Automate 2027 · May 10–13, 2027 · Las Vegas Convention Center, Las Vegas
Automate 2027 booth design & build in Las Vegas
Custom and rental exhibits for robotics, vision, motion and software companies, built around a running demo cell. Engineered equipment bases, camera feeds to a readable result screen, and LVCC labor, drayage and EAC paperwork handled by Purple's Las Vegas crew.
- May 10–13, 2027
- Las Vegas Convention Center
Every last fee listed upfront, in full, on paper. 3,000+ exhibitors · 10,000+ booths built · 4.9★ client rating · Since 2015
Yellow industrial robot arm inside a manufacturing facility
01 Purple at Automate 2027
What makes Automate different, and how we build for it
Automate is North America's largest robotics and automation event, produced by the Association for Advancing Automation (A3), and 2027 is its first Las Vegas edition, under the theme Automation Amplified at the Las Vegas Convention Center. More than 1,000 exhibitors fill the floor, and walking the show, seeing the daily keynote and visiting booths is free, so the aisles carry plant people as well as the paid Automate Conference crowd. Startup pitches, innovation awards and the show floor theater pull press and engineers toward new products, and the audience spans manufacturing, logistics, healthcare and energy. Your booth needs an aisle view of the motion and a quieter place to talk about the visitor's own part.
A demo they can watch for a full cycle, the finished part in hand, and a specialist who can answer tooling, envelope and utility questions on the spot.
A clear application statement at the aisle, a result they can read in ten seconds, and a table away from the noise where cost, lead time and integration scope can be discussed.
A legible system view showing where your hardware, vision or software starts and hands over, with samples and interface screens they can inspect closely.
Your team in Las Vegas
Two shops, one project manager, every hall
We build in our own production shop in Fishkill, NY and our Las Vegas hub, ship to the Las Vegas Convention Center, and install with our own project manager on the floor and vetted local labor. Predictable 30–45-day turnarounds, secure storage and pre-show QA.
Your team lands to a lit, stocked booth. You just show up.
02 Booths & pricing for Automate 2027
Pick a footprint. We price it as a rental, a custom build, or a hybrid.
Automate floors are built around working cells, and the big robot makers take 40×40 and larger islands with multiple demo stations. Exhibitors here usually choose between a 10×20 with one running demo and a 20×30 island with two cells, a result screen and a project table. Inline booths put the cell at the aisle edge.
One cobot or gripper demo on an engineered base, a monitor showing the result, and a compact counter for samples and a stool.
Shown: Avertic by Engtex, a Purple inline booth
See 10×10 rental booths →
A working cell at the aisle with a camera feed to a large result screen, a sample ledge for tooling and end effectors, and a small table for a project talk.
Shown: Bucher Unipektin, a Purple inline booth
See 10×20 rental booths →
An island with a fenced or open demo cell, a vision bench with sample and image side by side, meeting space and a hanging sign visible across the hall.
Shown: ABC Compressors, a Purple island exhibit
See 20×20 rental booths →
Two or more cells running different applications, a system wall for integration and software, storage for parts and replenishment, and enclosed meeting rooms.
Shown: SHC Heavy Industry, a Purple island exhibit
See 20×30 rental booths →In Purple's price
- Design and a 3D rendering, revised until it is right
- Structure, printed graphics, counters and storage as specified
- Lighting and power distribution inside the booth
- Installation and dismantle, with our project manager on the floor
- Every show-service order and deadline tracked for you
Billed by the show and its contractor
- Booth space (paid to the organizer)
- Material handling / drayage
- Electrical service, internet and rigging
- Booth cleaning and any union labor the venue requires
We estimate every one of these on your proposal, so the total is on paper before you sign.
All-in 2026 ranges for design, structure, graphics, installation and dismantle. A custom-built booth runs roughly $100 to $250 per square foot depending on finish level. A rental of the same footprint usually lands at 35 to 50 percent of the purchase price for one show. Get an exact number for Automate with the booth cost calculator or read the 2026 booth cost guide.
Send the show, your booth size and what the space needs to do. We reply within one business day and send a rendering and a fixed proposal, usually within a week. No charge.
03 Built by Purple
Booths we have designed, built and installed
Case study · KLEEMANN
KLEEMANN at industrial technology exhibition
An interactive booth for a global elevator manufacturer: digital simulations, real product showcases and a floor plan that guided visitors from first step to last.
Read the KLEEMANN case study All case studies →“Purple Exhibits made us look good. The booth was one of the nicest displays in our section of the convention center and generated a lot of positive comments from both customers and industry peers. Their attention to detail, professionalism, and willingness to go above and beyond made a huge difference.”
Kimberly Owens, Brand Manager, Owens Products · more client reviews
Trusted by exhibitors including
04 Designing for robotics, machine vision, motion control and automation software companies at Automate
Four things we get right for Automate exhibitors
1Size the stage from the operating envelope
The machine outline leaves out the operator, the audience, the parts bin and service access. We take dimensions for every operating state, the utility spec and the weight, then build the base, floor and cable routes so no column or counter sits in the key viewing angle.
2Bring the small result into view
Gripping, fastening and inspection happen at a scale the aisle cannot see. We mount a close-up camera and a readable display above the sample position, control glare on both product and screen, and place the finished part beside the image so a visitor connects the two.
3Separate the demo from the conversation
One counter for the operator, replacement parts and visitors crowds fast. We build a separate application counter with labeled sample storage and a shared screen so a specialist can discuss a visitor's requirement while the next cycle runs without interruption.
Show one system, not logos
For integrator and software exhibits we lay out hardware, interface and partner branding as one application story, with clear handover points between what you supply and what a partner does. A resettable demo account and a prepared presentation mode keep every walkthrough consistent.
Concept rendering
Every proposal comes with a rendering like this
You see the booth in 3D before we cut a single panel: layout, graphics, lighting and product positions, revised until it is right. Shown: a Purple concept for Sayal Crane System.
Start my Automate concept05 Las Vegas Convention Center · Las Vegas
Logistics for Automate 2027, handled
The Las Vegas Convention Center is a union building. Your own full-time employees can set up with hand tools, but forklifts, pallet jacks and contract labor go through the show contractor and Teamsters Local 631, so we file as your Exhibitor Appointed Contractor with the certificate of insurance 30 days before move-in. Material handling is billed per hundredweight with a 200 lb minimum per shipment, and we consolidate your crates and demo equipment onto one bill of lading. We ship to the advance warehouse by default so the booth is on the floor on day one of install, and our Las Vegas shop handles overnight graphics reprints and repairs during the show.
Hall rules, drayage estimates and freight deadlines for this building are in our Las Vegas Convention Center exhibitor guide.
What Purple handles
- Exhibitor kit, show contractor orders and target dates
- EAC filing and certificate of insurance for the LVCC
- Engineered bases, cable routes and utilities for the demo cell
- Camera feeds, result screens and graphics printed in house
- Freight to the advance warehouse on one bill of lading
- Installation, dismantle and return shipping with our Las Vegas crew
Timeline, counted back from move-in
- Late February 2027Design sign-off with equipment dimensions, weights and utilities locked; island drawings prepared for approval.
- March 2027Production in Fishkill, NY; equipment bases and camera mounts test-fitted to your envelope drawings.
- Mid-April 2027Booth ships to the advance warehouse in Las Vegas; EAC form and certificate of insurance filed.
- Early May 2027Targeted move-in; Purple's Las Vegas crew installs, routes power and data, and runs the demo checklist with your engineers.
- May 10–13, 2027Show days, 10 am to 5 pm and 3 pm on Thursday; a Purple project manager is on call for the whole run.
- May 13–14, 2027Dismantle after the 3 pm close, equipment crated to your plan, booth to storage or the next show.
Automate exhibitor questions
Questions exhibitors ask us before Automate
How much does a 20×20 booth at Automate cost?
A 20×20 custom island for Automate runs between $50,000 and $120,000 all in for design, structure, graphics and installation, and a 20×20 rental island between $16,000 and $40,000. Engineered equipment bases, camera feeds and power routing move the number, so send us the equipment list and we return a fixed quote.
Can you install a live robot demo at the Las Vegas Convention Center?
Yes. We build the base and floor to your machine's weight and operating envelope, route power and data through the show contractor, and our Las Vegas crew installs the exhibit and clears the cell before your engineers arrive to commission the demo.
Can we rent a booth for Automate instead of buying one?
Yes. Rental structures with your graphics, custom demo furniture on a rental frame and a full hybrid are all available. Many first-time Automate exhibitors rent the architecture and own only the equipment base and the sample fixtures that travel with the machine.
When do we need to decide?
Design sign-off by late February gives a comfortable 30 to 45 day build and a mid-April ship to the advance warehouse. Later is possible; the trade-off is choice of finishes and higher freight cost, and the EAC paperwork is due 30 days before move-in.
Do you handle the show contractor orders and drayage?
We read the Automate exhibitor kit, order material handling, electrical and rigging through the show contractor, file the EAC form and certificate of insurance, ship on one bill of lading to avoid stacked minimums, and keep you copied on every deadline.
Before you sign with anyone
Five questions to ask any exhibit builder for Automate:
- Is every fee on the proposal, including what the show contractor bills?
- Who builds the booth: your own shop or a subcontractor?
- Will your project manager be on the floor for install and dismantle?
- What exactly is in the rental, and what is billed by the show?
- Where does the booth go after the show, and what does storage cost?
Common situations
Already own a booth? We refresh the graphics, repair what is worn, ship it, install it and store it between shows. You keep the structure you paid for.
Exhibiting from outside the US? We are your team on the ground: freight to the advance warehouse, show-service orders, installation and storage, with one project manager answering your emails in your time zone.
Short on time? A rental with your graphics can be ready in two to three weeks. We tell you on the first call what is realistic for your date.
Get a proposal
Tell us about your Automate booth
What happens next
- We reply within one business day with questions about your products, goals and footprint.
- You get a concept rendering and a fixed proposal, usually within a week. Every last fee listed upfront, in full, on paper.
- We build in 30–45 days, ship to the advance warehouse and install before the hall opens.
