
HD Expo 2027 · May 3–5, 2027 · Mandalay Bay Convention Center, Las Vegas
HD Expo 2027 booth design & build in Las Vegas
Custom and rental exhibits for hospitality furniture, lighting and finish brands, built as a room a designer can walk into and a sample library they can specify from. Designed in New York, installed at Mandalay Bay by Purple's Las Vegas crew.
- May 3–5, 2027
- Mandalay Bay Convention Center
Every last fee listed upfront, in full, on paper. 3,000+ exhibitors · 10,000+ booths built · 4.9★ client rating · Since 2015
Woman holding patterned wallpaper rolls while considering an interior scheme
01 Purple at HD Expo 2027
What makes HD Expo different, and how we build for it
HD Expo is the Hospitality Design magazine show, and its floor is built for specification, not browsing. For 2027 the organizer moved to a two-day expo hall, May 4–5, and gave HD University a full education day on May 3. The Hosted Buyer Program brings in qualified purchasers, new facilitated meetings put exhibitors in scheduled one-to-one sessions with them, and the New Design Professionals program feeds the next generation of specifiers onto the floor. With 500+ suppliers across 25+ categories and attendees from all 50 states and 34 countries, the two hall days at Mandalay Bay are dense. Your booth has to read as a finished room from the aisle and work as a sample studio up close.
A room-scale vignette that shows proportion, finish and light together, plus labeled samples they can pull for a live project.
Product references, lead times and contract-grade specs on a table away from the aisle, with someone who can talk quantities.
A quick read of what the collection does for a guestroom, lobby or restaurant, and a comfortable seat for a scheduled facilitated meeting.
Your team in Las Vegas
Two shops, one project manager, every hall
We build in our own production shop in Fishkill, NY and our Las Vegas hub, ship to the Mandalay Bay Convention Center, and install with our own project manager on the floor and vetted local labor. Predictable 30–45-day turnarounds, secure storage and pre-show QA.
Your team lands to a lit, stocked booth. You just show up.


02 Booths & pricing for HD Expo 2027
Pick a footprint. We price it as a rental, a custom build, or a hybrid.
HD Expo floors are full of 10×20 and 20×20 room settings from furniture, lighting and surface brands, with the largest manufacturers on 20×30 and bigger islands. Exhibitors here usually choose a 10×20 with one convincing vignette or a 20×20 island with a lounge, sample wall and meeting table.

One hero piece, a lit finish wall and a compact sample counter with a stool for a single conversation.
Shown: LatexGreen, a Purple inline booth
See 10×10 rental booths →
A guestroom or lounge vignette on one side, a labeled sample library and small spec table on the other.
Shown: Bright Starts, a Purple inline booth
See 10×20 rental booths →
An open-plan lounge under a hanging sign, a full-height finish wall, sample studio and a meeting table with concealed storage.
Shown: Centro, a Purple island exhibit
See 20×20 rental booths →
Several room moments (lobby, guestroom, bar), lighting demo area, private meeting room and back-of-house for sample restock.
Shown: Meghna Colour Chem, a Purple island exhibit
See 20×30 rental booths →In Purple's price
- Design and a 3D rendering, revised until it is right
- Structure, printed graphics, counters and storage as specified
- Lighting and power distribution inside the booth
- Installation and dismantle, with our project manager on the floor
- Every show-service order and deadline tracked for you
Billed by the show and its contractor
- Booth space (paid to the organizer)
- Material handling / drayage
- Electrical service, internet and rigging
- Booth cleaning and any union labor the venue requires
We estimate every one of these on your proposal, so the total is on paper before you sign.
All-in 2026 ranges for design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show. Get an exact number for HD Expo with the booth cost calculator or read the 2026 booth cost guide.
Send the show, your booth size and what the space needs to do. We reply within one business day and send a rendering and a fixed proposal, usually within a week. No charge.
03 Built by Purple
Booths we have designed, built and installed



Case study · Fabuwood
Fabuwood at KBIS 2026, Orange County Convention Center, Orlando
An award-winning 13-room cabinetry environment with an illuminated brand portal and timber slat walls. Designed, built and installed by Purple; named one of the best booths on the floor.
Read the Fabuwood case study All case studies →“Itzy and his team are the real deal. If you want to wow your potential customers at your next trade show, this is the team for you. They create the best custom and portable trade show exhibits by far.”
Sherri McManus, Corporate Training, The Lou Everett Group · more client reviews
Trusted by exhibitors including
04 Designing for hospitality furniture, lighting and finish brands at HD Expo
Four things we get right for HD Expo exhibitors
1Build one convincing room
A focused furniture group and a disciplined material palette sell the collection faster than six competing fragments. We keep sightlines open and circulation comfortable so a designer can sit in the chair, touch the upholstery and still see the brand from the aisle.
2Light the finish like a project
Textiles, veneers and stone read differently across a wall than on a chip. We test your real samples under the proposed fixtures, keep colored spill off the material and give lighting brands a controlled zone where the effect on a surface is the demo.
Give the sample library its own place
Hand samples arranged by collection and application, labels that match the references your team uses in follow-up, and a working table where three finishes can sit side by side. Restock lives inside the furniture so the room stays composed all day.
Plan the weight before the render
Stone tops, cast bases and large panels change floor loading, crating and freight. We size supports from your real dimensions and weights, design protective packaging and sequence the install so heavy pieces land first and the finish work is never rushed.

Concept rendering
Every proposal comes with a rendering like this
You see the booth in 3D before we cut a single panel: layout, graphics, lighting and product positions, revised until it is right. Shown: a Purple concept for KSE Supplier.
Start my HD Expo concept05 Mandalay Bay Convention Center · Las Vegas
Logistics for HD Expo 2027, handled
Las Vegas is a union town with its own jurisdictions, and Mandalay Bay is no exception: your own full-time staff may set up with hand tools, while contract labor, forklifts and anything on wheels go through the show contractor. We file as your Exhibitor Appointed Contractor with the certificate of insurance 30 days before move-in, consolidate crates onto one bill of lading so you pay one material-handling minimum instead of five, ship to the advance warehouse rather than waiting in the marshaling yard, and document fixture loads and outlet positions for the electrical order. Our Las Vegas shop handles overnight graphic reprints, repairs and last-minute counters during the show, and your crew is ten minutes from the Strip hotels.
Hall rules, drayage estimates and freight deadlines for this building are in our Las Vegas Convention Center exhibitor guide.
What Purple handles
- Exhibitor kit, service orders and EAC filing
- Structural engineering of stone tops, cast bases and large panels
- Graphics printed in house and proofed against your finishes
- Freight to the advance warehouse and drayage paperwork
- Electrical and lighting order for the vignette
- Installation, dismantle and return shipping with our Las Vegas crew

Timeline, counted back from move-in
- Mid-February 2027Design sign-off, lighting plan approved, furniture and sample list locked.
- Late February to early April 2027Production in Fishkill, NY; graphics proofed against your real finish samples; supports built to your piece weights.
- Mid-April 2027Booth, vignette furniture and sample cases ship to the Las Vegas advance warehouse on one bill of lading.
- May 2–3, 2027Move-in; Purple's Las Vegas crew installs, levels every piece and runs the pre-show punch list while HD University runs on May 3.
- May 4–5, 2027Expo hall days; a Purple project manager is on call and the Las Vegas shop covers reprints overnight.
- May 5–6, 2027Dismantle, samples packed to your return plan, booth to storage or the next show.
HD Expo exhibitor questions
Questions exhibitors ask us before HD Expo
How much does a 20×20 at HD Expo cost?
A 20×20 rental island with your graphics and a lounge runs $16,000 to $40,000; a custom 20×20 with a full-height finish wall, sample studio and meeting table runs $50,000 to $120,000, all in for design, build, graphics and installation. Send us the furniture list and we return a fixed quote.
Can you install at Mandalay Bay Convention Center?
Yes. Purple builds at Mandalay Bay, the LVCC, Venetian Expo and Caesars Forum. We file as your Exhibitor Appointed Contractor, clear our crew through the show contractor, and our Las Vegas team installs, levels the furniture and lights the vignette before you land.
Can we rent a booth for HD Expo?
Yes. A 10×20 rental lands between $7,500 and $15,000 and includes structure, printed graphics, lighting and installation. Most first-time HD Expo exhibitors rent the architecture and spend on the finish wall, real furniture and a proper sample table, then upgrade to custom in year two.
When do we need to decide?
Design sign-off by mid-February gives a comfortable 30 to 45 day build and a mid-April ship to the advance warehouse. Later is possible, but the trade-off is finish choice, furniture lead times and freight cost. A first call in December keeps every option open.
Do you handle the show contractor orders and drayage?
Yes. We read the HD Expo exhibitor kit, order material handling, electrical and cleaning, book the advance warehouse, consolidate your crates on one bill of lading and keep you copied on every deadline. You send furniture and samples; we handle everything that touches the floor.
Before you sign with anyone
Five questions to ask any exhibit builder for HD Expo:
- Is every fee on the proposal, including what the show contractor bills?
- Who builds the booth: your own shop or a subcontractor?
- Will your project manager be on the floor for install and dismantle?
- What exactly is in the rental, and what is billed by the show?
- Where does the booth go after the show, and what does storage cost?
Common situations
Already own a booth? We refresh the graphics, repair what is worn, ship it, install it and store it between shows. You keep the structure you paid for.
Exhibiting from outside the US? We are your team on the ground: freight to the advance warehouse, show-service orders, installation and storage, with one project manager answering your emails in your time zone.
Short on time? A rental with your graphics can be ready in two to three weeks. We tell you on the first call what is realistic for your date.
Get a proposal
Tell us about your HD Expo booth
What happens next
- We reply within one business day with questions about your products, goals and footprint.
- You get a concept rendering and a fixed proposal, usually within a week. Every last fee listed upfront, in full, on paper.
- We build in 30–45 days, ship to the advance warehouse and install before the hall opens.