Shoppe Object 2027Exhibitor guide to booth costs, dates and deadlines
Curated floor, curated booth: Shoppe Object 2027 booths in New York
- Event dates
- February 7–9, 2027
- Exhibit hall
- February 7–9, 2027 (Feb 7–8 9 a.m.–6 p.m., Feb 9 9 a.m.–5 p.m.)
- Venue
- Starrett-Lehigh Building, New York
4.9 star client rating10,000+ booths built3,000+ exhibitors servedSince 2015
Quick answers
Shoppe Object 2027 in 30 seconds
The short version for Shoppe Object exhibitors. Each Shoppe Object figure is sourced further down the page.
- When is Shoppe Object 2027?
- February 7–9, 2027, at Starrett-Lehigh Building, New York.
- When does the Shoppe Object exhibit hall open?
- February 7–9, 2027, Feb 7–8 9 a.m.–6 p.m., Feb 9 9 a.m.–5 p.m.
- How big is Shoppe Object?
- 900+ exhibitors (2026 edition).
- How much is a 10×20 booth at Shoppe Object, all-in?
- $7,500 – $15,000, all-in, for a Purple rental with design, graphics, lighting, install and dismantle. Shoppe Object bills space and show services separately.
Official Shoppe Object 2027 links: Shoppe Object 2027 registrationShoppe Object 2027 hotelsShoppe Object 2027 booth space
Everything about Shoppe Object 2027 in one place
Shoppe Object 2027 fact sheet
| Official name | Shoppe Object New York, February 2027 |
|---|---|
| Event dates | February 7–9, 2027 |
| Exhibit hall dates | February 7–9, 2027 (Feb 7–8 9 a.m.–6 p.m., Feb 9 9 a.m.–5 p.m.) source |
| Venue | Starrett-Lehigh Building 601 W 26th St, New York, NY 10001 (show entrance on 11th Avenue) |
| Organizer | Shoppe Object (an ANDMORE company) |
| Size (2026) | 900+ exhibitors source |
| Who attends | Independent boutique, concept store and museum shop buyers, department store buyers, interior designers and press; trade only |
| Nearest airport | LaGuardia (LGA), John F. Kennedy (JFK) and Newark Liberty (EWR) |
| Hotels | The hotel booking link on Shoppe Object's New York show page Official hotel page → |
| Official website | shoppeobject.com |
Official Shoppe Object resources
Shoppe Object 2027 calendar
Shoppe Object 2027 show dates
Each 2027 Shoppe Object show day, linked to the page that states it.
01 Purple at Shoppe Object 2027
Curated floor, curated booth: Shoppe Object 2027 booths in New York
We build Shoppe Object booths that read like a well-edited concept store, so a boutique buyer finds the hero piece, the story and the order table in seconds. On floors 3 and 4 of the Starrett-Lehigh Building we pack light, flat and quick to assemble.
- Feb 7–9 · Starrett-Lehigh
- 900+ exhibitors, Aug 2026
- Juried, trade only
What makes Shoppe Object different, and how we build for it
Shoppe Object is a juried home and gift show, started on August 11, 2018 with 100 brands in a former bagel factory and now filling two floors of Manhattan's historic Starrett-Lehigh Building on the Hudson twice a year.ANDMORE acquired it in 2022. The August 2026 edition set records with more than 900 exhibitors, 55% of them international, and over half chose it as their only U.S. show under the Only in New York banner. NOURISH, the Global Artisan Project and BLMAI carve out curated sections, Shoppe Talks panels run on themed days, and every exhibitor gets a six-month Shoppe Online season.
A tight edit they can picture on their own tables, wholesale minimums at a glance, and a seat to place an opening order with the founder or rep.
Story and provenance told clearly, exclusives and capacity explained, and line sheets ready for a buying committee back home.
Pieces shown in a styled setting with true color and texture, and a quick way to request samples, images and trade pricing.
Your team in New York
Two shops and one project manager for Shoppe Object
We fabricate in our own Fishkill, NY shop and our Las Vegas hub, then ship to the Starrett-Lehigh Building, where our own project manager leads the install with vetted local labor. Expect a 30–45-day build for Shoppe Object, secure storage and a pre-show QA.
The booth is lit and stocked when your team reaches the Starrett-Lehigh Building. You just show up.
Inside Shoppe Object 2027
Rules that shape your Shoppe Object booth
Shoppe Object is a juried show: potential exhibitors fill out an application, and acceptance emails go out in waves as the roster takes shape (FAQ). We plan your booth concept alongside the application so the build starts the day you are accepted.
Details including pricing and booth options are provided upon acceptance, not on a public rate card. We hold your design in two sizes until Shoppe Object confirms the option, then finalize drawings for that footprint.
Buyers, retailers, press, merchants and interior designers attend free; approved Industry Guests pay a 100% non-refundable entry fee. We design for working buyers, with order tables and line sheets rather than retail checkout.
Participation in a six-month Shoppe Online season is included for all Shoppe Object exhibitors. We carry your booth photography and graphics into the online listing so the booth and the digital storefront look the same.
Programs worth planning for
A New York section for small-batch gourmet, wellness and beauty brands that need less exhibition space than a full booth; brands apply through the standard exhibitor application.
A curated section run with ByHand Consulting for innovative artisan brands that preserve craft techniques and support artisan communities.
Fully sponsored exhibition space at the New York show for independent Black designers and makers, selected through Shoppe Object's application.
Panels during the show; in August 2026 they ran on three themes, the Heart, the Head and the Hand, with speakers from retailers such as Design Within Reach and Bloomingdale's.
Shoppe Object is New York's juried home and gift show, with 900+ exhibitors in August 2026; choose it over NY NOW when your line is small, design-led and aimed at boutiques and museum shops that buy on discovery. Compare all the consumer products shows we build for →
consumer products at Shoppe Object
The industry behind Shoppe Object, in pictures
02 Booths & pricing for Shoppe Object 2027
Popular booth sizes at Shoppe Object
Shoppe Object shares pricing and booth options only after a brand is accepted, so the footprint comes from your acceptance, not a public rate card. Many exhibitors are small design-led brands, and NOURISH offers less space than a full booth. We design to the option you receive, and recommend a 10×20 or larger when a line needs styled tables.
A styled back wall of open shelving, one plinth table for the hero collection and a two-seat order table at the aisle.
Shown: Alltime, a Purple inline booth
See 10×20 rental booths →
Three vignettes, one per collection, on low tables and shelving, with an order nook and hidden storage for samples and line sheets at one end.
Above: XL-Bloom YoungPlants, a Purple inline booth
See 10×30 rental booths →
A small concept-store layout: freestanding fixtures in the middle, wall displays on two sides and a counter for orders and press visits.
Shown: a Purple island exhibit for Doona
See 20×20 rental booths →
A multi-brand or showroom-scale space with room settings, a lounge table for key accounts and back stock for replenishment orders.
Above: Amazon, a Purple large-format exhibit
See 20×30 rental booths →In Purple's Shoppe Object price
- Design and a 3D rendering for Shoppe Object, revised until it is right
- Structure, printed graphics, counters and storage as specified
- Lighting and power distribution inside your Shoppe Object booth
- Setup and teardown, with our project manager on the Shoppe Object floor
- Every Shoppe Object show-service order and deadline tracked for you
Billed by Shoppe Object and its contractor
- Your Shoppe Object booth space, paid to the organizer
- Material handling (drayage) at the Starrett-Lehigh Building, where the space rate does not include it
- Electrical service, internet and rigging
- Booth cleaning, and union labor where the Starrett-Lehigh Building requires it
Your proposal estimates all of these, so the total for Shoppe Object is on paper before you sign anything.
Ranges shown are all-in 2026 rental prices for design, structure, graphics, installation and dismantle at Shoppe Object; custom builds get their own quote. Get an exact number for Shoppe Object with the booth cost calculator or the 2026 booth cost guide.
Tell us your Shoppe Object booth size and what the space has to do. A reply within one business day, then a Shoppe Object rendering and fixed proposal, usually within a week. No charge.
The Shoppe Object booth is lit and stocked before your team arrives. You just show up.
03 Built by Purple
Our booths, designed, built and installed, to compare for Shoppe Object
Case study · French Avenue
French Avenue at a fragrance and beauty trade show
A premium fragrance environment built around discovery, with a flow designed for real conversations and product sampling.
French Avenue's fragrance space was built around discovery and real conversations; Shoppe Object buyers browse the same way, slowly, and order once the story has landed.
Read the French Avenue case study All case studies →“Itzy and his team are the real deal. If you want to wow your potential customers at your next trade show, this is the team for you. They create the best custom and portable trade show exhibits by far.”
Sherri McManus, Corporate Training, The Lou Everett Group · more client reviews
Trusted by exhibitors including
04 Designing for design-led home, gift, tabletop and lifestyle brands at Shoppe Object
Four things we get right for Shoppe Object exhibitors
1Edit like the jury did
Shoppe Object picks its roster by application, so the floor rewards restraint. We help you choose the fewest pieces that tell the line, build low plinths and open shelving in natural finishes, and leave negative space so a buyer's eye lands on the hero piece first.
2Light a loft, not a hall
The Starrett-Lehigh Building is a 1931 industrial loft, not a convention hall, so light changes from bay to bay. We bring warm, high color-rendering spots on slim arms so glazes, textiles and candles look true whether your booth sits by a window or deep in the floor.
3Pack for two floors up
Shoppe Object fills floors 3 and 4, so your booth travels up from the street, not across a convention dock. We build in light frames and flat-packed panels, label every crate by floor and booth, and keep fixtures small enough to move in a few trips.
4Make the order easy for small shops
Buyers from Big Night, McNally Jackson and museum stores walked the February 2026 floor. We give them a seated order table, a printed card with minimums and lead times, and a QR code to your Shoppe Online listing so orders keep coming during the six-month season.
Floor at a glance
Where you could be at Shoppe Object 2027
Shoppe Object New York uses two floors of the Starrett-Lehigh Building, a historic loft building on the West Chelsea waterfront along the Hudson River, reached by a show elevator from the 11th Avenue entrance.
Ground floor: registration and Olly Olly Market
Badge pickup and maps at the ground-floor desk inside the 11th Avenue entrance, then a walk through Olly Olly Market to the turnstiles.
Our advice Buyers arrive by elevator, so we put a clear brand header and the hero piece where the elevator crowd turns into your aisle.
Floors 3 and 4
The two show floors, reached by the SHOPPE EXPRESS elevator after the turnstiles, with categories from house and table to kitchen and jewelry.
Our advice A candle buyer may walk past your tabletop line on the way to their aisle, so we sign collections clearly and price-tag everything.
05 Starrett-Lehigh Building · New York
Logistics for Shoppe Object 2027, handled
Shoppe Object fills two floors of the Starrett-Lehigh Building in West Chelsea. Attendees enter from the west side of 11th Avenue between 26th and 27th Streets, collect badges at the ground-floor registration desk, walk through Olly Olly Market and ride the SHOPPE EXPRESS elevator to floors 3 or 4. This is a working Manhattan loft building, not a convention center, so the move-in schedule, freight access and booth rules arrive with the exhibitor information sent after acceptance. We plan to that packet, crate the booth flat in our Fishkill, NY shop, truck it down the Hudson Valley and install with our own project manager.
What Purple handles
- Concept-store fixtures and plinths in natural finishes
- Warm, true-color lighting for glazes, textiles and candles
- Flat-packed crates labeled for floors 3 and 4
- Trucking from our Fishkill, NY shop to West Chelsea
- Install and dismantle with our own project manager
- Storage until the August New York edition
Shoppe Object timeline, counted back from move-in
Design sign-off for Shoppe Object is due by late November 2026.
- As soon as you are acceptedSend us the booth option, footprint and floor from Shoppe Object, plus the pieces you plan to show.
- Late November 2026Design sign-off: fixtures, plinths, lighting and graphics agreed, about 10 weeks before opening.
- December 2026 to early January 2027Production in Fishkill, NY over 30 to 45 days; fixtures test-assembled and flat-packed by floor.
- Move-in days before February 7We truck the booth to West Chelsea and our project manager installs it on your floor; your team styles the product.
- February 7–9, 2027Show days: 9 a.m. to 6 p.m. on February 7 and 8, 9 a.m. to 5 p.m. on February 9.
- After close on February 9Dismantle, samples packed to your plan and the booth back to Fishkill for the August edition.
Purple's planning timeline for Shoppe Object. Move-in, freight target and order deadlines are set by the Shoppe Object exhibitor kit and your assigned schedule; we confirm them for your booth once you book.
Printable Shoppe Object budget & deadline sheetTravel to Shoppe Object 2027
Getting to Shoppe Object 2027: airport, hotels and parking
Fly in
LaGuardia (LGA), John F. Kennedy (JFK) and Newark Liberty (EWR)
Park
Nearby garages listed from the Shoppe Object FAQ; complimentary coat and bag check, suitcases included
Find the venue
Starrett-Lehigh Building
601 W 26th St, New York, NY 10001 (show entrance on 11th Avenue)
Travel facts from shoppeobject.com.
Shoppe Object by the numbers
Shoppe Object year by year
How Shoppe Object 2027 compares with other consumer products shows
The consumer products shows closest to Shoppe Object on the calendar, with the latest size each organizer has published. Each name other than Shoppe Object opens our exhibitor guide for that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| Sports Licensing & Tailgate ShowEmerald | January 20–22, 2027 | Las Vegas, NV | 115 License to Buy exhibitors (2026) |
| TPIEFlorida Nursery | January 20–22, 2027 | Fort Lauderdale, FL | ~7,500 attendees · 470 exhibitors (2026) |
| Impressions ExpoEmerald (Impressions Expo) | January 21–23, 2027 | Long Beach, CA | 10,000+ qualified buyers (2025) |
| Las Vegas MarketANDMORE | January 24–28, 2027 | Las Vegas, NV | 80 countries (2027) |
| PGA ShowPGA Golf Exhibitions (RX) and the PGA of America | January 26–29, 2027 | Orlando, FL | 34,000+ attendees · 1,195 brands (2026) |
| NBS Winter Sports MarketNation's Best Sports (NBS) | January 28–30, 2027 | Salt Lake City, UT | – |
| Philadelphia Gift ShowClarion Events | January 31–February 2, 2027 | Oaks, PA | – |
| Shoppe ObjectShoppe Object (an ANDMORE company) | February 7–9, 2027 | New York, NY | 900+ exhibitors (2026) |
| Toy Fair New YorkThe Toy Association | February 20–23, 2027 | New York, NY | 720+ exhibitors (2026) |
| iLandscapeLandscape Illinois | February 24–26, 2027 | Schaumburg, IL | ~7,000 attendees (2026) |
Shoppe Object exhibitor questions
Questions exhibitors ask us before Shoppe Object
When is Shoppe Object New York 2027?
The February 2027 edition runs February 7–9, 2027. Doors open at 9 a.m. all three days; February 7 and 8 close at 6 p.m. and the last day at 5 p.m. Shoppe Object runs New York twice a year; the summer 2026 edition was August 2–4, and August 2027 dates are not confirmed yet.
Where is Shoppe Object held?
In the Starrett-Lehigh Building in West Chelsea, Manhattan, on floors 3 and 4. Enter on the west side of 11th Avenue between 26th and 27th Streets, pick up your badge at the ground-floor desk, pass through Olly Olly Market and take the SHOPPE EXPRESS elevator up.
How do I exhibit at Shoppe Object?
Shoppe Object is juried: you fill out the exhibitor application, the team reviews it, and acceptance emails go out in waves as the season's roster takes shape. Questions go to the sales team. Once accepted, send us your booth option and we start the design.
How much does a booth at Shoppe Object cost?
Shoppe Object gives pricing and booth options only after acceptance, so there is no public rate card. For the exhibit, our 10×20 rental with styled shelving, plinths and lighting runs $7,500 to $15,000, and a custom 20×20 $50,000 to $120,000; fixtures and finishes move the price most here.
Who exhibits at Shoppe Object?
Curated home, gift, tabletop, accessories and lifestyle brands, many of them small and design-led. In August 2026 more than 900 exhibitors came from 56 countries, 55% from outside the U.S., and over half chose Shoppe Object as their only U.S. show.
How many buyers attend Shoppe Object?
Shoppe Object does not publish a total. It says August 2026 drew its highest attendance yet, up almost 10% year over year, with buyers, designers and media from 42 countries, and February 2026 drew visitors from all 50 states and more than 65 countries.
Is Shoppe Object open to the public?
Shoppe Object is trade only: buyers, retailers, press, merchants and interior designers attend free, and approved Industry Guests pay a non-refundable entry fee. Children may come with a parent or guardian, and anyone 12 or under must be accompanied at all times.
What are NOURISH, the Global Artisan Project and BLMAI?
They are curated sections of the New York show. NOURISH is for small-batch gourmet, wellness and beauty brands that need less space than a full booth; the Global Artisan Project, run with ByHand Consulting, presents craft-preserving artisan brands; BLMAI gives independent Black designers and makers fully sponsored space.
Can we build a custom booth at the Starrett-Lehigh Building?
You can bring your own fixtures and graphics within the booth option Shoppe Object assigns. The building is a loft space on upper floors, so we design light, flat-packed displays that move up in a few trips and assemble without heavy tools.
Who organizes Shoppe Object?
Shoppe Object, founded by Jesse James of Aesthetic Movement with Deirdre Maloney and Minya Quirk of Bast & Bell, and part of ANDMORE since 2022. Renata Bokalo, a founding team member, became Show Director in 2025. It also runs Shoppe Object Paris with WSN.
What does Shoppe Online add for exhibitors?
Every Shoppe Object exhibitor gets a six-month Shoppe Online season on the show's digital wholesale marketplace, so buyers who saw the booth can order after the show. We put a QR code to your listing on the order table and on your take-away card.
Is there a shuttle to Shoppe Object from the Javits Center?
The Javits shuttle has ended. Shoppe Object asked for a pick-up and drop-off point at the Javits, the request was denied, and the service ended. Buyers walking over from other markets come up 11th Avenue to the 26th to 27th Street entrance.
Can we reuse the booth at other gift shows?
A Shoppe Object booth built on light frames with fabric or veneer panels travels well. The same kit returns for the August New York edition or heads to NY NOW and Atlanta Market wearing fresh graphics, waiting at our Fishkill, NY shop between seasons.
Before you sign for Shoppe Object
Five questions to ask any exhibit builder for Shoppe Object:
- Will the proposal show every Shoppe Object fee, including show contractor charges?
- Who builds the Shoppe Object booth: your own shop or a subcontractor?
- Who from your team is on the Shoppe Object floor for install and dismantle?
- What exactly is in the rental, and what does Shoppe Object bill?
- Where does the booth go after Shoppe Object, and what does storage cost?
Common situations
Already own a booth? Bring it: we refresh the graphics, repair what is worn, ship it, install it at Shoppe Object and store it until the next show. You keep the structure you paid for and bring it to Shoppe Object.
Exhibiting from outside the US? We are your team on the ground at the Starrett-Lehigh Building: freight to the advance warehouse, show-service orders, installation and storage, with one project manager on your emails in your time zone.
Short on time? Rentals with your graphics can be ready in two to three weeks. On the first call, we tell you what is realistic for Shoppe Object.
Get a proposal
Tell us about your Shoppe Object booth
What happens next
- Our reply comes within one business day, with questions on your products, goals and footprint.
- Your Shoppe Object concept rendering and fixed proposal usually arrive within a week. No fee left off: every Shoppe Object cost is listed upfront, on paper.
- In 30–45 days we build it, ship it to the advance warehouse and install it before the hall opens.