
aftermarket, collision and dealer · Overland Park
VISION Hi-Tech Training & Expo 2027Exhibitor guide to booth costs, dates and deadlines
Where shop owners come to train: VISION Hi-Tech 2027 booths in Overland Park
- Event dates
- March 4–7, 2027
- Exhibit hall
- Not confirmed yet
- Venue
- Overland Park Convention Center, Overland Park
4.9 client rating3,000+ exhibitorsIn business since 201510,000+ booths built


Quick answers
VISION Hi-Tech Training & Expo 2027 in 30 seconds
VISION Hi-Tech Training & Expo is an annual training event and trade show for the independent automotive repair industry, run by the Midwest Auto Care Alliance for over 30 years. VISION 2027 runs March 4–7 in the Kansas City area; the Overland Park Convention Center lists it on its calendar. Over 3,500 shop owners, technicians and service advisors attended in 2026, per the organizer, for 100+ courses and a 60,000 sq ft hall of 140+ exhibitors. Booths are 10 ft by 10 ft units at $1,575 for 2027, with free forklift use. Purple builds multi-unit demo booths for it.
- When is VISION Hi-Tech Training & Expo 2027?
- March 4–7, 2027, at Overland Park Convention Center, Overland Park.
- When does the VISION Hi-Tech Training & Expo exhibit hall open?
- Not confirmed yet for 2027.
- How big is VISION Hi-Tech Training & Expo?
- 3,500+ (exhibitor page); 3,800+ (about page) attendees, 140+ sponsors and exhibitors (2026 edition).
- How much is booth space at VISION Hi-Tech Training & Expo?
- $1,575 per 10 ft by 10 ft unit after October 16, 2026 ($1,525 before), per the organizer, paid to the organizer.
- What is the all-in cost of a 10×20 booth at VISION Hi-Tech Training & Expo?
- $7,500 – $15,000 for a Purple rental at VISION Hi-Tech Training & Expo with design, graphics, lighting, install and dismantle. Space and show services are billed by VISION Hi-Tech Training & Expo.
Official VISION Hi-Tech Training & Expo 2027 links: VISION Hi-Tech Training & Expo 2027 floor planVISION Hi-Tech Training & Expo 2027 registrationVISION Hi-Tech Training & Expo 2027 hotelsVISION Hi-Tech Training & Expo 2027 booth space
Collision, service & car care · Overland Park · 2027
3,500+
attendees at VISION 2026, per the organizer source
The lookOverland Park 2027
No excuses. Just wrenches and code.
VISION Hi-Tech Training & Expo 2027 runs March 4–7 in the Kansas City area, with 100+ courses for shop owners and technicians and 140+ exhibitors in a 60,000 sq ft hall, per the organizer.





Everything about VISION Hi-Tech Training & Expo 2027 in one place
VISION Hi-Tech Training & Expo 2027 fact sheet
| Official name | VISION Hi-Tech Training & Expo 2027 |
|---|---|
| Event dates | March 4–7, 2027 |
| Exhibit hall dates | Not confirmed yet |
| Venue | Overland Park Convention Center 6000 College Blvd, Overland Park, KS 66211 |
| Organizer | Midwest Auto Care Alliance (MWACA) |
| Size (2026) | 3,500+ (exhibitor page); 3,800+ (about page) · 140+ sponsors and exhibitors source |
| Who attends | Independent repair shop owners, service advisors, technicians and automotive educators |
| Booth space | $1,575 per 10 ft by 10 ft unit after October 16, 2026 ($1,525 before), per the organizer source |
| Nearest airport | Kansas City International Airport (MCI) Overland Park is in the Kansas City metro area south of downtown |
| Hotels | Hotels near the Overland Park Convention Center; a 2027 VISION block is not confirmed yet Official hotel page → |
| Official website | visionkc.com |
Official VISION Hi-Tech Training & Expo resources
01 Purple at VISION Hi-Tech Training & Expo 2027
Where shop owners come to train: VISION Hi-Tech 2027 booths in Overland Park
VISION sells booths in units of 10 by 10 feet, and repair shop owners and technicians walk its 60,000 sq ft hall between 100-plus training courses. We build two-unit and larger displays with live diagnostic demos, and graphics for a single unit.
- Mar 4–7 · Overland Park
- 3,500+ attendees in 2026
- 140+ exhibitors
What makes VISION Hi-Tech Training & Expo different, and how we build for it
VISION Hi-Tech Training & Expo is a training event first.The Midwest Auto Care Alliance runs 100-plus courses in technical repair, shop management, service advising and teaching, and the 3,500-plus shop owners and technicians who come for them walk a 60,000 sq ft exhibit hall of 140-plus sponsors and exhibitors between classes. The 2027 theme is 'No Excuses. Just Train.' Exhibitors are the scan-tool, repair-information, parts and shop-software companies those shops buy from, and the organizer gives every exhibitor free forklift use at load-in and load-out, unlimited exhibitor badges and an entry in the New Product Showcase.
Software and tools that pay back in billed hours, shown by someone who has run a shop, with a show price they can act on.
A scan tool, scope or programming station they can put their own hands on, and a straight answer about coverage.
Shop management, estimating and training content that fits the front counter or the classroom.
Your team in Overland Park
How Purple runs VISION Hi-Tech 2027
We build the modular frame in Fishkill, NY or Las Vegas in ten-foot sections and ships it crated and palletized to the address in VISION's 2027 exhibitor information. A Purple project manager handles load-in with the organizer's free forklift and the labor the venue requires, sets up the demo stations, and supervises load-out after March 7.
Inside VISION Hi-Tech Training & Expo 2027
VISION Hi-Tech Training & Expo rules that shape your booth
VISION's basic booth is 10 ft by 10 ft and every other size is a multiple of it. We design modular frames in ten-foot sections that match the units you reserve.
Each unit comes with an 8 ft back wall, 36 in side drape, a 6 ft skirted table and two chairs. Our walls and counters replace or sit in front of the drape where the show allows.
Demo cars and other large displays are accommodated by contacting the organizers. We submit vehicle size and placement with the booth design.
The organizer provides free forklift use during load-in and load-out. We palletize heavy tool carts and lifts so they move in one trip.
Programs worth planning for
Free entry for every VISION exhibitor to show new tools, equipment or software; 2027 entry rules are not confirmed yet.
Over 100 courses in technical training, management, service advisor and educator tracks under the 2027 theme 'No Excuses. Just Train.'
VISION Hi-Tech is the Kansas City-area training show for independent repair shops; choose it over the NORTHEAST show when your buyers are Midwest shop owners and technicians who come to train. Compare every automotive and transportation show we build for →
02 Booths & pricing for VISION Hi-Tech Training & Expo 2027
How much is a booth at VISION Hi-Tech 2027?
VISION sells booths in 10 ft by 10 ft units, and every other size is a multiple; the 2027 price is $1,575 per unit after the October 16, 2026 early date, with end and corner booths at no extra charge. We build from two units up and supply graphics and counters for exhibitors who take a single unit.

Two VISION units with a scan-tool or programming demo on a vehicle-side stand, a counter for show orders and a lit back wall.
Above: Avertic by Engtex, a Purple inline booth
See 10×20 rental booths →
Three units: a diagnostic bench, a shop-software screen for service advisors and a short counter for New Product Showcase items.
Pictured: data-pixel, a Purple inline booth
See 10×30 rental booths →
An island of four units with a demo car, which the organizer accommodates on request, ringed by hands-on tool stations.
Pictured: SHC Heavy Industry, a Purple island exhibit
See 20×20 rental booths →
Six or more units for a sponsor with a training corner for short classes, a demo car and a parts or tool sales counter.
Above: Amazon Prime Video, a Purple large-format exhibit
See 20×30 rental booths →In Purple's VISION Hi-Tech Training & Expo price
- Design and a 3D rendering for VISION Hi-Tech Training & Expo, revised until it is right
- Structure, graphics printed for VISION Hi-Tech Training & Expo, counters and storage as specified
- Lighting and in-booth power distribution for VISION Hi-Tech Training & Expo
- Install and dismantle at VISION Hi-Tech Training & Expo, led by our project manager on the floor
- Show-service orders and deadlines for VISION Hi-Tech Training & Expo, tracked on your behalf
What VISION Hi-Tech Training & Expo and its contractor bill
- Your VISION Hi-Tech Training & Expo booth space, paid to the organizer
- Material handling at the Overland Park Convention Center, when the space rate does not include it
- Electrical, internet and rigging orders for VISION Hi-Tech Training & Expo
- Booth cleaning, and union labor where the Overland Park Convention Center requires it
Rates to plan with for VISION Hi-Tech Training & Expo:
- Booth space (2027) $1,575 per 10 ft by 10 ft unit after October 16, 2026 ($1,525 before), per the organizer source
- Included with each unit 8 ft back wall, side drape, 6 ft table, 2 chairs, sign, Wi-Fi, forklift use, unlimited badges source
- Booth build 10×20 rental $7,500–$15,000; custom 20×20 $50,000–$120,000, Purple's 2026 planning range source
Before you sign, your proposal already estimates each of these show charges, so the VISION Hi-Tech Training & Expo total is on paper.
Ranges shown are all-in 2026 rental prices for design, structure, graphics, installation and dismantle at VISION Hi-Tech Training & Expo; custom builds get their own quote. Get an exact number for VISION Hi-Tech Training & Expo with the booth cost calculator or the 2026 booth cost guide.
Send your VISION Hi-Tech Training & Expo booth size and what the space needs to do for your team. You hear back within one business day, and a rendering with a fixed VISION Hi-Tech Training & Expo proposal usually follows within a week. No charge.
The booth we would build for VISION Hi-Tech Training & Expo 2027
The open-bay scan-tool station
VISION attendees are technicians and shop owners on a break between classes, and they trust a tool they have held. This two-unit 10×20 is laid out like an open service bay: a vehicle-side stand to plug into, two bench stations and a counter for show-only pricing.
Bay stand
A vehicle-side stand or ECU bench with a live connector, where a tech pulls codes and runs a test on a real module.
Bench stations
Two standing benches with large screens so three people can watch a scope trace or a programming session at once.
Course link wall
A back wall that ties the tool to the VISION courses running that day, with times, rooms and the instructor's name.
Show counter
A short counter for New Product Showcase items, show pricing and a sign-up for a shop visit after March.
The demo
Have a visiting technician find a planted fault on the bench module in under five minutes using your tool, with the guided test on the big screen, then show the same job in the repair information that comes with it.
The meetings
There are no meeting rooms in the hall. Shop owners talk at the counter between classes, so book follow-up shop visits on a tablet and staff the booth heaviest at the class breaks.
Find it faster. Fix it once.
At VISION Hi-Tech Training & Expo, your team walks into a lit, stocked booth. You just show up.
03 Built by Purple
VISION Hi-Tech booths that put tools in technicians' hands




Case study · KLEEMANN
KLEEMANN at an industrial technology exhibition
KLEEMANN's booth let engineers try digital simulations and touch real equipment in one walk-through; at VISION, technicians want the same thing from a scan tool: plug it in, see the result, then talk.
Read the KLEEMANN case study All case studies →“We were very happy with the experience and with the support provided throughout the project. The booth looked great, the coordination process was smooth, and everything was handled professionally, which made the event much easier for our team.”
Miriam Valdes, Communications Manager, INdermal · more reviews from Purple clients
Trusted by exhibitors including
04 Designing for diagnostic tool, repair information, parts, training and shop software brands at VISION Hi-Tech Training & Expo
Designing a VISION Hi-Tech booth in ten-foot units
1Hands on the tool
Technicians at VISION want to plug in, not watch. We build stations at bench height with a connector, a cable run to a vehicle or ECU stand, and a screen big enough for three people to follow.
2Between classes, not all day
Attendees come for over 100 courses and walk the hall between them. We put the one-line promise and the show price on the aisle face, so a tech with ten minutes before class gets the point.
3Demo cars by arrangement
The organizer accommodates large displays such as demo cars on request. We plan the footprint, ramps and floor protection with the show before drawing the booth around the vehicle.
4Build in units of ten
Every VISION space is a multiple of 10 by 10 feet. We design modular frames in ten-foot sections, so the same kit fits two units this year and four next year.

Concept rendering
Every proposal comes with a rendering like this
You see the booth in 3D before we cut a single panel: layout, graphics, lighting and product positions, revised until it is right. This one is a Purple concept for Flashnet.
Start my VISION Hi-Tech Training & Expo conceptFloor at a glance
Where you could be at VISION Hi-Tech Training & Expo 2027
VISION has not published a 2027 hall plan beyond its floor-plan tool. These are the facts from the organizer and the venue that shape a booth.
60,000 sq ft exhibit hall
The organizer's exhibit hall for tools, equipment and technology, with 140+ sponsors and exhibitors.
Our advice End and corner booths cost no extra, so ask for one when you reserve.
Training rooms
Over 100 courses run during the event, per the organizer, and attendees cross the hall between them.
Our advice Booths on the path to the classrooms see every break.
Load-in doors
Every exhibitor gets free forklift use during load-in and load-out.
Our advice Ship heavy items on pallets with forklift pockets so the forklift can take them straight to the booth.
05 Overland Park Convention Center · Overland Park
VISION Hi-Tech 2027 load-in, forklift and venue
VISION 2027 is listed on the Overland Park Convention Center's event calendar, while the organizer's site names only Kansas City; the exhibit hall days, move-in schedule and contractor for 2027 are not confirmed yet. Every exhibitor gets free forklift use during load-in and load-out, an 8 ft back wall and 36 in side drape, a 6 ft skirted table, two chairs, public Wi-Fi and 24-hour hall security. We ship crated freight to the address in the 2027 exhibitor information, bring our own lighting and power plan, and keep heavy demo equipment on pallets the forklift can lift.
What Purple handles
- Modular frames built in ten-foot VISION units
- Hands-on diagnostic and programming stations
- Demo-car layouts planned with the organizer
- Graphics and counters for single-unit exhibitors
- Palletized freight for the free forklift
- Storage until the next aftermarket show
Counted back from move-in
We need your VISION Hi-Tech Training & Expo design signed off by January 2027.
- November–December 2026Booth units reserved on VISION's 2027 floor plan; returning exhibitors pick first.
- January 2027Design sign-off; demo stations, demo car and New Product Showcase items set.
- January–February 2027Production in our Fishkill, NY or Las Vegas shop; modular frame sized in ten-foot units.
- Mid-February 2027Freight ships to the address in the 2027 exhibitor information; delivery dates not confirmed yet.
- Days before March 4, 2027Load-in with the organizer's free forklift; exact move-in times not confirmed yet.
- March 4–7, 2027Training and expo days; strike and load-out with the forklift, then storage.
Purple's planning timeline for VISION Hi-Tech Training & Expo. We confirm the official move-in, freight target and order deadlines for the Overland Park Convention Center against your booth when you book; they come from your exhibitor kit and assigned schedule.
Printable VISION Hi-Tech Training & Expo budget & deadline sheetBefore you book VISION Hi-Tech Training & Expo 2027
VISION Hi-Tech 2027 exhibitor details from the organizer
VISION booths are 10 ft by 10 ft units with end and corner spaces at no extra charge, so a two-unit corner costs the same as a two-unit inline. source
The organizer provides a free forklift at load-in and load-out; put scan-tool carts and lifts on pallets so they come off the truck in one trip. source
Exhibitor badges are unlimited, so bring trainers and engineers who can answer a master technician's questions, not only sales staff. source
Every exhibitor can enter the New Product Showcase for free; have the product, a short description and a photo ready when the 2027 entry opens. source
Returning exhibitors get priority in booth selection, so a first-year company should reserve as soon as it decides, through the 2027 exhibitor registration. source
Who you meet on the floor
They come for management courses and to choose the parts, software and equipment their shops will buy, per the organizer.
Hands-on technical training is the core of VISION, and technicians walk the hall to try diagnostic tools between classes.
VISION runs a service advisor training track, so front-counter staff come looking for estimating and shop-management tools.
The organizer runs an educator training track for instructors who teach future technicians.
Side by side
VISION Hi-Tech Training & Expo vs SCWA Convention & EXPO vs Keystone BIG Show: 2027 at a glance
| VISION Hi-Tech Training & Expo | SCWA Convention & EXPO | Keystone BIG Show | |
|---|---|---|---|
| Dates | March 4–7, 2027 | February 24–26, 2027 | February 19–20, 2027 |
| Where | Overland Park, KS · Overland Park Convention Center | Fort Worth, TX · Fort Worth Convention Center | Aurora, CO · Gaylord Rockies Resort & Convention Center |
| Size | 3,500+ attendees at VISION 2026, per the organizer | Not published | Not published |
| Main buyers | Independent repair shop owners | Wash owners and operators from Texas and the Southwest | Dealer owners and buyers |
| Booth space | Booth space (2027): $1,575 per 10 ft by 10 ft unit after October 16, 2026 ($1,525 before), per the organizer | Price not published | Price not published |
Figures carry the year and source shown on each show's own page.
Travel to VISION Hi-Tech Training & Expo 2027
Getting to VISION Hi-Tech Training & Expo 2027: airport, hotels and parking
Fly in
Kansas City International Airport (MCI)
Overland Park is in the Kansas City metro area south of downtown
Stay
Hotels near the Overland Park Convention Center; a 2027 VISION block is not confirmed yet
Park
Convention center parking at 6000 College Blvd
Find the venue
Overland Park Convention Center
6000 College Blvd, Overland Park, KS 66211
Travel facts from opconventioncenter.com.
VISION Hi-Tech Training & Expo by the numbers
VISION Hi-Tech Training & Expo year by year
How VISION Hi-Tech Training & Expo 2027 compares with other automotive and transportation shows
The automotive and transportation shows closest to VISION Hi-Tech Training & Expo on the calendar, with the latest size each organizer has published. Each show name opens our automotive and transportation exhibitor guide for that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| AFSA Vehicle Finance Conference & ExpoAmerican Financial Services Association (AFSA) | February 14–17, 2027 | Orlando, FL | 650+, per AFSA attendees · Booths and kiosks exhibitors (2026) |
| NADA ShowNational Automobile Dealers Association (NADA) | February 17–20, 2027 | Orlando, FL | Tens of thousands of automotive retail professionals, per NADA · 628 exhibitors (2026) |
| Keystone BIG ShowKeystone Automotive Operations | February 19–20, 2027 | Aurora, CO | 4 hours for exhibitor setup, Friday 7–11 a.m., 2027 |
| SCWA Convention & EXPOSouthwest Car Wash Association (SCWA) | February 24–26, 2027 | Fort Worth, TX | – |
| TruckloadTruckload Carriers Association (TCA) | February 28–March 3, 2027 | Las Vegas, NV | – |
| AIMExpoMotorcycle Industry Council (MIC) | March 3–5, 2027 | Orlando, FL | – |
| VISION Hi-Tech Training & ExpoMidwest Auto Care Alliance (MWACA) | March 4–7, 2027 | Overland Park, KS | 3,500+ (exhibitor page); 3,800+ (about page) · 140+ sponsors and exhibitors (2026) |
| TMC Annual MeetingTechnology & Maintenance Council (TMC) of the American Trucking Associations | March 8–11, 2027 | Orlando, FL | About 375 vendors on 350,000 sq. ft., sold out exhibitors (2026) |
| MATSMid-America Trucking Show | March 18–20, 2027 | Louisville, KY | 53,507 attendees · 830 exhibitors (2026) |
| NORTHEASTAlliance of Automotive Service Providers of New Jersey (AASP/NJ) | March 19–21, 2027 | Secaucus, NJ | 6,500+ anticipated attendees (2026) |
VISION Hi-Tech Training & Expo exhibitor questions
VISION Hi-Tech Training & Expo 2027 questions
When is VISION Hi-Tech Training & Expo 2027?
March 4–7, 2027, per the Midwest Auto Care Alliance. MWACA has not yet posted which of those days the expo floor opens, or its hours, so both are not confirmed yet.
Where is VISION 2027 held?
At the Overland Park Convention Center, 6000 College Blvd, Overland Park, Kansas, which lists VISION Hi-Tech Training & Expo 2027 on its event calendar. The organizer's site says the event returns to Kansas City.
How much is a booth at VISION Hi-Tech?
$1,575 per 10 by 10 ft unit for 2027 after October 16, 2026, per the organizer; booths secured before that date were $1,525. Larger spaces are multiples of that unit, and end and corner booths cost nothing extra.
What comes with a VISION booth?
An 8 ft back wall and 36 in side drape, a 6 ft skirted table, two chairs, a wastebasket and a company sign, per the organizer. It also includes a show directory listing, digital expo passes, public Wi-Fi, New Product Showcase entry, unlimited exhibitor badges and 24-hour security.
How many people attend VISION?
Over 3,500 attendees in 2026, per the organizer's exhibitor page, from 47 states, 7 Canadian provinces and 6 countries. The organizer's about page gives a higher 2026 figure of over 3,800.
How many exhibitors are at VISION?
140+ sponsors and exhibitors in a 60,000 sq ft exhibit hall, per the organizer. Past sponsors it names include parts retailers, scan-tool makers and shop-software companies.
Is there a forklift for load-in at VISION?
Free forklift use during load-in and load-out comes with every booth, per the organizer, which helps with scan-tool carts, lifts and demo equipment on pallets.
Can we bring a demo car to VISION?
Large displays such as demo cars can be accommodated by contacting the organizers, per the 2027 exhibitor page. We plan the space and floor protection with the show before building around it.
What is the New Product Showcase at VISION?
A showcase of new products that every VISION exhibitor can enter for free, per the organizer. Entry rules and deadlines for 2027 are not confirmed yet.
Who attends VISION Hi-Tech Training & Expo?
Independent repair shop owners, service advisors, technicians and automotive educators who come for 100+ training courses, per the organizer. They walk the expo between classes.
Is VISION worth it for a diagnostic tool company?
It fits a company whose buyers are independent shops: the attendees are owners and technicians who came to learn, and the booth price is low enough to bring working tools and a demo car.
What is the difference between VISION and the NORTHEAST show?
Both serve independent repair and collision shops. VISION is a Kansas City-area training event with 100+ courses and an expo of 140+ exhibitors, while NORTHEAST is the New Jersey show run by AASP/NJ in March.
Before you sign for VISION Hi-Tech Training & Expo
Ask any VISION Hi-Tech Training & Expo exhibit builder these five questions:
- Can your frame be built in ten-foot sections to match VISION's booth units?
- How will you palletize our heavy demo equipment for the organizer's free forklift?
- Can you plan a demo car in our space with the organizer and protect the hall floor?
- Will our walls and counters work with or replace the 8 ft back wall and side drape VISION provides?
- Which of your shops will build it, and how will it ship to the Overland Park Convention Center?
What VISION Hi-Tech Training & Expo exhibitors ask us
VISION sells booths by the unit. Is a custom build worth it? From two units up, yes, if it puts tools in technicians' hands. For a single unit, spend on graphics, a counter and a working demo, not structure.
The organizer says Kansas City, the venue says Overland Park. Which is it? Both: the Overland Park Convention Center is in the Kansas City metro area and lists VISION 2027 on its calendar. Ship to the address in the 2027 exhibitor information when it is posted.
Attendees are there to train. Will they visit the expo? They cross the hall between more than 100 courses, so the traffic comes in waves. Staff for the breaks and link your demo to the courses running that day.
Get a proposal
Tell us about your VISION Hi-Tech Training & Expo booth
What happens next
- You get a reply within one business day, asking about your products, goals and footprint at VISION Hi-Tech Training & Expo.
- Usually within a week, you receive a concept rendering and a fixed VISION Hi-Tech Training & Expo proposal. No fee left off: every VISION Hi-Tech Training & Expo cost is listed upfront, on paper.
- We build in 30 to 45 days, ship to the advance warehouse and have the booth installed before VISION Hi-Tech Training & Expo opens.