software and cloud · New Orleans
KubeCon + CloudNativeCon North America 2027New Orleans exhibitor guide: booth costs, dates and deadlines
Maintainers judge in minutes: KubeCon North America 2027 booths in New Orleans
- Event dates
- November 8–11, 2027
- Exhibit hall
- Not confirmed yet
- Venue
- New Orleans (venue not confirmed yet), New Orleans
4.9 client rating3,000+ exhibitors10,000+ booths builtSince 2015
Quick answers
KubeCon + CloudNativeCon North America 2027 in 30 seconds
KubeCon + CloudNativeCon North America is the Cloud Native Computing Foundation's yearly Kubernetes conference; CNCF is part of the Linux Foundation. The 2027 edition runs November 8–11 in New Orleans; the venue is not confirmed yet. The 2025 edition in Atlanta drew more than 9,300 attendees, per CNCF, and the 2026 Salt Lake City program lists 400+ sessions. Exhibitors are cloud native, observability, security and platform vendors. Space is sold as sponsor tiers, Diamond to Silver plus Start-up and End User, with booth spots assigned first come, first served. Purple builds terminal-kiosk booths for its Solutions Showcase.
- When is KubeCon + CloudNativeCon North America 2027?
- November 8–11, 2027, at New Orleans (venue not confirmed yet), New Orleans.
- When is the exhibit hall open?
- Not confirmed yet for 2027. In 2026 the Solutions Showcase ran in Salt Palace Halls 1 and 5 alongside sessions November 10–12.
- How big is KubeCon + CloudNativeCon North America?
- 9,300+ attendees (2025 edition).
- What does a 10×20 KubeCon + CloudNativeCon North America booth cost all-in?
- $7,500 – $15,000 for a Purple rental in New Orleans: design, graphics, lighting, install and dismantle. Space and show services are billed by KubeCon + CloudNativeCon North America.
Cloud & developer · New Orleans · 2027
9,300+
engineers and attendees at KubeCon North America 2025 in Atlanta, per CNCF source
The lookNew Orleans 2027
Clusters by day. Brass by night.
KubeCon + CloudNativeCon North America moves to New Orleans November 8–11, 2027. More than 9,300 people came to Atlanta in 2025, most of them the engineers who run Kubernetes and maintain the projects your product depends on.
Everything about KubeCon + CloudNativeCon North America 2027 in one place
KubeCon + CloudNativeCon North America 2027 fact sheet
| Official name | KubeCon + CloudNativeCon North America 2027 |
|---|---|
| Event dates | November 8–11, 2027 |
| Exhibit hall dates | Not confirmed yet In 2026 the Solutions Showcase ran in Salt Palace Halls 1 and 5 alongside sessions November 10–12 |
| Venue | New Orleans (venue not confirmed yet) New Orleans, LA |
| Organizer | Cloud Native Computing Foundation (CNCF), part of the Linux Foundation |
| Size (2025) | 9,300+ attendees source |
| Who attends | Kubernetes and cloud native developers, platform engineers, architects, SREs and open source maintainers |
| Nearest airport | Louis Armstrong New Orleans International Airport (MSY) |
| Hotels | CNCF's 2027 hotel block: not confirmed yet |
| Official website | events.linuxfoundation.org |
Official KubeCon + CloudNativeCon North America resources
KubeCon + CloudNativeCon North America 2027 calendar
KubeCon + CloudNativeCon North America 2027 dates and deadlines
In order: the dates the KubeCon + CloudNativeCon North America organizer has published, each linked to the page that states it. The next date is highlighted.
01 Purple at KubeCon + CloudNativeCon North America 2027
Maintainers judge in minutes: KubeCon North America 2027 booths in New Orleans
KubeCon visitors maintain the projects your product runs on, so the booth shows a cluster doing real work and a person who can answer from the source code. CNCF has named New Orleans for 2027 without a venue, so we plan freight and labor around the city now.
- Nov 8–11, 2027 · New Orleans
- 9,300+ attendees in 2025
- Booth spots: first come
What makes KubeCon + CloudNativeCon North America different, and how we build for it
KubeCon + CloudNativeCon is run by the Cloud Native Computing Foundation, the Linux Foundation project that hosts Kubernetes, so the floor is an independent expo where vendors buy sponsorship tiers rather than a single company's partner hall. Booths sit in the Solutions Showcase, which also holds the Demo Theater, and CNCF assigns locations first come, first served. The 2027 North American edition is November 8–11 in New Orleans; the 2026 edition runs November 9–12 at the Salt Palace in Salt Lake City, listing 9,000+ attendees from 2,100+ organizations and 400+ sessions. Start-up and End User tiers sit beside Diamond, Platinum, Gold and Silver, so a three-person startup and a hyperscaler share the same aisles.
A cluster they can poke at, the YAML or Helm chart on a second screen, and a clear answer on which CNCF projects you build on or contribute to.
Honesty about what is open source and what is paid, links to your repos, and an engineer at the booth rather than only sales staff.
A diagram of your product inside a real cloud native stack, cost and security trade-offs, and a seat for a follow-up meeting after the keynotes.
Your team in New Orleans
How Purple runs KubeCon North America 2027 in New Orleans
Terminal stations and the project wall come out of our Fishkill, NY shop, with Las Vegas as the second route, and crates go to the advance warehouse CNCF names in the 2027 sponsor portal. A Purple project manager leads the New Orleans install and teardown with the labor that venue requires and tests every terminal before the Solutions Showcase opens.
New at KubeCon + CloudNativeCon North America 2027
- New Orleans after Salt Lake City
The 2027 North American edition moves to New Orleans, November 8–11, after the November 2026 edition at the Salt Palace. Freight routes, labor rules and hotels change with the city, so 2026 logistics plans do not carry over. source
Inside KubeCon + CloudNativeCon North America 2027
KubeCon + CloudNativeCon North America rules that shape your booth
CNCF assigns Solutions Showcase locations first come, first served, and space is limited (2026 terms). We push for an early signature so your booth lands near the Demo Theater or a main aisle.
Badge scans give sponsors name, title, company, email and work address, never phone numbers, and visiting a booth shares registration data with that sponsor. We place the scanner where the conversation happens and brief staff on asking first.
CNCF members save 5% on two events and 8% on three or more only when the contracts are signed at the same time, and discounts are not applied retroactively. We plan one booth that travels to each of those events.
Programs worth planning for
A sponsor tier for young companies listed beside Diamond to Silver in the Solutions Showcase; terms and price are in the CNCF prospectus.
Short sponsor demo sessions held inside the Solutions Showcase; in 2026 slots ran about twenty minutes in the hall's zones.
A co-located Monday event in 2026 that All-Access pass holders can join before the main program; AI infrastructure vendors meet a focused crowd there.
KubeCon North America is CNCF's vendor-neutral cloud native expo; choose it over Open Source Summit when your buyers are Kubernetes platform teams and SREs rather than general open source developers. Compare every software and cloud show we build for →
software and cloud at KubeCon + CloudNativeCon North America
The industry behind KubeCon + CloudNativeCon North America, in pictures
02 Booths & pricing for KubeCon + CloudNativeCon North America 2027
What does a KubeCon North America 2027 booth cost?
KubeCon sells booth space through CNCF's sponsor tiers, from Start-up packages to Diamond, with sizes set in the CNCF prospectus. For a first KubeCon we recommend a 10×20 with two terminal kiosks and an engineer on each; vendors with several projects do better on a 20×20 island with a small demo stage.
Two terminal kiosks at standing height, a back wall that names the problem you solve in plain words, and a rail of stickers and repo QR codes.
Shown: a Purple inline booth for data-pixel
See 10×20 rental booths →
A kiosk per depth: a guided cluster demo, a self-serve sandbox with a reset key, and a quiet bar stool where a maintainer can ask about your roadmap.
Pictured: Barantech, a Purple inline booth
See 10×30 rental booths →
An island with a ten-seat demo bench, four kiosks back to back, a rack showing the stack and a hanging sign that reads from the far aisle.
Shown: Amazon Prime Video, a Purple large-format exhibit
See 20×20 rental booths →
A scheduled talk corner for short project sessions, a meeting room for customers, open demo pods by use case and storage for swag and laptops.
Pictured: LeadSquared, a Purple island exhibit
See 20×30 rental booths →In Purple's KubeCon + CloudNativeCon North America price
- A 3D rendering of your KubeCon + CloudNativeCon North America booth, revised until you approve it
- Structure, graphics printed for KubeCon + CloudNativeCon North America, counters and storage as specified
- Lighting and in-booth power distribution for KubeCon + CloudNativeCon North America
- Install and dismantle at KubeCon + CloudNativeCon North America, led by our project manager on the floor
- Each service order and deadline in the KubeCon + CloudNativeCon North America exhibitor kit, tracked for you
Billed by KubeCon + CloudNativeCon North America and its contractor
- Booth space, paid to Cloud Native Computing Foundation
- Material handling at the New Orleans (venue not confirmed yet), when the space rate does not include it
- Electrical, internet and rigging orders for KubeCon + CloudNativeCon North America
- Booth cleaning and any union labor the New Orleans (venue not confirmed yet) requires
Rates to plan with for KubeCon + CloudNativeCon North America:
- CNCF member discount, one event 3% (2026 sponsor terms) source
- CNCF member discount, three or more events 8% when signed together (2026 terms) source
Before you sign, your proposal already estimates each of these show charges, so the KubeCon + CloudNativeCon North America total is on paper.
The prices above are all-in 2026 rental ranges covering design, structure, graphics, installation and dismantle; custom builds for KubeCon + CloudNativeCon North America are quoted per project. Want an exact number for New Orleans? Use the booth cost calculator or the 2026 booth cost guide.
Tell us your KubeCon + CloudNativeCon North America booth size and what the space has to do. A reply within one business day, then a KubeCon + CloudNativeCon North America rendering and fixed proposal, usually within a week. No charge.
The booth we would build for KubeCon + CloudNativeCon North America 2027
The terminal bar with a maintainer on every stool
KubeCon visitors are the engineers who run Kubernetes, and they cross the Solutions Showcase between 400+ sessions (2026 program) looking for something to type into. So this booth is a bar of live terminals staffed by engineers, with the open source story on the wall and no stage.
Terminal bar
Three or four standing-height stations, each on a live cluster, with a second screen for the YAML or Helm chart and a reset key the staffer presses between visitors.
Project wall
A lit panel naming the CNCF projects you maintain or contribute to, with repo QR codes printed as separate strips so they can change before New Orleans.
Scan point
One badge scanner at the end of the bar, used after a real conversation, since CNCF passes on name, title, company, email and work address but never a phone number.
Roadmap stools
Two stools in a quieter corner where a maintainer or architect can ask about your roadmap and licensing without blocking the bar.
The demo
Break something on purpose and let the visitor fix it with your tool: a failing pod, a noisy neighbor or a leaked secret, solved in a few commands on a real cluster. Platform engineers trust what they typed themselves more than any recorded walkthrough.
The meetings
CNCF lets pre-approved sponsors add their own community events to the official registration form and schedule, so a hosted evening in New Orleans can do the work of a meeting room. At the booth, keep the roadmap stools for booked customers and the terminal bar for walk-ups.
Ship to Kubernetes. Sleep through the night.
The KubeCon + CloudNativeCon North America booth is lit and stocked before your team arrives. You just show up.
03 Built by Purple
KubeCon North America booths that engineers stop at
Case study · Amazon
Amazon at ESSENCE Festival of Culture, New Orleans
Same city, different crowd: Purple built Amazon's ESSENCE Festival activation in New Orleans, a walk-through where people tried products by hand, the way KubeCon engineers want to drive your demo.
Read the Amazon case study All case studies →“We were very happy with the experience and with the support provided throughout the project. The booth looked great, the coordination process was smooth, and everything was handled professionally, which made the event much easier for our team.”
Miriam Valdes, Communications Manager, INdermal · more Purple client reviews
Trusted by exhibitors including
04 Designing for cloud native, Kubernetes and developer platform vendors at KubeCon + CloudNativeCon North America
Designing a KubeCon North America 2027 booth for platform engineers
1A terminal beats a tagline
CNCF puts 400+ sessions on the 2026 program, so people walk the Solutions Showcase between talks with technical questions in hand. We build each kiosk around a live terminal or dashboard with a large second screen, and keep the back wall to one plain claim.
2Open source on the wall
KubeCon visitors check what you give back. A panel listing the CNCF projects you maintain or contribute to, with repo QR codes, earns more trust than a feature list; we print it so it can be updated before the show.
3Start-up tier, finished look
CNCF sells Start-up and End User tiers next to the big packages. For a compact startup space we bring a fabric back wall, a lit counter and one monitor arm that ship in a single case and stand in under an hour.
4Scan only who you meet
CNCF shares names, titles, company, email and work address for badges scanned at your booth, but no phone numbers. We design the scanning point at the demo counter so every scan follows a real conversation, which keeps the lead list clean.
Concept rendering
Your KubeCon + CloudNativeCon North America proposal comes with a rendering like this
See the KubeCon + CloudNativeCon North America booth in 3D first: layout, graphics, lighting and where products sit, revised until it is right and before any panel is cut. Above: a Purple concept for Netronix.
Start my KubeCon + CloudNativeCon North America concept05 New Orleans (venue not confirmed yet) · New Orleans
KubeCon North America 2027 in New Orleans: freight, labor and the sponsor portal
CNCF has named New Orleans for November 8–11, 2027 but not the building, so the advance warehouse, move-in targets and official contractor are not confirmed yet. We plan the booth now around the facts that hold in any New Orleans hall: crated freight to the advance warehouse, power and internet ordered early, and a build light enough to go up quickly. Our Fishkill, NY shop builds and prints, or our Las Vegas shop when that route is faster, and a Purple project manager leads the build and teardown with whatever labor the venue and CNCF call for. When CNCF opens 2027 sponsorship and the sponsor portal, we file every form on its dates.
What Purple handles
- CNCF sponsor portal forms and contractor orders
- Terminal kiosks, monitors and wired internet for live cluster demos
- Compact startup kits that ship in one case
- Booth built in Fishkill, NY or Las Vegas and shipped to New Orleans
- A Purple project manager on the New Orleans floor from first crate to last
KubeCon + CloudNativeCon North America timeline, counted back from move-in
Design sign-off for KubeCon + CloudNativeCon North America is due by About 10 weeks before move-in.
- When CNCF opens 2027 sponsorshipSign the tier early; in 2026 booth locations went first come, first served.
- About 10 weeks before move-inDesign sign-off: kiosks, back wall, project panel and lighting approved.
- 8 to 4 weeks before move-inProduction in Fishkill, NY within 30 to 45 days; terminals and screens tested with your demo.
- About 3 weeks before move-inCrates ship to the advance warehouse named in the 2027 sponsor portal.
- November 8–11, 2027KubeCon week in New Orleans; your project manager is on call through the show and dismantle.
Purple's planning timeline for KubeCon + CloudNativeCon North America. Official move-in, freight target and order deadlines for KubeCon + CloudNativeCon North America come from your exhibitor kit and assigned schedule; we confirm them against your booth when you book.
Print the KubeCon + CloudNativeCon North America budget & deadline sheetBefore you book KubeCon + CloudNativeCon North America 2027
What KubeCon North America sponsors should know before signing
Solutions Showcase spots go first come, first served once contracts are in, so your signing date decides how close you sit to the Demo Theater; for 2026, contracts at every level were due August 14. source
CNCF members save 8% only when three KubeCon + CloudNativeCon contracts are signed at the same moment; signed one by one, each gets 3%, and CNCF never applies the discount afterward. source
Twice before the event, sponsors get the list of company names that registered, with no contacts attached, which is enough to plan which accounts your engineers invite to the terminal bar. source
The coffee bar in the Solutions Showcase, the Activation Zone, the Network Nook and conference Wi-Fi are sold as separate marketing add-ons, and in 2026 their sales closed with the August 14 deadline. source
The Linux Foundation says it never phones attendees to book hotel rooms, and in 2026 it warned block rooms would sell out before the close dates, so book staff rooms the day the New Orleans block opens. source
Who you meet on the floor
CNCF's sponsor page names developers first among the 10,000 people it expects; they come for the sessions and walk the showcase to try the tools those talks mention.
The second group CNCF names; they compare how a product fits a Kubernetes stack they already run, cost and security included.
CNCF lists them with developers and architects; they arrive with a shortlist and want a follow-up after the keynotes.
CNCF sells an End User tier, so companies running cloud native in production attend as peers, not only vendors, and look for tools that worked elsewhere.
Travel to KubeCon + CloudNativeCon North America 2027
Getting to KubeCon + CloudNativeCon North America 2027: airport and hotels
Fly in
Louis Armstrong New Orleans International Airport (MSY)
Stay
CNCF's 2027 hotel block: not confirmed yet
Travel facts from events.linuxfoundation.org.
KubeCon + CloudNativeCon North America by the numbers
KubeCon + CloudNativeCon North America year by year
How KubeCon + CloudNativeCon North America 2027 compares with other software and cloud shows
The software and cloud shows closest to KubeCon + CloudNativeCon North America on the calendar, with the latest size each organizer has published. Each show name opens our software and cloud exhibitor guide for that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| Workday RisingWorkday | September 27–30, 2027 | San Diego, CA | 30,000+ in-person and digital attendees (2026) |
| DevLearnThe Learning Guild | October 4–8, 2027 | Las Vegas, NV | 175+ exhibitors (2026) |
| Shoptalk FallShoptalk | October 5–7, 2027 | Nashville, TN | 3,500+ attendees · 350+ exhibitors (2026) |
| PyTorch ConferenceThe Linux Foundation and PyTorch Foundation | October 6–7, 2027 | San Jose, CA | 3,500+ attendees (2026) |
| Oracle AI WorldOracle | October 18–21, 2027 | Las Vegas, NV | – |
| Gartner IT Symposium/XpoGartner | October 18–21, 2027 | Orlando, FL | 180 providers exhibitors (2026) |
| Money20/20 USAMoney20/20 (Ascential | October 19–21, 2027 | Las Vegas, NV | 11,000 attendees · 450 sponsors exhibitors (2026) |
| HR TechArc Network LLC | October 26–28, 2027 | Las Vegas, NV | – |
| AFPAssociation for Financial Professionals (AFP) | November 7–10, 2027 | Washington, DC | 7,000+ expected attendees · 200+ exhibitors (2026) |
| KubeCon + CloudNativeCon North AmericaCloud Native Computing Foundation (CNCF) | November 8–11, 2027 | New Orleans, LA | 9,300+ attendees (2025) |
KubeCon + CloudNativeCon North America exhibitor questions
KubeCon North America 2027: answers for sponsors
When is KubeCon North America 2027?
KubeCon + CloudNativeCon North America 2027 runs November 8–11, 2027, per the Linux Foundation events calendar. The 2026 edition comes first, November 9–12, 2026 in Salt Lake City.
Where is KubeCon North America 2027?
KubeCon North America 2027 is in New Orleans, Louisiana. CNCF has not named the venue, so the hall is not confirmed yet; we plan freight and timing around the city and finish the plan once the building is published.
How much does it cost to sponsor KubeCon North America?
The price is set by the sponsor tier you buy, listed in CNCF's prospectus at cncf.io/sponsor: Diamond, Platinum, Gold, Silver, Start-up or End User. CNCF members get 3% off one event, 5% for two signed together and 8% for three or more; the build, freight and labor are separate.
When should we sign for a KubeCon NA 2027 booth?
As soon as CNCF opens 2027 sponsorship. For 2026, contracts for every level were due August 14, 2026 and booth locations went first come, first served, so a spring signature gives a better location than a summer one.
How many people attend KubeCon North America?
More than 9,300 people attended KubeCon North America 2025 in Atlanta, per CNCF's report. The 2026 Salt Lake City event page lists 9,000+ attendees from 2,100+ organizations, and the sponsor page speaks of 10,000 developers, architects and technical leaders.
What is the Solutions Showcase at KubeCon?
It is KubeCon's exhibit floor, where sponsors have booths and the Demo Theater runs short sponsor demos. In 2026 it filled Salt Palace Halls 1 and 5; the 2027 layout in New Orleans is not confirmed yet.
What lead data do KubeCon sponsors receive?
Name, job title, company, email and work address for each badge scanned at your booth, but never phone numbers, per CNCF. Diamond sponsors also get an opt-in attendee list before and after the event, Platinum after it.
Is there a startup booth at KubeCon?
Yes. CNCF lists a Start-up sponsor tier and an End User tier beside the main tiers, and we dress those compact spaces with a fabric wall, a lit counter and a monitor that pack into a single case.
Can we rent a booth for KubeCon in New Orleans?
Yes. A 10×20 rental with your graphics runs $7,500 to $15,000, and a 20×20 island rental $16,000 to $40,000; many KubeCon vendors rent the structure and own the kiosks and screens, so the same demo hardware travels to KubeCon Europe or Open Source Summit.
What are the co-located events at KubeCon North America?
In 2026, Cloud Native AI + Inference Day and Agentics Day run on the Monday before the main program, open to All-Access pass holders. The 2027 co-located lineup is not confirmed yet.
Do you install booths in New Orleans?
We do. Crated freight goes to the advance warehouse, and a Purple project manager directs setup with the labor the 2027 venue calls for. Purple also built Amazon's walk-through activation at the ESSENCE Festival of Culture in New Orleans.
Is KubeCon worth exhibiting at for a developer tool?
It is, for products that platform teams adopt from the bottom up. The visitors are the engineers who choose and run cloud native tools, and CNCF assigns booth spots first come, first served, so early sponsors get the aisles nearest the Demo Theater.
Can we still exhibit at KubeCon North America 2026 in Salt Lake City?
No. CNCF's sponsor page shows sponsorship for the November 9–12, 2026 edition as closed, after the August 14, 2026 contract deadline, so the next booth opportunity is New Orleans in 2027.
What is the difference between KubeCon and Open Source Summit?
KubeCon is CNCF's event for Kubernetes and cloud native teams, while Open Source Summit is the Linux Foundation's broader open source gathering. Pick KubeCon when your buyers are platform engineers and SREs running Kubernetes.
Before you sign for KubeCon + CloudNativeCon North America
Five things to ask every builder quoting KubeCon + CloudNativeCon North America:
- Once CNCF names the New Orleans venue, how fast can you redo our freight plan for its advance warehouse and docks?
- Can every terminal station run on a wired drop so the cluster demo does not share hall Wi-Fi with thousands of engineers?
- How do you move our KubeCon kiosks on to KubeCon Europe or Open Source Summit, and which parts change between events?
- Can our Start-up tier kit travel as one case and stand in under an hour?
- Who on your side reads the CNCF sponsor portal and files our KubeCon forms on its dates?
What KubeCon + CloudNativeCon North America exhibitors ask us
CNCF has not named the New Orleans building. Can we plan anything yet? Most of it. The dates, the city and the tier system are set, so we design a crated booth that goes up fast and fits your tier, then lock freight and labor once CNCF publishes the venue and the sponsor portal.
We only have a Start-up tier space. Is a custom build worth it? Usually not. A fabric back wall, a lit counter and one monitor arm in a single case look finished; put the money into the terminals and the demo, which is what KubeCon visitors judge you on.
Engineers here dislike sales pitches. Will a booth pay off? It does when engineers staff it. CNCF shares lead data only for badges you scan, so ten honest scans after a terminal session are worth more than a pile from a prize draw; keep the pitch for the follow-up email.
Get a proposal
Tell us about your KubeCon + CloudNativeCon North America booth
What happens next
- We reply within one business day with questions about your products, goals and KubeCon + CloudNativeCon North America footprint.
- Your KubeCon + CloudNativeCon North America concept rendering and fixed proposal usually arrive within a week. No fee left off: every KubeCon + CloudNativeCon North America cost is listed upfront, on paper.
- We build in 30–45 days, ship to the advance warehouse and install before the hall opens.