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The security & money issue · 2027

Cybersecurity & fintech conferences 2027: security, identity, payments & bankingProve it is safe. Then talk money.

Cybersecurity and fintech conferences 2027 in the U.S., 16 events in one guide. The biggest are RSAC (April 5–8, Moscone Center, San Francisco; 44,000 attendees in 2026, per RSAC), Black Hat USA (July 31–August 5, Mandalay Bay, Las Vegas) and Money20/20 USA (October 19–21, Las Vegas Convention Center and Resorts World). Security expos sell islands and inline booths; payments events lean on sponsor packages, meeting programs and hotel demo stands, and Nacha publishes 2027 booth fees from $4,815 for members.

Find my next show See the calendar
invideo booth by Purple Exhibits: spotlit back wall with a large portrait image above a demo counter reading prompt to video
Built by Purpleinvideo: one lit wall and one demo counter
8 trade shows8 conferences3 global showsBy the Purple Exhibits team.
Updated .
SECURITY & RISKIDENTITY & ACCESSDEFENSE CYBERPAYMENTS & FRAUDBANKING & TREASURYINSURTECH

01 THE TOP 10

Biggest cybersecurity and fintech conferences in the U.S. Ten rooms. Where the budgets sit.

Ranked by each organizer’s latest published attendance figure. RSAC and Black Hat USA lead the security side, Money20/20 USA leads payments, and Las Vegas hosts four of the ten.

  1. Transamerica Pyramid rising through low fog over downtown San FranciscoRSAC 2027 ConferenceApril 2027 · San Francisco44,000 attendees in 2026, per RSAC
  2. Woman studying data on a computer screen in a darkened roomBlack Hat USA 2027July 2027 · Las Vegas23,000+ verified attendees in 2026, per Black Hat
  3. Aerial view over the pale sandstone of Red Rock Canyon outside Las Vegas under a bright skyMoney20/20 USA 2027October 2027 · Las Vegas11,000 senior attendees from 3,000+ companies in 2026, per Money20/20
  4. The U.S. Capitol dome lit against a deep blue evening sky across a dark lawnAFP 2027 Finance & Treasury ConferenceNovember 2027 · Washington7,000+ finance professionals expected at AFP 2026, per AFP
  5. Glass towers of Hudson Yards with the observation deck jutting out above the High LineInsurtech Insights USA 2027June 2027 · New York6,000+ attendees in 2026, per Insurtech Insights
  6. Corner building on a cobblestone street in Fells Point, Baltimore, in late afternoon sunAFCEA TechNet Cyber 2027May 2027 · Baltimore5,000+ cyber professionals expected in 2026, per AFCEA
  7. Jet climbing over the Spring Mountains with the Las Vegas skyline low along the bottomFintech Meetup 2027February 2027 · Las Vegas5,000+ attendees and 700+ financial institutions, per Fintech Meetup
  8. Cherry blossoms framing the Ferris wheel over the Potomac at National Harbor, MarylandGartner Cybersecurity & Risk Management Summit 2027June 2027 · National Harbor4,500+ CISOs and security leaders, per Gartner
  9. Red Rock Canyon peaks under a blue sky outside Las Vegas, NevadaIdentiverse 2027June 2027 · Las Vegas3,700+ attendees in 2026, per CyberRisk Alliance
  10. Lake Eola and its fountain in downtown Orlando on a calm afternoonZero Trust World 2027February 2027 · Orlando2,000+ onsite participants in 2026, per ThreatLocker

Ranked by the most recent figure each organizer publishes; some are counts from 2026, some are expected figures and two give no year, so read each number with its label. TRANSACT is not ranked because it publishes no attendance figure on the pages linked in this guide. Sources: RSAC 2027 Conference · Black Hat USA 2027 · Money20/20 USA 2027 · AFP 2027 Finance & Treasury Conference · Insurtech Insights USA 2027 · AFCEA TechNet Cyber 2027 · Fintech Meetup 2027 · Gartner Cybersecurity & Risk Management Summit 2027 · Identiverse 2027 · Zero Trust World 2027.

The lookbookTrust & tender 2027

Nobody buys security from a logo. They buy it from a face.

A CISO, a fraud analyst and a treasurer all decide the same way: they look at the person across the counter and ask whether they would trust them with the keys. Plan the booth around that look.

Man in a camel jacket and striped tie, steady gaze, against a flat teal backdrop
01The banker, unblinking.
Woman in round glasses reading a screen at night, prism light falling across her hair
02Reading the alert at midnight.
Young man lit blue by a laptop screen in a dark wood-paneled room, eyes on the data
03Eyes on the log.
Young man in a navy suit stepping out of a round white spotlight on an amber wall
04Stepping out of the light.

One threat or one transaction, one result, one number, in about two minutes.

From the exhibitor guide on this page
Smiling woman in a pale blue suit and white glasses, arms crossed, standing outside at night
05The founder, after dark.
Woman in a black turtleneck checking her phone by an iron railing on a lit street at night
06A payment, one tap away.
Man in a gray suit with arms folded, red haze and a desk lamp in a dark book-lined study
07Red alert in the reading room.
Silver-templed man in a black jacket and open collar, half smile, low-key studio light
08Thirty years of audits.
Man in a gingham shirt talking across a coffee table with a woman in a black blazer
09Terms over coffee.
Woman in clear aviator glasses looking up under teal light, white shirt collar open
10Looking up from the console.
Woman with curly hair in a gray blazer glancing over her shoulder in a dark studio
11Counsel, over the shoulder.
Bearded man in a charcoal suit and black shirt, direct look, soft gray studio light
12Charcoal and steady.

02 SIXTEEN ROOMS WHERE TRUST GETS BOUGHT

U.S. cybersecurity, identity, payments & fintech events Which room holds your next deal?

Two kinds of floor sit in this guide. Cybersecurity: RSAC, Black Hat USA, the Gartner Cybersecurity & Risk Management Summit, the Gartner Identity & Access Management Summit, Identiverse, Zero Trust World and AFCEA TechNet Cyber. Payments and fintech: Money20/20 USA, Smarter Faster Payments, TRANSACT, MRC Vegas, Fintech Meetup, FinovateSpring and FinovateFall, AFP and Insurtech Insights USA. Filter by format, month or city and save the ones that fit.

Each profile lists dates, city and venue, who attends, who exhibits, which companies it suits, what to know before you sign, and a link to the organizer.

Trade shows & expos8

Expos: open floors with a hall to walk.

Floor time
Three to four days with a large exhibit hall beside the sessions, from Moscone in San Francisco to Mandalay Bay and the LVCC in Las Vegas
How you exhibit
Custom islands and inline booths at RSAC, Black Hat USA, Money20/20 USA, TRANSACT, Smarter Faster Payments, AFP, TechNet Cyber and Insurtech Insights
Budget
Higher: union labor, drayage, power, internet and show-week hotels in San Francisco, Las Vegas and New York
Best for
Launching a product, meeting buyers in volume and running a live demo for a crowd
Browse 8 trade shows
Conferences & summits8

Conferences: sessions with a showcase.

Floor time
Exhibit hours between sessions and receptions, often in a resort, hotel or casino hall
How you exhibit
Booth packages, organizer-built hardwalls, demo stands and sponsor tiers at the Gartner summits, Identiverse, Zero Trust World, MRC Vegas, Fintech Meetup and Finovate
Budget
Lower for the build, higher for the package: graphics, a screen and a counter that travel in cases
Best for
Senior meetings, a focused audience and companies that sell on trust and references
Go to the conferences section

Popular cities

Apr52027Cybersecurity & identity Purple guide

RSAC 2027 Conference

San Francisco, California · WestGo if you sell security software or services to enterprise or government security teams.Event: April 5–8, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: April 5–8, 2027 · Exhibits: not confirmed yet · Moscone Center · San Francisco, California

Typical audience

CISOs, security architects and practitioners, AI and security researchers, policymakers and investors; RSAC lists 43,000 attendees and 500 sessions on its 2027 page.

Exhibitor types

Security software and services vendors across identity, cloud, data, network, endpoint and AI security; RSAC lists 600 exhibitors, plus startups in the Early Stage Expo.

A good choice if…

Go if you sell security software or services to enterprise or government security teams.

Good to know

Hotel rooms go early: Early Bird registration ends December 18, 2026, and onPeak is the only official hotel provider. Early-stage companies show in the Early Stage Expo rather than the main halls.

By the numbers
RSAC lists 43,000 attendees, 500 sessions and 600 exhibitors on its 2027 conference page.
Booth & eligibility
Exhibit and sponsor space is sold through RSAC sponsorship sales; 2027 rates are not confirmed yet. Early Bird attendee pricing ends December 18, 2026.
For new brands
Startups enter through the Innovation Sandbox contest (submissions open December 1, 2026), Launch Pad pitches to venture investors and the Early Stage Expo.
Future dates
RSAC 2027: April 5–8, 2027, Moscone Center, San Francisco.
Sources
RSAC 2027 home ↗ RSAC 2027 campus and travel ↗ RSAC Innovation Sandbox ↗
Our RSAC 2027 Conference booth guide Official site ↗Date source ↗
Apr112027Payments, banking & fintech Purple guide

Smarter Faster Payments 2027 (Nacha)

National Harbor, Maryland · SouthGo if you sell ACH, faster-payments or payments-risk products to banks and corporates.Event: April 11–14, 2027 · Exhibits: April 12–13, 2027Show guide

When & where Event: April 11–14, 2027 · Exhibits: April 12–13, 2027 · Gaylord National Resort & Convention Center · National Harbor, Maryland

Typical audience

Payments operations, risk and compliance, treasury, legal and technology staff from financial institutions, fintechs, corporates and government.

Exhibitor types

ACH, real-time payments, fraud, compliance and treasury technology providers in the expo hall.

A good choice if…

Go if you sell ACH, faster-payments or payments-risk products to banks and corporates.

Good to know

Nacha publishes 2027 booth fees with lower member rates; inline 10×10 and 10×20 booths make up most of the floor.

By the numbers
Nacha publishes 2027 booth fees from $4,815 (member, 10×10 inline) to $78,320 (member, 40×40).
Booth & eligibility
10×10 inline $4,815 member / $6,150 nonmember; 20×20 $20,500 / $25,825; 30×30 $44,595 / $56,580.
Future dates
Smarter Faster Payments 2027: April 11–14, 2027, Gaylord National Harbor. 2028: San Antonio, April 30–May 3. 2029: Orlando, April 22–25.
Sources
Become an exhibitor (2027 booth fees) ↗ Future dates ↗
Our Smarter Faster Payments 2027 (Nacha) booth guide Official site ↗Date source ↗
Apr192027Payments, banking & fintech Purple guide

TRANSACT 2027 (ETA)

Las Vegas, Nevada · WestGo if you sell merchant payments, POS or payments infrastructure through ISOs and software partners.Event: April 19–21, 2027 · Exhibits: April 19–21, 2027Show guide

When & where Event: April 19–21, 2027 · Exhibits: April 19–21, 2027 · Mandalay Bay Convention Center · Las Vegas, Nevada

Typical audience

Payment processors, payfacs, ISOs and ISVs, banks, risk leaders and founders.

Exhibitor types

Payment processing, POS, embedded finance, fraud and compliance, BNPL, loyalty and vertical SaaS with payments.

A good choice if…

Go if you sell merchant payments, POS or payments infrastructure through ISOs and software partners.

Good to know

Startups can apply for a turnkey exhibit at a special rate; qualifications apply.

Our TRANSACT 2027 (ETA) booth guide Official site ↗
May112027Cybersecurity & identity Purple guide

AFCEA TechNet Cyber 2027

Baltimore, Maryland · SouthGo if you sell security or IT products into defense and federal agencies.Event: May 11–13, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: May 11–13, 2027 · Exhibits: not confirmed yet · Baltimore Convention Center · Baltimore, Maryland

Typical audience

Defense and federal cyber professionals; the program is led by U.S. Cyber Command and DISA. AFCEA cites over 4,000 cyber security professionals (2024 figure).

Exhibitor types

Cyber, network, cloud and IT companies selling to the Department of Defense, with exhibitor demo and business suites.

A good choice if…

Go if you sell security or IT products into defense and federal agencies.

Good to know

Government attendees follow gift and hospitality rules; plan giveaways and receptions to fit them.

Our AFCEA TechNet Cyber 2027 booth guide Official site ↗
Jun92027Payments, banking & fintech Purple guide

Insurtech Insights USA 2027

New York, New York · NortheastGo if you sell software to insurers.Event: June 9–10, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: June 9–10, 2027 · Exhibits: not confirmed yet · Javits Center · New York, New York

Typical audience

Insurance carrier, broker and MGA executives, insurtech founders and investors; 6,000+ attendees in 2026, per the organizer.

Exhibitor types

Insurtech, claims, underwriting, data and AI software companies.

A good choice if…

Go if you sell software to insurers.

Good to know

Two days only, so move-in and dismantle are tight at the Javits.

Our Insurtech Insights USA 2027 booth guide Official site ↗
Jul312027Cybersecurity & identity Purple guide

Black Hat USA 2027

Las Vegas, Nevada · WestGo if your buyers are hands-on security teams who want to see the product work.Event: July 31–August 5, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: July 31–August 5, 2027 · Exhibits: not confirmed yet · Mandalay Bay Convention Center · Las Vegas, Nevada

Typical audience

Security researchers, penetration testers, SOC and incident response teams, security engineers and CISOs; 20,000 verified in-person attendees in 2025, per Black Hat.

Exhibitor types

Security product and service companies in the Business Hall (more than 425 in 2025), plus open-source tool demos in Arsenal.

A good choice if…

Go if your buyers are hands-on security teams who want to see the product work.

Good to know

Training days come first and the Business Hall opens only for the main conference days at the end of the week (August 4–6 in 2026). The Strategic Partner Program adds booth build-out, move-in and hotel benefits for qualifying sponsors.

By the numbers
Black Hat USA 2025 welcomed 20,000 verified in-person attendees, and its Business Hall showed products from more than 425 security solution providers, per Black Hat.
Booth & eligibility
Sponsorship is sold by Informa; the Strategic Partner Program gives qualifying companies benefits on registration, booth build-out, move-in and priority hotels. 2027 rates are not confirmed yet.
For new brands
Arsenal gives open-source tool authors demo stations in the Business Hall.
Future dates
Black Hat USA 2027: July 31–August 5, 2027, Mandalay Bay Convention Center, Las Vegas.
Sources
Black Hat upcoming events ↗ Black Hat USA 2025 close (press release) ↗ Black Hat sponsorships ↗
Our Black Hat USA 2027 booth guide Official site ↗
Oct192027Payments, banking & fintech Purple guide

Money20/20 USA 2027

Las Vegas, Nevada · WestGo if you sell payments or banking technology to banks, fintechs and merchants.Event: October 19–21, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: October 19–21, 2027 · Exhibits: not confirmed yet · Las Vegas Convention Center and Resorts World Las Vegas · Las Vegas, Nevada

Typical audience

Bank, payments, fintech and merchant executives; about 11,000 senior attendees from 3,000+ companies and 85+ countries in 2026, one in three C-suite, per Money20/20.

Exhibitor types

Payments, banking technology, fraud, identity, embedded finance and fintech infrastructure companies; 450 sponsors on the 2026 show floor.

A good choice if…

Go if you sell payments or banking technology to banks, fintechs and merchants.

Good to know

New venue for 2027: the show moves to the LVCC and Resorts World, so earlier floor plans, dock routes and hotel habits do not carry over.

By the numbers
Money20/20 USA 2026: about 11,000 senior attendees, 3,000+ companies, one in three C-suite, 85+ countries, 600+ speakers and 450 sponsors on the show floor, per Money20/20.
Booth & eligibility
Sponsor and exhibit packages through Money20/20; 2027 rates are not confirmed yet.
Future dates
Money20/20 USA 2027: October 19–21, 2027, moving to the Las Vegas Convention Center and Resorts World.
Sources
Money20/20 USA ↗
Our Money20/20 USA 2027 booth guide Official site ↗
Nov72027Payments, banking & fintech Purple guide

AFP 2027 Finance & Treasury Conference

Washington, District of Columbia · SouthGo if you sell treasury, payments or finance software to corporate finance teams.Event: November 7–10, 2027 · Exhibits: November 7–9, 2027Show guide

When & where Event: November 7–10, 2027 · Exhibits: November 7–9, 2027 · Walter E. Washington Convention Center · Washington, District of Columbia

Typical audience

Treasury, finance, payments and FP&A professionals from the office of the CFO; more than 7,000 expected, per AFP.

Exhibitor types

Treasury management, payments, banking, FP&A software and consulting firms in the exhibit hall.

A good choice if…

Go if you sell treasury, payments or finance software to corporate finance teams.

Good to know

AFP moves from Las Vegas (2026) to Washington, DC for 2027.

Our AFP 2027 Finance & Treasury Conference booth guide Official site ↗Date source ↗

03 SESSIONS FIRST. THE SHOWCASE BETWEEN THEM.

Security and fintech conferences with exhibits 2026–2027 Smaller floors. Senior buyers in the aisle.

The two Gartner summits, Identiverse, Zero Trust World, Fintech Meetup, MRC Vegas and both Finovate events put decision makers beside the program. Space comes as a booth package, a hardwall, a demo stand or a sponsor tier rather than open floor, and several run in resort and hotel halls. Each card says how exhibiting works there.

Conferences & summits 8 conferences
Dec72026Cybersecurity & identity Coming soon Exhibit Showcase with booth packages

Gartner Identity & Access Management Summit 2026

Las Vegas, Nevada · WestGo if you sell identity, authentication, access governance or non-human identity products.December 7–9, 2026

When & where December 7–9, 2026 · Caesars Forum · Las Vegas, Nevada

Typical audience

IAM leaders, architects, planners, technical professionals and security leaders; Gartner lists 1,700+ IAM leaders in attendance.

Exhibitor types

90+ identity, access, privileged access and identity governance solution providers.

A good choice if…

Go if you sell identity, authentication, access governance or non-human identity products.

Good to know

Five weeks away: use it to plan the next edition unless you already hold space. Exhibitors cannot book Gartner analyst one-on-ones.

Plan a booth for this show Official site ↗
Feb172027Cybersecurity & identity Sponsor exhibit hall Purple guide

Zero Trust World 2027

Orlando, Florida · SouthConsider it if you sell to MSPs and IT teams at small and mid-size organizations.Event: February 17–19, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: February 17–19, 2027 · Exhibits: not confirmed yet · Loews Meeting Complex at Universal Orlando · Orlando, Florida

Typical audience

IT administrators, managed service providers and security practitioners working toward zero trust; hands-on hacking labs are part of the program.

Exhibitor types

Security and IT vendors in the exhibit hall, where breakfasts, lunches and breaks are served.

A good choice if…

Consider it if you sell to MSPs and IT teams at small and mid-size organizations.

Good to know

Hosted by ThreatLocker, so the audience leans toward its own customer base; sponsor packages are sold for ZTW27.

Our Zero Trust World 2027 booth guide Official site ↗
Feb222027Payments, banking & fintech Expo space and sponsor packages Purple guide

Fintech Meetup 2027

Las Vegas, Nevada · WestGo if your sales motion is meetings with banks and credit unions; the double opt-in program books 50,000+ meetings.Event: February 22–24, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: February 22–24, 2027 · Exhibits: not confirmed yet · The Venetian, Las Vegas · Las Vegas, Nevada

Typical audience

Bank, credit union, fintech, retailer and investor leaders; over 5,000 attendees, 700+ financial institutions, 300+ investors and 1,000+ CEOs and founders, per the organizer.

Exhibitor types

Fintech and solution providers on the expo floor, plus sponsors in the hosted meetings program.

A good choice if…

Go if your sales motion is meetings with banks and credit unions; the double opt-in program books 50,000+ meetings.

Good to know

Most attendee time is spent in scheduled meetings, so booths work best as a meeting base with seating rather than a demo stage.

By the numbers
Over 5,000 attendees, 700+ financial institutions, 300+ investors, 1,000+ CEOs and founders and 50,000+ double opt-in meetings, per Fintech Meetup.
Booth & eligibility
Expo space and sponsorship packages are in the 2027 event brochure; rates are not published on the site.
Future dates
Fintech Meetup 2027: February 22–24, 2027, The Venetian, Las Vegas.
Sources
Fintech Meetup ↗ Sponsor and exhibit ↗
Our Fintech Meetup 2027 booth guide Official site ↗
Mar152027Payments, banking & fintech Solution Provider Showcase Purple guide

MRC Vegas 2027

Las Vegas, Nevada · WestGo if you sell fraud, risk or payments tools to e-commerce merchants.Event: March 15–18, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: March 15–18, 2027 · Exhibits: not confirmed yet · ARIA Resort & Casino · Las Vegas, Nevada

Typical audience

Merchant payments and fraud prevention teams, financial institutions and industry experts.

Exhibitor types

Fraud prevention, payments, chargeback and identity verification providers in the Solution Provider Showcase.

A good choice if…

Go if you sell fraud, risk or payments tools to e-commerce merchants.

Good to know

The Merchant Risk Council has not published 2027 sponsorship details yet; registration opens November 10, 2026.

Our MRC Vegas 2027 booth guide Official site ↗
May32027Payments, banking & fintech Demo packages and Impact Zone exhibit space Purple guide

FinovateSpring 2027

San Diego, California · WestConsider it if you have a new product to launch on stage to bank buyers.Event: May 3–5, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: May 3–5, 2027 · Exhibits: not confirmed yet · Gaylord Pacific Resort & Convention Center · San Diego, California

Typical audience

Bank, credit union and fintech executives; 1,200+ senior-level decision-makers at FinovateSpring 2026, two in three C-level, heads, directors or VPs, per Finovate.

Exhibitor types

Fintech companies giving 7-minute live demos, plus startups in the Impact Zone in the exhibit hall.

A good choice if…

Consider it if you have a new product to launch on stage to bank buyers.

Good to know

The event moves from the Sheraton San Diego Hotel & Marina to the Gaylord Pacific for 2027. Demo slots are sold as packages; the floor is a shared exhibit space, not large custom booths.

Our FinovateSpring 2027 booth guide Official site ↗
Jun142027Cybersecurity & identity Exhibit Showcase with booth packages Purple guide

Gartner Cybersecurity & Risk Management Summit 2027

Formerly Gartner Security & Risk Management SummitNational Harbor, Maryland · SouthGo if you sell to CISOs at large enterprises and government agencies.Event: June 14–16, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: June 14–16, 2027 · Exhibits: not confirmed yet · Gaylord National Resort & Convention Center · National Harbor, Maryland

Typical audience

CISOs, security and risk leaders and their teams; Gartner lists 4,500+ expected attendees and 60+ analysts.

Exhibitor types

250+ security and risk solution providers in the Exhibit Showcase.

A good choice if…

Go if you sell to CISOs at large enterprises and government agencies.

Good to know

Formerly the Gartner Security & Risk Management Summit. Exhibitors and exhibitor session passholders cannot book Gartner analyst one-on-ones; floor traffic peaks during the daily Exhibit Showcase receptions.

By the numbers
Gartner lists 4,500+ CISOs and cybersecurity leaders, 60+ analysts and 250+ solution providers; its exhibitor page says 50% of attendees plan to invest more than $500,000 in new technology (2025 global attendee data).
Booth & eligibility
Booth packages through the Gartner Exhibitor Sales team; rates are not published.
Future dates
Gartner Cybersecurity & Risk Management Summit 2027: June 14–16, 2027, Gaylord National Resort & Convention Center, National Harbor, Maryland.
Sources
Gartner Cybersecurity & Risk Management Summit ↗ Become an exhibitor ↗
Our Gartner Cybersecurity & Risk Management Summit 2027 booth guide Official site ↗
Jun282027Cybersecurity & identity Sponsor and exhibition packages Purple guide

Identiverse 2027

Las Vegas, Nevada · WestGo if identity is your whole product; the audience is narrower than RSAC and almost all of it buys identity tools.Event: June 28–July 1, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: June 28–July 1, 2027 · Exhibits: not confirmed yet · Mandalay Bay Resort and Casino · Las Vegas, Nevada

Typical audience

Identity and access management practitioners, architects and security leaders.

Exhibitor types

Identity security, authentication, identity governance and verification vendors, with an NHI + AI Pavilion for non-human identity and AI agent security.

A good choice if…

Go if identity is your whole product; the audience is narrower than RSAC and almost all of it buys identity tools.

Good to know

Same week as HITEC in Orlando (June 28–July 1, 2027); plan crews separately if you do both.

Our Identiverse 2027 booth guide Official site ↗
Sep132027Payments, banking & fintech Demo stands and IMPACT Zone exhibit space Purple guide

FinovateFall 2027

New York, New York · NortheastConsider it if you want New York bank and investor meetings around a live demo.Event: September 13–15, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: September 13–15, 2027 · Exhibits: not confirmed yet · New York Marriott Marquis (Times Square) · New York, New York

Typical audience

Bank, credit union, enterprise and investor executives; demos reach an audience of 2,000+, per Finovate.

Exhibitor types

Fintech companies with demo stands and space in the shared IMPACT Zone Exhibition.

A good choice if…

Consider it if you want New York bank and investor meetings around a live demo.

Good to know

A hotel event: stands are compact and freight runs through the hotel docks and elevators.

Our FinovateFall 2027 booth guide Official site ↗Date source ↗

04 BY CITY

Cybersecurity and fintech conferences by city Plan by city. One crate, several rooms.

Las Vegas hosts seven of the sixteen events, from Fintech Meetup in February to Money20/20 USA in October. National Harbor holds two more, with AFP in Washington, DC and TechNet Cyber in Baltimore close by, and New York holds two in June and September. Pairing events in one city saves freight and travel.

Las Vegas 7 events

The Gartner IAM Summit at Caesars Forum in December 2026, then Fintech Meetup at The Venetian, MRC Vegas at ARIA, TRANSACT, Identiverse and Black Hat USA at Mandalay Bay, and Money20/20 USA at the LVCC and Resorts World in 2027. Our Las Vegas shop builds in the same city.

Gray-bearded man in glasses, rim-lit in profile against total darkness

Security and banking buyers talk about incidents, audits and pricing only behind a door.

Why the closed room earns its square feet

05 THE YEAR, BY CLEARANCE

Cybersecurity and fintech conference calendar 2026–2027 Twelve months, logged in order.

The Gartner IAM Summit closes 2026 in Las Vegas in December. February opens 2027 with Zero Trust World in Orlando and Fintech Meetup at The Venetian, and MRC Vegas follows in March. April is the busiest month: RSAC in San Francisco, Smarter Faster Payments at National Harbor and TRANSACT at Mandalay Bay. May brings FinovateSpring to San Diego and TechNet Cyber to Baltimore, June runs Insurtech Insights in New York, the Gartner Cybersecurity summit at National Harbor and Identiverse in Las Vegas, and Black Hat USA bridges July and August. FinovateFall, Money20/20 USA and AFP close the year.

Conference marks conferences & summits. Everything else is a trade show.

Add every date to your calendar · Download the list (CSV)

December 2026

February 2027

March 2027

April 2027

May 2027

June 2027

July 2027

September 2027

October 2027

November 2027

Trade shows by monthFebruary 2027March 2027April 2027May 2027June 2027July 2027September 2027October 2027November 2027

Trade shows by cityLas VegasOrlandoSan FranciscoNational HarborSan DiegoBaltimoreNew YorkWashington

Crossing borders? Three fairs to know.

The international events U.S. security and payments companies plan around: Money20/20 Europe and Infosecurity Europe, both in June, and GITEX Global in Dubai. International events are not included in the U.S. counts on this page.

International cybersecurity & fintech trade shows
ShowNext datesWhereHow often
GITEX Global ↗The Middle East's large technology show: a one-day summit at Dubai World Trade Centre followed by a four-day expo at Dubai Exhibition Centre, Expo City Dubai.December 7–11, 2026 (expo December 8–11)Dubai, United Arab EmiratesAnnual
Money20/20 Europe ↗The European edition of Money20/20 for banks, payments and fintech; the 2026 edition had 7,500+ attendees, 2,300+ attending companies, 450+ speakers and 105+ countries, per Money20/20.June 8–10, 2027RAI Amsterdam, NetherlandsAnnual, June
Infosecurity Europe ↗RX's cybersecurity exhibition and conference in London, with a first-time exhibitor program and a Priority Visitor Programme.June 8–10, 2027ExCeL London, United KingdomAnnual, June

06 BUILT FOR THE SECOND CONVERSATION

Cybersecurity and fintech booth ideas Show it working. Close the door for the rest.

Security and payments buyers want proof first and privacy second: a demo they can watch run, then a seat where they can talk about their own environment. Here are real booths we built for a video software company, a sales software company, a document software company, an instrument maker, a smart-cart company and a proptech brand, and what fits each booth size.

invideo booth by Purple Exhibits: dark back wall under a row of spotlights, one portrait image and a single demo counter with a screen01 / THE SINGLE CLAIM

invideo · Purple Exhibits

One image, one counter, one promise.

A dark back wall under a row of spotlights carries one large image and one line, and a single counter with a screen runs the demo, so a compact inline reads from far down the aisle and every visitor sees the product in use.

LeadSquared booth by Purple Exhibits: dark blue service tower under a round hanging sign, screens on stands and white chairs02 / THE TOWER AND THE TABLES

LeadSquared · Purple Exhibits

Mark the corner. Seat the meeting.

A dark blue tower names the services under a round hanging sign, screens on stands sit at the aisle for walk-up demos, and white chairs and high tables behind them turn the corner into a meeting space.

Zumen booth by Purple Exhibits: quilted royal blue walls, backlit name, a world map wall and a white counter on blue carpet03 / THE WALKTHROUGH WALL

Zumen · Purple Exhibits

Lay the workflow out on the wall.

Quilted royal blue walls carry the backlit name, the product’s steps run along the back like a walkthrough, a world map fills the side wall and a white counter at the front holds the conversation.

data-pixel booth by Purple Exhibits: two white demo counters with instruments and a backlit wall, team members at the counters04 / THE TWO COUNTERS

data-pixel · Purple Exhibits

Two demo counters. One team between them.

Two white counters hold the instruments and their screens at hand height, a backlit wall shows the work in context, and the team stands between the counters so every visitor reaches an expert in two steps.

Easy Shopper booth by Purple Exhibits: lime backlit wall with install figures, smart carts and a team lined up in front05 / THE NUMBERS WALL

Easy Shopper · Purple Exhibits

Put the proof in figures behind the product.

A lime backlit wall carries the install figures and a map, the smart carts stand on the carpet with their tablets switched on, and a screen at the side shows the live data a buyer would see.

Apartment List booth by Purple Exhibits: LED-edged house frames in pink, mint and blue over a pink lounge carpet06 / THE PRIVATE ROOMS

Apartment List · Purple Exhibits

Give every meeting a room of its own.

House-shaped frames edged in LED light each hold a screen and a seat, a pink carpet and armchairs make a lounge in front, and a purple hanging sign names the space from across the hall.

Cleared for every footprint

What fits in each security or fintech booth size, laid out four ways.

The teller window10×20

200 sq ft. One demo and one real seat.

In the space
A back wall with one claim and one screen, a demo counter with power and a wired line, a two-seat table, lockable storage for laptops and the lead scanner, and two or three staff.
Best for
Identity, fraud and compliance vendors at Nacha, TRANSACT or TechNet Cyber, and startups past the Early Stage Expo.
Good to know
Where the organizer supplies the walls, as with the MRC Vegas hardwalls and the Finovate demo stands, we produce graphics, counters, screens and lighting for that space instead.

The analyst row10×30

300 sq ft, usually inline. Room for two demos side by side.

In the space
Two demo counters with screens at the aisle, one for each use case or buyer, a back wall with the platform story, a standing table, storage and three to five staff.
Best for
Security platforms showing detection and response side by side, and payments companies showing the merchant view and the bank view.
Good to know
Label each counter by the job it does, such as stopping account takeover or speeding up settlement, so visitors pick their own line.

The vault island20×20

400 sq ft, often an island open on all sides.

In the space
A demo bar on two faces, a large screen or LED wall on the third, a closed meeting room with a door, a hanging sign where the hall allows and four to eight staff.
Best for
Security platforms at RSAC and Black Hat USA, processors and banking platforms at Money20/20 USA and TRANSACT.
Good to know
The closed room earns its space: security and banking buyers talk about incidents, audits and pricing only behind a door. Plan its size before the graphics.

The headquarters20×30+

600 sq ft and up. A branch office on the show floor.

In the space
Demo stations on every face, a small theater for talks, two or more meeting rooms, a lounge for key accounts, a storage room and a hanging sign.
Best for
Companies with several product lines, partner ecosystems and teams running scheduled sessions on the floor.
Good to know
Lock the meeting schedule, the theater sightlines and the power plan before the drawings are final. Rigged signs need the hall’s approval.

A good security or payments booth works like a good bank lobby: one clear promise at the door, the product running where people can watch, and a quiet room behind it for the questions nobody asks in the aisle. We’ll plan the demo, the meeting space and the sightlines together. Get a fixed proposal

07 WHO HOLDS THE KEYS

Choose the right security or fintech audience Find the person who signs. Then choose the room.

A CISO, a SOC lead, a payments operations manager and a treasurer buy in different rooms. CISOs and security leaders fill RSAC, Gartner and Identiverse; hands-on defenders and MSPs fill Black Hat, Zero Trust World and TechNet Cyber; banks, processors and merchants fill Money20/20, Nacha, TRANSACT, MRC and Fintech Meetup; finance, insurance and bank innovation teams fill AFP, Insurtech Insights and Finovate.

Black and white portrait of a gray-bearded man in dark glasses frames, half his face in shadow

CISOs, security architects & identity leaders

For security platform, cloud, data, identity and AI security companies selling to enterprise and government security leaders at RSAC, the Gartner Cybersecurity & Risk Management Summit, the Gartner IAM Summit and Identiverse.

What mattersProof the product cuts risk they can measure, how it fits the stack they already run, a reference in their industry and a private table for the second talk.

Man leaning toward his monitor late at night, green and cyan lamps glowing behind the desk

SOC teams, researchers, MSPs & defense cyber

For detection, response, testing, endpoint and network companies selling to hands-on defenders at Black Hat USA, MSPs and IT teams at Zero Trust World, and Defense Department cyber staff at AFCEA TechNet Cyber.

What mattersA demo that works in front of them, an engineer who answers the technical question, a trial they can run next week and, for government buyers, giveaways that fit their gift rules.

Woman in a knit cap looking down at her phone in a lit parking lot at night, black and white

Banks, processors, merchants & fraud teams

For payments, processing, POS, fraud, chargeback, identity verification and banking technology companies selling to banks, credit unions, PayFacs, ISOs and merchants at Money20/20 USA, Smarter Faster Payments, TRANSACT, MRC Vegas and Fintech Meetup.

What mattersApproval rates, fraud losses avoided, the rails you support, compliance, integration time and a meeting booked before the show opens.

Smiling man in a gray check suit and striped tie seated against a dark backdrop

Treasurers, insurers & bank innovation teams

For treasury, FP&A, insurance software and fintech companies selling to corporate finance at AFP, to carriers, brokers and MGAs at Insurtech Insights USA, and to bank and credit union executives at FinovateSpring and FinovateFall.

What mattersA product shown live in minutes, numbers they can take to a committee, security and audit answers on paper and a clear pilot path.

08 EVERY PLATFORM STARTED AS A PILOT

Cybersecurity and fintech events for startups Your first booth. Your first signed pilot.

Young security and fintech companies usually get in through a contest, a turnkey kiosk, a seven-minute demo or a meeting program, not a custom island. Here is how each route works, with the organizer’s source for every rule.

Deadlines coming up

Cybersecurity

RSAC Conference

How to get in

  • Apply to the Innovation Sandbox contest when submissions open December 1, 2026; the product must have launched between December 1, 2025 and January 10, 2027.
  • The company must be privately held with less than $5 million in annual recurring revenue.

Programs for new companies

  • Innovation Sandbox: 10 finalists pitch live; each finalist receives a $5 million uncapped SAFE delivered by Crosspoint Capital.
  • The winner gets a turnkey kiosk in the Early Stage Expo.
  • Launch Pad: selected early-stage startups pitch to venture capitalists.

RSAC Innovation Sandbox ↗ RSAC sponsorship opportunities ↗

Payments

TRANSACT

How to get in

  • Startups can apply for a special turnkey exhibit rate at TRANSACT 2027; qualifications apply.

Programs for new companies

  • Turnkey startup exhibit package on the TRANSACT floor at Mandalay Bay, April 19–21, 2027.

TRANSACT exhibit ↗

Fintech

FinovateSpring and FinovateFall

How to get in

  • Apply to demo: companies get a 7-minute live demo slot on the main stage.

Programs for new companies

  • Impact Zone exhibit space for emerging startups in the FinovateSpring exhibit hall.
  • IMPACT Zone Exhibition shared exhibit space at FinovateFall.

FinovateSpring ↗ FinovateFall ↗

Rules and dates are the latest each organizer published. Contest slots and startup rates are limited, so apply as soon as the window opens.

MAKE IT A PROOF, NOT A PROMISE

A threat stopped.
A payment cleared.
A reason to sign the NDA.

The claim gets them to stop. A demo that shows one attack blocked or one payment approved, a screen with the number that matters to their board, and a closed room a few steps away give a CISO, a fraud lead or a treasurer a reason to start the evaluation.

Plan a booth that earns the meeting
Hand holding a plain gold payment card inside a circle of blue light on a dark wall
Show the card.
Dark padlock on a weathered blue door, background melting into amber blur
Show the lock.
Brass spoked wheel on a dark green bank vault door, close-up
Show the vault.

09 LET’S GET YOU AUDIT-READY

How to exhibit at a cybersecurity or fintech conference Run the proof. Then lower your voice.

Security and payments floors run on short demos, booked meetings and rules that differ from room to room. Here it is in pieces: the demo, the meeting room, the hotel floor, the hardwall, the government buyer, the calendar, the freight and the follow-up.

01THE DEMOShow one attack stopped, one payment approved.
  • Run it on a wired line: Show WiFi carries thousands of devices, so order a hard line from the hall’s internet provider for any demo that reaches the cloud.
  • Keep a recorded run: A local copy of the demo keeps the counter busy if the line drops.
  • One story per screen: One threat or one transaction, one result, one number, in about two minutes.
  • Mind what is on screen: Use sample data, never a real customer’s environment or card numbers, and check the hall’s rules before you bring anything that transmits.
02THE MEETING ROOMBook the calendar before the carpet.

At Fintech Meetup the double opt-in program books more than 50,000 meetings, per Fintech Meetup, and attendees spend most of their time in them. At Identiverse, The Exchange books invited senior buyers into 15-minute sponsor meetings.

  • Seat people first: Tables, a door that closes and a screen for the follow-up demo.
  • Set the schedule weeks ahead: Share a booking link with target accounts before the show opens.
  • Know the limits: Gartner exhibitors cannot book analyst one-on-ones, which makes the booth their meeting place.
03THE HOTEL FLOORMeasure the freight elevator first.

FinovateFall runs at the New York Marriott Marquis in Times Square, the Gartner Cybersecurity summit and Smarter Faster Payments at the Gaylord National, and Fintech Meetup at The Venetian.

  • Size to the doors: Hotel freight runs through docks and elevators with fixed limits, so design panels and crates to fit them.
  • Build light: Fabric graphics, a counter that flat-packs and a screen on a stand travel in cases and set up fast.
  • Check the package: Demo stands and showcase booths come with set dimensions; we build to them.
04THE HARDWALLDress the walls you are given.

MRC Vegas supplies hardwall booths of 100 to 400 square feet, and Nacha’s floor is mostly 10×10 and 10×20 inline booths.

  • Graphics to the millimeter: Get the wall dimensions from the exhibitor kit and print to them.
  • One screen, one counter: In a small space, the demo and a place to lean beat any furniture set.
  • Book the room too: MRC sells private meeting rooms beside the hall; reserve one if your deals need privacy.
05THE GOVERNMENT BUYERPlan the giveaway around the gift rules.

AFCEA TechNet Cyber in Baltimore puts Defense Department cyber staff in the aisles, with a program led by U.S. Cyber Command and DISA.

  • Respect the rules: Government attendees follow gift and hospitality rules, so plan giveaways and receptions to fit them.
  • Bring the paperwork: Contract vehicles, certifications and accreditation status on a one-page sheet.
  • Use the suites: AFCEA sells 13×13 ft demo suites on Level 2 for private briefings in 2027.
06THE CALENDARHold the dates that close early.
  • RSAC: Early Bird registration and first choice of RSAC hotel rates end December 18, 2026, and onPeak is the only official hotel provider.
  • Innovation Sandbox: Submissions for the RSAC contest open December 1, 2026.
  • Black Hat USA: Trainings come first; the Business Hall opens only for the main conference days at the end of the week.
  • Back-to-back weeks: RSAC, Smarter Faster Payments and TRANSACT run in three straight weeks of April 2027; plan freight and staff for all three at once.
07THE FREIGHT & LABORBuild close to the hall.
  • Count back from the warehouse date: Each general contractor sets a deadline for freight at the advance warehouse. Our builds take 30 to 45 days, so we plan back from that date.
  • Two shops: We build in our Fishkill, NY shop and our Las Vegas shop, which sits in the same city as seven of the sixteen events in this guide.
  • Know the labor rules: Moscone, Mandalay Bay, the LVCC and the Javits set who may install, rig and wire. Your project manager runs the install with the labor the show requires, and we design to keep labor hours short.
  • Watch the moves: Money20/20 USA moves to the LVCC and Resorts World, AFP to Washington, DC, and FinovateSpring to the Gaylord Pacific for 2027.
08THE FOLLOW-UPSend the security pack before the trip home.

Scan every badge with notes: the risk or the payment flow, the size of the environment, the timeline and who signs. Send the data sheet, the security and compliance pack, a trial or sandbox link and an NDA within days of the show.

Tag each lead as a CISO, a practitioner, a bank, a merchant, a partner or an investor so follow-up reaches the right person. Security and banking deals often run through a proof of concept and a vendor review, so measure evaluations opened, not only badges scanned.

THE REVIEWER’S BINDER

Answer the vendor review before they send it.

CISOs, fraud leads and treasurers move from the booth to a vendor review. Have this ready as a printed sheet and a short digital pack, so the second meeting starts with answers.

New to the terms? See the glossary

CASE # PROOF-01STATUS: CLEARED

  • 1× One-page product sheet with the threat or flow it covers
  • 1× Two-minute demo recording and a sandbox link
  • 1× Architecture diagram and the platforms you integrate with
  • 1× Certifications and audit reports you can share
  • 1× Data handling, residency and retention summary
  • 1× Payment rails, networks and processors supported
  • 1× Fraud, approval or detection figures you can source
  • 1× Pricing model and contract terms
  • 1× Implementation plan and named partners
  • 1× References in the visitor’s industry
  • 1× NDA ready to sign
  • 1× One clear next step + U.S. contact

CLEARED

10 THE LEDGER BEHIND THE BOOTH

Cybersecurity and fintech conference budget & ROI Count the cost. Count the pipeline it opens.

Let’s put numbers on it. Enter your full show budget and your own deal economics to see what breaking even could look like across a realistic security or banking sales cycle.

Budget past the floor space.

Space & presence
Booth space, sponsor package or demo slot, design, graphics, screens, demo counters, meeting rooms, flooring, furniture and lighting.
Getting there
Freight, material handling, installation, rigging for signs and screens, dismantle and storage between shows.
Running the booth
Electrical, wired internet, lead capture, cleaning, demo devices, private meeting rooms and any reception or client dinner.
Your people & follow-through
Sales, solutions engineering and executive time, travel, show-week hotels and post-show proofs of concept.

Ask for itemized quotes and keep a contingency. Sponsor packages, meeting rooms, hospitality and show-week hotels in San Francisco and Las Vegas often weigh more than the booth itself. These categories are a planning checklist, not a price estimate.

THE EXHIBIT MATH

Let’s do the math.

An example to get you started. Change the numbers to fit your company.

Use gross profit over the contract you expect, not the list price. Most security and banking deals pass through a proof of concept and a vendor review before signature, so pick one evaluation period (for example, 12 or 18 months) for every input.

44,000
attendees in 2026, per RSAC, with more than 600 exhibitors. RSAC 2026 closing press release ↗
23,000+
verified attendees at Black Hat USA 2026, up more than 15% on 2025, with 400+ Business Hall exhibitors. Black Hat press release, August 11, 2026 ↗
450
sponsors on the Money20/20 USA 2026 show floor, with about 11,000 senior attendees. Money20/20 USA ↗

Real booth prices, published.

What organizers list for space. Add the exhibit, freight, labor, utilities and travel.

ShowPublished priceSource
Smarter Faster Payments (Nacha)202710×10 inline $4,815 member / $6,150 nonmember · 10×20 $9,635 / $12,300 · 20×20 $20,500 / $25,825 · 30×30 $44,595 / $56,580 · 40×40 $78,320 memberSource ↗
AFCEA TechNet Cyber2027$62 per sq ft for AFCEA corporate members, $75 non-members, $53 small-business members; $100 per open cornerSource ↗
AFP Finance & Treasury Conference202610×10 $6,750 · 10×20 $11,750 · 20×20 $21,750 · 40×40 $81,750, space with conference passesSource ↗
MRC Vegas202610×20 booth $20,000 (organizer-supplied hardwall)Source ↗

Defend, verify or settle? Five rooms, side by side.

RSAC vs. Black Hat USA vs. Gartner Cybersecurity vs. Money20/20 USA vs. Smarter Faster Payments: the five U.S. events that cover the trust stack from the security platform to the payment rail, compared on what each organizer publishes.

Comparison of five U.S. cybersecurity and payments conferences for 2027
TopicRSACBlack Hat USAGartner CybersecurityMoney20/20 USASmarter Faster Payments
Who attendsCISOs, security architects and practitioners, researchers, policymakers and investors; 44,000 attendees in 2026, per RSAC, 49% director level or aboveResearchers, penetration testers, SOC and incident response teams, security engineers and CISOs; 23,000+ verified attendees in 2026, per Black HatCISOs, security and risk leaders and their teams; 4,500+ attendees and 60+ analysts, per GartnerBank, payments, fintech and merchant executives; about 11,000 senior attendees from 3,000+ companies in 2026, one in three C-suite, per Money20/20Payments operations, risk, compliance, treasury and technology staff; 42% from financial institutions and 40% from fintech providers, per Nacha
Who exhibitsIdentity, cloud, data, network, endpoint and AI security vendors; 600+ exhibitors in 2026, plus the Early Stage ExpoSecurity products and services in the Business Hall (400+ exhibitors in 2026), plus open-source tools in Arsenal250+ security and risk solution providers in the Exhibit Showcase, per GartnerPayments, banking technology, fraud, identity and embedded finance companies; 450 sponsors on the 2026 floorACH, real-time payments, fraud, compliance and treasury technology providers
When & whereApril 5–8, 2027, Moscone Center, San FranciscoJuly 31–August 5, 2027, Mandalay Bay Convention Center, Las Vegas; trainings first, then Briefings and the Business HallJune 14–16, 2027, Gaylord National Resort & Convention Center, National Harbor, MarylandOctober 19–21, 2027, Las Vegas Convention Center and Resorts World, a new venue for 2027April 11–14, 2027, Gaylord National Harbor Resort & Convention Center, National Harbor, Maryland
How you get spaceIslands and inline booths through RSAC sponsorship sales; 2027 rates are not confirmed yetSponsorship sold by Informa; the Strategic Partner Program adds build-out, move-in and hotel benefits; 2027 rates are not confirmed yetBooth packages through Gartner Exhibitor Sales; rates are not published, and exhibitors cannot book analyst one-on-onesSponsor and exhibit packages through Money20/20; 2027 rates are not confirmed yetPublished 2027 booth fees: 10×10 inline from $4,815 for members, 20×20 $20,500, up to $78,320 for a 40×40
Same stretchSmarter Faster Payments the next week (April 11–14) and TRANSACT the week after (April 19–21)Identiverse at Mandalay Bay a month before, June 28–July 1Insurtech Insights USA in New York the week before, June 9–10AFP in Washington, DC follows on November 7–10RSAC the week before and TRANSACT in Las Vegas the week after

Figures are the latest each organizer published, with the year shown. Booth fees are space only; build, freight, labor and services are extra.

Looking for an old show name?

Several shows have been renamed or replaced. Here’s where they went.

Second lookThe suit & the strongbox

Suit. Ledger. Strongbox. Then the vendor review.

A steady handshake, a security pack on paper, a room with a door that closes: the details a buyer weighs before agreeing to a pilot.

Analyst in a white blouse listening at a meeting table while a colleague checks her phone
13The briefing, in session.
Man in a black suit reading his phone on a high balcony above glass towers
14Settled above the city.
Wall of brass safe deposit boxes with keys hanging from open doors under warm light
15Rows of brass doors.
Stacks of gold-toned coins glowing in low amber light
16Stacked and counted.
Hand in a dark suit sleeve holding a phone, laptop tucked under the other arm
17Wallet in the pocket.

11 ACCESS GRANTED. ASK AWAY.

Cybersecurity and fintech conference FAQ Straight questions. Sourced answers.

Two old iron keys on a ring resting on black feathers
Let’s sort out the details.

Which cybersecurity and fintech conferences draw the most people in the U.S.?

RSAC is the largest, with 44,000 attendees in 2026, per RSAC. Next come Black Hat USA (23,000+ verified attendees in 2026, per Black Hat), Money20/20 USA (about 11,000 senior attendees in 2026, per Money20/20), AFP (7,000+ finance professionals expected at AFP 2026, per AFP), Insurtech Insights USA (6,000+ in 2026), AFCEA TechNet Cyber (5,000+ expected in 2026) and Fintech Meetup (5,000+, per Fintech Meetup). The Top 10 on this page lists every figure with its source.

What are the dates and venue for RSAC Conference 2027?

RSAC 2027 runs April 5–8, 2027 at Moscone Center in San Francisco. RSAC lists 600 exhibitors for 2027, and startups show in the Early Stage Expo rather than the main halls. Early Bird registration ends December 18, 2026, and onPeak is the only official hotel provider.

How many people go to RSAC?

44,000 attendees in 2026, per RSAC, with more than 600 exhibitors. RSAC says 49% of attendees are director level or above and 25% authorize purchasing decisions.

When does the Black Hat USA 2027 Business Hall open?

Only on the main conference days at the end of the week. Black Hat USA 2027 runs July 31–August 5, 2027 at the Mandalay Bay Convention Center in Las Vegas, with trainings first and the Briefings and Business Hall after them; in 2026 the hall was open August 4–6. Black Hat counted 23,000+ verified attendees in 2026.

Is Money20/20 USA 2027 at a new venue?

Yes. Money20/20 USA 2027 runs October 19–21, 2027 at the Las Vegas Convention Center (LVCC) and Resorts World, so earlier floor plans, dock routes and hotel habits do not carry over. About 11,000 senior attendees from 3,000+ companies came in 2026, per Money20/20, with 450 sponsors on the floor.

How much is a booth at Nacha’s Smarter Faster Payments 2027?

From $4,815 for a member 10×10 inline, per Nacha’s 2027 fees. A 10×20 is $9,635 for members and $12,300 for nonmembers, a 20×20 is $20,500 / $25,825, a 30×30 is $44,595 / $56,580 and a 40×40 is $78,320 for members. The event runs April 11–14, 2027 at Gaylord National Harbor, Maryland.

What does exhibit space cost at AFCEA TechNet Cyber 2027?

$62 per square foot for AFCEA corporate members in 2027, $75 for non-members and $53 for qualifying small-business members, plus $100 per open corner, per AFCEA. TechNet Cyber 2027 runs May 11–13, 2027 in Baltimore, and AFCEA also sells 13×13 ft demo suites on Level 2.

What did booth space cost at the AFP conference?

AFP’s 2026 price list ran from $6,750 for a 10×10 to $81,750 for a 40×40, with a 10×20 at $11,750 and a 20×20 at $21,750, each including conference passes. AFP 2027 moves to the Walter E. Washington Convention Center in Washington, DC, November 7–10, 2027.

How much is a 10×20 at MRC Vegas?

$20,000 in 2026, per the MRC Vegas prospectus, for an organizer-supplied hardwall booth. MRC Vegas 2027 runs March 15–18 at ARIA Resort & Casino in Las Vegas; the Merchant Risk Council has not published 2027 sponsorship details yet.

Which security and payments conferences are in Las Vegas in 2027?

Six in 2027, plus one in December 2026: the Gartner IAM Summit (December 7–9, 2026, Caesars Forum), Fintech Meetup (February 22–24, The Venetian), MRC Vegas (March 15–18, ARIA), TRANSACT (April 19–21, Mandalay Bay), Identiverse (June 28–July 1, Mandalay Bay), Black Hat USA (July 31–August 5, Mandalay Bay) and Money20/20 USA (October 19–21, LVCC and Resorts World). Purple has a shop in Las Vegas that builds and prints.

Which cybersecurity and fintech events are near Washington, DC in 2027?

Four. Smarter Faster Payments (April 11–14) and the Gartner Cybersecurity & Risk Management Summit (June 14–16) both meet at the Gaylord National in National Harbor, Maryland; AFCEA TechNet Cyber runs May 11–13 in Baltimore; and AFP holds its 2027 conference November 7–10 at the Walter E. Washington Convention Center in Washington, DC.

RSAC or Black Hat: where should a security vendor exhibit?

RSAC if you sell to CISOs and security leaders across the enterprise and government; Black Hat USA if your buyers are hands-on researchers, SOC teams and engineers who want to watch the product work. RSAC is the larger room (44,000 attendees in 2026, per RSAC); Black Hat counted 23,000+ verified attendees in 2026 and opens its Business Hall only at the end of the week.

Money20/20 USA or Fintech Meetup: which suits a fintech?

Money20/20 USA for a show-floor presence in front of banks, payments companies and merchants (about 11,000 senior attendees in 2026, per Money20/20). Fintech Meetup if your sales motion is meetings with banks and credit unions: its double opt-in program books 50,000+ meetings, per Fintech Meetup, so the booth works best as a seated meeting base.

Can exhibitors meet Gartner analysts at the Gartner security summit?

No. At the Gartner Cybersecurity & Risk Management Summit (June 14–16, 2027, National Harbor), exhibitors and exhibitor session passholders cannot book Gartner analyst one-on-ones, per Gartner. Floor traffic peaks during the daily Exhibit Showcase receptions, so plan your meetings around them.

What was the Gartner Security & Risk Management Summit renamed?

The Gartner Cybersecurity & Risk Management Summit. The 2027 U.S. edition runs June 14–16, 2027 at the Gaylord National Resort & Convention Center in National Harbor, Maryland, with 250+ solution providers in the Exhibit Showcase, per Gartner.

How does a security startup get into RSAC 2027?

Through the Innovation Sandbox contest, Launch Pad or the Early Stage Expo. Innovation Sandbox submissions open December 1, 2026 for privately held companies under $5 million in annual recurring revenue whose product launched between December 1, 2025 and January 10, 2027. Ten finalists pitch live, each receives a $5 million uncapped SAFE, and the winner gets a turnkey kiosk in the Early Stage Expo, per RSAC.

Is there a startup booth rate at TRANSACT 2027?

Yes. Startups can apply for a turnkey exhibit at a special rate at TRANSACT 2027, April 19–21 at Mandalay Bay in Las Vegas; qualifications apply, per TRANSACT.

When are FinovateSpring and FinovateFall 2027?

FinovateSpring runs May 3–5, 2027 at the Gaylord Pacific Resort & Convention Center in San Diego, a new venue, and FinovateFall runs September 13–15, 2027 at the Marriott Marquis in Times Square, New York. Companies give 7-minute live demos on stage and startups exhibit in the Impact Zone; the floors are shared exhibit space, not large custom booths.

When is Identiverse 2027?

June 28–July 1, 2027 at Mandalay Bay in Las Vegas. The 2026 edition drew 3,700+ attendees, per CyberRisk Alliance, and the floor includes an NHI + AI Pavilion for non-human identity and AI agent security.

What is the busiest month for cybersecurity and fintech conferences in 2027?

April, with three back-to-back weeks: RSAC in San Francisco (April 5–8), Smarter Faster Payments at National Harbor (April 11–14) and TRANSACT in Las Vegas (April 19–21). June is close behind with Insurtech Insights USA, the Gartner Cybersecurity summit and Identiverse.

Can Purple Exhibits build our booth for RSAC, Black Hat or Money20/20?

Yes. We design and build custom booths from 10×20 up, plus graphics for hardwalls, demo stands and hotel showcases. We build in our Fishkill, NY and Las Vegas shops, with fixed proposals, 30–45 day builds and your own project manager on the floor, who runs the install with the labor each hall requires.

12 SPEAK FLUENT SOC AND SETTLEMENT

Cybersecurity and fintech glossary The words behind the badge.

SIEM, XDR, passkey, ACH, PayFac, chargeback. The terms CISOs, fraud teams, treasurers and show managers use every day, in plain English, so nothing gets lost between the threat briefing, the term sheet and the exhibitor manual.

Show all 22 terms

Security operations

SOC
Security operations center: the team, often working in shifts, that watches alerts and responds to incidents. SOC analysts are the hands-on buyers at Black Hat USA.
SIEM
Security information and event management: software that gathers logs from across a company’s systems and flags patterns that look like an attack.
XDR
Extended detection and response: tools that join signals from endpoints, networks, email and cloud into one view, so an analyst can trace and stop an attack in one place.
Penetration testing
An authorized, simulated attack on a system to find weak points before a real attacker does. Pen testers and red teams fill the Briefings at Black Hat.
Zero trust
A security model that verifies every user, device and request each time, instead of trusting anything already inside the network. Zero Trust World is built around it.
CISO
Chief information security officer: the executive who owns security strategy and budget, and the senior buyer at RSAC and the Gartner summit.

Identity & access

IAM
Identity and access management: the systems that decide who can sign in to what and with which rights. Identiverse and the Gartner IAM Summit focus on it.
Passkey
A sign-in credential stored on a device and unlocked by a fingerprint, face or PIN, replacing the password with a cryptographic key pair.
Non-human identity (NHI)
Credentials used by software rather than people: service accounts, API keys, bots and AI agents. Identiverse runs an NHI + AI Pavilion for it.
Privileged access
Accounts with administrator-level rights over systems or data, which attackers target first; privileged access tools vault, rotate and monitor them.

Payments & banking

ACH
Automated Clearing House: the U.S. network for batch bank-to-bank transfers such as payroll and bill pay, governed by Nacha.
Real-time payments
Bank transfers that settle in seconds, at any hour, instead of in batches; a core topic at Smarter Faster Payments.
PayFac
Payment facilitator: a company that signs up merchants under its own master account so they can take cards fast, common in software platforms.
ISO
Independent sales organization: a third party that resells a processor’s merchant services, and a core part of the TRANSACT audience.
Chargeback
A card payment reversed by the cardholder’s bank after a dispute. Fighting chargebacks and fraud is the theme of MRC Vegas.
Embedded finance
Banking, lending or payment features built inside a non-financial company’s app or software, so customers pay or borrow without leaving it.
Treasury management
How a company manages its cash, bank accounts, payments and liquidity; the daily work of the treasurers at AFP.

On the show floor

Double opt-in meeting
A one-to-one booked only when both sides accept in the event app. Fintech Meetup counts 50,000+ of them.
Hardwall booth
A booth with rigid walls supplied by the organizer, which exhibitors dress with graphics and screens, as at MRC Vegas.
Demo stand
A compact branded space at a demo-led event such as Finovate, staffed on the company’s demo day after a 7-minute stage slot.
Exhibit Showcase
Gartner’s name for its conference expo, where exhibitors take booth packages and traffic peaks during the daily receptions.
CPE credits
Continuing professional education credits that security and finance staff earn by attending sessions; many attendees track them, so session times shape when the floor fills.

12 MORE SOFTWARE GUIDES

More software and cloud conference guides Other rooms. Same plan.

Purple builds for the whole software calendar. These guides cover the rest of it.

Older man with white hair and round glasses, profile lit by warm window light in a dark room

YOUR PROOF. YOUR BUYERS. YOUR ROOM.

Ready when your demo is. We’ll build the room around it.

From the first crate at the advance warehouse to the closed-door meeting where a CISO or a bank agrees to a pilot, let’s create a security or fintech booth that shows the product working, reads from the aisle and keeps the serious conversations private. Fixed proposals, 30–45 day builds and your own project manager on the floor.

Let’s plan your security or fintech booth

Booth design ↗Our work ↗All upcoming trade shows ↗

How we put this guide together, sources and photo credits

Researched and written by the Purple Exhibits team. Updated November 9, 2026. Show dates, venues, prices and rules come from each organizer’s published pages, linked on every show card. Fit notes, booth ideas and planning tools are our editorial guidance from building booths for cybersecurity & fintech exhibitors. Listings are not paid placements. The guide covers U.S. business-to-business events plus selected international shows.

Photos: Dovydas Pranka / Pexels · Obed Black / Pexels · Okiki Onipede / Pexels · Aj Collins Artistry / Pexels · Nadin Sh / Pexels · RAMÓN ANTONIO MENDOZA / Pexels · Emanouil Koutsios / Pexels · Nicolás Langellotti / Pexels · Kulik Stepan / Pexels · Julio Lopez / Pexels · Eric Moura / Pexels · MAG Photography / Pexels · AINNNEK / Pexels · ocetr petrovich / Pexels · Mike Jones / Pexels · Eric Moura / Pexels · Sean Kernerman / Pexels · Anna Shvets / Pexels · Kosart Studio / Pexels · Özge Taşkıran / Pexels · carboxaldehyde / Pexels · Gnist Design / Pexels · Wilson Ren / Pexels · Ketut Subiyanto / Pexels · Pablo Ezequiel Nieva / Pexels · Yaroslav Shuraev / Pexels · Dunmarx Photography / Pexels · Ayush Meshram / Pexels. Booth photographs: Purple Exhibits.

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