Atlanta Apparel 2027Atlanta exhibitor guide: booth costs, dates and deadlines

The February market runs Tuesday, February 2 to Friday, February 5, 2027, with showrooms and First Finds both open. ANDMORE lists four more 2027 markets: April 13–16, June 8–11, August 3–6 and October 12–15, plus Formal Markets April 13–15 and August 2–6.

Downtown, on the AmericasMart campus by Peachtree Center. First Finds temporary booths fill four floors of Building 3, including Floor 13 for children's, and permanent apparel showrooms run through the campus.

First Finds is the new name for the Atlanta Apparel temporaries, used since the June 2026 Summer Market. ANDMORE positions it for promising and emerging brands, with an integrated marketing campaign and flexibility to change booth size, location and which markets you attend over time.

First Finds pricing comes from ANDMORE's tradeshow sales team by category and package; no public rate card or booth size list exists for 2027. Our graphics, lighting and fixtures for a package booth are quoted separately on a fixed proposal once you know your floor.

Contents vary by category and include a wall, rods or shelves, a table and chairs, per ANDMORE. Packages A to D cover the Premiere and Young Contemporary sections, with rolling-rack and hard-wall versions for Women's Apparel. Graphics, added lighting and display fixtures are what we bring.

Young Contemporary spans Floors 1 to 4 of Building 3; Cash & Carry Accessories is on Floor 1; the juried Premiere Accessories, Premiere Shoes and Premiere Apparel are on Floor 2; Accessories, Shoes and Women's Apparel on Floor 3; and Children's on Floor 13.

First Finds is sold as packages, not open floor for custom islands, so we make the package look like your brand with panels, headers, lighting and fixtures. For brands with a permanent AmericasMart showroom we design and build the full interior.

ANDMORE prohibits selling samples during the show, and its policies keep cash-and-carry out of the temporaries apart from the designated Cash & Carry Accessories section on Floor 1. Everywhere else, booths show samples and write orders.

First Finds exhibitors book loading dock appointments online through ANDMORE; showrooms use a separate dock reservation system. Shipping by private vehicle is complimentary on carts 2.5 by 5 feet that can be stacked to 4 feet.

Independent retailers with one or several doors and national franchises, per ANDMORE. The largest share comes from the Southeast core six states, with buyers from over 75% of U.S. states, the Northeast and Midwest, Canada, the Caribbean and Central America.

Atlanta Apparel is open to the trade only. Buyers prove industry employment with a company photo badge or similar plus a second document such as two recent invoices, and may bring up to two guests. Photography of showrooms and floors needs the exhibitor's permission.

ANDMORE held the August 3–7, 2026 market week with Formal Markets, reporting buying accounts up year over year, and the October 6–9, 2026 market, when showrooms and First Finds opened 9 a.m. to 6 p.m. daily and First Finds closed at 2 p.m. on the final day.

onPeak is the official housing partner. Hotels within walking distance include the Westin Peachtree Plaza, Atlanta Marriott Marquis, Hotel Indigo Atlanta Downtown and The American, a DoubleTree by Hilton, which also offer corporate rates outside market weeks.

ANDMORE's operating policies say showrooms may not sublease space to other brands during market. Multi-line showrooms work under one tenant; we design zones for each line within the leased space rather than separate booths.