can be staff-built; anything larger we plan with carpenter hours priced on the proposal.
05 North Javits, Javits Center · New York
DASH 2027 freight, Javits marshaling and union labor
North Javits belongs to the Javits Center on 11th Avenue. Trucks for it queue inside the building, in a marshaling structure stacked four levels high, until a dock opens for them. Labor is union throughout: Teamsters handle freight off the dock, carpenters take any booth past 250 square feet, and electricians connect power and lit signs. Datadog has not released 2027 exhibitor services, so the official contractor, move-in and expo hours are not confirmed yet. We build and print in Fishkill, NY, about 70 miles up the Hudson, file the orders once Datadog opens them, and a Purple project manager leads the union install and the dismantle.
What Purple handles
- Booth design within Datadog's partner sponsorship rules
- Large-screen dashboard demos, internet and power orders
- Javits marshaling, dock targets and union labor scheduling
- Built and printed in Fishkill, NY, a short drive from Manhattan
- Your Purple project manager at North Javits for setup, show days and teardown
Your DASH by Datadog timeline, from move-in back
We need your DASH by Datadog design signed off by early April 2027.
- When Datadog confirms your sponsorshipSend us the tier, the space and any Datadog booth rules; design starts the same week.
- Early April 2027Design sign-off: screens, counter, header and dashboard content approved.
- April to mid-May 2027Production in our Fishkill, NY shop within 30 to 45 days; screens tested with your live Datadog view.
- Late May 2027Freight to the official contractor's warehouse; power and internet ordered for every screen.
- June 15–16, 2027DASH at North Javits; 2027 move-in days not confirmed yet. Your project manager stays through dismantle.
Purple's planning timeline for DASH by Datadog. We confirm the official move-in, freight target and order deadlines for the North Javits, Javits Center against your booth when you book; they come from your exhibitor kit and assigned schedule.
Printable DASH by Datadog budget & deadline sheetBefore you book DASH by Datadog 2027
DASH by Datadog 2027 tips for Datadog Partners
Join the Datadog Partner Network before asking about DASH: Datadog's FAQ says sponsorship is exclusive to partners, and requests go through the form on the sponsorship page. source
Datadog writes the 2027 dates as June (14) 15–16 without saying what the 14th holds, so keep a hotel night on June 14 open for setup until the agenda is posted. source
DASH 2026 put AI builders from Hugging Face, OpenAI and Anthropic on stage beside Datadog's founders, and Datadog bills the event around AI observability, so a demo that monitors an AI agent or model call fits the room. source
The Datadog Partner Network lists marketing development funds among its benefits; ask your Datadog contact whether they can go toward your DASH space and booth. source
The attendees Datadog quotes from 2026 include security analysts, technical program managers and solutions architects as well as SREs, so staff the bar with one person who can talk security signals. source
Who you meet on the floor
They come to learn from peers how others run Datadog and to see AI applied to incident management, as 2026 attendees told Datadog.
They walk the partner expo for integrations that fit the dashboards and monitors they already maintain.
Datadog names security experts among its core audience, and they look for tools that feed security signals into the same platform.
They attend to see where observability is heading and to shortlist partners before budget season.
Travel to DASH by Datadog 2027
Getting to DASH by Datadog 2027: airport and hotels
Fly in
LaGuardia (LGA), JFK and Newark Liberty (EWR)
Newark is often fastest by car to the west side, per Purple's Javits guide
Stay
Datadog's 2027 hotel block: not confirmed yet
Travel facts from purpleexhibits.com.
DASH by Datadog by the numbers
DASH by Datadog year by year
How DASH by Datadog 2027 compares with other software and cloud shows
The software and cloud shows closest to DASH by Datadog on the calendar, with the latest size each organizer has published. Open any name for our exhibitor guide to that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| Cisco LiveCisco Systems | June 6–10, 2027 | Las Vegas, NV | 21+ minimum age for every Cisco Live 2027 attendee |
| Snowflake SummitSnowflake Inc. | June 7–10, 2027 | San Francisco, CA | – |
| Gartner Marketing Symposium/XpoGartner | June 7–9, 2027 | Aurora, CO | – |
| CommerceNextCommerceNext | June 8–9, 2027 | New York, NY | – |
| Insurtech Insights USAInsurtech Insights | June 9–10, 2027 | New York, NY | 6,000+ attendees · 180+ exhibitors (2026) |
| Gartner Cybersecurity & Risk Management SummitGartner | June 14–16, 2027 | National Harbor, MD | – |
| CCW Las VegasCustomer Management Practice (CMP) | June 14–17, 2027 | Las Vegas, NV | – |
| DASH by DatadogDatadog | June 15–16, 2027 | New York, NY | 4,000+ attendees (2026) |
| AI & Big Data Expo North AmericaTechEx Events Ltd | June 16–17, 2027 | San Jose, CA | – |
| Data + AI SummitDatabricks | June 21–24, 2027 | San Francisco, CA | – |
DASH by Datadog exhibitor questions
DASH 2027 by Datadog: partner questions answered
When is DASH 2027?
DASH 2027 by Datadog takes place June 15–16, 2027. Datadog writes the dates as June (14) 15–16, and in 2026 the program included 20+ workshops; the 2027 workshop schedule is not confirmed yet.
Where is DASH 2027 held?
Datadog's FAQ says DASH 2027 will be hosted at North Javits in New York City, the Javits Center on 11th Avenue on Manhattan's west side.
Who can sponsor or exhibit at DASH?
Only Datadog Partners. Datadog's FAQ states that sponsorship opportunities are exclusive to partners, so a company joins the Datadog Partner Network first and then asks about sponsorship through the form on the DASH sponsorship page.
How much does a DASH sponsorship cost?
Datadog publishes no rate card; prices come with a sponsorship inquiry. On the Purple side, a 10×20 rental with your graphics runs $7,500 to $15,000 and a custom 20×20 $50,000 to $120,000, before Javits freight and labor.
How many people attend DASH?
Datadog counts 4,000+ attendees at DASH 2026, with 20+ workshops, 60+ sessions and 30+ speakers. Attendees are mostly SREs, DevOps, platform and security engineers who use Datadog at work.
Who sponsored DASH 2026?
Google Cloud and AWS were Diamond sponsors and RapDev Platinum. Participating sponsors included Cognizant, Databricks, LangChain, Tricentis, Chainguard, Gremlin, Spacelift, Supabase and Temporal, among others on Datadog's 2026 list.
When is the DASH expo open?
Datadog has not posted 2027 partner expo days or hours, so they are not confirmed yet. Our schedule has the booth cabled, lit and demo-tested ahead of the June 15 start.
Can we set up our own booth at the Javits Center?
Your own staff may hand-assemble a booth of up to 250 square feet without tools. Anything larger or tool-built is union carpenter work, and electricians handle power and lit signs, so our project manager books and directs that labor.
How do we ship a booth to North Javits?
Freight goes to the official contractor's advance warehouse or arrives by truck at the Javits marshaling facility, where it waits for a dock call. We book the carrier to the target window and label every crate with booth number and show name.
Can you build a DASH booth on short notice?
Yes. Our standard build is 30 to 45 days in Fishkill, NY, about 70 miles from the Javits. For later sign-ups we combine a rental frame with new graphics and screens, which can be ready in less time.
Is DASH worth exhibiting at for a Datadog partner?
Yes, for most partners: it is the one event where every visitor already runs Datadog, so you can show the integration working inside the customer's own tool. Partners with a new integration or Marketplace listing get the most from it.
Where should we stay for DASH in New York?
Datadog's 2027 hotel block is not confirmed yet. LaGuardia, JFK and Newark all serve the city, and Purple's Javits guide notes that Newark is often the fastest drive to the west side, where the Javits sits.
What is the difference between DASH and KubeCon?
DASH is Datadog's own conference, where attendees use Datadog and only Datadog Partners may sponsor. KubeCon is the CNCF's cloud native event with open booth sales to any vendor, so choose DASH when your product plugs into Datadog.
Before you sign for DASH by Datadog
Five things to ask every builder quoting DASH by Datadog:
- Will you file as our installing contractor once Datadog names the DASH 2027 service contractor for North Javits?
- Can our booth be hand-assembled under the Javits 250-square-foot limit, or will it need union carpenters?
- How will you get our crates through the Javits marshaling structure and onto a dock within the target window?
- Can the screens run a live Datadog dashboard on a hard-wired line, with a recorded fallback if the network drops?
- If Datadog confirms a June 14 setup or program day, how does your install schedule change?
What DASH by Datadog exhibitors ask us
Datadog publishes no booth sizes. How do we plan a build? Plan to a range, then lock the footprint. DASH space comes through a sponsorship inquiry, so we design a modular aluminum-and-fabric kit that works as an inline or a small island and finalize it once Datadog confirms your tier.
We are a services partner, not a technology integration. What do we show? Show a Datadog setup you built or run for a client, with its numbers: dashboards consolidated, alert noise cut, spend saved. RapDev, a Datadog services partner, held the 2026 Platinum tier, so services firms have a place on this floor.
Is DASH long enough to justify a custom build? Not always in the first year. Datadog lists two main days, June 15–16, so a rental frame with new graphics and two screens keeps spend in proportion, and partners who return reuse the kit and add custom counters.
Get a proposal
Tell us about your DASH by Datadog booth
What happens next
- You get a reply within one business day, asking about your products, goals and footprint at DASH by Datadog.
- Your DASH by Datadog concept rendering and fixed proposal usually arrive within a week. Every DASH by Datadog fee listed upfront, in full, on paper.
- We build in 30–45 days, ship to the DASH by Datadog advance warehouse and install before the hall opens.