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The Broadmoor exterior

Exhibitor guide · Colorado Springs, Colorado

The Broadmoor: the exhibitor's guide

A 1918 Italian Renaissance-style landmark that has grown into more than 315,000 square feet of meeting space, a 125,000 sq ft Bartolin Hall added in the resort's newest expansion, and mountain views that come standard. What exhibitors need to know at Colorado's most storied resort.

The Broadmoor Hotel's Italian Renaissance-style main building, with a lake in the foregroundThe Broadmoor · 1 Lake Ave

Hero photo: "The Broadmoor Hotel, Colorado Springs" by David Jones, CC BY 2.0, via Flickr. Source

315,000sq ft of indoor, outdoor and flexible meeting space
200,000+sq ft in the dedicated Convention Center at the Broadmoor
June 29, 1918grand opening
125,000sq ft Bartolin Hall, the newest addition
6,500maximum group size the property can host

Why this page exists

Mining magnate Spencer Penrose spent more than $2 million, roughly $34 million today, building The Broadmoor's Italian Renaissance-style main building, which opened June 29, 1918. More than a century of additions, the International Center in 1961, Colorado Hall in 1982, the Rocky Mountain Ballroom in 1994, and most recently the 125,000 sq ft Bartolin Hall, have grown the property into a full-scale meetings destination without losing the mountain-resort character that made it famous. This guide covers the meeting space, what changes when your booth goes on hotel carpet, Colorado's labor rules, drayage, and the resort's century of history.

The building

The meeting space

SpaceWhat it isTypical showsBooth planning note
Bartolin Hall125,000 sq ft, the newest and largest single space at the resort.General sessions, large trade showsThe most exhibit-hall-like space on property.
Broadmoor Hall, International Center, Colorado HallTogether with Bartolin Hall, make up 200,000+ sq ft in the dedicated Convention Center at the Broadmoor.Breakouts, mid-size general sessionsConfirm which building your show occupies; the campus spans the original 1918 hotel and later additions.
Rocky Mountain Ballroom12,000 sq ft, opened 1994.Galas, receptionsCarpeted; confirm floor protection needs.

Figures from The Broadmoor's published meeting-space overview.

Free tool

What changes when your booth goes on hotel carpet?

Most spaces at The Broadmoor run on carpet, not a concrete exhibit floor. That changes a few things about how your booth gets built.

What changes here2 changes

    History

    Since 1918

    1916–1918

    Spencer Penrose buys the site's existing casino, hotel and 450 surrounding acres in 1916; the New York firm Warren and Wetmore designs the new Italian Renaissance-style main building, which opens June 29, 1918, at a cost of more than $2 million.

    A red train car of the Pikes Peak Cog Railway at its Manitou Springs base station, Colorado
    The Pikes Peak Cog Railway, now owned by The Broadmoor, has carried passengers up the mountain since 1891. Photo: Carol M. Highsmith, Library of Congress, public domain.
    1961–1994

    The International Center opens in 1961, Colorado Hall follows in 1982, and the 12,000 sq ft Rocky Mountain Ballroom opens in 1994, steadily building the resort's dedicated meetings capacity.

    2005

    A further 60,000 sq ft of meeting space is added in October.

    Recent

    The 125,000 sq ft Bartolin Hall opens as the newest addition, bringing the dedicated Convention Center at the Broadmoor past 200,000 sq ft and the resort's total meeting space to 315,000 sq ft.

    The labor map

    Who sets up my booth?

    Colorado's Labor Peace Act framework applies; confirm hand-carry and self-install allowances with the show's official decorator.

    Booth labor

    No right-to-work law; confirm with the decorator

    Rules vary by show; Purple confirms current terms before your build.

    EAC

    Exhibitor-appointed contractors

    Purple files as your EAC for Broadmoor shows.

    Free tool

    Broadmoor drayage estimator

    Planning numbers for 2026 and 2027; your show's exhibitor kit has the tariff.

    Estimated drayage$2,400

    Logistics

    Hotels, transit, crew logistics

    • Airport: Colorado Springs Airport is about 15–20 minutes; Denver International is about 90 minutes.
    • On-site: guest rooms are part of the resort itself.
    • Nearby: Seven Falls and the Pikes Peak Cog Railway, both owned by the resort, are short drives away.
    • Crew: Purple coordinates Mountain West crews for Colorado Springs installs.
    HotelDistanceWhy exhibitors pick it
    The Broadmoor guest roomsOn-siteThe simplest option for exhibitors.
    Colorado Springs-area hotels15–20-min driveA wider range of price points.

    Questions

    The Broadmoor FAQ

    Is this a carpet or concrete floor?

    Mostly carpet, though Bartolin Hall, the newest space, is closer to exhibit-hall flooring. Confirm the specific space your show occupies.

    How old is The Broadmoor?

    The main building opened June 29, 1918; the resort has added meeting space steadily since, most recently the 125,000 sq ft Bartolin Hall.

    How big is the meeting space?

    315,000 square feet of indoor, outdoor and flexible space, including more than 200,000 square feet in the dedicated Convention Center at the Broadmoor.

    How much is drayage?

    Purple's planning estimate is about $160 per hundredweight in 2026 and 2027, with a 200-pound minimum.

    How big is Bartolin Hall?

    125,000 square feet, the newest addition to the 200,000+ sq ft Convention Center at the Broadmoor.

    What is the largest group the resort can host?

    About 6,500 people.

    PE

    Written by the Purple Exhibits team. Purple builds custom and rental exhibits for association and corporate shows and ships nationwide, coordinating Mountain West crews and freight for Colorado Springs installs.

    Reviewed for the 2026–2027 show season. Sources: The Broadmoor's historical timeline and meeting-space overview, Historic Hotels of America, Colorado Encyclopedia.

    Exhibiting at The Broadmoor?

    Send us the show and booth number. You get a carpet-conversion checklist, a drayage estimate, and a build timeline within two business days.

    Request a quote

    Venue guides

    Every venue we have a guide for

    Same standard, every hall: the building, the rules, the tools and the calendar.