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Smiling woman with copper hair looking back from a car seat under teal and orange neon garage light

the shop issue · aftermarket & collision 2027

Aftermarket, collision & car wash trade shows 2027Built in the shop. Sold on the floor.

This guide covers 14 U.S. aftermarket, collision repair, car wash and auto dealer trade shows for 2026 and 2027. The biggest is the SEMA Show (November 2–5, 2027, Las Vegas Convention Center), with AAPEX in Las Vegas the same week (November 2–4), The Car Wash Show (May 3–5, 2027, LVCC North Hall) and the NADA Show (February 17–20, 2027, Orlando). The large floors sell space per square foot, from $24.95 for SEMA members in 2025 to $42 at NADA 2027; the regional collision and wash shows sell booth packages.

Kaizen Switchgear Products booth by Purple Exhibits: white shelves of switchgear parts under a red product range header, a screen and a branded counter
A Purple buildKaizen Switchgear: copper components on lit shelves, red and white walls
11 trade shows3 conferences3 global showsBy the Purple Exhibits team.
Updated .
PERFORMANCE & ACCESSORIESREPLACEMENT PARTS & TOOLSCOLLISION & REFINISHINDEPENDENT REPAIRCAR WASHDEALERS & AUTO FINANCE

01 TOP 9 BY PUBLISHED FIGURES

Biggest aftermarket, collision, car wash and dealer shows in the U.S. Nine floors. Where the shop buyers walk.

Ranked by each organizer’s latest published attendance figure, then by exhibitors where no attendance is published. The SEMA Show leads by a wide margin, Las Vegas holds three of the nine, and NORTHEAST is the largest regional collision floor.

  1. Road threading between red sandstone in Valley of Fire, an hour from Las VegasSEMA Show 2027November 2027 · Las Vegas153,000+ attendees at the 2025 SEMA Show, with 2,300 exhibiting brands, per SEMA
  2. Aerial view of a Las Vegas freeway interchange with trucks heading past low desert buildingsAAPEX 2027November 2027 · Location not confirmed yet45,000 attendees and 2,500+ manufacturers and suppliers cited on the 2026 AAPEX site
  3. Car beneath a yellow gantry in an automated wash bayThe Car Wash Show 2027May 2027 · Las Vegas9,000+ attendees in 2026 and a record 455 exhibitors, per the International Carwash Association
  4. Jersey City and lower Manhattan towers glow at sunset across the Hudson RiverNORTHEAST Automotive Services Show 2027March 2027 · Secaucus6,500+ attendees anticipated for 2026, 78% from collision repair, per AASP/NJ
  5. Aerial view of looping highway flyovers and ramps carrying trafficVISION Hi-Tech Training & Expo 2027March 2027 · Overland Park3,500 attendees from 47 states and 140+ exhibitors, per the organizer
  6. Fountain sculpture at dusk with the Nashville skyline and its twin-spired tower behindNIADA Convention & Expo 2027June 2027 · Nashville1,800+ attendees, 600+ dealers and 167 exhibiting companies at NIADA 2026, per NIADA
  7. Chicago skyline at dusk reflected in the calm water of Lake MichiganHeartland Carwash Association Product Show 2027March 2027 · Tinley Park1,200+ attendees across recent Heartland events and 100+ exhibitors, per HCA
  8. Traffic lights and an Orange Avenue street sign in front of a downtown Orlando buildingAFSA Vehicle Finance Conference & Expo 2027February 2027 · Orlando650+ auto lenders and suppliers, per AFSA’s 2026 marketing kit
  9. Lit observation wheel and palm trees on International Drive in Orlando at duskNADA Show 2027February 2027 · Orlando628 exhibitors at NADA Show 2026, a record, per NADA

Ranked by the most recent figure each organizer publishes; some count a past edition, one is an expected count and some give no year, so read each number with its label. NADA is ranked by its exhibitor count because it publishes no attendance figure. Not ranked: the PRI Trade Show (a record 1,061 exhibitors in 2025 is reported but not confirmed yet on PRI’s own site), the Keystone BIG Show, SCWA, Used Car Week and the Central States Collision Conference, which is new for 2027. Sources: SEMA Show 2027 · AAPEX 2027 · The Car Wash Show 2027 · NORTHEAST Automotive Services Show 2027 · VISION Hi-Tech Training & Expo 2027 · NIADA Convention & Expo 2027 · Heartland Carwash Association Product Show 2027 · AFSA Vehicle Finance Conference & Expo 2027 · NADA Show 2027.

The lookbookNeon, primer & chrome 2027

The part gets the look. The person behind it gets the order.

Every line on a parts wall has someone behind it: the builder who fits it, the painter in the booth, the shop owner at the counter, the crew in the wash bay. Plan the booth around the people who buy from you and the ones who use what you sell.

Woman in a leather jacket and glasses leaning on a red car under pink and teal neon in a back lot
01Leather, under the neon.
Bearded exhaust shop owner smiling under a wall of mufflers and tailpipes, black and white portrait
02The exhaust shop, open.
Red-haired painter in a respirator and white coverall spraying a primed panel with a gravity-feed spray gun
03Clear coat, steady hand.
Woman with curled hair in denim overalls and a gingham shirt at the wheel of a rusty roadster project
04Coveralls on, top down.

See it fitted, then hold it: two minutes, no screen needed.

From this guide’s booth notes
Man in a leather jacket at the wheel of a convertible lit in red and green neon, looking past the camera
05Red light, green dash.
Young mechanic in a pinstriped shirt torquing the head of a bare engine block in a warm-lit workshop
06Torque, by feel.
Smiling older man in glasses and a flat cap leaning out of a cream and red classic car window
07Cream paint, big grin.
Body shop painter in a hooded white suit and respirator spraying primer onto a gray bumper cover
08Primer on the bumper.
Man in a black wide-brim hat and red round sunglasses at the wheel of a two-tone teal fifties sedan
09Red lenses, teal door.

02 FOURTEEN FLOORS, THREE TRADES

U.S. aftermarket, collision repair, car wash and dealer shows Parts hall, repair floor or dealer expo?

The shows here split three ways. Aftermarket and performance: the SEMA Show and AAPEX in Las Vegas, the PRI Trade Show in Indianapolis and the Keystone BIG Show outside Denver. Collision, repair and car wash: NORTHEAST in Secaucus, VISION in the Kansas City area, the new Central States Collision Conference in Wichita, The Car Wash Show in Las Vegas, SCWA in Fort Worth and Heartland in Tinley Park. Dealers and auto finance: the NADA Show and the AFSA Vehicle Finance Conference in Orlando, NIADA in Nashville and Used Car Week in San Diego. Filter by trade or month and save the ones that fit your line.

Each card gives the dates, city and hall, who walks it, who sells there, which companies it suits, the catch to know before you sign, and the organizer’s own link.

Trade shows & expos11

Trade floors: the product in reach.

Floor time
Two to four days of open hall at SEMA, AAPEX, PRI, NORTHEAST, VISION and The Car Wash Show, with showcases, demo bays and pavilions beside the aisles
How you exhibit
Space per square foot or in 10×10 units, with corner, peninsula and island fees on the big floors; custom builds, vehicles and running equipment within the hall’s rules
Budget
Space, build, material handling for heavy equipment, electrical, compressed air or water for demos, and labor, with show-week hotels on top
Best for
Launching a product line, opening distributor and shop accounts, and running equipment where buyers can watch it work
Browse 11 trade shows
Conferences & summits3

Dealer and finance meetings: the program first.

Floor time
Expo hours set around meals, receptions and auctions, at resorts and hotels in Orlando, Nashville and San Diego
How you exhibit
Booth packages, kiosks and sponsorships; a counter, a screen and graphics rather than a large build
Budget
Lower: the package leads, with graphics, counters and lighting that travel in cases
Best for
Dealer software, F&I, lending and recovery vendors meeting dealer principals, remarketing executives and lender leadership
Go to the conferences section

Popular cities

Dec102026Parts, performance & racing Coming soon Purple guide

PRI Trade Show 2026

Indianapolis, Indiana · MidwestThe show to book if your parts go into race cars and high-performance builds; buying for the next racing season starts here.
December 10–12, 2026Show guide

When & where December 10–12, 2026 · Indiana Convention Center · Indianapolis, Indiana

Typical audience

Racing and performance industry buyers: race shops, engine builders, teams, retailers, distributors and track operators.

Exhibitor types

Racing engine, drivetrain, chassis, safety, data, fuel and tooling makers and distributors, plus racing series and motorsports media.

A good choice if…

The show to book if your parts go into race cars and high-performance builds; buying for the next racing season starts here.

Good to know

Trade only. Booth rates and the 2026 exhibitor count are not confirmed yet.

By the numbers
PRI reported a record 1,061 exhibitors on 381,200 sq ft at the 2025 PRI Show; this figure is not confirmed yet on PRI's own site.
Future dates
2026: December 10–12, Indiana Convention Center.
Feb172027Dealers & auto finance Purple guide

NADA Show 2027

Orlando, Florida · SouthThe first show to plan for if you sell to franchised dealerships; dealer groups pick next year's vendors here.
Event: February 17–20, 2027 · Exhibits: February 18–20, 2027Show guide

When & where Event: February 17–20, 2027 · Exhibits: February 18–20, 2027 · Orange County Convention Center, West Concourse · Orlando, Florida

Typical audience

Franchised new-car and truck dealers, dealer principals, general managers, department managers, dealer group staff and OEM executives, with the ATD Show for truck dealers alongside.

Exhibitor types

Dealer software and DMS, digital retail and marketing, F&I products, lenders, inventory and reconditioning, service equipment, and facility and fixed-ops vendors.

A good choice if…

The first show to plan for if you sell to franchised dealerships; dealer groups pick next year's vendors here.

Good to know

The 2027 Expo (open February 18–20) is sold out and NADA runs a waitlist. Space is $42 per sq ft with a 50% deposit; the balance is due by November 18, 2026, and booths must be occupied by noon on February 17. The show moves from Las Vegas (2026) to Orlando for 2027.

By the numbers
A record 628 exhibitors at NADA Show 2026 in Las Vegas, with a sold-out Expo across the LVCC West and North Halls, per NADA.
Booth & eligibility
$42 per sq ft for 2027, 50% deposit with the application, balance due by November 18, 2026. The 2027 Expo is sold out with an official waitlist.
Future dates
2027: February 17–20, Orlando; Expo open February 18–20.
Feb192027Parts, performance & racing Purple guide

Keystone BIG Show 2027

Aurora, Colorado · WestConsider it if Keystone distributes your accessory or performance line and you want time with its dealer and installer…
Event: February 19–20, 2027 · Exhibits: February 19–20, 2027Show guide

When & where Event: February 19–20, 2027 · Exhibits: February 19–20, 2027 · Gaylord Rockies Resort & Convention Center · Aurora, Colorado

Typical audience

Accessory and performance retailers, installers and shops that buy through Keystone Automotive Operations (LKQ).

Exhibitor types

Accessory, truck, off-road, performance, lighting and towing brands that sell through Keystone distribution.

A good choice if…

Consider it if Keystone distributes your accessory or performance line and you want time with its dealer and installer customers.

Good to know

A distributor show run by Keystone (LKQ), not an open trade show: exhibitors are Keystone vendors. Attendee eligibility and booth terms for 2027 are not confirmed yet.

Feb242027Collision, repair & car wash Purple guide

SCWA Convention & EXPO 2027

Fort Worth, Texas · SouthThe main regional car wash floor in the Southwest, about ten weeks before The Car Wash Show.
Event: February 24–26, 2027 · Exhibits: February 24–25, 2027Show guide

When & where Event: February 24–26, 2027 · Exhibits: February 24–25, 2027 · Fort Worth Convention Center · Fort Worth, Texas

Typical audience

Car wash owners, operators and investors from Texas and the Southwest.

Exhibitor types

Car wash equipment, chemistry, payment, software and site development suppliers, on 100,000+ sq ft of expo space.

A good choice if…

The main regional car wash floor in the Southwest, about ten weeks before The Car Wash Show.

Good to know

Run by the Southwest Car Wash Association, whose 2027 page still shows details as coming soon; booth rates are not confirmed yet.

Mar42027Collision, repair & car wash Purple guide

VISION Hi-Tech Training & Expo 2027

Overland Park, Kansas · MidwestGo if you sell diagnostics, tools or training to independent repair shops and technicians.
Event: March 4–7, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: March 4–7, 2027 · Exhibits: not confirmed yet · Overland Park Convention Center · Overland Park, Kansas

Typical audience

Independent repair shop owners, service advisors and technicians: 3,500 attendees from 47 states, 7 Canadian provinces and 6 countries, per the organizer.

Exhibitor types

Diagnostic and scan tools, repair information, parts suppliers, training providers and shop software: 140+ sponsors and exhibitors in a 60,000 sq ft hall.

A good choice if…

Go if you sell diagnostics, tools or training to independent repair shops and technicians.

Good to know

Run by the Midwest Auto Care Alliance. The organizer's 2027 page says Kansas City; the Overland Park Convention Center hosted recent editions and the 2027 venue is not confirmed yet. Exhibitors get a free forklift for load in and out.

By the numbers
3,500 attendees from 47 states, 7 Canadian provinces and 6 countries, and 140+ sponsors and exhibitors in a 60,000 sq ft exhibit hall, per the organizer (year not confirmed yet).
Future dates
2027: March 4–7, Kansas City area.
Mar192027Collision, repair & car wash Purple guide

NORTHEAST Automotive Services Show 2027

Secaucus, New Jersey · NortheastThe main regional collision floor in the Northeast; book it if you sell into body shops around New York.
Event: March 19–21, 2027 · Exhibits: March 19–21, 2027Show guide

When & where Event: March 19–21, 2027 · Exhibits: March 19–21, 2027 · Meadowlands Exposition Center · Secaucus, New Jersey

Typical audience

Collision repair and mechanical shop owners, technicians, estimators and painters from the New York metro area and the Northeast.

Exhibitor types

Paint and refinish, collision and frame equipment, welding, tools, parts distributors, OEM parts programs and shop software; over 100 exhibitors in 2026.

A good choice if…

The main regional collision floor in the Northeast; book it if you sell into body shops around New York.

Good to know

Run by AASP/NJ. The 2027 site does not name the venue; 2026 was at the Meadowlands Exposition Center. Exhibitor badge registration opens February 1, 2027.

Mar232027Collision, repair & car wash Purple guide

Heartland Carwash Association Product Show 2027

Tinley Park, Illinois · MidwestA regional Chicagoland floor for car wash suppliers selling into the Midwest.
Event: March 23–24, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: March 23–24, 2027 · Exhibits: not confirmed yet · Tinley Park Convention Center · Tinley Park, Illinois

Typical audience

Car wash owners and operators from the Midwest.

Exhibitor types

Car wash equipment, chemistry, payment and service suppliers.

A good choice if…

A regional Chicagoland floor for car wash suppliers selling into the Midwest.

Good to know

The HCA site names Tinley Park; booth rates and exhibitor counts are not confirmed yet.

Apr232027Collision, repair & car wash Purple guide

Central States Collision Conference 2027

Wichita, Kansas · MidwestA low-cost regional floor for collision suppliers covering the central states.
Event: April 23–24, 2027 · Exhibits: April 23–24, 2027Show guide

When & where Event: April 23–24, 2027 · Exhibits: April 23–24, 2027 · Century II Performing Arts & Convention Center · Wichita, Kansas

Typical audience

Collision repair shop owners, managers and technicians from Kansas, Missouri, Nebraska and Oklahoma.

Exhibitor types

Collision equipment, paint and refinish, parts, tools, technology and service providers.

A good choice if…

A low-cost regional floor for collision suppliers covering the central states.

Good to know

A new conference from four state auto body associations (KABA, MABA, NABA and OKABA). Booths run $1,750 for a 10×10 to $7,500 for a 30×30.

May32027Collision, repair & car wash Purple guide

The Car Wash Show 2027

Las Vegas, Nevada · WestThe show to book if your customers own wash sites; buyers come to see and hear the equipment run.
Event: May 3–5, 2027 · Exhibits: May 3–5, 2027Show guide

When & where Event: May 3–5, 2027 · Exhibits: May 3–5, 2027 · Las Vegas Convention Center · Las Vegas, Nevada

Typical audience

Car wash owners and operators, multi-site groups, fast lube, c-store and detailing operators, and real estate and investment buyers.

Exhibitor types

Tunnel and in-bay equipment, brushes and dryers, chemistry, water reclaim, pay stations and wash management software.

A good choice if…

The show to book if your customers own wash sites; buyers come to see and hear the equipment run.

Good to know

Run by the International Carwash Association with the Western Carwash Association. 2027 space is $34 per sq ft up to 499 sq ft at space selection and $37 after May 18, 2026. The floor opens at 11 a.m. on May 3 and closes at noon on May 5.

By the numbers
9,000+ attendees from all 50 states and 43 countries and a record 455 exhibitors on 205,000+ sq ft at the 2026 show in Nashville, per the International Carwash Association.
Booth & eligibility
2027: $34 per sq ft up to 499 sq ft at space selection, $37 after May 18, 2026.
For new brands
A New Company Pavilion, previewed at the Sunday Preview Party.
Future dates
2027: May 3–5, Las Vegas Convention Center North Hall.
Nov22027Parts, performance & racing Purple guide

AAPEX 2027

Formerly iFLEX (PAMA stand-alone show)Location not confirmed yet (last edition: Las Vegas)Go if you sell replacement parts, tools or service products into the aftermarket supply chain; it runs the same week as…
Event: November 2–4, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: November 2–4, 2027 · Exhibits: not confirmed yet · Location not confirmed yet (last edition: Las Vegas)

Typical audience

Automotive aftermarket business buyers only: parts retailers, warehouse distributors, program groups, service and repair shop owners and manufacturers' reps. AAPEX cites 45,000+ targeted buyers.

Exhibitor types

Replacement parts, undercar, accessories and lighting, tools and equipment, oil and lube (iFLEX at AAPEX by PAMA), mobile heat transfer (NARSA) and shop service suppliers, with 2,500+ manufacturers and suppliers on 550,000 sq ft.

A good choice if…

Go if you sell replacement parts, tools or service products into the aftermarket supply chain; it runs the same week as the SEMA Show.

Good to know

Trade only: consumers, enthusiasts, software and freight companies cannot register. Space is $34 per sq ft for Auto Care Association, MEMA, NARSA and PAMA members and $59 for non-members on the current Why Exhibit page. The 2026 show used Venetian Expo and Caesars Forum; the 2027 venue split is not confirmed yet.

By the numbers
AAPEX cites about 45,000 attendees, 2,500+ manufacturers and suppliers, 1,400+ product categories and 550,000 sq ft of exhibits on its 2026 site.
Booth & eligibility
$34 per sq ft for Auto Care Association, MEMA, NARSA and PAMA members, $59 for non-members; corner +$750, peninsula (20×20 minimum) +$2,800, island (20×20 minimum) +$5,800.
For new brands
The 2026 Product Showcase featured 250+ products in Accessories & Lighting and Undercar.
Future dates
2027: November 2–4. 2028: October 31 – November 2. 2029: October 30 – November 1. 2030: November 5–7.
Nov22027Parts, performance & racing Purple guide

SEMA Show 2027

Las Vegas, Nevada · WestThe first show to plan for if you sell aftermarket parts, accessories, tires or tools and want buyers and media from 140…
Event: November 2–5, 2027 · Exhibits: November 2–5, 2027Show guide

When & where Event: November 2–5, 2027 · Exhibits: November 2–5, 2027 · Las Vegas Convention Center · Las Vegas, Nevada

Typical audience

Aftermarket buyers: repair, service and installation shops, retailers and jobbers, warehouse distributors, builders and fabricators and vehicle dealers, plus 2,500+ media and content creators. Trade only except the final day.

Exhibitor types

Specialty parts, accessory, performance, wheel and tire, restyling, truck and off-road, collision and refinish, and tool and equipment brands, including the Global Tire Expo with TIA, plus automaker displays.

A good choice if…

The first show to plan for if you sell aftermarket parts, accessories, tires or tools and want buyers and media from 140 countries in one place.

Good to know

The 2026 edition closed November 6, 2026, so the next edition is 2027. SEMA's future-dates list gives dates only; the 2027 hall plan is not confirmed yet. In 2025 space ran $24.95 per sq ft for SEMA/TIA members and $39.95 for non-members, with priority space selection in the spring. The final day is open to the public.

By the numbers
More than 153,000 attendees from 140 countries and regions, 2,300 exhibiting brands including 500 first-time exhibitors, and 2,500+ media at the 2025 SEMA Show, per SEMA's post-show release. The 2025 exhibitor brochure cites 70,000+ buyers and decision-makers, 22% of them international.
Booth & eligibility
2025 rates: $24.95 per net sq ft for SEMA/TIA members, $39.95 for non-members, 100 sq ft minimum, plus $4,500 for an island and $1,500 for a peninsula. Booths of 400 sq ft or less got up to 500 lbs of free material handling.
For new brands
Each exhibit includes one complimentary New Products Showcase entry. 500 companies exhibited for the first time in 2025.
Future dates
2027: November 2–5. 2028: October 31 – November 3. 2029: October 30 – November 2.

03 SESSIONS, MEALS, AN AUCTION, AN EXPO

Auto dealer and auto finance conferences with exhibits 2026–2027 Fewer aisles. More dealer principals per hour.

NIADA, Used Car Week and the AFSA Vehicle Finance Conference are meetings first: independent dealers, remarketing executives and auto lenders come for the sessions, and the expo opens around meals, receptions and an auction. Exhibiting means a package, a kiosk or a sponsorship rather than a big build. The cards spell out the exhibit format at each one.

Conferences & summits 3 conferences
Nov162026Dealers & auto finance Coming soon Sponsor packages at a hotel conference

Used Car Week 2026

San Diego, California · WestConsider it if you sell into the used-car, remarketing and auto finance side of retail.
November 16–19, 2026

When & where November 16–19, 2026 · Manchester Grand Hyatt San Diego · San Diego, California

Typical audience

Used-vehicle executives: franchised and independent dealers, remarketing, auction, wholesale, auto finance and OEM certified pre-owned leaders.

Exhibitor types

Sponsors from remarketing, auction, reconditioning, finance, data and dealer software companies.

A good choice if…

Consider it if you sell into the used-car, remarketing and auto finance side of retail.

Good to know

A hotel conference run by Cherokee Media Group (Auto Remarketing) and sold as sponsorships; a stand-alone exhibit floor is not confirmed yet.

Feb142027Dealers & auto finance Conference with an expo hall Purple guide

AFSA Vehicle Finance Conference & Expo 2027

Orlando, Florida · SouthGo if you sell to auto lenders rather than to dealers directly.
Event: February 14–17, 2027 · Exhibits: February 15–16, 2027 (Welcome Reception with Exhibitors, then meals, breaks and happy hour with exhibitors)Show guide

When & where Event: February 14–17, 2027 · Exhibits: February 15–16, 2027 (Welcome Reception with Exhibitors, then meals, breaks and happy hour with exhibitors) · JW Marriott Orlando Bonnet Creek · Orlando, Florida

Typical audience

Auto lenders and captive finance companies: credit, collections, servicing, compliance and dealer relations executives.

Exhibitor types

Loan origination and servicing software, collections, repossession and recovery, GPS, data and compliance vendors.

A good choice if…

Go if you sell to auto lenders rather than to dealers directly.

Good to know

Run by the American Financial Services Association; exhibit and sponsor terms are in AFSA's rate card, and 2027 booth rates are not confirmed yet.

Jun202027Dealers & auto finance Convention with an expo hall of about 170 exhibitors Purple guide

NIADA Convention & Expo 2027

Nashville, Tennessee · SouthGo if your customers are independent used-car dealers rather than franchised stores.
Event: June 20–23, 2027 · Exhibits: not confirmed yetShow guide

When & where Event: June 20–23, 2027 · Exhibits: not confirmed yet · Gaylord Opryland Resort & Convention Center · Nashville, Tennessee

Typical audience

Independent used-vehicle dealers and owners, buy-here pay-here operators, state association leaders and remarketing staff.

Exhibitor types

Dealer software, floor plan and finance companies, auctions and wholesale platforms, reconditioning, GPS and F&I product vendors.

A good choice if…

Go if your customers are independent used-car dealers rather than franchised stores.

Good to know

A convention with an expo hall: 167 exhibiting companies and 1,800+ attendees in 2026. 2027 booth rates are not confirmed yet.

By the numbers
1,800+ attendees, 600+ dealers and 167 exhibiting companies at the 2026 NIADA Convention & Expo.
Future dates
2027: June 20–23, Gaylord Opryland, Nashville.

04 BY CITY

Aftermarket and car wash trade shows by city Two cities hold five shows. One crate, two floors.

Las Vegas hosts three of these shows, from SEMA week in November to The Car Wash Show in May, and Orlando holds the two February dealer and lender meetings back to back. The rest spread across the regional collision and wash circuit, from Secaucus to Wichita to Fort Worth, so a booth that packs well can work a full spring.

Las Vegas 2 events

The SEMA Show at the Las Vegas Convention Center and AAPEX the same week in November 2027, and The Car Wash Show in the LVCC North Hall in May 2027. Purple’s Las Vegas shop builds and prints booths in town.

Man in a black tee resting his arm on the door of a mustard yellow vintage car against a dark backdrop

SEMA and AAPEX: one city, one week, two floors of parts buyers.

Las Vegas, November 2–5, 2027

05 THE YEAR, BAY BY BAY

Aftermarket and collision trade show calendar 2026–2027 From PRI in December to SEMA in November.

Used Car Week in San Diego and the PRI Trade Show in Indianapolis close 2026. February is the dealer month: AFSA and NADA back to back in Orlando, the Keystone BIG Show outside Denver and SCWA in Fort Worth. March belongs to the repair and wash trade, with VISION near Kansas City, NORTHEAST in Secaucus and Heartland in Tinley Park. Central States opens in Wichita in April, The Car Wash Show fills the LVCC North Hall in May and NIADA meets in Nashville in June. SEMA and AAPEX take Las Vegas in the first week of November 2027. All 14 dated U.S. events, listed in date order.

Conference marks conferences & summits. Everything else is a trade show.

Add every date to your calendar · Download the list (CSV)

November 2026

December 2026

February 2027

March 2027

April 2027

May 2027

June 2027

November 2027

Selling abroad? Three fairs worth the flight.

The aftermarket fairs that U.S. parts, tool, tuning and repair suppliers plan around: Automechanika Shanghai, Tokyo Auto Salon and Automechanika Frankfurt. They sit outside the 14 U.S. shows counted on this page.

International aftermarket, collision & car wash trade shows
ShowNext datesWhereHow often
Automechanika Shanghai ↗Asia's large automotive aftermarket show, run by Messe Frankfurt: parts, components, repair and maintenance, tires and accessories, with 7,600 exhibitors on 390,000 sq m.December 2–5, 2026National Exhibition and Convention Center (Shanghai), ChinaAnnual
Tokyo Auto Salon ↗Japan's custom car and car-products show: 389 exhibitors and 272,383 participants in 2026, opening with a business day for media and industry.January 15–17, 2027Makuhari Messe, Chiba, JapanAnnual, January
Automechanika Frankfurt ↗The large aftermarket, workshop and service trade fair: over 112,000 trade visitors from 173 countries in 2026.September 5–9, 2028Frankfurt am Main, GermanyEvery two years

06 BUILT LIKE A CLEAN SHOP

Aftermarket, collision and car wash booth ideas Light the part. Open the bay.

Shop buyers trust what they can hold, run or bolt on. Here are real booths we built for a switchgear maker, an engine controls company, a marine electronics brand, an RV dealer, a streaming service and a proptech brand, and how each idea carries over to a parts wall, a paint demo, a wash bay or a dealer meeting room.

Kaizen Switchgear Products booth by Purple Exhibits: copper and brass components on lit white shelves between red walls01 / THE PARTS WALL

Kaizen Switchgear · Purple Exhibits

Shelve the whole range at hand height.

Copper and brass components sit on lit white shelves in rows, red and white walls frame them, and a counter at the front takes the questions: the same idea as a SEMA or AAPEX wall where a jobber reads the coverage in one look.

Sedemac booth by Purple Exhibits: engine control units in lit glass cases, a screen and a closed meeting room02 / THE GLASS CASE

Sedemac · Purple Exhibits

Put the controller under glass.

Engine control units sit in lit glass cases at eye level, a screen beside them tells the story, and a closed room at the back holds the pricing talk. It fits a performance electronics or diagnostic tool brand at PRI or VISION.

Barantech booth by Purple Exhibits: large backlit boat graphic wall, LED edge lighting and white lounge chairs03 / THE BACKLIT WALL

Barantech · Purple Exhibits

One lit image, read from the far aisle.

A large backlit graphic wall carries the product in its world, LED edge light outlines the booth and white lounge chairs give the team a place to sit with a buyer. Swap the boat for a finished build and it reads the same way on a parts floor.

Fraserway RV booth by Purple Exhibits: red backlit arch with outdoor lightbox pillars on both sides04 / THE ENTRANCE

Fraserway RV · Purple Exhibits

Give people a door to walk through.

A red backlit arch carries the name and two lightbox pillars show the product in use outdoors. A wash equipment maker could frame its bay the same way, so visitors step into the tunnel instead of reading about it.

Prime Video booth by Purple Exhibits: gradient screen wall, turf path and a round bench around a tree05 / THE PLACE TO STOP

Prime Video · Purple Exhibits

Build a lounge on a long aisle.

A gradient back wall with screens, a turf path and a round bench around a living tree turn a big footprint into a place to sit. On a dealer floor like NADA, that bench is where a general manager stays for the full demo.

Apartment List island by Purple Exhibits: house-shaped rooms with sofas, pink carpet and a purple hanging sign06 / THE MEETING ROOMS

Apartment List · Purple Exhibits

Split an island into rooms.

House-shaped frames with a screen and a sofa inside, pink carpet and velvet chairs in front and a hanging sign over the whole island: a layout that gives a dealer software company several demos running at once.

From counter to showroom: four booth sizes

Four footprints, from a counter with a running scan tool to a full showroom with two builds.

The counter10×20

Two hundred square feet: a wall, a counter, a working demo.

What goes in
A back wall with the brand and one line, a lit shelf or slatwall for the parts, a counter with power for a scan tool, a spray gun or a tablet, a stool for the owner, lockable storage and two or three staff.
Who it suits
New aftermarket brands, tool and chemistry makers at VISION, NORTHEAST, Central States and Heartland, and F&I or software vendors at NIADA.
Watch for
At VISION a 10×20 is two 10×10 units, and corner and end spaces cost no extra, per the organizer.

The line card10×30

Three hundred square feet in a row, the full catalog on one wall.

What goes in
Lit shelving grouped by application or vehicle, a lookup counter with the catalog on a screen, a cutaway or mock-up at one end, storage and three to five staff.
Who it suits
Replacement part, lighting and accessory makers at AAPEX and SEMA, and paint, abrasives and refinish suppliers at NORTHEAST.
Watch for
Group the wall the way a buyer orders: by vehicle, by part family or by price tier, with the part number on every product.

The open bay20×20

Four hundred square feet, open on three or four sides.

What goes in
A vehicle, a frame bench or a wash component in the middle, product walls on two sides, a demo area the crowd can stand around, a screened table for distributors and four to eight staff.
Who it suits
Collision equipment and welding makers, wash equipment builders at The Car Wash Show and SCWA, and performance brands with a finished build at SEMA or PRI.
Watch for
Plan the vehicle rules, the power, compressed air and any water early. At NORTHEAST, 20×20 and larger booths move large equipment in on the Thursday window, per AASP/NJ.

The showroom20×30+

Six hundred square feet or more: a parts store inside the hall.

What goes in
One or two builds or a full wash bay on low platforms, the range on every face, a stage or LED wall, two meeting rooms for program groups or dealer groups, a lounge and a hanging sign where the hall allows it.
Who it suits
Large aftermarket brands at SEMA and AAPEX, dealer software and DMS companies at NADA, and wash equipment groups at The Car Wash Show.
Watch for
At NADA a hanging sign needs at least 400 sq ft in an island or peninsula, and the request is due January 6, 2027, per NADA. Hanging signs need the hall’s approval everywhere.

A good shop booth works like a clean bay on a Monday morning: the part lit at hand height, the tool switched on, the price sheet on the counter and a stool for the owner who wants to talk. We’ll plan the wall, the demo, the power and the meeting space together. Get a fixed proposal

07 FOUR COUNTERS, FOUR KINDS OF CUSTOMER

Choose the right aftermarket, collision, car wash or dealer show Who writes the order? That decides the hall.

This corner of the auto business sells to four very different people. The parts buyer and the builder walk SEMA, AAPEX, PRI and the Keystone BIG Show. The body shop owner and the technician walk NORTHEAST, VISION and Central States. The wash operator walks The Car Wash Show, SCWA and Heartland. The dealer and the lender walk NADA, NIADA, Used Car Week and AFSA. Start with the one who signs.

Hands lowering a pair of round performance air filters onto twin carburetors in a red engine bay

Parts brands, builders & distributors

For performance, accessory, wheel and tire, truck and off-road, replacement part, tool and racing brands selling to retailers, jobbers, warehouse distributors, installers and race shops at the SEMA Show, AAPEX, the PRI Trade Show and the Keystone BIG Show.

What mattersThe part in hand, the fitment, coverage that fills their gaps and a program they can buy through this season.

Technician pulling a small dent from a white rear quarter panel with a glue tab, a light board reflecting on the metal

Body shops, painters & repair technicians

For refinish, frame, welding, diagnostic, scan tool, ADAS and shop software suppliers selling to collision and mechanical shop owners, estimators, painters and technicians at NORTHEAST, VISION and the Central States Collision Conference.

What mattersEquipment they can try on the spot, training close to home and show pricing they can take back to the shop on Monday.

Black SUV with its headlight on in a self-serve wash bay at night while a pressure wand sprays water past the fender

Car wash owners, operators & investors

For tunnel and in-bay equipment, brushes, dryers, chemistry, water reclaim, pay stations and wash software makers selling to single-site and multi-site operators at The Car Wash Show, SCWA and Heartland.

What mattersEquipment they can see and hear running, the payback math and service close enough to keep a tunnel open.

Car key passed from one hand to another over a signed contract on a clipboard

Dealers, remarketers & auto lenders

For dealer software, digital retail, F&I, floor plan, reconditioning, auction, recovery and compliance vendors selling to franchised and independent dealers and lenders at the NADA Show, NIADA, Used Car Week and AFSA.

What mattersA demo built on a real store’s day, references from groups their size and a quiet table for the general manager or the CFO.

08 EVERY BRAND STARTED IN SOMEBODY’S GARAGE

Aftermarket and car wash show programs for first-time exhibitors New on the floor? Start with a showcase.

First-time exhibitors get a few real advantages here: SEMA puts every exhibit in its New Products Showcase, AAPEX runs a Product Showcase, The Car Wash Show has a New Company Pavilion and VISION lets every exhibitor enter its New Product Showcase free. Each rule below links to the organizer page it comes from.

Aftermarket parts & accessories

SEMA Show 2027

How to get in

  • Space is sold by net square foot with a 100 sq ft minimum; SEMA or TIA membership cuts the rate (2025: $24.95 against $39.95).
  • Priority space selection runs in the spring for returning exhibitors; new companies are placed after it.

Programs for new companies

  • Every exhibit includes one complimentary New Products Showcase entry.
  • 500 companies exhibited for the first time in 2025.

SEMA Show 2025 exhibitor brochure ↗ SEMA: SEMA Show 2025 wrap-up ↗

Replacement parts & tools

AAPEX 2027

How to get in

  • Membership in the Auto Care Association, MEMA, NARSA or PAMA drops space from $59 to $34 per sq ft.
  • Oil and lube companies can book the iFLEX at AAPEX by PAMA section; heat transfer companies the NARSA Mobile Heat Transfer section.

Programs for new products

  • The Product Showcase put 250+ products in front of buyers in 2026 (Accessories & Lighting and Undercar).

AAPEX: Why Exhibit ↗ AAPEX FAQs ↗

Car wash

The Car Wash Show 2027

How to get in

  • Exhibit sales for 2027 in Las Vegas are open; space is $37 per sq ft after May 18, 2026.

Programs for new companies

  • New Company Pavilion for companies new to the show, previewed at the Sunday Preview Party.

The Car Wash Show ↗

Independent repair

VISION Hi-Tech Training & Expo 2027

How to get in

  • Returning exhibitors get priority in booth selection, so a first-year company reserves through the 2027 exhibitor registration as soon as it decides.
  • Booths are 10 ft by 10 ft units; end and corner spaces cost no extra.

Programs for new products

  • Every exhibitor can enter the New Product Showcase for free.

VISION: Exhibitor info ↗

These are the organizers’ most recent published rules and dates. Showcase spots go fast, so file the entry the week it opens.

LAS VEGAS, FIRST WEEK OF NOVEMBER

SEMA plus AAPEX.
Two floors, one trip.
Built in our Las Vegas shop.

In 2027 the SEMA Show fills the Las Vegas Convention Center November 2–5 and AAPEX runs November 2–4 in Las Vegas, so parts buyers from 140 countries work both floors in one trip. Purple’s Las Vegas shop builds and prints booths there: graphics can be reprinted close to move-in, a damaged panel can be fixed in town, and freight from the shop to the hall stays short.

Start a SEMA week booth plan
Hand-pulled blue pinstripe flames on the red hood of a custom classic beside its chrome grille
Paint that took a month.
Chromed V8 with yellow valve covers and polished headers in an open hot rod frame
Polished for the aisle.
Turquoise fender, round headlight and chrome bumper of a restored fifties car, close up
Chrome, set at eye level.

09 LET’S GET YOU UP ON THE LIFT

How to exhibit at an aftermarket, collision or car wash show Plan the demo. Then pull up a stool.

These floors run on product people pick up, equipment people want to see running and buyers who decide at the counter. Eight parts to plan: the build on the floor, the space you pick, the live repair demo, the wash bay, the dealer room, SEMA week, freight and labor, and the follow-up.

01THE BUILD ON THE FLOORRead the vehicle rules before you sketch.

A lifted truck, a restomod or a race car brings people in, and every hall sets its own terms for it.

  • Fuel and battery: Halls ask for a near-empty tank at the level the exhibitor manual sets and the battery disconnected or its cables taped. At the Indiana Convention Center, home of the PRI Trade Show, the battery stays out or taped from the end of move-in until move-out begins.
  • Move-in by appointment: Vehicles roll in at set times, often before freight. At the Keystone BIG Show a display truck rolls in on Thursday by appointment.
  • Light it from the booth: If the build needs lights on, power them from booth electrical, not the car.
02THE SPACE YOU PICKYour spot is earned, not only bought.
  • SEMA: Space selection runs by seniority, one point per year exhibited, and SEMA and TIA members choose before non-members. Booths left unstaffed during show hours can lose points, per SEMA.
  • AAPEX: Corner fees are charged after booths are assigned and corners are not guaranteed, per AAPEX.
  • NORTHEAST: Requests are first come, first served once the 50% deposit lands, and returning exhibitors keep first right of refusal, per AASP/NJ.
  • VISION: Returning exhibitors pick first, so a first-year company reserves early, per the organizer.
03THE REPAIR DEMOLet them watch the repair happen.

Technicians and shop owners trust a tool they have held and a repair they have watched.

  • Build it like a bay: The equipment in the middle, the crowd on three sides and the sales talk at the edge. AASP/NJ calls out live, hands-on demos for NORTHEAST 2027.
  • Order the utilities: Compressed air, the right electrical and ventilation rules for any spray or weld demo, cleared with the hall.
  • Bring trainers: VISION gives exhibitors unlimited badges, so bring the people who can answer a master technician.
04THE WASH BAYMake the equipment look wet and working.
  • Bring a floor: The SCWA hall floor is bare concrete, so most exhibitors bring flooring; a glossy floor makes chemistry and brushes look like a working bay.
  • Long walls need notice: At SCWA a contiguous wall of 20 feet or longer needs written notice by December 1, 2026.
  • Crate the machinery: Freeman’s Dallas warehouse refuses uncrated or pad-wrapped freight, un-skidded machinery and pieces over 4,500 lb.
  • Ride the spring circuit: Heartland Express with ABF moves a display from SCWA in Fort Worth to Heartland in Tinley Park, per HCA. A Heartland booth comes with pipe, drape and carpet but no power, so add the electrical strip.
05THE DEALER ROOMRender it early. Seat the GM.
  • Every booth needs a rendering: NADA wants a floor plan and rendering for every booth, even an inline, by December 11, 2026.
  • No dollies: Dollies and flat trucks are not allowed on the NADA floor, so anything heavier than one person can carry moves as material handling, per NADA.
  • Be in by noon: NADA cancels contracts for exhibitors who cannot take possession by noon on February 17, 2027 without written notice.
  • Plan for short expo hours: At NIADA and AFSA the floor opens around meals, receptions and an auction, so staff those windows in full.
06SEMA WEEKTwo floors, one week, one city.
  • Plan both shows together: SEMA runs November 2–5, 2027 at the LVCC and AAPEX November 2–4, 2027 in Las Vegas. Many parts companies exhibit at one and walk the other.
  • Resubmit the plan: SEMA wants every booth plan each year, even a repeat design, sent by your exhibitor appointed contractor by October 1, 2027.
  • Badge the right people: AAPEX turns away consumers, software, freight and promotional products companies at registration, so register staff with real aftermarket roles.
  • Use the shop next door: Purple’s Las Vegas shop builds and prints in town, so last-minute graphics and repairs stay local.
07TRUCKS, CRATES & HANDSStart from the advance warehouse cutoff.
  • Work backward: The show’s contractor sets a last day for freight at its advance warehouse; a Purple build needs 30 to 45 days before that, so the calendar starts there.
  • Two U.S. shops: Purple builds in Fishkill, NY and Las Vegas, which keeps a SEMA, AAPEX or Car Wash Show booth on a short truck ride.
  • Hall labor: Each hall decides who installs, rigs, wires and moves vehicles. Your Purple project manager runs the install with the labor the show requires, and the booth is drawn to go up in few labor hours.
  • Docks: At the Indiana Convention Center the docks are worked by Teamsters crews, so even a hand-carried crate for PRI goes through the dock labor.
08THE FOLLOW-UPSend the price sheet before Monday.

Tag each scan on the spot: shop, distributor, program group, wash operator, dealer group or lender, how many locations and what they buy today. Send line cards, fitment files, show pricing and demo videos within days.

Track results over a full buying season. A line review that starts at AAPEX can reach the shelf months later, and a wash equipment order can follow a site build, so measure accounts opened and quotes sent, not only leads.

THE COUNTER FILE

Your line card, ready for the counter talk.

Jobbers, shop owners, wash operators and dealers decide at the counter between aisles. Have this ready as a one-page sheet and a short digital kit, so the first order is easy.

Look up DRP, F&I and the rest

RO # 2027STATUS: ON THE LIFT

  • 1× Line card with every part number
  • 1× Fitment, coverage or application guide
  • 1× Specs, test results and approvals
  • 1× Distributor, jobber and program group pricing
  • 1× Show-only price and its end date
  • 1× Minimum orders, lead times and fill rate
  • 1× Warranty, returns and core policy
  • 1× Install guides and training dates
  • 1× Product images and install video for their catalog
  • 1× References from shops, wash sites or dealer groups
  • 1× A sample and a cutaway to hand across the table
  • 1× The next step and a named U.S. rep

WRITE THE ORDER

10 THE MATH BEHIND THE LINE CARD

Aftermarket and collision trade show budget & ROI Space is the small part. Count the whole season.

Put your full show cost next to what a new jobber, shop or dealer account is worth, and see how many accounts it takes to break even over one buying season.

Where the money goes besides space.

Floor & build
Booth space or package, design, graphics, product walls, vehicle platforms, demo bays, lighting, flooring and furniture.
Getting there
Freight, material handling by weight, forklifts for equipment, vehicle move-in, installation, dismantle and storage between shows.
Show days
Electrical, compressed air, water and drains for wash demos, internet, lead retrieval, cleaning, detailing, samples and catalogs.
Team & after the show
Sales, trainer and executive time, travel, show-week hotels, distributor dinners and post-show samples.

Ask every vendor for a line-item quote and hold back a set reserve for surprises. Heavy equipment, a display vehicle, water and drains for a wash demo, material handling by weight and labor weigh more than the space itself, and SEMA week hotels in Las Vegas run high. Treat the four groups as a checklist; they are not a quote.

THE EXHIBIT MATH

Let’s do the math.

An example to get you started. Change the numbers to fit your company.

Use first-year gross profit from the account, not the list price of one order. Distributor programs, shop accounts and dealer contracts build over a season, so choose one evaluation period (for example, 12 months) for every input.

153,000+
attendees from 140 countries and regions and 2,300 exhibiting brands at the 2025 SEMA Show, per SEMA. SEMA Show 2025 wrap-up ↗
45,000
attendees and 2,500+ manufacturers and suppliers on 550,000 sq ft, cited on the 2026 AAPEX site. AAPEX ↗
628
exhibitors at NADA Show 2026, a record, in a sold-out Expo, per NADA. NADA: Vegas, Revved Up (2026) ↗
455
exhibitors, a record, and 9,000+ attendees on 205,000+ sq ft at The Car Wash Show 2026, per the International Carwash Association. ICA: The Car Wash Show 2026 recap ↗

Real booth prices, published.

What organizers list for space. Add the exhibit, freight, labor, utilities and travel.

ShowPublished priceSource
SEMA Show (SEMA/TIA member)2025US$24.95 per net sq ft; island +$4,500, peninsula +$1,500; 100 sq ft minimumSource ↗
SEMA Show (non-member)2025US$39.95 per net sq ftSource ↗
AAPEX (member)2026US$34 per sq ft for Auto Care, MEMA, NARSA and PAMA members; corner +$750, peninsula +$2,800, island +$5,800Source ↗
AAPEX (non-member)2026US$59 per sq ftSource ↗
NADA Show2027US$42 per sq ft, 50% deposit with applicationSource ↗
The Car Wash Show2027US$34 per sq ft up to 499 sq ft at space selection; US$37 after May 18, 2026Source ↗
Central States Collision Conference202710×10 US$1,750; 10×20 US$3,250; 20×20 US$5,000; 30×30 US$7,500Source ↗

Parts, paint, foam or the dealer lot? SEMA, AAPEX, NADA, Car Wash, NORTHEAST.

SEMA Show vs. AAPEX vs. NADA Show vs. The Car Wash Show vs. NORTHEAST. Here is how the five floors that set the year for parts brands, dealer vendors, wash suppliers and collision suppliers compare, on what each organizer publishes.

Aftermarket, dealer, car wash and collision trade shows compared for 2027
TopicSEMA ShowAAPEXNADA ShowThe Car Wash ShowNORTHEAST
Buyers on the floorInstallers, retailers, jobbers, warehouse distributors, builders and dealers from 140 countries and regions; 153,000+ attendees in 2025, per SEMAParts retailers, warehouse distributors, program groups, repair shop owners and reps; about 45,000 attendees cited on the 2026 siteFranchised car and truck dealers, dealer principals, general managers, department heads and OEM executivesWash owners and operators, multi-site groups, fast lube, c-store and detailing operators and investors; 9,000+ attendees in 2026Collision and mechanical shop owners, technicians, estimators and painters from the New York metro area; 6,500+ anticipated for 2026, per AASP/NJ
What is sold thereAccessories, performance and restyling parts, wheels and tires, truck and off-road, collision and tool lines; 2,300 exhibiting brands in 2025Replacement parts, undercar, lighting, tools and equipment, oil and lube and heat transfer; 2,500+ manufacturers and suppliersDMS and dealer software, digital retail, F&I, lending, reconditioning, service equipment and facilities; 628 exhibitors in 2026Tunnel and in-bay equipment, brushes and dryers, chemistry, water reclaim, pay stations and wash software; 455 exhibitors in 2026Paint and refinish, frame and collision equipment, welding, tools, OEM parts programs and shop software; over 100 exhibitors in 2026
Dates & hallLas Vegas Convention Center, November 2–5, 2027Las Vegas, November 2–4, 2027; which halls is not confirmed yetFebruary 17–20, 2027, Orange County Convention Center West Concourse, Orlando; Expo open February 18–20May 3–5, 2027, Las Vegas Convention Center North HallMarch 19–21, 2027, Meadowlands Exposition Center, Secaucus, New Jersey
Price of space2025: $24.95 per net sq ft for SEMA/TIA members, $39.95 for non-members; island +$4,500, peninsula +$1,500$34 per sq ft for Auto Care, MEMA, NARSA and PAMA members, $59 for others; corner +$750, peninsula +$2,800, island +$5,800$42 per sq ft for 2027 with a 50% deposit; the balance was due November 18, 20262027: $34 per sq ft up to 499 sq ft at space selection, $37 after May 18, 2026Booth agreement with a 50% deposit, assigned first come, first served; returning exhibitors keep first right of refusal
Pairs well withAAPEX in Las Vegas, November 2–4, 2027The SEMA Show at the LVCC, November 2–5, 2027The AFSA Vehicle Finance Conference in Orlando, February 14–17, 2027SCWA in Fort Worth in February and Heartland in Tinley Park in March 2027VISION near Kansas City, March 4–7, 2027, for shops and tool suppliers
Before you bookMembers pick space before non-members, by seniority points; the final day opens to the publicBuyers only: consumers, software, freight and promotional products companies are turned away at registrationThe 2027 Expo is sold out with a waitlist; every booth needs a rendering by December 11, 2026The floor opens at 11 a.m. on May 3 and closes at noon on May 5Booths of 20×20 and up move large equipment in on Thursday, March 18, from noon to 5 p.m.

Figures are each organizer’s own, with the year where one is given. SEMA’s rates are the 2025 rates; AAPEX lists current rates on its Why Exhibit page; NORTHEAST’s attendance is the organizer’s anticipated figure for 2026.

Looking for an old show name?

Several shows have been renamed or replaced. Here’s where they went.

  • Northeast Regional Carwash Convention (NRCC) Carwash Con East
  • iFLEX (PAMA stand-alone show) iFLEX at AAPEX by PAMA

Second lookThe bay & the details

Foam. Buffer. Chrome. Then the price sheet.

A cab door open on a quiet street, floor mats under the wand, a buffer on a fender, foam on a headlight: the small rituals every shop and wash crew knows by heart.

Bearded man with tattooed forearms sitting sideways in the open door of a teal vintage pickup
10Door open, engine off.
Car wash attendant in black rinsing rubber floor mats with a pressure wand in a white tiled wash bay
11Mats first, then the car.
Two hands guiding a red rotary buffer with a foam pad across a blue fender by a taillight
12The buffer, on the fender.
Hand scrubbing a soapy car headlight with a yellow sponge during a hand wash
13Foam on the lens.
Twin chrome-ringed headlights and a sculpted bumper on a deep red vintage car
14Four lamps, one bumper.

11 THE BAY IS OPEN. ASK AWAY.

Aftermarket and collision trade show FAQ Asked at the counter. Answered with dates.

Mechanic’s hands with a combination wrench working in a dim engine bay
Ask us about your booth.

What is the biggest aftermarket trade show in the U.S.?

The SEMA Show is the biggest, with more than 153,000 attendees from 140 countries and regions and 2,300 exhibiting brands at the 2025 show, per SEMA. AAPEX, held in Las Vegas the same week, cites about 45,000 attendees and 2,500+ manufacturers and suppliers on its 2026 site.

What are the dates of SEMA 2027?

SEMA 2027 runs November 2–5, 2027 at the Las Vegas Convention Center, per SEMA. Later editions are set for October 31 – November 3, 2028 and October 30 – November 2, 2029. It is trade only until the final day, which opens to the public.

How much is booth space at SEMA per square foot?

In 2025 SEMA charged $24.95 per net square foot for SEMA and TIA members and $39.95 for non-members, with a 100 sq ft minimum, plus $4,500 for an island and $1,500 for a peninsula. Booths of 400 sq ft or less got up to 500 lbs of free material handling, per SEMA’s 2025 exhibitor brochure.

When and where is AAPEX 2027?

AAPEX 2027 runs November 2–4, 2027 in Las Vegas, the same week as the SEMA Show. In 2026 AAPEX filled the Venetian Expo and Caesars Forum; the 2027 halls are not confirmed yet.

Should a parts company exhibit at SEMA or AAPEX?

Pick by what you sell. SEMA is built for specialty parts, accessories, performance, wheels and tires, restyling and off-road lines and their installers and retailers; AAPEX is built for replacement parts, undercar, tools and service products and the distributors, program groups and repair shops that buy them. Because both run in Las Vegas the same week in November 2027, many companies exhibit at one and walk the other.

How much does a booth at AAPEX cost?

AAPEX charges $34 per sq ft for Auto Care Association, MEMA, NARSA and PAMA members and $59 for non-members, plus $750 for a corner, $2,800 for a peninsula and $5,800 for an island (both 20×20 minimum), per its Why Exhibit page. Corner fees are charged after booths are assigned.

Who can attend AAPEX?

Only automotive aftermarket business buyers. AAPEX turns away consumers, enthusiasts, software companies, freight and transportation firms, printers and promotional products companies at registration, per its FAQs.

When is the NADA Show 2027, and is there still exhibit space?

The NADA Show 2027 runs February 17–20, 2027 at the Orange County Convention Center West Concourse in Orlando, with the Expo open February 18–20. The 2027 Expo is sold out and NADA keeps an official waitlist. Space is $42 per sq ft with a 50% deposit.

What are the dates and booth price for The Car Wash Show 2027?

The Car Wash Show 2027 runs May 3–5, 2027 in the Las Vegas Convention Center North Hall, per the International Carwash Association. Space is $34 per sq ft up to 499 sq ft at space selection and $37 after May 18, 2026. The 2026 show drew 9,000+ attendees and a record 455 exhibitors.

What are the car wash trade shows in 2027?

Three are in this guide: the SCWA Convention & EXPO in Fort Worth (February 24–26, 2027), the Heartland Carwash Association Product Show in Tinley Park, Illinois (March 23–24, 2027) and The Car Wash Show in Las Vegas (May 3–5, 2027). Heartland Express with ABF can move a display from the SCWA show to Heartland, per HCA.

What are the main collision repair trade shows in 2027?

NORTHEAST runs March 19–21, 2027 at the Meadowlands Exposition Center in Secaucus, New Jersey, and the new Central States Collision Conference runs April 23–24, 2027 at Century II in Wichita, Kansas. VISION Hi-Tech (March 4–7, 2027, Kansas City area) covers independent mechanical repair and diagnostics.

How much does a booth at NORTHEAST cost?

AASP/NJ sells NORTHEAST space through a booth agreement with a 50% deposit, assigned first come, first served once the deposit arrives; returning exhibitors keep first right of refusal. AASP/NJ anticipated 6,500+ attendees in 2026, 78% of them from collision repair.

When is VISION Hi-Tech Training & Expo 2027?

VISION 2027 runs March 4–7, 2027 in the Kansas City area; the Overland Park Convention Center hosted recent editions and the 2027 venue is not confirmed yet. The organizer counts 3,500 attendees and 140+ exhibitors in a 60,000 sq ft hall, and exhibitors get a free forklift for load-in and load-out.

When is the PRI Trade Show?

The PRI Trade Show runs December 10–12, 2026 at the Indiana Convention Center in Indianapolis. It is trade only, for race shops, engine builders, teams, retailers and distributors. PRI has not published booth rates or a 2026 exhibitor count yet; both are not confirmed yet.

Which aftermarket and car wash shows are in Las Vegas in 2027?

Three: The Car Wash Show at the LVCC North Hall (May 3–5, 2027), the SEMA Show at the Las Vegas Convention Center (November 2–5, 2027) and AAPEX (November 2–4, 2027). Purple’s Las Vegas shop builds and prints booths for them.

Which auto dealer and auto finance conferences have exhibits?

The NADA Show (February 17–20, 2027, Orlando) has the large Expo. NIADA (June 20–23, 2027, Gaylord Opryland, Nashville) is a convention with an expo of 167 companies in 2026, the AFSA Vehicle Finance Conference (February 14–17, 2027, Orlando) has an expo with booths and kiosks, and Used Car Week (November 16–19, 2026, San Diego) is sold as sponsorships.

What is the Keystone BIG Show?

The Keystone BIG Show is a buying show run by Keystone Automotive Operations (LKQ) for the accessory, truck, off-road, performance and towing aftermarket, held February 19–20, 2027 at Gaylord Rockies in Aurora, Colorado. Exhibitors are Keystone vendors, and attendee eligibility and booth terms for 2027 are not confirmed yet.

Can I show a car or truck in my booth at an aftermarket show?

Yes, at most big halls, under the hall’s vehicle rules: a near-empty fuel tank at the level the exhibitor manual sets, the battery disconnected or its cables taped, and move-in at a set time. At the Indiana Convention Center, home of the PRI Trade Show, the battery stays out or taped from the end of move-in until move-out.

How do first-time exhibitors get noticed at SEMA?

Every SEMA exhibit includes one complimentary New Products Showcase entry, and 500 companies exhibited for the first time in 2025, per SEMA. At AAPEX the Product Showcase put 250+ products in front of buyers in 2026, and The Car Wash Show has a New Company Pavilion.

Does Purple Exhibits build booths for SEMA, AAPEX and The Car Wash Show?

Yes. Purple designs and builds custom booths in its shops in Fishkill, NY and Las Vegas, with fixed proposals, 30–45 day builds and a project manager who runs the install with the labor each show requires. For SEMA week and The Car Wash Show, the Las Vegas shop builds and prints close to the halls.

12 SPEAK FLUENT SHOP

Aftermarket, collision and car wash glossary The words behind the counter.

Line review, program group, DRP, ADAS calibration, tunnel wash, F&I. The words parts buyers, shop owners, wash operators and dealers use every day, in plain English, so nothing gets lost between the line card, the estimate and the order.

Show all 22 terms

On the parts floor

Line review
The yearly meeting where a retailer or distributor decides which brands and part numbers stay on its shelves and which come in. AAPEX is where many line reviews start.
Program group
A buying group of independent parts stores or distributors that negotiates terms with suppliers on behalf of its members.
Coverage
How many vehicles and applications a supplier’s part line fits. Buyers look for coverage that fills gaps in what they already stock.
Fitment data
The make, model, year and engine records that tell a buyer exactly which vehicles a part fits, usually shared in a catalog file.
Restomod
A classic vehicle restored on the outside and rebuilt with modern running gear, brakes and electronics underneath. Restomods are common feature builds at SEMA.
Seniority points
The points SEMA gives for each year exhibited, used with membership to set the order in which companies choose booth space.

In the body shop

DRP
Direct repair program: an agreement between an insurer and a collision shop that sends the shop insured repairs under set terms.
ADAS calibration
Resetting the cameras and radar of driver-assistance systems after a repair or windshield change, so they read the road correctly again.
Refinish
The painting stage of a collision repair: prep, primer, base coat and clear coat, done in a spray booth.
Frame machine
A bench and pulling system that measures a damaged vehicle and pulls the structure back to factory dimensions.
Estimator
The person in a collision shop who inspects the damage and writes the repair estimate for the customer or the insurer.

In the wash bay

Tunnel wash
A conveyor car wash where the vehicle moves through a line of applicators, brushes and dryers. Tunnel equipment fills much of The Car Wash Show floor.
In-bay automatic
A wash where the car stays still and a gantry moves over it, common at gas stations and c-stores.
Water reclaim
A system that collects, filters and reuses wash water, cutting water bills and meeting local discharge rules.
Pay station
The kiosk at the wash entrance that sells washes and memberships and reads plates or tags for members.

On the dealer lot

F&I
The dealership desk that arranges the loan or lease and sells service contracts and protection products.
Buy-here pay-here
A used-car dealer that finances the vehicles it sells and collects the payments itself. Many walk NIADA.
Floor plan
The credit line a dealer uses to pay for inventory on the lot, repaid when each vehicle sells.
Remarketing
Reselling used vehicles coming off leases, fleets and repossessions through auctions and wholesale channels. Used Car Week centers on it.

Exhibitor paperwork

Exhibitor appointed contractor
A builder or installer the exhibitor hires instead of the show’s general contractor. At SEMA it submits the booth plan to show operations each year.
Hanging sign request
The form, drawings and fee for a sign rigged above the booth. At NADA it needs 400 sq ft or more in an island or peninsula.
Proxy selection
Letting show management or a named person pick your booth space when your selection slot comes up and nobody from your team can take the call.

12 THE REST OF THE AUTO CALENDAR

Sister guides: trucking, EV, auto shows and the full automotive list Not a shop show? Try the next bay over.

Three more Purple guides cover trucks, fleets and charging, the public auto and boat shows, and every automotive event in one list.

Woman in a shearling coat at the wheel of an older car at night, looking out through the windshield

YOUR LINE. YOUR BUYERS. YOUR FLOOR.

Ready when the bay door opens. We’ll build the booth around the part.

From the space contract to the counter where the jobber writes the first order, let’s create an aftermarket, collision, car wash or dealer booth that lights the product, runs the demo inside the hall’s rules and gives your team a quiet place to talk. You get a fixed proposal, a 30–45 day build out of Fishkill, NY or Las Vegas, and one Purple project manager from drawing to dismantle.

Let’s plan your shop-floor booth
How we put this guide together, sources and photo credits

Researched and written by the Purple Exhibits team. Updated November 9, 2026. Show dates, venues, prices and rules come from each organizer’s published pages, linked on every show card. Fit notes, booth ideas and planning tools are our editorial guidance from building booths for aftermarket, collision & car wash exhibitors. Listings are not paid placements. The guide covers U.S. business-to-business events plus selected international shows.

Photos: Evellyn Cardoso / Pexels · cottonbro studio / Pexels · Pragyan Bezbaruah / Pexels · TMA Management / Pexels · zaid mohammed / Pexels · Yetkin Ağaç / Pexels · dionisio castigotivane / Pexels · Gustavo Álvarez Martínez / Pexels · behrouz sasani / Pexels · Vinod Kumar / Pexels · Mohammad Hammad / Pexels · Ksenia Kartasheva / Pexels · Bulat843 / Pexels · Rodolfo Clix / Pexels · Thomas Parker / Pexels · Juan Montes / Pexels · Kaboompics.com / Pexels · Alexey Baikov / Pexels · Hasan Gulec / Pexels · christian buehner / Pexels · Thirdman / Pexels · Mathias Reding / Pexels · Melih Can / Pexels · Erik Mclean / Pexels · Alexander Mass / Pexels. Booth photographs: Purple Exhibits.

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