
IEEE IMS 2027 · May 23–28, 2027 · Henry B. González Convention Center, San Antonio
IEEE IMS 2027 booth design & build in San Antonio
Custom and rental exhibits for RF, microwave and test-and-measurement companies, built around a live bench the visitor can read. Instrument counters sized to your equipment, screens angled for two engineers, and San Antonio installation handled by our on-site team.
- May 23–28, 2027
- Henry B. González Convention Center
Every last fee listed upfront, in full, on paper. 3,000+ exhibitors · 10,000+ booths built · 4.9★ client rating · Since 2015
An SMT placement machine on display at Electronica, Productronica and Laser World of Photonics India in Bangalore in 2025. Comparable electronics-show reference
01 Purple at IEEE IMS 2027
What makes IEEE IMS different, and how we build for it
IMS is the week the RF and microwave world sits in one building. The three-day exhibition runs inside a six-day program that includes the RFIC Symposium, the RFSA and RFTT Symposia and the closing ARFTG Microwave Measurement Conference, so the engineer at your counter may have presented a paper that morning. The 2027 theme is Ride the Current, the Start-Up Pavilion brings early-stage companies onto the floor, and 200-plus education sessions pull attendees between the halls and the exhibition. These visitors want to see a trace, not a slogan. A booth that puts a working bench at the aisle and a quiet spot for the integration conversation behind it does the job.
A live measurement they can inspect, the device under test in view, and a specialist who can move from the trace to package, interface and integration questions.
Hands on the instrument interface, stable bench space, readable results at standing distance and honest labels for what is live and what is recorded.
A clear overview of the product range, sample and evaluation-board access, and a table where a program or a purchase can be discussed away from the demo.
Your team in San Antonio
Two shops, one project manager, every hall
We build in our own production shop in Fishkill, NY and our Las Vegas hub, ship to the Henry B. González Convention Center, and install with our own project manager on the floor and vetted local labor. Predictable 30–45-day turnarounds, secure storage and pre-show QA.
Your team lands to a lit, stocked booth. You just show up.


02 Booths & pricing for IEEE IMS 2027
Pick a footprint. We price it as a rental, a custom build, or a hybrid.
IMS floors mix 10×10 inlines from component and connector makers, 10×20 and 20×20 islands from instrument and design-tool vendors, and large islands from the big test-equipment brands. Exhibitors here usually choose a 10×20 with one live bench and a component wall, or a 20×20 island with two demo stations and a meeting corner.

One complete test story: a serviceable instrument counter, a mirrored output screen and a small component display with evaluation boards within reach.
Shown: Kaizen Switchgear Products (KSP), a Purple inline booth
See 10×10 rental booths →
A live bench plus a component or application station, each answering a different question, with a compact surface for the integration discussion.
Shown: Easy Shopper, a Purple inline booth
See 10×20 rental booths →
Separate approaches for instruments, devices and system applications under a hanging sign, with a defined meeting position and service access off the visitor route.
Shown: dimi, a Purple island exhibit
See 20×20 rental booths →
Multiple product-team stations, an antenna or subsystem display at scale, a private meeting room and storage for spares, samples and packing cases.
Shown: Tesla Transformers (India) Ltd., a Purple island exhibit
See 20×30 rental booths →In Purple's price
- Design and a 3D rendering, revised until it is right
- Structure, printed graphics, counters and storage as specified
- Lighting and power distribution inside the booth
- Installation and dismantle, with our project manager on the floor
- Every show-service order and deadline tracked for you
Billed by the show and its contractor
- Booth space (paid to the organizer)
- Material handling / drayage
- Electrical service, internet and rigging
- Booth cleaning and any union labor the venue requires
We estimate every one of these on your proposal, so the total is on paper before you sign.
All-in 2026 ranges for design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show. Get an exact number for IEEE IMS with the booth cost calculator or read the 2026 booth cost guide.
Send the show, your booth size and what the space needs to do. We reply within one business day and send a rendering and a fixed proposal, usually within a week. No charge.
03 Built by Purple
Booths we have designed, built and installed




Case study · KLEEMANN
KLEEMANN at industrial technology exhibition
An interactive booth for a global elevator manufacturer: digital simulations, real product showcases and a floor plan that guided visitors from first step to last.
Read the KLEEMANN case study All case studies →“If you’re looking for a trade show booth expert who shows up and gets the job done right, Purple Exhibits is the real deal.”
Magdalena Kulisz, Service Manager, Miss Immigrant USA · more client reviews
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04 Designing for RF, microwave and test-and-measurement companies at IEEE IMS
Four things we get right for IEEE IMS exhibitors
1Design from the trace back
We start with the result the engineer should inspect, a single trace, a comparison or a switching sequence, and use your real screenshot to set screen size, position and viewing distance. Conditions and units stay visible beside the result, and the presenter gets a one-step return to the starting state.
2Build the counter around the instruments
Send equipment dimensions, weights, clearance, airflow and control locations and we design the bench to fit. Supporting hardware sits behind a serviceable panel, no essential connector is hard to reach, and instruments are positioned and powered up after the counters are installed.
Let two engineers see one result
The specialist should not turn away from the visitor to run the demo. We arrange controls, instrument display and a shared screen so both follow the change, leave room for a colleague to join, and keep the deeper design conversation clear of the next demonstration.
Label live, stored and recorded
Every station gets a sheet with the device under test, instruments, connections, software version and expected result. Live measurements, stored data and recorded examples are labeled so a recorded result never reads as current, and a local backup is ready if connectivity drops.

Concept rendering
Every proposal comes with a rendering like this
You see the booth in 3D before we cut a single panel: layout, graphics, lighting and product positions, revised until it is right. Shown: a Purple concept for Withsyste.
Start my IEEE IMS concept05 Henry B. González Convention Center · San Antonio
Logistics for IEEE IMS 2027, handled
The Henry B. González Convention Center is a right-to-work Texas building, so our crew builds any size booth with our own tools. Material handling runs through the show's designated contractor at about $95 per hundredweight, and electrical, rigging and internet are exclusive to the center, so we order them early with your instrument power and network list in hand. Exhibit Halls 1–4 and Bridge Hall carry 35-foot ceilings, which makes hanging signs routine. Covered or two-story structures go to the San Antonio Fire Department for plan approval, with flame-certified fabrics. We route freight to the HemisFair-side docks, not the River Walk, ship to the advance warehouse and install with our on-site team.
Hall rules, drayage estimates and freight deadlines for this building are in our Henry B. González Convention Center exhibitor guide.
What Purple handles
- Exhibitor kit, service orders and target dates
- Bench and counter engineering from your instrument specs
- Electrical, rigging and internet orders with the center
- Fire plan approval for covered or two-story structures
- Freight to the advance warehouse and drayage paperwork
- Installation, dismantle and return shipping with our on-site team

Timeline, counted back from move-in
- Mid-March 2027Design sign-off, instrument list locked and any covered or two-story drawings sent for fire plan approval.
- Late March to April 2027Production in Purple's shop; counters test-fitted to your instrument dimensions and graphics proofed.
- Early May 2027Booth ships to the advance warehouse in San Antonio; instruments travel by your calibrated-equipment plan.
- May 23–24, 2027Move-in; our on-site team installs, then your technical owner positions and powers up the instruments.
- May 25–27, 2027Exhibition days; a Purple project manager is on call for the full run.
- May 27–28, 2027Dismantle after the hall closes, instruments packed to your return plan, booth to storage or the next show.
IEEE IMS exhibitor questions
Questions exhibitors ask us before IEEE IMS
How much does a 20×20 booth at IEEE IMS cost?
A 20×20 custom island runs $50,000 to $120,000 all in for design, structure, graphics and installation, and a 20×20 rental $16,000 to $40,000. Custom instrument counters, mirrored screens and service access move the number; send your equipment list and we return a fixed quote.
Can you install at the Henry B. González Convention Center?
Yes. Texas is right-to-work, so our on-site team builds any size booth with our own tools. We order the center-exclusive electrical, rigging and internet, book the designated contractor for material handling and have the structure standing before your engineers arrive with the instruments.
Can we rent a booth for IEEE IMS?
Yes. A 10×20 rental lands between $7,500 and $15,000 and a 10×10 between $3,500 and $8,000, with your graphics and a purpose-built demo counter added to the rental frame. Most first-time IMS exhibitors start with a rental and a custom bench module they reuse.
When do we need to decide?
Design sign-off by mid-March gives a comfortable 30 to 45-day build and an early-May ship date for the May 23 move-in. Later is possible; the trade-off is choice of finishes and freight cost. Lock the instrument list first, because the counter is drawn around it.
Do you handle the show contractor's orders and drayage?
Yes. We file the forms that concern the booth, order material handling at about $95 per hundredweight, ship to the advance warehouse on the target date and keep you copied on every deadline so nothing depends on a form you did not know about.
Before you sign with anyone
Five questions to ask any exhibit builder for IEEE IMS:
- Is every fee on the proposal, including what the show contractor bills?
- Who builds the booth: your own shop or a subcontractor?
- Will your project manager be on the floor for install and dismantle?
- What exactly is in the rental, and what is billed by the show?
- Where does the booth go after the show, and what does storage cost?
Common situations
Already own a booth? We refresh the graphics, repair what is worn, ship it, install it and store it between shows. You keep the structure you paid for.
Exhibiting from outside the US? We are your team on the ground: freight to the advance warehouse, show-service orders, installation and storage, with one project manager answering your emails in your time zone.
Short on time? A rental with your graphics can be ready in two to three weeks. We tell you on the first call what is realistic for your date.
Get a proposal
Tell us about your IEEE IMS booth
What happens next
- We reply within one business day with questions about your products, goals and footprint.
- You get a concept rendering and a fixed proposal, usually within a week. Every last fee listed upfront, in full, on paper.
- We build in 30–45 days, ship to the advance warehouse and install before the hall opens.