FENCETECH 2027Exhibitor guide for Phoenix: booth costs, key dates, deadlines
Gates that swing, posts that stand: FENCETECH 2027 booths in Phoenix
- Event dates
- March 1–5, 2027
- Exhibit hall
- March 3–5, 2027 (Wed noon–5 p.m., Thu 9 a.m.–5 p.m., Fri 9 a.m.–1 p.m.)
- Venue
- Phoenix Convention Center, Phoenix
4.9 star rating from clients10,000+ booths built3,000+ exhibitors servedSince 2015



Quick answers
FENCETECH 2027 in 30 seconds
The short version for FENCETECH exhibitors. Every figure here has its source further down the FENCETECH page.
- When is FENCETECH 2027?
- March 1–5, 2027, at Phoenix Convention Center, Phoenix.
- When does the FENCETECH exhibit hall open?
- March 3–5, 2027, Wed noon–5 p.m., Thu 9 a.m.–5 p.m., Fri 9 a.m.–1 p.m.
- How big is FENCETECH?
- 5,900+ registered attendees, 350+ exhibitors (2026 edition).
- What does booth space cost at FENCETECH?
- $30.50 per sq ft ($3,050 per 10×10) after August 1, 2026, paid to the organizer.
- What does a 10×20 booth cost all-in?
- $7,500 – $15,000 for a Purple rental in Phoenix: design, graphics, lighting, install and dismantle. Space and show services are billed by FENCETECH.
- At FENCETECH, what is the next exhibitor deadline?
- Full booth balance due: November 1, 2026.
Official FENCETECH 2027 links: FENCETECH 2027 floor planFENCETECH 2027 exhibitor listFENCETECH 2027 hotelsFENCETECH 2027 scheduleFENCETECH 2027 booth space
Everything about FENCETECH 2027 in one place
FENCETECH 2027 fact sheet
| Official name | FENCETECH 2027, the American Fence Association's annual convention and expo |
|---|---|
| Event dates | March 1–5, 2027 |
| Exhibit hall dates | March 3–5, 2027 (Wed noon–5 p.m., Thu 9 a.m.–5 p.m., Fri 9 a.m.–1 p.m.) source |
| Venue | Phoenix Convention Center 100 N. Third Street, Phoenix, AZ 85004 |
| Organizer | American Fence Association (AFA) |
| Size (2026) | 5,900+ registered attendees · 350+ exhibitors source |
| Who attends | Fence and gate contractors and installers, distributors and manufacturers, with more than half of attendees final decision-makers, per AFA |
| Booth space | $30.50 per sq ft ($3,050 per 10×10) after August 1, 2026 source |
| Next deadline | Full booth balance due: November 1, 2026 source |
| Nearest airport | Phoenix Sky Harbor International Airport (PHX) About 10 to 15 minutes from the convention center, per Purple's venue guide |
| Hotels | American Tradeshow Services (ATS), FENCETECH's housing portal, reached through the registration confirmation Official hotel page → |
| Official website | americanfenceassociation.com |
Official FENCETECH resources
FENCETECH 2027 calendar
FENCETECH 2027 dates and deadlines
The dates the organizer has published, in order, each linked to the page that states it. We highlight the next one.
- Full booth balance dueExhibitors source
- Sponsor move-in, AFA Schools and Applied Learning WorkshopsSponsors and attendees source
- Move-in for all exhibitors, 8 a.m.–5 p.m.; Pickets & Pitches Opening PartyExhibitors source
- Keynote panel 10:30 a.m.; show floor opens noon–5 p.m.Exhibitors and attendees source
- Industry Excellence Awards 8 a.m.; show floor 9 a.m.–5 p.m.Exhibitors and attendees source
- Show floor 9 a.m.–1 p.m.; move-out 1–9 p.m.Exhibitors source
01 Purple at FENCETECH 2027
Gates that swing, posts that stand: FENCETECH 2027 booths in Phoenix
We build FENCETECH booths where an installer can open a working gate, test an operator and check a post footing detail before talking dealer terms. In Phoenix, a right-to-work city, your staff can hand-carry and assemble while The Expo Group handles freight.
- Floor Mar 3–5 · Phoenix
- 350+ exhibitors in 2026
- Balance due Nov 1, 2026
What makes FENCETECH different, and how we build for it
FENCETECH is the American Fence Association's own show, which AFA calls the largest fence industry trade show and conference in the world.It runs five days, but the floor opens only on day three: March 1–2 belong to AFA Schools, Applied Learning Workshops, the Education Foundation Golf Tournament and the Pickets & Pitches Opening Party, and the floor follows a 10:30 a.m. keynote panel on March 3. The aisles mix wood, vinyl, chain link and ornamental fence with gate operators and access control, as Platinum Sponsors such as DOORKING and Ameristar Perimeter Security show. Certification Exams, the Industry Excellence Awards and the Women in Fence Luncheon run during floor days.
Installers compare material, hardware and tools they will put in the ground next season, so they want to swing the gate, feel the latch, see the post and ask about lead times and dealer pricing.
Contractors adding gate operators and access control want to watch an operator cycle, see the wiring and safety devices, and learn which certification or training the manufacturer offers.
Distributors look for lines to stock across a region and manufacturers source components, so they want catalog depth, pallet quantities and freight terms more than a show special.
Your team in Phoenix
Two shops behind your FENCETECH booth
Production happens in our own shop in Fishkill, NY, and at our Las Vegas hub, and we ship to the Phoenix Convention Center and install with vetted local labor, led by our own project manager on the floor. Expect a 30–45-day build for FENCETECH, secure storage and a pre-show QA.
The booth is lit and stocked when your team reaches the Phoenix Convention Center. You just show up.
New at FENCETECH 2027
- Moves to the Phoenix Convention Center
After Indianapolis in 2026, FENCETECH 2027 runs March 1 to 5 in Phoenix, with exhibits open March 3 to 5 and the floor opening at noon on Wednesday. Exhibitors who shipped to the Midwest last year now plan freight for a Southwest venue, and the full booth balance is due November 1, 2026. source
Inside FENCETECH 2027
FENCETECH rules that shape your booth
Sponsors move in March 1 and all exhibitors March 2; on Wednesday, March 3, 8 to 10 a.m. is for final setup within the booth space only. We finish structure, gates and power on Tuesday and leave Wednesday for product.
Move-out runs 1 to 9 p.m. on March 5, and items must be off the show floor by 9 p.m. We book the outbound carrier and crate gates in reverse build order so the booth leaves on the same evening.
Exhibitors carry general liability of $1,000,000 per occurrence and $2,000,000 aggregate for March 1–5, 2027, naming AFA as certificate holder and additional insured. We collect the certificate with your booth paperwork in February.
Inline booths come with an 8-foot back wall and 3-foot side rails, and no floor covering. We design fence runs and gate frames to stand within that envelope and bring or order carpet sized to the space.
AFA requires a 50% deposit on signing and the full balance by November 1, 2026. We line up design, production and Expo Group orders from that date so a paid booth is never waiting on its build.
Programs worth planning for
AFA's awards presentation, Thursday, March 4, 2027, 8 to 9 a.m., an hour before the floor opens that day, when contractors and suppliers are already in the building.
Full-day schools and workshops on Monday, March 1, with schools continuing Tuesday morning; installers arrive two days before the floor opens.
AFA certification exams run 1 to 5 p.m. on March 3 and 4, during floor hours, so certified installers are on site and walking the aisles before and after.
Thursday, March 4: the Women in Fence Luncheon at noon and the Hispanic Fence Professionals Reception at 3 p.m., both community events during the floor days.
FENCETECH is the fence and gate industry's own national show, run by the American Fence Association; pick it over Deck Expo when your buyers install fence, gates and access control rather than decks and railing. Compare all the building materials shows we build for →
Who exhibits at FENCETECH 2027
Companies on the FENCETECH 2027 exhibitor list. See the full list
- AMERISTAR PERIMETER SECURITY USA, INC.
- Master Halco
- Bekaert Fencing
- Jerith Manufacturing
- LIFTMASTER
- DOORKING, INC.
- Nice | HySecurity
- LOCINOX
- D&D TECHNOLOGIES, USA, INC.
- Riverdale Mills
- Homeland Vinyl Products, LLC
- Wolf Outdoor Living
- VEKA OUTDOOR LIVING PRODUCTS
- TITAN POST DRIVERS
- Schlatter North America
- Milwaukee Tool
- Digger Specialties, Inc.
- SIERRA PACIFIC INDUSTRIES
building materials at FENCETECH
The industry behind FENCETECH, in pictures





02 Booths & pricing for FENCETECH 2027
Popular booth sizes at FENCETECH
FENCETECH sells inline booths by the 10×10 with an 8-foot back wall and 3-foot side rails, and charges $250 per corner in premium zones. Fence and gate exhibitors usually take 10×20 or larger runs to stand full panels and a working gate. We recommend a 10×20 at minimum, or an island for operator demos.

Three or four fence panels in different materials along the back wall at full height, a single swing gate with live hardware and a counter for spec sheets and dealer terms.
Shown: a Purple inline booth for Duplach
See 10×20 rental booths →
A run that shows a full fence line with a corner post and a double drive gate, plus a corner for tools, fasteners and a table for distributor meetings.
Shown: Marling Leek, a Purple inline booth
See 10×30 rental booths →
An island for a gate-operator or access-control brand: a slide gate and a swing gate cycling on platforms, keypads and readers on posts, and a training corner.
Pictured: Timberline, a Purple island exhibit
See 20×20 rental booths →
A perimeter-security story: high-security fence sections, a crash-rated or ornamental gate on display, operator demos and a private room for dealer and project meetings.
Shown: a Purple island exhibit for Meghna Colour Chem
See 20×30 rental booths →In Purple's FENCETECH price
- Design and a 3D rendering for FENCETECH, revised until it is right
- Structure, printed graphics, counters and storage, as specified for FENCETECH
- Lighting and in-booth power distribution for FENCETECH
- Installation and dismantle at the Phoenix Convention Center, with our project manager on the floor
- Each service order and deadline in the FENCETECH exhibitor kit, tracked for you
What FENCETECH and its contractor bill
- Exhibit space (paid to American Fence Association)
- Material handling / drayage, where the space rate does not include it
- Electrical service, internet and rigging at the Phoenix Convention Center
- Cleaning, plus any union labor the venue requires
Rates to plan with for FENCETECH:
- Booth space, AFA member $30.50 per sq ft ($3,050 per 10×10) after August 1, 2026 source
- Booth space, non-member $38.50 per sq ft ($3,850 per 10×10) after August 1, 2026 source
- Corner premium $250 per booth corner in premium zones, 2027 source
- Drayage About $140 per cwt, 200 lb minimum (Purple's Phoenix planning figure, 2026–2027)
Every one of these is estimated on your proposal, so you see the full FENCETECH total on paper before you sign.
The prices above are all-in 2026 rental ranges covering design, structure, graphics, installation and dismantle; custom builds for FENCETECH are quoted per project. Get an exact number for FENCETECH with the booth cost calculator or the 2026 booth cost guide.
Tell us your FENCETECH booth size and what the space has to do. You hear back within one business day, and a rendering with a fixed FENCETECH proposal usually follows within a week. No charge.
At FENCETECH, your team walks into a lit, stocked booth. You just show up.
03 Built by Purple
Built by our team: booths to compare for FENCETECH




Case study · KLEEMANN
KLEEMANN at an industrial technology exhibition
An interactive booth for a global elevator manufacturer, combining digital simulations and real product showcases on a floor plan that led visitors from first step to last.
KLEEMANN's booth made heavy engineered product easy to try with real components and simulations; FENCETECH gate and operator makers need the same: hardware that works in front of the buyer.
Read the KLEEMANN case study All case studies →“If you’re looking for a trade show booth expert who shows up and gets the job done right, Purple Exhibits is the real deal.”
Magdalena Kulisz, Service Manager, Miss Immigrant USA · client reviews
Trusted by exhibitors including
04 Designing for fence, gate, gate-operator, access-control, tool and fencing-material brands at FENCETECH
Four things we get right for FENCETECH exhibitors
1A gate that actually swings
FENCETECH installers judge hardware with their hands. We build gates on weighted freestanding posts so they swing and latch exactly as installed, with no floor anchoring, and frame the hinge and latch with lighting so the details read from the aisle.
2Two setup days, then a 10 a.m. wall
All exhibitors move in on Tuesday, March 2, and Wednesday morning allows only final touches inside the booth from 8 to 10 a.m. We pre-assemble fence panels and gate frames in Fishkill so the build finishes on Tuesday and Wednesday is for product only.
3Hold buyers through the keynote gap
The floor opens at noon on March 3, after the 10:30 a.m. keynote panel on the next 65 years of the industry. We plan the first hour like an opening: product reveals, a gate-operator demo on the hour and a giveaway timed for the noon rush.
4Show access control live
With gate operators and access control on the floor alongside fence material, an operator that cycles on cue draws a crowd. We build the gate track, power drops and a safety-edge demo into a platform, so the gate runs all day without a ramp or trip edge.
Floor at a glance
Where you could be at FENCETECH 2027
FENCETECH 2027's floor plan is on Map Your Show. These are Phoenix Convention Center spaces from AFA's pages and Purple's venue guide, not a claim about each booth's location.
Main exhibition hall
The convention center's 312,500 sq ft main exhibition hall, part of more than 900,000 sq ft of event space across three connected buildings.
Our advice A single large hall suits gate demos that need clear sightlines; we ask for the booth's distance to the dock when planning heavy gate frames.
Exhibitor Lounge, North Ballroom Room 120D
New for 2027, AFA's Exhibitor Lounge is open to exhibitors during exhibit hall hours.
Our advice Use it for staff breaks so the booth stays fully staffed in the busy Thursday hours; we keep spare literature in booth storage instead.
05 Phoenix Convention Center · Phoenix
Logistics for FENCETECH 2027, handled
FENCETECH 2027 is at the Phoenix Convention Center, 100 N. Third Street, where The Expo Group is the general contractor for freight, carpet, electrical, hanging signs and general services. Under Arizona right-to-work rules your employees may carry in and build by hand, while forklift and dolly work stays with the official contractor or Stagehand Local #36. Sponsors move in March 1, all exhibitors March 2 from 8 a.m. to 5 p.m., and everything must leave the floor by 9 p.m. on March 5. We ship panels crated, file the Expo Group orders when the manual opens in November and run the build with our project manager.
FENCETECH exhibitors can find this building's hall rules, drayage estimates and freight deadlines in our Phoenix Convention Center exhibitor guide.
What Purple handles
- Freestanding gates and fence runs with no floor anchors
- Gate-operator platforms with power and safety edges
- Expo Group orders for carpet, electrical and freight
- AFA insurance certificate and exhibitor paperwork
- Pre-assembled panels for a one-day build on March 2
- Storage until FENCETECH 2028 in Orlando
Your FENCETECH timeline, from move-in back
Full booth balance due to AFA: November 1, 2026. After the deposit, AFA expects the full balance by November 1; we need your floor plan and booth number then to start the design.
Design sign-off for FENCETECH is due by mid-December 2026.
- By November 1, 2026Booth balance paid to AFA; we confirm your space, corners and floor plan location.
- November 2026The Online Exhibitor Services Manual and Expo Group portal open; we place carpet, electrical and freight orders.
- Mid-December 2026Design sign-off, about 10 weeks before move-in: fence runs, gates, operators, power and graphics approved.
- Late December 2026 to early February 2027Production in Fishkill, NY over 30 to 45 days, with gates hung and operators bench-tested.
- February 2027Crates ship to The Expo Group's warehouse; certificate of insurance naming AFA filed for March 1–5.
- March 2–5, 2027Move-in March 2, show floor March 3–5, dismantle from 1 p.m. on March 5 with the floor clear by 9 p.m.
Purple's planning timeline for FENCETECH. Move-in, freight target and order deadlines are set by the FENCETECH exhibitor kit and your assigned schedule; we confirm them for your booth once you book.
Print the FENCETECH budget & deadline sheetTravel to FENCETECH 2027
Getting to FENCETECH 2027: airport and hotels
Fly in
Phoenix Sky Harbor International Airport (PHX)
About 10 to 15 minutes from the convention center, per Purple's venue guide
Stay
American Tradeshow Services (ATS), FENCETECH's housing portal, reached through the registration confirmation
Travel facts from americanfenceassociation.com.
FENCETECH by the numbers
FENCETECH year by year
How FENCETECH 2027 compares with other building materials shows
The building materials shows closest to FENCETECH on the calendar, with the latest size each organizer has published. Each name other than FENCETECH opens our exhibitor guide for that show.
| Show | Dates | City | Latest published size |
|---|---|---|---|
| KBISNational Kitchen & Bath Association (NKBA) | February 2–4, 2027 | Las Vegas, NV | 117,000 DCW registrants attendees · 2,250 DCW exhibitors (2026) |
| IBSNational Association of Home Builders (NAHB) | February 2–4, 2027 | Las Vegas, NV | 58,116 attendees (2026) |
| International Roofing ExpoInforma Markets | February 16–18, 2027 | Las Vegas, NV | 15,000+ attendees · 700 exhibitors (2026) |
| FENCETECHAmerican Fence Association (AFA) | March 1–5, 2027 | Phoenix, AZ | 5,900+ registered attendees · 350+ exhibitors (2026) |
| New York Build ExpoOliver Kinross (Nineteen Group) | March 2–3, 2027 | New York, NY | – |
| Light + Intelligent Building North AmericaMesse Frankfurt Inc. | March 15–18, 2027 | Las Vegas, NV | 350+ exhibitors expected (2027) |
| Carolinas Roofing ExpoCarolinas Roofing & Sheet Metal Contractors Association (CRSMCA) | March 16–18, 2027 | Greenville, SC | Nearly 100 exhibiting companies, CRSMCA 2027 expo page |
| International Mass Timber Conference & ExpoTrifecta Collective and WoodWorks | March 16–19, 2027 | Portland, OR | 3,000+ attendees, organizer's 2027 site |
| IIBEC ConventionInternational Institute of Building Enclosure Consultants (IIBEC) | March 18–21, 2027 | San Antonio, TX | 140+ exhibitors (2026) |
| JLC LIVEInforma Markets | March 18–20, 2027 | Providence, RI | – |
FENCETECH exhibitor questions
Questions exhibitors ask us before FENCETECH
When is FENCETECH 2027?
FENCETECH 2027 runs March 1–5, 2027, and the show floor is open March 3–5: Wednesday noon to 5 p.m., Thursday 9 a.m. to 5 p.m. and Friday 9 a.m. to 1 p.m. March 1 and 2 are for AFA Schools, workshops, education, golf and the opening party.
Where is FENCETECH 2027 held?
At the Phoenix Convention Center, 100 N. Third Street in downtown Phoenix. The 2026 show was at the Indiana Convention Center in Indianapolis, and FENCETECH 2028 moves to Orlando, February 14–18. Valley Metro Rail's 3rd St/Convention Center stop is at the campus.
How much does a booth at FENCETECH 2027 cost?
After August 1, 2026, AFA members pay $30.50 per sq ft, or $3,050 per 10×10, and non-members $38.50, or $3,850; premium-zone corners add $250 each. A 10×20 runs $6,100 to $7,700 in space. Our 10×20 rental adds $7,500 to $15,000, with working gates moving the number.
What is the payment deadline for FENCETECH 2027 booths?
AFA takes a 50% deposit when you sign the space contract and the full balance is due November 1, 2026. The Online Exhibitor Services Manual and The Expo Group's exhibitor portal are scheduled to open in November 2026, which is when service orders start.
What comes with a FENCETECH booth?
Inline booths include a company ID sign, an 8-foot back wall and 3-foot side rails, an online floor plan listing and two personnel badges per 10×10. Floor covering, electricity, freight delivery, cleaning, lead retrieval and insurance are extra, so carpet must be ordered or brought.
When is move-in and move-out at FENCETECH 2027?
Sponsors move in Monday, March 1, from 8 a.m. to 5 p.m.; all other exhibitors move in Tuesday, March 2, same hours. Wednesday, March 3, 8 to 10 a.m., is for final setup inside the booth only. Move-out runs 1 to 9 p.m. on Friday, March 5.
What insurance does FENCETECH require?
AFA requires general liability of at least $1,000,000 per occurrence and $2,000,000 aggregate, in force March 1–5, 2027, with AFA named as certificate holder and additional insured. AFA points to Rainprotection Insurance Solutions as a partner option from $99.
How many people attend FENCETECH?
AFA reports 5,900+ registered attendees and 350+ exhibitors from all 50 states and four countries at FENCETECH 2026 in Indianapolis, with 70+ education sessions. AFA also says more than half of FENCETECH attendees are final decision-makers in purchasing, so booth talks turn to orders quickly.
Who organizes FENCETECH?
The American Fence Association runs FENCETECH as its annual convention and expo, with schools, certification exams, special interest groups and the Industry Excellence Awards alongside the floor. AFA members get the lower booth rate, and The Expo Group is the general contractor in Phoenix.
Can we set up our own booth at the Phoenix Convention Center?
Phoenix sits in a right-to-work state, so company employees may carry pieces in and put the booth together themselves. Machine-assisted moves belong to the official contractor or Stagehand Local #36. When the build needs extra hands, we bring our project manager and hire vetted local labor.
What does drayage cost at the Phoenix Convention Center?
The Expo Group's 2027 rates arrive with the November 2026 manual, so the figure is not confirmed yet. Purple's planning number for Phoenix is about $140 per hundredweight with a 200-pound minimum. Fence panels and gate frames are heavy, so we crate them tightly and price the line on your proposal.
Where should we stay for FENCETECH 2027?
Book through FENCETECH's housing portal, run by American Tradeshow Services: after you register, ATS emails a link to group rates at hotels next to the convention center, first come, first served. AFA also arranged Southwest fares for travel February 26 to March 8, 2027.
When should we commit to a FENCETECH 2027 booth?
Now: the booth balance is due November 1, 2026, and a custom build needs design sign-off by mid-December 2026 for the March 2 move-in. A rental can be decided later, but working gates and operators need about six weeks of production and testing.
Can we reuse a FENCETECH booth at other shows?
A gate-and-fence kit built for Phoenix works again at Deck Expo, the Landscape Show and IBS with new graphics, and returns for FENCETECH 2028 in Orlando. We store it between shows and refit it to each floor plan.
Before you sign for FENCETECH
Ask any FENCETECH exhibit builder these five questions:
- Is every fee on the proposal, including what the FENCETECH show contractor bills?
- Who builds the FENCETECH booth: your own shop or a subcontractor?
- Will your own project manager be at FENCETECH for install and dismantle?
- For FENCETECH, what is in the rental and what is billed by the show?
- Where does the booth go after FENCETECH, and what does storage cost?
Common situations
Already own a booth? Bring it: we refresh the graphics, repair what is worn, ship it, install it at FENCETECH and store it until the next show. You keep the structure you paid for and bring it to FENCETECH.
Exhibiting from outside the US? We are your team on the ground in Phoenix: freight to the advance warehouse, show-service orders, installation and storage, with one project manager answering your emails in your time zone.
Short on time? A rental with your graphics can be ready for FENCETECH in two to three weeks. On the first call, we tell you what is realistic for FENCETECH.
Get a proposal
Tell us about your FENCETECH booth
What happens next
- You get a reply within one business day, asking about your products, goals and footprint at FENCETECH.
- A concept rendering and a fixed proposal usually follow within a week. Every FENCETECH fee listed upfront, in full, on paper.
- We build in 30 to 45 days, ship to the advance warehouse and have the booth installed before FENCETECH opens.