Trade show models & booth staffing

Trade show models who turn heads into leads.

Confident, camera-ready models, brand ambassadors and sales reps who stop the aisle, start the conversation and scan the badge. In Las Vegas, Orlando, New York and every major show city.

✓Badge scannedHot lead · VP Marketing

Booked for a wheel & tire exhibitorTrade show model · SEMA Show, Las Vegas

4.9 ★★★★★client rating
3,000+exhibitors served
$85/hrflat rate, every role
24 hrsto your quote

Exhibitors who trust Purple Exhibits

Amazon Wayfair LG Venmo Vallen Sunlite ergoPouch Biolab Holdings Stellar
Meet the talent

The caliber of talent we send

Every trade show staffing booking is matched to your show, city and industry. Not the right fit? We send more, until it is.

Trade show model in a red dress at an industrial technology boothTeam lead

Trade show modelLas Vegas

Trade show modelIndustrial tech

Languages: English · Italian
Typical shows: SEMA, CES

Brand ambassador in a black dress at an automotive software boothLead qualifier

Brand ambassadorNew York

Brand ambassadorLead gen

Languages: English · Spanish
Typical shows: NY Auto Show, NRF

Three hostesses in white at a gaming exhibit in Las VegasHostess team

HostessLas Vegas

HostessGaming

Languages: English · Spanish
Typical shows: G2E, CES

Trade show model beside a sports car at the Javits Center

Trade show modelNew York

Trade show modelAutomotive

Languages: English
Typical shows: NY Auto Show, Javits

Three brand ambassadors in navy at an HVAC exhibit

Brand ambassadorChicago

Brand ambassadorHVAC & tech

Languages: English · Mandarin
Typical shows: AHR Expo, IMTS

Brand ambassador kneeling with a golden retriever at a pet expo booth

Brand ambassadorOrlando

Brand ambassadorPet & consumer

Languages: English · Portuguese
Typical shows: Global Pet Expo, IAAPA

Spokesmodel in a blue gown at a luxury eyewear displaySpokesmodel

SpokesmodelOrlando

SpokesmodelBeauty & eyewear

Languages: English · French
Typical shows: Vision Expo, PGA Show

Three professionals walking a convention floor in business attireProduct specialist

Product specialistChicago

Product specialistPhotonics & defense

Languages: English · Spanish
Typical shows: SPIE, National Restaurant Show

Example profiles shown. The full roster has 1,200+ vetted talent nationwide. You approve every person we send.Book talent like this →
Book in 3 minutes

Tell us the show. You’ll have a price within 24 hours.

  • 1
    One flat rate$85 per hour, per person. Every role, every city. Your quote is simple math.
  • 2
    You approve every personAfter you sign, we send matched profiles. Swap anyone you’re not sure about, at no charge.
  • 3
    No-show guaranteeA briefed replacement within 2 hours, or that shift is free.

Staffing request

Takes about 3 minutes. No commitment, no deposit.

EXHIBITOR
PASS · 2027
Who do you need?

Prefer to talk? (800) 994-8030

The short answer

What do trade show models and booth staff do?

Trade show staffing means hiring trained, temporary event professionals, such as trade show models and booth staff, to work your exhibit. They draw attendees into the booth, deliver your key message, run demos, scan badges and pass qualified leads to your sales team, so your own people can focus on closing deals.

Purple Exhibits staffing at a glance

RolesTrade show models, brand ambassadors, sales reps, product specialists, demonstrators, emcees
Rate$85 per hour, per person. Same rate for every role and city
Minimum4-hour shift
Book ahead3–4 weeks ideal · rush in 72 hours
CoverageNationwide · offices in Las Vegas, NV and Fishkill, NY
IncludedProduct briefing, uniform plan, lead-scanner training, backup staff, lead report
Booth staff roles

Six roles. One goal: more leads.

Technology & AIAutomotiveMedical & dentalBeauty & fragranceFood & beverageGaming & entertainmentFashion & apparelHome & giftIndustrial & manufacturingTravel & tourism
Quick guide

Which staff do you need for your goal?

Your show goalHireTypical team (10×20)Measure it by
Fill the pipelineSales repsAmbassadors1 ambassador in the aisle, 2 reps in the boothQualified leads scanned
Be the booth everyone photographsModelsEmcee2 models, 1 emcee for scheduled momentsBooth traffic, social mentions
Launch a productDemonstratorsSpecialists2 demo staff, 1 specialistDemos completed
Sample or give awayAmbassadors2–3 ambassadors on rotationSamples out, emails captured
Pricing

How much do trade show models cost?

One flat rate: $85 per hour, per person, for every role in every city. No agency markups, no role or city surcharges.

$85/ hour, per person
  • Same rate for models, ambassadors, sales reps, demonstrators and emcees
  • Same rate in Las Vegas, Orlando, New York, Chicago and every city we staff
  • Includes screening, product briefing, uniform plan, backup coverage and lead report
  • 4-hour minimum per shift

Spotlight

Best for 10×10 booths · 1–2 staff

$680 / day per person (8 hrs)

  • 1–2 trade show models or ambassadors
  • Product briefing & talk track
  • Uniform plan
  • Backup coverage
Quote Spotlight
Most booked

Lead Machine

Best for 10×20 to 20×20 · 3 staff

$2,040 / day (3 people × 8 hrs)

  • 2 brand ambassadors + 1 lead-qualifying sales rep
  • Lead-scanner training on your app
  • Hot / warm / cold lead tagging
  • Daily lead recap by email
  • Backup coverage
Quote Lead Machine

Showstopper

Islands at CES, SEMA, NAB · 4–20 staff

$2,720+ / day (from 4 people × 8 hrs)

  • 4–20 models, ambassadors and reps
  • Emcee and scheduled booth moments
  • On-site team lead
  • Custom uniforms
  • Full lead report and photo recap
Plan a Showstopper
Example budget: 10×20 booth at CES, 3 days × 8 hours
StaffHoursRateTotal
2 brand ambassadors48$85$4,080
1 lead-qualifying sales rep24$85$2,040
Briefing + uniforms––Included
Estimated total72$6,120

The only things that can add to it

  • Overtime beyond 10 hours in a day
  • Travel and lodging outside our home markets
  • Rush bookings under 14 days out
  • Custom uniforms you ask us to source

We tell you about any extra before you sign. The quote you approve is the invoice you get.

Free planning tool

How many booth staff do I need?

Rule of thumb: one person for every 50 sq ft of open booth space, at least two on the floor, and shifts of no more than four hours. At a flat $85/hr, the calculator gives you the whole budget.

3staff on the floor at once
2shifts per day
6people per day
72staff hours

Estimated budget: $6,120 at $85/hr · Lead Machine

That’s the whole price. Send these numbers and we’ll confirm it within 24 hours.

The Purple promise

If anyone doesn’t show, the shift is on us.

No-show guaranteeA briefed replacement within 2 hours, or that shift is free.
One team, one invoiceWe book, brief and manage every staffer. You get one bill for the whole show.
Background-checkedEvery person is interviewed, reference-checked and rated after each show.
Rated after every shiftTalent below 4.5★ doesn’t get rebooked.
How it works

From brief to booth in four steps

  1. Brief

    Day 1

    Share your show, booth size, goals and what makes a lead qualified.

  2. Sign, then meet your team

    Quote in 24 hours

    Approve the quote. We then send matched profiles. Swap anyone until the team is right.

  3. Train

    The week before

    Product briefing, talk track, uniforms and practice on your lead scanner.

  4. Show + report

    On site and after

    An on-site lead runs breaks and backups. You get a lead report at close.

Brand ambassadors in white suits walking a show floor
Show reel

See our talent work a show floor

▶See our case studiesCES · SEMA · RSNA · G2E · PACK EXPO
Recent assignment · Collective Minds · RSNA 2025, Chicago

A 3-day booth team for a medical-imaging exhibitor at McCormick Place

Booth representatives greeted visitors, ran product conversations at the demo stations and scanned badges across all three show days, briefed on the client’s product the week before. See more of our work →

3show days staffed
RSNAMcCormick Place, Chicago
Why Purple Exhibits

More than a model agency

We design, build and staff exhibits, so your talent knows the booth before the doors open.

What you getPurple ExhibitsTypical model agencyHiring temps yourself
Approve every staffer, unlimited swaps✓Sometimes✗
One published flat rate ($85/hr)✓✗–
Trained on your product and lead scanner✓Basic✗
No-show guarantee with real terms✓Vague✗
Lead report after the show✓✗✗
Booth design, build and staff from one team✓✗✗
One invoice for the whole team✓✓One per person
Recent work

On the show floor

Where we staff

Trade show models in every major convention city

Las Vegas · our home base

LVCC · Venetian Expo · Mandalay BayCES, SEMA, NAB Show, JCK, MAGICLas Vegas trade show models →

Orlando

Orange County Convention CenterPGA Show, IAAPA ExpoOrlando staffing →

New York City

Javits CenterNRF Big Show, NY NOWNYC staffing →

Chicago

McCormick PlaceNational Restaurant Show, IMTSChicago staffing →

Anaheim

Anaheim Convention CenterNatural Products Expo WestAnaheim staffing →

Atlanta

GWCC · AmericasMartAtlanta MarketAtlanta staffing →

Dallas

Kay Bailey Hutchison CCDallas Market WeekDallas staffing →

Detroit

Huntington Place · NoviDetroit Auto Show, The Battery ShowDetroit staffing →

Austin

Downtown hotels · Palmer · COTASXSW, race weekendAustin staffing →

Indianapolis

Indiana Convention CenterGen Con, FDIC, PRIIndianapolis staffing →

Seattle

Seattle Convention CenterPAX West, Emerald City Comic ConSeattle staffing →

Phoenix & Scottsdale

Phoenix CC · Scottsdale resortsBarrett-Jackson, Phoenix Fan FusionPhoenix staffing →

San Antonio

Henry B. González CCFiesta, medical meetingsSan Antonio staffing →

Louisville

Kentucky Expo Center · KICCFarm Machinery Show, Derby weekLouisville staffing →

Salt Lake City

Salt Palace · SandyRootsTech, FanXSalt Lake City staffing →

Columbus

Greater Columbus CCArnold expo, CultivateColumbus staffing →

Minneapolis

Minneapolis Convention CenterMD&M Midwest, Boat ShowMinneapolis staffing →

Charlotte

Charlotte Convention CenterAuto show, race weekendCharlotte staffing →

Tampa

Tampa Convention CenterIBEX, comic conTampa staffing →

Kansas City New

KC Convention Center · Overland ParkAnimal health, Home & Flower ShowKansas City staffing →

St. Louis New

America’s Center · The DomeMedical meetings, conventionsSt. Louis staffing →

San Jose & Silicon Valley New

San Jose McEnery · Santa Clara CCGTC, DesignCon, launchesSan Jose & Silicon Valley staffing →

Fort Lauderdale New

Broward County CC · marinasBoat show, home showFort Lauderdale staffing →

Baltimore New

Baltimore Convention CenterMedical, coin expos, Comic-ConBaltimore staffing →

Pittsburgh New

David L. Lawrence CCAnthrocon, auto showPittsburgh staffing →

Everywhere else

Nationwide networkAny U.S. convention city, any venueAsk about your city →
FAQ

Booking trade show models: your questions answered

Still unsure? Call (800) 994-8030 and talk to a staffing coordinator.

PE

Purple Exhibits staffing team
Reviewed by our Las Vegas staffing coordinators · Updated

How much do trade show models cost?

Purple Exhibits charges a flat $85 per hour, per person, with a 4-hour minimum. The rate is the same for every role, including trade show models, brand ambassadors, sales reps and product demonstrators, and the same in every city. A 3-day show with 3 staff working 8 hours a day comes to $6,120.

How far in advance should I book trade show models?

Book 3–4 weeks before the show for the best choice of talent and time for product training. For CES, SEMA and other big Las Vegas shows, book 6–8 weeks ahead. Rush requests can often be filled within 72 hours.

Can I choose the models myself?

Yes. Once you approve the quote, we send profiles with photos, languages and show experience matched to your show. You approve every person. If someone isn’t the right fit, we send more options at no charge until the team is right.

How many models do I need for a 10x10 or 10x20 booth?

A 10×10 booth usually needs two people on the floor at once, and a 10×20 needs two to four. A good rule is one person per 50 square feet of open space, with shifts of no more than four hours.

What’s the difference between a trade show model and a brand ambassador?

A trade show model is booked mainly for presence: drawing attention, photos and product reveals. A brand ambassador is booked mainly for conversation: delivering your message, qualifying visitors and capturing leads. Many of our talent do both.

Will the models learn our product?

Yes. Every booking includes a product briefing, a talk track built from your key messages, your qualifying questions and practice on your lead-retrieval app.

What do trade show models wear?

Whatever fits your brand: your branded apparel, a matching uniform we source, or cocktail or business attire. We agree on the look during briefing so the whole team matches.

What happens if a model doesn’t show up?

A briefed replacement arrives within 2 hours, or that shift is free. For teams of four or more, an on-site team lead handles breaks and backups.

Are your trade show staff background-checked?

Yes. Every staffer is interviewed, reference-checked and rated after every show.

Do you work in union venues like Javits and McCormick Place?

Yes. We follow each venue’s labor rules and tell you upfront which tasks talent can do and which must go through show labor.

Do you have bilingual trade show models?

Yes. Spanish-speaking talent are available in every market, and we can source Mandarin, Portuguese, French, Italian and other languages for international shows.

Do you provide trade show models in Las Vegas?

Yes. Las Vegas is our home base, with local talent for CES, SEMA, NAB Show, JCK, MAGIC and every show at LVCC, Venetian Expo and Mandalay Bay, so there are no travel fees.

Which cities do you staff?

Purple Exhibits has local trade show staff in 35 cities: Las Vegas, Orlando, Tampa, New York City, Chicago, Anaheim & Los Angeles, Atlanta, Dallas–Fort Worth, Houston, Austin, San Antonio, Washington DC, Boston, Philadelphia, Miami, Nashville, New Orleans, Denver, Salt Lake City, Phoenix & Scottsdale, San Diego, San Francisco, Seattle, Detroit, Indianapolis, Louisville, Columbus, Minneapolis, Charlotte, Kansas City, St. Louis, San Jose & Silicon Valley, Fort Lauderdale, Baltimore and Pittsburgh. Each city page lists its venues, shows and local crew, and we staff other U.S. cities on request.

Are there any hidden fees?

No. $85 per hour, per person covers screening, product briefing, uniform planning, backup coverage and the post-show lead report. The only possible extras are overtime beyond 10 hours in a day, travel outside our home markets, rush bookings and custom uniforms, and we tell you about any of them before you sign.

Can you build the booth and staff it too?

Yes. Purple Exhibits designs, builds, installs and staffs exhibits, so one team handles the booth, the trade show staffing and the logistics.

Will we get a report after the show?

Yes. You receive a lead report with every badge scanned, tagged hot, warm or cold, plus notes from each conversation, so your sales team knows who to call first.

Your booth deserves to be the one everyone talks about.

Send the show and dates. You’ll get faces and a price within 24 hours.

Book your talent →(800) 994-8030Mon–Fri · Las Vegas & Fishkill, NY

Have a Purple Moment. Purple is the color of wisdom and creativity. Take a breath. Your booth is in good hands.

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