Collective Shows 2027Booth costs, dates and deadlines: the Huntington Beach exhibitor guide

Collective Shows West Winter runs January 12–13, 2027 at the Paséa Hotel & Spa in Huntington Beach, with exhibitor set-up on January 11 from 4 to 8 p.m. Collective Shows East follows April 13–14 in Miami, and West Summer runs July 20–21 back at the Paséa.

The West markets are at the Paséa Hotel & Spa on Pacific Coast Highway in Huntington Beach, California, in January and July. The new East market, April 13–14, 2027, is at The Hangar at Regatta Harbour on Biscayne Bay in Coconut Grove, Miami.

Tuesday, January 12, 2027 runs 9 a.m. to 6 p.m. and Wednesday, January 13 runs 9 a.m. to 3 p.m. Every 2027 market follows the same pattern: set-up 4 to 8 p.m. the day before, a long first day and an early close on the second.

Collective Shows quotes package prices directly; no public rate card exists for 2027. In the West you choose Boutique, Elevated, Luxe or Cash & Carry, with renewal pricing for returning brands; in Miami the packages are The Coconut, The Palm and The Shore, with an early-bird rate and a loyalty discount for West exhibitors.

Every Collective Shows booth is turnkey and all-inclusive, with premium fixtures supplied by the show, so a custom booth structure is not part of the format. What we add is the brand layer that fits on the fixtures: graphics, signage, display props and merchandising.

We design and print campaign graphics, table and rail signage and display props sized to your package tier, pack them in hand-carry cases with a photo layout, and store the kit between January, April and July. For your bigger hall shows we build the custom booth.

Qualified retailers and media attend free, and registration is complimentary. Retailers register for the show they want and receive the brand list, the schedule and their badge. Working Media badges go only to people with a confirmed editorial assignment from a qualified outlet.

Swimwear, resort wear, activewear and accessory brands, from established names to emerging labels. Recent West Coast markets have included Beyond Yoga, Seafolly, Luli Fama, vuori, prAna, Speedo, Trina Turk and Johnny Was, and Miami anchor brands include Fabletics, Varley and Rhone.

The East market is an inaugural edition, April 13–14, 2027 at The Hangar at Regatta Harbour, with roughly 120 curated brands. It leads with activewear for women, men and kids, adds pickleball and golf fashion as new categories, and backs the appointment format with a hosted buyer program.

Winter is the industry's first read of the year with a tighter, more focused brand list. Summer, July 20–21, 2027, is historically the largest Collective Shows market, timed to peak buying season, with the widest edit, a sunset reception, a runway show and hosted-buyer programming.

For Winter West, rooms are booked through the Collective Shows block at the Paséa Hotel & Spa itself. For East and Summer, the show works with Evolvecon for discounted rates. Only showcasing brands and approved attending retailers may book, and rooms must come through the block.

Collective Shows is operated by Forge, which describes itself as a global B2B events and media company, per its September 2026 Miami announcement. The platform runs Swim Collective and Active Collective together at the Paséa Hotel & Spa in Huntington Beach each January and July, and adds Miami in April 2027.

For swim and active brands selling to boutiques, studios and resort shops, it delivers curated buyer conversations at a low build cost because the booth comes with the package. Brands that need a large convention floor, a fashion runway week and big department store traffic often add SwimShow in Miami Beach.