GJX 2027Exhibitor guide to booth costs, dates and deadlines
Six days under one roof: GJX 2027 gem and jewelry booths in Tucson
- Event dates
- January 30–February 4, 2027
- Exhibit hall
- January 30–February 4, 2027 (Sat–Wed 10 a.m.–6 p.m., Thu 10 a.m.–4 p.m.; no buyers admitted after 3 p.m. Thursday)
- Venue
- GJX pavilion, 198 S Granada Avenue, Tucson
4.9 star client rating3,000+ exhibitors10,000+ booths builtSince 2015



Quick answers
GJX 2027 in 30 seconds
The short version for GJX exhibitors. You will find the source for every figure further down the page.
- When is GJX 2027?
- January 30–February 4, 2027, at GJX pavilion, 198 S Granada Avenue, Tucson.
- When is the GJX exhibit hall open?
- January 30–February 4, 2027, Sat–Wed 10 a.m.–6 p.m., Thu 10 a.m.–4 p.m.; no buyers admitted after 3 p.m. Thursday.
- How big is GJX?
- 35 booths exhibitors (1994 edition).
- What does a 10×20 booth cost all-in at GJX?
- $7,500 – $15,000 for a Purple rental in Tucson: design, graphics, lighting, install and dismantle. Space and show services are billed by the show.
Official GJX 2027 links: GJX 2027 floor planGJX 2027 exhibitor listGJX 2027 registrationGJX 2027 hotels
The lookGranada Avenue, Tucson 2027
Stones lit. Priced at the counter.
GJX, January 30–February 4, 2027, in a 120,000 sq ft carpeted pavilion on South Granada Avenue. Buyers arrive with a JBT number and a list, and they buy where the stones are lit and priced.





Everything about GJX 2027 in one place
GJX 2027 fact sheet
| Official name | GJX Gem and Jewelry Exchange 2027, Tucson's wholesale-to-the-trade gem and jewelry show |
|---|---|
| Event dates | January 30–February 4, 2027 |
| Exhibit hall dates | January 30–February 4, 2027 (Sat–Wed 10 a.m.–6 p.m., Thu 10 a.m.–4 p.m.; no buyers admitted after 3 p.m. Thursday) source |
| Venue | GJX pavilion, 198 S Granada Avenue 198 S Granada Ave, Tucson, AZ 85701 |
| Organizer | GJX Gem and Jewelry Exchange |
| Size (1994) | 35 booths exhibitors source |
| Who attends | Qualified wholesale buyers only: jewelers, designers, manufacturers and gem traders; AGTA buyer badges honored |
| Nearest airport | Tucson International Airport (TUS) |
| Hotels | Tucson hotels through Visit Tucson's visitor information line (no GJX housing block) Official hotel page → |
| Official website | gjx.rocks |
Official GJX resources
GJX 2027 calendar
GJX 2027 show dates
The 2027 GJX show days, each linked to the page that states it.
01 Purple at GJX 2027
Six days under one roof: GJX 2027 gem and jewelry booths in Tucson
GJX buyers arrive with a JBT number and a list, and they buy where the stones are lit and priced at the counter. The pavilion is carpeted and climate controlled, guarded around the clock by off-duty Tucson Police, and new exhibitors begin in the Premier Pavilion.
- Jan 30–Feb 4, 2027 · Tucson
- Nearly 700 booths, per GJX
- Trade buyers only
What makes GJX different, and how we build for it
GJX, the Gem and Jewelry Exchange, opened in 1994 with 35 booths and now fills a 120,000 square foot carpeted, climate-controlled structure on Granada Avenue with nearly 700 booths.It is wholesale to the trade only, limited to finished jewelry, precious and semi-precious stones, gem carvings and related lapidary equipment and packaging. The floor plan groups the Main Tent, the Premier Pavilion where every new exhibitor starts, and national groups from Idar-Oberstein, Brazil and Sri Lanka plus the ICA Group. Armed off-duty Tucson Police staff the site 24 hours a day, and GJX honors AGTA buyer badges, so the AGTA crowd from across the street walks in.
Prices on every tray, a seat and a loupe, and enough stock in calibrated sizes to fill a store order in one visit.
Matched pairs, layouts and rough-to-cut stories from cutters in Idar-Oberstein, Brazil and Sri Lanka, with someone at the counter who can quote a reorder.
A fast read of what you sell from the aisle, because they arrive with AGTA badges validated at the sticker counter and a short window between appointments.
Your team in Tucson
From our two shops to the GJX floor
For GJX, we build in our own shop in Fishkill, NY, and at our Las Vegas hub, ship to the GJX pavilion, 198 S Granada Avenue, and put our own project manager on the floor with vetted local labor for the install. A predictable 30–45-day turnaround, secure storage and a pre-show QA before GJX.
When your team gets to Tucson, the booth is lit and stocked. You just show up.
New at GJX 2027
- New dates: Saturday to Thursday
GJX changed its 2027 dates from February 1 to 6 to Saturday, January 30 to Thursday, February 4. Book freight and staff travel for a Saturday open; the show now closes on a Thursday afternoon, with no buyers admitted after 3 p.m. source
Inside GJX 2027
Rules that shape your booth
GJX places all new exhibitors in the Premier Pavilion and treats an application as a request, not a guaranteed booth. We design first-year counters that read clearly among other newcomers and move with you when GJX reassigns you.
GJX limits the show to finished jewelry, precious and semi-precious stones, gem carvings and related lapidary equipment and packaging, and asks applicants for their finished-to-loose ratio. We lay out counters to match the ratio you declare.
Applicants upload documents showing the company is legally registered and in good standing, such as a certificate of incorporation or trade license, plus product or booth photos. We supply rendered booth images if your past booths need an update.
Under GJX's 2020 rules, visitors may not bring cameras or record images without GJX's written consent, and GJX may search belongings. We plan printed lot cards and graphics so buyers leave with your details instead of a photo.
Everyone on the GJX floor must be 14 or older with photo ID, and strollers, wagons and pets are barred. Plan staffing with that in mind; family members helping at the counter need to meet the age rule.
Programs worth planning for
The GJX section where all new exhibitors begin; applications need a working website or product photos and pictures of your booth at other shows.
Marked blocks on the GJX floor plan for the Idar-Oberstein Group, Brazil Group, Sri Lanka Group and ICA Group, letting buyers find cutters and dealers by origin.
Buyers holding AGTA GemFair buyer badges get them validated at GJX's AGTA Sticker Counter with photo ID and a business card, giving AGTA's vetted buyers easy access.
GJX is the largest wholesale-only pavilion in downtown Tucson's gem week; choose it over AGTA GemFair across the street when you are not an AGTA member or you sell finished jewelry and carvings alongside loose stones. Compare all the jewelry and watch shows we build for →
Who exhibits at GJX 2027
Companies on the GJX exhibitor list for the 2027 show. See the full list
- Gerhard Hahn GmbH
- Hans Jakob Klein KG
- BC Gemas do Brasil
- Bandeirantes Pedras Preciosas Ltda.
- Beauty Lanka Gems & Jewellery (Pvt) Ltd.
- Ruwanpura Gems Ltd.
- Hong Hua Gems Limited
- Shenzhen Minglan Jewellery Co., Ltd.
- Anshi Silver Jewelry Co., Ltd.
- Ammolite World Ltd.
- Alex R. Hellmann Opals
- Black Opal Direct
- H & T Carvings
- Rough Diamond World
- Abouchar S.A.
- Sanalitro Gioielli
- Berj Kouyoumjian Jewelry
- Rodriguez & Sons Estate Jewelers
- Grana Praha Ltd.
- Royal Color Co., Ltd.
02 Booths & pricing for GJX 2027
Popular booth sizes at GJX
GJX sells booths inside its pavilion, and an exhibitor application requests one or two booths, with first-time exhibitors placed in the Premier Pavilion. That makes GJX a counter-and-showcase show, not an island show; we build compact lit counters, tray storage and graphics that fit one or two booths.

A straight run of lit counter cases with two buyer stools, price-carded trays and a locking cabinet underneath, sized to the two booths an application can request.
Shown: a Purple inline booth for Piccolo Bambino
See 10×20 rental booths →
GJX does not sell islands; this footprint is for the June JCK week in Las Vegas, where the counters from GJX become one face of a larger stand.
Above: 4 Marine Services LLC, a Purple inline booth
See 20×20 rental booths →
For the brands that also exhibit at JCK or JIS: a full salon with private seating, built so the GJX counter modules drop into it.
Pictured: SpecialtyRx, a Purple island exhibit
See 20×30 rental booths →In Purple's GJX price
- A 3D rendering of your GJX booth, revised until you approve it
- Structure, printed graphics, counters and storage as specified
- Lighting and in-booth power distribution for GJX
- Install and dismantle at GJX, led by our project manager on the floor
- Show-service orders and deadlines for GJX, tracked on your behalf
Billed by the show and its contractor
- Your GJX booth space, paid to the organizer
- Material handling / drayage, if the GJX space rate leaves it out
- Electrical service, internet and rigging at the GJX pavilion, 198 S Granada Avenue
- Booth cleaning and any union labor the GJX pavilion, 198 S Granada Avenue requires
Rates to plan with for GJX:
- Guest badge $35 each, up to 4 guests per buyer company, 2027 source
- Buyer invoice threshold $5,000 in invoices from three suppliers when a license lacks industry affiliation, 2027 source
Your proposal estimates all of these, so the total for GJX is on paper before you sign anything.
The prices above are all-in 2026 rental ranges covering design, structure, graphics, installation and dismantle; custom builds for GJX are quoted per project. The booth cost calculator gives an exact number for your GJX booth; the 2026 booth cost guide has the 2026 ranges.
Send us your booth size for GJX and what the space needs to do. A reply within one business day, then a GJX rendering and fixed proposal, usually within a week. No charge.
03 Built by Purple
Built by our team: booths to compare for GJX




Case study · French Avenue
French Avenue at a fragrance and beauty trade show
A premium fragrance environment built around discovery, with a flow designed for real conversations and product sampling.
French Avenue's stand pulled shoppers in close to try the product; a GJX counter does the same with a lit tray, a price card and a stool at arm's reach.
Read the French Avenue case study All case studies →“If you’re looking for a trade show booth expert who shows up and gets the job done right, Purple Exhibits is the real deal.”
Magdalena Kulisz, Service Manager, Miss Immigrant USA · more Purple client reviews
Trusted by exhibitors including
04 Designing for wholesale gemstone, diamond, pearl, carving and finished jewelry dealers and manufacturers at GJX
Four things we get right for GJX exhibitors
1Price on the tray, light on the stone
GJX buyers carry cash-and-carry budgets and compare dozens of dealers in a day. We build counters with slots for price cards beside each tray and daylight-balanced case lighting, so a buyer can judge color and cost without asking twice.
2Built for a carpeted tent
The GJX structure is carpeted and climate controlled but it is still a temporary pavilion. We use freestanding counters and lightweight backwalls that stand without anchoring, with cable routes taped to carpet and nothing that relies on a hard floor.
The Premier Pavilion first impression
Every new GJX exhibitor starts in the Premier Pavilion, beside other first-timers chasing the same buyers. A clean brand line, the country of origin and your specialty on the backwall tell a walking buyer why to stop at your counter.
A six-day lock routine
GJX runs Saturday to Thursday with police on site around the clock, but your goods are still yours to secure. We build lockable cabinets with a safe bay and a tray layout your team can clear and lock at 6 p.m. each night.

Concept rendering
Every GJX proposal includes a rendering like this
Layout, graphics, lighting and product positions are all in the 3D view, revised until right, before a single panel is cut for GJX. Pictured: a Purple concept for Acknit Industries Limited.
Start my GJX conceptFloor at a glance
Where you could be at GJX 2027
The GJX floor plan divides one large pavilion into named sections. Where GJX places you shapes what a passing buyer expects to find at your counter.
Main Tent
The main section of the GJX floor plan, which also marks the registration area, the food court and the entrances.
Our advice Rows run long here, so a backwall line readable from ten booths away matters more than a tall sign.
Premier Pavilion
The section where every new GJX exhibitor must start, per the exhibitor application.
Our advice Bring your best lighting in year one; first-timers here compete for the same walking buyers.
National groups
The Idar-Oberstein Group, Brazil Group, Sri Lanka Group and ICA Group each have a marked block on the floor plan.
Our advice Inside a group, a consistent counter and your company name on the front panel separate you from neighbors.
05 GJX pavilion, 198 S Granada Avenue · Tucson
Logistics for GJX 2027, handled
GJX sits at 198 S Granada Avenue in downtown Tucson, across the street from the Tucson Convention Center, where the gem-show shuttles stop. Buyers park in a paid VIP lot in front of the tent by registration or in the regular lot behind it. Arizona is a right-to-work state, and GJX sets its own move-in schedule with accepted exhibitors. We ship counters, case lighting and graphics from our shop, arrange freight to Tucson on GJX's schedule, and a Purple project manager oversees the setup inside the pavilion.
What Purple handles
- Lit counter cases sized to one or two GJX booths
- Price-card trays and locking cabinets with a safe bay
- Freestanding backwalls that suit a carpeted pavilion
- Graphics for the Premier Pavilion or a national group
- Freight to Tucson on GJX's move-in schedule
- Storage so the same counters go on to JCK week
Your GJX timeline, from move-in back
We need your GJX design signed off by mid-November 2026.
- Now to November 2026Submit the GJX exhibitor application with product photos, booth photos from other shows and business registration documents.
- Mid-November 2026Design sign-off on counters, lighting and graphics for one or two booths.
- December 2026Production in our shop over 30 to 45 days; case lighting tested with your stones.
- January 2027Freight to Tucson on GJX's move-in schedule; install with our project manager before opening.
- January 30–February 4, 2027GJX runs Saturday to Thursday; buyers are admitted until 3 p.m. on the final day.
- February 4, 2027Floor closes at 4 p.m.; counters packed for storage or your next show.
Purple's planning timeline for GJX. We confirm the official move-in, freight target and order deadlines for the GJX pavilion, 198 S Granada Avenue against your booth when you book; they come from your exhibitor kit and assigned schedule.
Print the GJX budget & deadline sheetTravel to GJX 2027
Getting to GJX 2027: airport, hotels and parking
Fly in
Tucson International Airport (TUS)
Stay
Tucson hotels through Visit Tucson's visitor information line (no GJX housing block)
Park
Paid VIP buyer parking in front of the tent and a regular buyer lot behind it, per GJX (2027)
Find the venue
GJX pavilion, 198 S Granada Avenue
198 S Granada Ave, Tucson, AZ 85701
Travel facts from gjx.rocks.
GJX by the numbers
GJX year by year
How GJX 2027 compares with other jewelry and watch shows
The jewelry and watch shows closest to GJX on the calendar, with the latest size each organizer has published. Open any name for our exhibitor guide to that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| JOGS Tucson Gem & Jewelry ShowJOGS International Exhibits | January 27–February 7, 2027 | Tucson, AZ | – |
| Tucson Gem ShowIndependent show owners | January 27–February 14, 2027 | Tucson, AZ | 113,342 buyers · 6,709 vendors exhibitors (2025) |
| G&LW Tucson Wholesale Gem ShowGem & Lapidary Wholesalers | January 28–February 6, 2027 | Tucson, AZ | 275+ at the Gem Mall exhibitors (2026) |
| GJXGJX Gem and Jewelry Exchange | January 30–February 4, 2027 | Tucson, AZ | 35 booths exhibitors (1994) |
| AGTA GemFair TucsonAmerican Gem Trade Association (AGTA) | January 31–February 4, 2027 | Tucson, AZ | Buyer attendance up 7% on 2025, per AGTA (2026) |
| Tucson Gem and Mineral ShowTucson Gem and Mineral Society (TGMS) | February 11–14, 2027 | Tucson, AZ | – |
| JISRX (JIS Events) | March 7–9, 2027 | Miami Beach, FL | – |
| JA New YorkSmartWork Media (INSTORE) | March 14–16, 2027 | New York, NY | 300+ exhibitors (2026) |
| Atlanta Jewelry ShowSouthern Jewelry Travelers Association (SJTA) | April 3–5, 2027 | Savannah, GA | – |
| Luxury by JCKRX (JCK Events) | June 2–7, 2027 | Las Vegas, NV | – |
GJX exhibitor questions
Questions exhibitors ask us before GJX
When is GJX 2027?
GJX 2027 runs Saturday, January 30 to Thursday, February 4, 2027. GJX moved the show from its earlier February 1 to 6 dates. Doors open at 10 each morning and close at 6 in the evening Saturday through Wednesday; on Thursday the floor shuts at 4 and admits no buyers after 3.
Where is GJX held in Tucson?
GJX is at 198 S Granada Avenue in downtown Tucson, in a 120,000 square foot ultra-structure that is fully carpeted and climate controlled. It sits across the street from the Tucson Convention Center, where AGTA GemFair runs the same week and the gem-show shuttles stop.
Is GJX open to the public?
GJX is wholesale to the trade only and not open to the public. Buyers must work in the gem and jewelry industry or its related products, be 14 or older, show photo ID and dress business casual. GJX decides at its own discretion whether a registrant qualifies.
What do buyers need to register for GJX?
A company provides a Jewelers Board of Trade number or a business, resale or tax-exempt license dated within two years that shows industry affiliation; otherwise, invoices from three suppliers totaling at least $5,000. Each buyer also proves employment with a printed business card, a W-2 or a pay stub.
Does GJX accept AGTA badges?
GJX honors AGTA buyer badges: bring the badge, photo ID and a business card to the AGTA Sticker Counter to have it validated. AGTA guest badges are not honored, and a GJX guest badge costs $35 on site.
How do I exhibit at GJX?
Apply through GJX's exhibitor registration with your website or product photos, photos of your booth at other shows, the ratio of finished jewelry to loose stones, and proof that your business is registered and in good standing. An application asks for one or two booths, and acceptance does not guarantee a booth.
Where do new GJX exhibitors go?
All new exhibitors must start in the Premier Pavilion, a section of the GJX floor plan beside the Main Tent. Established exhibitors and national groups such as the Idar-Oberstein, Brazil and Sri Lanka groups and the ICA Group sit elsewhere on the plan.
How much does a booth at GJX cost?
GJX sets booth prices with accepted exhibitors and does not post a rate card on its site. Your display is a separate line: a lit counter kit for two booths, built to reuse at JCK week or JOGS, typically falls in our 10×20 rental range of $7,500 to $15,000.
Can buyers take photos at GJX?
GJX rules bar visitors from bringing cameras or recording images of any kind without GJX's written consent, and GJX can demand any images taken in breach (rules revised 2020). Your booth should sell without a buyer needing to photograph a parcel.
How many exhibitors are at GJX?
GJX describes the show as over 650 booths and exhibitors from around the globe, and its about page counts nearly 700 booths in the pavilion. Its online exhibitor list runs to about 450 entries, from German, Brazilian and Sri Lankan gem houses to Hong Kong and Chinese jewelry makers.
Is GJX secure for exhibitors?
GJX states that armed, off-duty Tucson Police personnel are on site 24 hours a day for staff, buyers and exhibitors. Every person on the floor wears a badge, and the visitor rules allow random bag searches and CCTV recording.
Where do GJX buyers park?
GJX offers two paid options: VIP buyer parking directly in front of the tent by registration, and the regular buyer lot behind the tent. Shuttle service to the other shows runs from across the street at the Tucson Convention Center.
Can you set up our GJX booth?
We build compact counters, case lighting and graphics for one or two GJX booths, freight them to Tucson on GJX's move-in schedule and send a Purple project manager to set them up. Afterward we store the kit for JCK week or your next show.
Before you sign for GJX
Five questions to ask any exhibit builder for GJX:
- Are all fees on paper, including what the contractor at the GJX pavilion, 198 S Granada Avenue bills?
- Does your own shop build the booth, or do you subcontract it?
- Who from your team is on the GJX floor for install and dismantle?
- What is inside the rental price, and what is billed by the show?
- Where does the booth go after GJX, and what does storage cost?
Common situations
Already own a booth? We refresh its graphics, repair what is worn, ship and install it for GJX, and store it between shows. You keep the structure you paid for and bring it to GJX.
Exhibiting from outside the US? Freight to the advance warehouse, show-service orders, installation and storage are ours to run, and one project manager answers your emails in your time zone.
Short on time? A GJX rental carrying your graphics can be ready in two to three weeks. You will know on the first call what is realistic for your GJX date.
Get a proposal
Tell us about your GJX booth
What happens next
- Within one business day we write back to ask about your products, your goals for GJX and your footprint.
- Your GJX concept rendering and fixed proposal usually arrive within a week. All fees listed upfront, in full, on paper, before GJX.
- We build in 30 to 45 days, ship to the advance warehouse and have the booth installed before GJX opens.